A CYNOPSIS MESSAGE FROM THE CYNOPSIS FOUNDATION, INC.

Cynopsis: DIGITAL

10/1/07

Good Morning, it’s Monday, October 1, 2007 and this is your first early morning digital briefing. 

Video sites like YouTube are helping to publicize the Buddhist monk protests in Myanmar, as citizens on the ground use the web to get the news out about the country’s repressive government’s crackdown. Despite a state-issued block on internet access (the government shut down Myanmar’s two ISPs), web-savvy users are finding ways to post photos and videos shot via camcorder and cell phones. Jim Carrey and the uscampaignforburma are also doing their part to raise awareness on the platform. Meanwhile over 100,000 Facebook users have joined a “Support the Monks” group as a show of solidarity.
 

If you can’t beat ’em, join ’em. Inspired by that montage of cheesy David Caruso one-liners, CBS launched the digital production studio EyeLab allowing fans and CBS producers to splice content together from CBS, CSTV and Showtime shows to create their own authorized mash ups. The re-edits will be used to promote CBS programming across CBS.com, the CBS Audience Network and CBS Mobile and will be embeddable on blogs, personal profile pages and video sharing sites.
 
Nick’s virtual world, Nicktropolis will transform its Downtown into a haunted destination featuring a Haunted House, Dracula’s Lair and The Mummy’s Tomb as part of company-wide “Shocktober” initiative. Kids can visit a pumpkin patch and pick one to put in their personalized rooms, or play a brand new online multiplayer game as team werewolf or vampire. Beginning Saturday, October 13, Nick.com will introduce a scream-themed mini site featuring scary games and videos for Halloween.
 
The Sesame Street Podcast ranked #1 on iTunes just a week after launching, thanks in part to guest spots from celebrities Jon Stewart, Matt Lauer, Sarah Jessica Parker and Chris Brown. The weekly 5-minute series features clips from current and past Sesame Street episodes as well as animated and live action shorts. American Greetings has signed on as its initial sponsor.
 
Camfire Media has created a home makeover reality show to help acquaint families with new technologies and showcase sponsor Verizon’s FiOS TV product. My Home 2.0 goes into families’ homes to updates them with brand new gear based upon each family’s needs. The episodes will also be airing in local Pennsylvania markets with plans for national distribution.  
 
Bus Stop 31 Productions launched an online fashion/lifestyle ad-driven magazine show, 2 Chix Who Love Stuff! The Interactive shopping show utilizes Sherpa Technologies’ “click video” application, enabling users to link directly to “placed” products.
 

 
As it gears up to launch its own mobile phone, Google acquired Zingku, a start-up site offering a variety of mobile-based social networking functions. Zingku utilizes cell phones’ standard text messaging interface to store text and photo messages, to share postings with friends, to invite group members to events and to easily move content back and forth from the web to a phone. 
 

 
The New York Rangers (owned by Cablevision’s Madison Square Garden LP) is suing the NHL claiming the league is seeking to monopolize the team’s web sites. The lawsuit claims the NHL demanded that MSG hand over control of nyrangers.com so that the league could convert it into a uniform site matching the look and feel of other nhl.com team destinations, threatening a $100,000 a day fine if the company didn’t comply.
 
Meanwhile, the MPAA is suing Cinematube.net and Ssupload.com for illegally posting copyrighted movies including Transformers and the latest Harry Potter extravaganza.
 
Reports that AT&T is looking to acquire EchoStar are circulating again as AT&T’s U-Verse video roll out continues to underwhelm. (The service has 100,000 customers at last count).  This isn’t the first time the two companies have been linked; rumors began circulating back in late 2005 when AT&T was looking for cheaper way to enter the video market.
 
Microsoft unveiled set-top boxes called “Extenders” expected to hit stores in the coming weeks – hard drive components that will store and deliver MSN shows, movies, concerts and trailers to the television. The company’s version of the iTV will offer more than 100 hours of content from suppliers including MSNBC, Fox Sports and 20th Century Fox Television. Cisco Systems’ Linksys division will market an extender for $300, complete with a DVD player and a wireless access system. 
 

 
YouTube’s AdSense added a new feature allowing participating sites to place targeted clip-to-play video ads above a clip of premium content. Embeddable, customizable players can be downloaded and stocked with frequently refreshed video from “premium content providers,” according to the AdSense site. 
 

 
TNS Media Intelligence will be combined with TNS Media Research to better handle digital media measurement. The new platform plans to examine new revenue streams in the TV and online industries to meet demand for greater precision in measuring viewing and usage habits. Jean-Michel Portier has been appointed to lead the new operation.
 
Highly engaged consumers dubbed “passionistas” are much more likely than typical consumers to create and share content online about their passions and the brands associated with them, according to a new study from Yahoo! and MediaVest. Marketers can engage these advocates to spread brand messages through digital media, gaining transaction and credibility. For every one-minute a typical user spends online with the same content, Passionistas spend six minutes. Devotees will also visit a website related to their passions three times more than a typical user and search online for information about their interests 184 percent more than typical users.
 

 
Steve Sharp has joined CBS Television Stations Digital Media Group as VP/Business Development, reporting to Jonathan Leess, President & GM and Aaron Radin, SVP/Ad Sales & Business Development. He will work on developing new content, marketing and advertising partnerships for the group’s websites and wireless platforms.
 

