Monday, October 28th, 2013

A CYNOPSIS MESSAGE FROM BRAVO MEDIA


FROM PASSION TO PURCHASE
New research from Nielsen shows that advertising on
Bravo and other high-loyalty networks is linked to an increase
in spending and purchase occasions.

Partner with passion to learn how you could
generate up to 3X greater lift in spending.

For more insights contact your Bravo AE and follow us @BravoAffluencer

PASSION BY BRAVO
Source
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Cynopsis: DIGITAL
10.28.13

Good morning. It’s Monday, October 28, 2013, and this is your first early morning digital briefing.

NEW PROGRAMMING + DEALS

Twitter unveiled its IPO value at $10.9 billion on Friday. Reuters reports even this number appeared low compared with the $15 billion many analysts expected from the little blue bird. Twitter has said that it will sell 70 million shares, priced between $17 and $20.

CONTENT MEDIA

New York Television Festival Digital Day on Friday brought in Twitter’s Head of TV Fred Graver and other TV and digital content leaders to discuss how to build a following. Graver said that Twitter’s advantage is clear. “Twitter is a two-way medium,” he commented. “It’s very much like what happens in a theater, in that the crowd reaction makes the enjoyment of a TV show.” Another panelist, Michael Davies, a producer of hits like Bravo’s Watch What Happens Live! called the second screen the savior of TV.

MTV released its original documentary series Wait Till Next Year on its mobile app a week before the TV premiere. The entire 12-episode series is available on apple devices and the Xbox app.

Yahoo is debuting a new web animated series based on the Queen of England parody Twitter handle @Queen_UK on Nov. 15. The series, titled Yes Ma’am, will debut on Yahoo’s UK platform, and a new episode will be available every week. The original Twitter account has 1.1 million followers.

Amazon’s third quarter earnings report, released last week, revealed a 24% jump in revenue over last year, topping out at $17.1 billion. Not only did the announcement beat Wall Street’s $16 billion expectations, but it may also grow as much as ten percent next quarter, said All Things D.

Samsung also reported a profitable third-quarter with a 26 percent increase over last year, to $9.6 billion. BGR Media reports the biggest moneymakers for Samsung this quarter were its estimated 85 to 89 million smartphones sold, and its major chip market.

In 2 short weeks on November 12th, we’ll announce the winners for the inaugural Cynopsis Digital Model D Awards at the Grand Hyatt in New York City! Check out the impressive list of finalists and register your team today: http://www.cynopsisdigitalsummit.com/model-d-awards/


 A CYNOPSIS MESSAGE


Cynopsis Digital’s Video Measurement Summit
 NOV. 13| GRAND HYATT, NY | Register Now

Panels Include:
Where is “TV Everywhere?”
The “Holy Grail” of True Cross-Platform Measurement
Riding the Tsunami of Data
The Advertising Mega Panel: If You Build It, Will Clients Come?

Sponsorship: Mike Farina (203) 218-6480|Registration: Pete Romas (203) 899-8483
Sponsors: OneScreen (Silver) Mass Revelence (Social Media Partner) IAB (Industry Partner)


MOBILE ADVERTISING

Instagram gave its users a taste of what its ads will look like in an announcement made on Friday. As part of the new sponsored posts, Instagram is giving users the option to disable any ad and provide feedback for why a user may opt out. The ads are expected to roll out this week.

Bravo took to Instagram video last week to promote the next Inside the Actors Studio interview with the cast of Arrested Development on Nov. 7.
 
Call for Submissions: Cynopsis is producing its annual Holiday Programming Guide, which comes out on November 26 and will be sent to all Cynopsis and Cynopsis Kids subscribers. If your network has holiday-themed programming airing from November 27 through December 31, please send your listings to Lynn Leahey at [email protected] no later than Monday November 18. Please include the following information: type of program (i.e. series, special, documentary, movie or holiday-themed episode), title, dates and times of all airings (please indicate when the show first premieres and when subsequent encores will air). A confirmation email will be sent following each submission from Lynn (if you don’t receive a confirmation email, please resubmit).

MOBILE GAMING + APPS

Adult Swim and PikPok’s Giant Boulder of Death is now available for Android through GooglePlay. The updated app also has new features, such as a Halloween pumpkin boulder, and is free for both Apple and Android devices.

Participant Media’s new millennial-focused TV network, Pivot, released an app for DISH customers on Friday. This is the second partner to bring in the PivotTV app, and it’s also available on all of DISH’s TV everywhere platforms. PivotTV features original series like Raising McCain and Jersey Strong.

EXEC MOVES

Hulu announced it has hired Elaine Paul as the new CFO. Paul previously was the Walt Disney Company’s Senior Vice President of Corporate Strategy.

Vivian Schiller will join Twitter this January in the newly created role Head of Journalism Partnerships in January. Schiller was previously the NBC News Senior Vice President and Chief Digital Officer.

Join me and a long list of experts at our November 13 Cynopsis Digital Measurement Summit! This all-day conference will bring together expert speakers on topics including measurement, TV everywhere, data, the second screen, YouTube, and much more! Register your team today: http://www.cynopsisdigitalsummit.com


 A CYNOPSIS MESSAGE


Cynopsis: Digital Model D Awards
Grand Hyatt, NY | November 12, 2013 | Noon – 2:00 p.m.

A few of the categories that will be awarded are…
Branded Web Series & Solo Video
Digital Consumer Brand
Digital Studio/Production Company
Digital Video Ad Platform
Multiplatform Marketing Campaign

Sponsorship: Mike Farina (203) 218-6480|Registration: Pete Romas (203) 899-8483


DIGITAL SPOTLIGHT OF THE DAY

Microsoft is trying to get consumers back on board with its latest promotional push for the Xbox One, starting with a TV spot that includes zombies, cars and even Star Trek’s Spock. The 90-second commercial debuted online last week and highlights both the gaming and entertainment features of the console. Check out the commercial at www.cynopsis.com.


