Cynopsis: DIGITAL
09/26/11

Good morning, it’s Monday, September 26, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here. 

New Gartner research, as reported by MediaPost, forecasts that the iPad will take up almost 75% of tablet sales this year and over 50% through 2014. In fact, besides Apple’s iOS, no other tablet operating system will have more than 5% share of sales in 2011. Furthermore, overall tablet sales are on pace to hit 63.6 million units sold, a 261% increase from 17.6 million tablet units sold last year. The firm also predicts substantial growth in the total number of tablet units sold in 2015 – 326.3 million units to be exact.
 

 
Still can’t get enough of Angry Birds? Well you’re in luck. The game’s developer, Rovio, has announced that they will roll out a crowd version of the game for live events. In this version of the game, players control the slingshots on the big screens with their voices. The new version was test driven at a Formula One racetrack in Singapore this past weekend. If you’re already salivating, don’t fret; Rovio says it’s going to bring the game to the world’s biggest live events.
 
You can now share which articles you have read on Yahoo! News with your friends on Facebook right on the news site. The new service requires a Facebook account. Once you are logged in, on the top of the page you will see which of your friends are also using the service and which articles they have read and recommended.
 
Mobile DTV, a service that delivers free over-the-air programming to vehicles, will now be required to have a back channel that can send viewing information back to broadcasters, according to CE Outlook. The back channel can also be utilized to provide paid programming options.
 
Fans of the ACC can now stream live college football and basketball games via the college sports conference network’s ACC Sports app. Available for free download on the iPhone, iPad and Android devices, the app will broadcast live coverage of 13 ACC football games and 35 ACC basketball games.
 
For video game publishers, YouTube has become an incredible ally, according to a report in The Los Angeles Times‘ Business section. The video site has become a hub for not only releasing trailers and marketing promos, but also as a platform to engage gaming fans who upload their own videos of them playing games. For example, Electronic Arts, which has accumulated 470+ million views on YouTube in just the past year, encourages fans to upload “brag clips” showcasing their video gaming prowess.
 
DirecTV CEO Michael White said that the $29.99 price for premium films, films that are released 60 days after its theatrical release instead of the customary 90 or 120 days, is the reason the demand for such an offering is so low. [Via Bloomberg]

What does the new Facebook Timeline feature mean for marketers? Well, according to AdAge, since users will now be able to share what they’re listening, watching and reading through media partner apps, marketers can now distribute these brand mentions to a larger audience via sponsored stories. In fact, Sony Pictures has plans to promote its new film, Moneyball, when anyone watches its trailer on the site. Previously, they only did this when users would check-in or publish a status update regarding a specific brand.
 

Savtira Corporation‘s SaaS eCommerce platform, which includes the “Entertainment Distribution Network” that streams digital media from the cloud to any device, is getting a major uplift. NetApp and CDW will provide ten storage area network systems at the size of ten petabytes to be used by Savtira for increasing the bandwidth of its clients’ branded eStores. According to Savtira, to give you an idea of how large a petabyte is, one petabyte can store five years worth of data from NASA’s Earth Observing System.
 
Hit by patent infringement suits from Apple, Samsung is finally deciding to fight back. In an interview with the Associated Press, Lee Yuohghee, head of global marketing for mobile communications at Samsung said Apple was “free riding” on Samsung’s patented wireless technologies and Samsung will “be pursuing [its own] rights in a more aggressive way.”
 

For its August Mobile Mix Report, Millennial Media combined smartphone and other mobile devices to measure the total operating system impression share. Android came out on top with 54% share of OS impressions with Apple’s iOS coming in second at 28%. Other findings include:

• Android’s and Window’s impressions both grew 48% month-over-month.
• 32% of impressions came via Wi-Fi. Of these impressions, 59% were from smartphones as opposed to other connected mobile devices.
• Impressions from gaming apps increased 19% month-over-month, while impressions from music & entertainment apps grew 13%.

 
Women (68%) use social media to communicate way more frequently in the United States than men (54%), says a new Harris Interactive estimate. In fact, when given the option of choosing one method of communication with friends outside of face-to-face, 18% of women choose social media, while only 12% of men indicate the same. [Via MediaPost]
 
An IDC research study indicates that the Indian market witnessed 42.8 million shipments of mobile phones in Q2 of 2011. While this is a growth of 6% from Q2 of 2010, it is also a decline of 3% from the Q1 of 2011. However, the smartphone segment grew 68% year-over-year to grab a 5.6% share of the overall mobile phone market.

