FreeWheel, A Comcast Company, is partnering with DISH Media to enable linear inventory allocation and a holistic view of TV advertising performance across both traditional, demo-based buys and household- level, addressable TV campaigns. FreeWheel developed the solution to meet a growing need among distributors and programmers for unification between the various TV buying opportunities now […]
CynCity
Cynsiders
Winning Olympics Strategies
As brands and content creators work to stand out on social platforms during the Olympics,...Monumental Ideas for D.C.
Ted Leonsis, Founder, Chairman, Managing Partner and CEO, Monumental Sports & Entertainment, has become quite...A Milestone Year for ONCE Mexico
This year, ONCE Mexico International is celebrating its 20th anniversary in US. General Manager Carlos...
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A look back at last week's first-ever #CTVConnect Conference.
Right in the heart of NYC, we saw two days brimming with conversations on essential CTV themes, fresh insights, and meaningful peer interactions.
Who's ready for next year? 🎊