 A CYNOPSIS MESSAGE


CYNOPSIS KIDS WEBINAR
Developing & Distributing Kids Content in the Digital Age
November 12, 2013 | Time: 1:30-3:00 p.m. ET |

Hosted by: Cathy Applefeld Olson  Editor, Cynopsis Kids
Stephen Hodge: Managing Director (Toon Goggles)
Susanna Pollack: Head of Strategy & Partnerships (yummico)
Dane Boedigheimer: Filmmaker (Annoying Orange)
Brandon Cole: Manager, Media & Business Development (Peanuts Worldwide + Iconix Brand Group)


See you tomorrow,
Jessica Reese
10.28.13

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here. Or for further assistance please email [email protected].


Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.


JOB OPENING: SR. ANALYST MARKET RESOURCES/DISCOVERY/NY: Sharp mind to track advertiser/category spending and utilize rsrch to gather market intelligence. Turn findings into thoughtful reports/presentations. 3+ yrs media rsrch. Apply. (11/4)

JOB OPENING: SUPERVISING PROD/CONDE NAST/NY: produce & manage innovative content for CNE Digital Channels.Execute on the vision set by the dev lead & EVP on new programs, genres & ways of engaging audiences cross platform. Apply here (11/1)

JOB OPENING: DEVELOPMENT PROD/VULCAN/SEA: Devlp new non-fctn contnt. 5 yrs exp in prgrming at cable ntwrk. Prcjt mgmt., dev exp, undrstnding of TV/production technq. Apply: http://hire.jobvite.com/j/?cj=oEF0Xfw0&s=Cynopsis (11/1)

JOB OPENING: STRATEGY & INSIGHTS MGR/Univision/NYC: Find insights, build compelling presentations for adv/internal clients. Knwldge of Simmons/Scarborough type tools. Min 2 yrs mktg at client/agency or media co. Res: [email protected] (11/1)

JOB OPENING: ASSOC PRODUCER/HBO/NY: Assist in producing, publishing & maintaining BO.com/Cinemax.com Original Programming digital experiences. Min of 2 yrs digital exp. Apply http://bit.ly/18HphDZ (10/31)

JOB OPENING: DIR, DIGITAL MARKETING/NICKELODEON/NY: Resp for leading team to support product mktg for mobile games & acquisition for dig biz, supporting new & existing products. 10+ yrs mktg exp. Apply here (10/31)

JOB OPENING: PROD CONSULTANT/LA: Cost consult for an auto dealer group, overseeing the prod of TV & Radio commercials. Auto exp & current knowledge of all costs assoc w/prod & talent req. Cover letter & resume to: [email protected] (10/31)

JOB OPENING: TRAINING SPECIALIST/INVISION/NY: 3-5 yrs. experience. Design & deliver product training: cable, network, ad sales, traffic & addressable. Dealmaker & traffic exp a plus. Excellent presentation skills. Apply HERE (10/31)

JOB OPENING: ART DIR, CHARACTER ART/ILLUSTRATION/NICKELODEON/NY: 8-10 yrs exp.in 2D and 3D illustration. Oversee in-house & external illustrators, 3D modelers & character artists supporting our Consumer Product biz. Apply here (10/31)

JOB OPENING: BUS DEV ACCOUNT EXECUTIVE/YUME/NY: Develop/Maintain strategic partnerships & Licensing relationships w/Publishers. 2-5 yrs sales exp req’d. Strong kwldg of advtsg tech solutions. Resumes HERE: [email protected] (10/30)

JOB OPENING: PROJECT DIR-DEST. BIO/VULCAN/SEA: Mng online dest w/multmedia cont. Responsible for strtgy devl, planning, implmnt, reprting in prjct execution. Undrstnd of bio and edu. Exp in hi lev ldrship and desgning intrctv prdct. Apply here (10/30)

JOB OPENING: AD SALES COORD/TV ONE/NY: Work w/AE & Planners w/systms. POC for agencies. Create flowcharts, handle make-good offrs. Liaison btwn traffic & agency. Self strter, mult-tskr, strong org skills.. BA+ 2yrs exp. Resumes HERE [email protected] (10/30)

JOB OPENING: INTEGRATED MKTG MGR/NYC: Ideation, proposal writing, & multi-platform prgrm execution to create high-impact integrated sales strategies for Here Media brands. See heremedia.com/company/careers. Res/salary/work samples here (10/29) 

JOB OPENING: DIGITAL MEDIA PLANNER/NY, NY: Develop/mng. client media plans, provide rec’s and perform analysis for ad agency. Exp. in dig. media planning/buying and client comm’s. F/T, temp to hire. Resume to [email protected] (10/29)

JOB OPENING: DIGITAL PRODUCTS ANALYST/iN DEMAND/NYC: Build financial models, conduct market research/analyze & identify/negotiate new business opportunities. Bachelors & 3-4 yrs digital exp. Apply: [email protected] (10/29)

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: DIGITAL MEDIA: Senior Account Management professional looking to break into the digital media industry. All opportunities welcome. Contact, [email protected] (11/4)

SITUATION WANTED: PRODUCTION ASSISTANT/ASSISTANT: I am recent graduate with a BA in communications. Hardworking and a quick learner. Please contact me, [email protected] (10/31)

SITUATION WANTED: ASSISTANT: I want to be your assistant. Please contact me, [email protected] (10/30)

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2013

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