 

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“FiLMiC Pro” is one of many video camera apps available for the iPhone. However, this one offers features that should get all the camera experts excited. For example, it lets you alter screen resolution, frames and frame rates along with giving you the option to lock or unlock focus, exposure and white balance. You can also monitor your audio and bring in some color bars for post production. It even offers a virtual “slate” so you can add info to your clips like a real director with a real slate. It’s on sale right now for $1.99, so have at it if you like.

Later – Sahil
 Sahil Patel, Access Intelligence, filling in for Wayne Karrfalt for Cynopsis: Digital
09.23.11

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JOB OPENING: AD SALES ACCT EXEC/AMC/NY: Highly motivated, proven track record driving revenue through development/growth new & existing clients/agencies to attain AD Sales goals. 5-10yr sales exp TV/Ent/Media [email protected] (10/1)

JOB OPENING: RSRCH MGR/ GSN/NY: V. strong ind. exp.; 7+ yrs TV/Dig. ratings, primary & synd: Mastery synd. Nielsen (cust. & synd: Npower, FOCUS, MktBrks, Startrk/StarEst & Gabriel), MRI, Intelliquest, Claritas. [email protected] (10/1)

JOB OPENING: SR PUBLICIST/Fox Broadcasting Company/LA:Dev & execute FOX campaign and oversee New Media strategy for all series. 4-6 yrs exp TV publicity, w/2yrs as Publicist. www.foxcareers.com   (10/1)

JOB OPENING: DIGITAL SALES COORDINATOR/MD: Seeking intelligent, fun person to coord all aspects of digital content distrib. Web analytics, pricing, XML, HTML, great comm. skills all needed. Resume/CL: [email protected] (10/1)

JOB OPENING: AE, DIGITAL MEDIA SALES/FOX News Channel/NYC: seeks an AE for the Digital Media Sales. Primary responsibility is to substantially increase ad revenue amongst advertisers throughout east coast. EOE [email protected] (10/1)

JOB OPENING: DIR ORIG PRGRMNG/HGTV/DIY Scripps Networks/Knoxville: Evaluate segment & episode ideas, scripts, rundowns. 6+ yrs prgrssvly complex exp prgrm prod or mngmnt for cable TV.  More info/apply: www.scrippsnetworks.com #2588 (10/1)

JOB OPENING: ON-AIR GRAPHIC DESIGNER/ABC/NY: Interpret scripts & translate from script to screen, design & animate multi-layered motion graphics, AfterEffects/Photoshop/Illustrator/Cinema 4D exp. Apply: www.disneycareers.com #1247 (10/1)

JOB OPENING: SR RSRCH ANALYST/TV ONE AD SALES/NYC: Compose rsrch reports using Nielsen & syndicated data. Bach deg, 5yrs TV media rsrch exp and multitasking pro. APPLY: www.tvoneonline.com (10/1)

JOB OPENING: TRAFFIC COORD/TV ONE AD SALES/NYC: Wrk w/external agencies, planners + Ad Sales mgmt to secure commercial copy for network. BA pref’d and/or 3 yrs exp in TV Ops. APPLY: www.tvoneonline.com (10/1)

JOB OPENING: GRAPHIC DESIGNER (TEMP)/TV ONE/MD: Provide design for print, corporate & marketing materials. 2 yrs exp design; Proficient-Adobe InDesign, Illustrator, AfterEffects, QuarkXPress. APPLY: www.tvoneonline.com (10/1)

JOB OPENING: DIRECTOR/Ad SALES MKTG/HGTV/NY:Create custom sponsorship proposals, manage sweepstakes and sponsorship fulfillment.Full details, http://www.scrippsnetworks.com & select req 2549 (10/1)

JOB OPENING: NAT’L ACCT EXEC/AT&T AdWorks/Chicago: Natl Acct Exec-Uverse (IPTV). 2+ yrs natl adv sales exp. Apply- https://att.taleo.net/careersection/10161/jobdetail.ftl?lang=en&job=1147458&ctx=1 (9/30)

JOB OPENING: DIRECTOR OF COMMUNICATIONS/NBC Universal/Burbank: Bravo is looking for a self-starting, experienced communications professional experienced in crisis management and talent relations. www.nbcunicareers.com job#2932 (9/30)

JOB OPENING: DIR, ORIG PRGRMG/Vevo/NYC: Resp for all aspects of the creation of orig prgrmng from producing in the field through post production. Create/mng prod budgets. More info & apply: http://www.vevo.com/About/Careers (9/30)

JOB OPENING:  SR DVLPMNT MGR/MILITARY CHANNEL/NY: Identify new prgms & acquisitions/coord overall dvlpmnt process for ntwrk to meet business initiatives;+4yrs exp non-fiction production/dvlpmnt; www.discovery.com #4476  (9/30)

JOB OPENING:  DIR AD SALES MKTG/NY:  Mngs mrktg dpmt; interface w/all key ad sls grps through US; budget forecasting/annual upfront dlvpmt & special projects; +10yrs exp mrktg management; www.discovery.com #4431  (9/30)

JOB OPENING:  NEW BIZ VP/BrightLine/LA: Interactive TV design firm seeks TV ad sales, client-savvy, LA VP for new client acquisition. Exp. selling to West Coast Nat’l clients a must. Res to: [email protected] (9/29)

JOB OPENING: ACCT EXECUTIVE/TV Guide.com/Chicago: AE w/ 2+ yrs digital ad sales exp a must. Consumer exp preferred. Competitive salary commensurate w/ exp & excellent benefits prgm. [email protected] (9/29)

JOB OPENING: MGR, INTL MKTG/SONY PICTURES TELEVISION/LA: Intl Distribution/Production role requires knowledge of dist. business, ability to develop mktg strategies and sales collateral. sonypicscareers.com / Job code: 205237-033 (9/29)

JOB OPENING: SR COORD MEDIA RIGHTS & LISC/Fuse/NY: Researches copyright and tm info and works on overall design, support, and implementation of clearance info. 2 yrs clearance/legal exp. in ent Industry. http://bit.ly/q0vBH3 (9/29)

JOB OPENING:  MEDIA AD SALES PLANNER/Fuse/CA: Prep sales proposals, deal analysis, assist in client presentations, & monitor deals . 2+ yrs media/advertising exp. http://bit.ly/n6sjbF (9/29)

JOB OPENING: DIRECTOR/PR/FERENCOMM/NY: Develop and execute trade & consumer campaigns for leading series & specials. Prior TV publicity exp req’d. Resume and cover to: [email protected] (9/29)

JOB OPENING: DR ACCT MGR. (WEST)/LA:  Sell BET Networks NEW Direct Response biz. Build relationships w/ DR agencies & clients. Build & create sales strategies. [email protected] (9/29)

JOB OPENING:  RESEARCH ANALYST/nuvoTV/LA:  Nielsen rating analysis, collect/evaluate audience & market research data, 1-3 yrs TV media research experience, familiar w/ American Latino mrkt +, EOE/M/F/D/AAP  www.mynuvotv.com/jobs (9/29)

JOB OPENING:  COMEDY WRITER/Comedy/Variety TV Show/Burbank:  For observational-style monologues. Must be a flexible, fast, & positive person w/ unique take on life. 2+yrs of writing exp req’d. Resume:  [email protected] (9/29)

JOB OPENING: VP, DIST COUNSEL/A+E Networks/NY: 8+ yrs. exp. Sr Aff Sales Atty providing legal &strategic support for U.S., Canadian & Caribbean dist of 10 A+E ntwrks. More info & Apply: www.aetn.com/careers.html #103642 (9/28)

JOB OPENING: PR ACCT SPRVSR/VP/DKC/NYC: Join the firm’s tech, media & Creative Properties practices.Strong publicity exp in 1 or more of following: tech, video gaming, licensing, kids/family ent. Apply to: [email protected] (9/28)

JOB OPENING: DIR MARKETING/RLTV/NYC: Min 10 yrs exp in ad sales/cons/aff marketing at agency, cable or broadcast. Exp w/ brand partnerships/client relations/on-air promotions necessary. Apply: [email protected] (9/28)
 
JOB OPENING: DESIGNER /HGTV/Knoxville: Broadcast designer w/ 1-2 yrs exp in concept, design & animating graphics for on air promos. After Effects exp a must. Demo reel req’d. www.scrippsnetworks.com #2589 (9/28)

JOB OPENING VP, PRODUCTION MGMT & OPS/IFC/NY: Dvlp/mng production ops for IFC TV original productions. 7+ yrs exp maximizing complex prod. budgets & overseeing plnning;industry connections a must. Apply: [email protected] (9/27)

JOB OPENING CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: http://corporate.thoughtequity.com/ Res: [email protected] (9/27)

JOB OPENING DIRECTOR/PR /TRAVELCHANNEL/NY. Seasoned pro to support key series and network initiatives w/focus on show publicity & talent relations. Prior TV publicity exp. req’d. Full details, www.scrippsnetworks.com – Req 2607 (9/27)

JOB OPENING MANAGER/PR /TRAVELCHANNEL/DC: Develop & implement program publicity plans for programming & digital initiatives. Prior TV publicity exp. required. Full details, http://www.scrippsnetworks.com & select req 2591 (9/27)

JOB OPENING AD SALES ASST/gmc/NY: Seeking a recent grad w/ previous ad sales/advertising internship exp to asst ad sales dept. Strong Excel & multi-tasking a +. Apply: [email protected] (9/27)

JOB OPENING: SYNDICATION SALES ACCOUNT EXEC/NYC: Looking for a passionate, self-starter for Junior level sales territory. Strong negotiation and communication skills needed. Travel required. Send resume’ to [email protected] (9/27)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: Chulita’s Famous. Seeking a PR & Business Development Intern. Dumbo, Bklyn,3 days a week,stipend. for a Latin Gourmet seasoning company. email resume to [email protected]. http://chulitasfamous.com(10/1)

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (9/29)

FALL INTERNSHIPS CREDITS ONLY: Fast-paced boutique ent PR firm/NYC: Seeks smart, hard-working & reliable self starter. Starts Sept thru fall semester &, possibly, beyond. Jr/Sr only.Travel stipend offered. Res/cov let: [email protected] (9/29)

FALL INTERNSHIP CREDITS ONLY: SOCIAL MARKETING INTERNS/STEALTH PICTURES LLC/NYC: Cutting edge entertainment company needs social networking wiz for fall/winter film and tv slate. Open to college credit. Apply: [email protected] (9/28)

FALL INTERNSHIP CREDITS ONLY: Interactive Sales intern duties will include assisting teams with Optimum Homes & Autos. College credit only, internship unpaid. See full posting and apply to www.cablevision.jobs req 15503BR (9/27)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DEVELOPMENT/PDCN AP 4+years dvlpmt: researcher, treatmts, casting, field pdcr sizzles. AP on talk, reality. Researcher/booker. Field Coordinator, Trade-Outs.Experienced. [email protected]  (10/1)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (10/1)

SITUATION WANTED: Seeking position in Adv/ Traffic. Strong background in sales, traffic and as a liaison btw depts. Perform under pressure/ deadline-orientated/communication skills/ month-end billing reports. Contact:[email protected] (9/30)

SITUATION WANTED: ASSISTANT/COORDINATOR : 4 years experience on Talk, Game, Court/Reality shows. Looking for full time corporate media/entertainment employment in the NYC Area. [email protected] (9/29)

SITUATION WANTED: WRITER FOR TEENS/TWEENS: 10+ years of experience creating online content for high-profile clients. Areas of expertise: TV-related blogs/quizzes/interviews/social media. [email protected] (9/29)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com , www.allegro-music.com , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions (9/29)

SITUATION WANTED: SALES EXECUTIVE w/extensive sports mktg & sales exp seeking a sports mktg/sales opportunity. Proven track record, strong new biz development, account mgmt & C Level exp. Resume upon request. Email: [email protected] (9/27)

SITUATION WANTED:  CONTENT DISTRIBUTION, ACQUISITION, BUS. AFFAIRS ATTORNEY 15 yrs exp w/ Nat Geo Ch, Weather Ch, XM Satellite, TCI, Cablevision. US and intl via cable, sat, IPTV, mobile and Internet. Consult or FT. [email protected] (9/27)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

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