Goodnight Burbank creator Hayden Black is launching a new series Abigail’s X-Rated Teen Diary today, skewering pop culture and teen confessionals in one minute segments to be updated three times a week. Goodnight Burbank is one of the most inspired shows on the web, so this should be good fun.
 
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
10.01.07

Cynopsis Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING:  ONLINE ACCT EXEC/Discovery Networks/NY: Sell National online advertising on IMedia Ad Sales Team, strong sales skills, 5 yrs sales exp, min 2 yrs internet sales. Apply: www.discovery.com (#5868)   (10/6)

JOB OPENING:  SALES ASSISTANT/Hallmark Channel/NY: -Work w/ AE’s & Planners to service and maintain agencies and clients on daily basis. See full posting and apply at www.hallmarkchannel.com (10/6)

JOB OPENING:  TRAFFIC COORDINATOR/Hallmark Channel/NY:  Edits daily broadcast logs; executes agency traffic instructions; maintains commercial inventory. See full posting and apply at www.hallmarkchannel.com (10/6)

JOB OPENING:  MGR WRITTEN COMM/WB WW TV PUBL/CA: Create, write, edit and/or proofread all consumer publicity, bus comm, mktg, advertising/sales materials of WB TV Group. 5 yrs exp. Email: [email protected]    re: 88523BR_UCTC (10/6)

JOB OPENING:  FINANCE/BUS INTELLIGENCE SR ANALYST/MAXIM DIGITAL/NY: Support Maxim Digital Ops: fin modeling, web analytics; Strong system skills desired; Online exp pref’d; 2+ yrs exp fin / analytics; email res: [email protected]  (10/6)

JOB OPENING:  MANAGER AD SALES MKTG/TV Land/MTVN NY: BA; 5 yrs marketing exp. Creative thinker w/ strong proj mgmnt sk; highly organized. Understands brand mgmnt, advtg, promos, resrch. EOE/M/F/D/AAP. Apply www.mtvncareers.com (10/6)

JOB OPENING:  NEW MEDIA EXEC PROD/Atlanta:   Exp in online Product Mngmt & Product delivery.Resp for content strategy, funding launch, ad sales strategy, writing business plans. Strategic role.  [email protected] (860) 632 3707 (10/6)

JOB OPENING: DIR INTG MKTG/Lifeskool/Sportskool/NYC: develop &sell integrated VOD programming& standard advert direct to brands & agencies. 5+ yrs sales in media w/direct to client exp. rez to www.cablevision.jobs ref #2475BR (10/5)

JOB OPENING: ACCOUNT EXECUTIVE/Cablevision/Rockland NY: Seeks Acct Exec for local ad sales.2+ yrs ad sales exp. pref cable tv, classified, internet adv.  Valid NY Drivers Lic.  Apply to www.cablevision.jobs req 4147BR (10/5)

JOB OPENING: SALES/MKTG COORDINATOR/Entertainment research company/Encino: Provide administrative support to client development.Degree & 2 yrs exp. pref. Attention to detail & excellent org skills a must. Email [email protected]. (10/5)

JOB OPENING: ACCOUNT EXECUTIVE/Entertainment research co/Encino: Aggressively sell syndicated research products. Min 2 yrs sales exp. Ability to demonstrate sales success required. Email resume/salary hist to [email protected] (10/5)

JOB OPENING: ACCOUNT EXEC/Norwalk, CT Cablevision:  Seeks Account Exec for Local Ad Sales. 2 + yrs ad sales exp. pref. Cable tv, classified, internet adv. Valid CT DL. Please visit www.cablevision.jobs and apply to 3744BR (10/5)

JOB OPENING: INTERACTIVE A/E/WPIX/CW11 NYC: 3+yrs online sales exp. well networked in online community, high interest in media, proven track record in online sales, pro-actively drive revenue, rush resume to www.cw11.com EOE (10/5)

JOB OPENING: RESEARCH MGR/ Rainbow Ad Sales/NY:  5 years Research. exp in Agency, Station, & Rep Firm and/or in Cable or Web Environment and New Technology incld. VOD.  Please visit www.cablevision.jobs and apply to req id 1786BR (10/5)

JOB OPENING: MGR, LOCAL MARKET RESEARCH/National Cable Communications/NYC: 5+ yr Exp analyzing local mkt competitive TV landscape. Strong analytical/communication skills. Rep/station or cable exp. Email: nccr&[email protected] (10/4)
 
JOB OPENING: DIR OF SALES RES/NY:. Proactive contributor to work in a team-based envt/ provide sales res. materials, estimates, rating data, etc; min. of 7yrs of TV research. Apply at http://www.lifetimetv.com/about/jobs.html (10/4)

JOB OPENING: MGR.STRAT&BUS OPS (AFFILIATE)-/MTV Networks, NY NY: Xclnt Research & Quant Skills/Bkrnd in Strategic Plng, Biz Dev or Consult/Fin. Modeling/Creating Sales Pres./Mg. Direct Rpts./apply on-line www.mtvncareers.com EOE/M/F/D/AAP (10/3)

JOB OPENING: ONLINE ACCOUNT EXECUTIVE/CBS Television Distribution, NYC: Looking for highly motivated & well organized individual. 2 yrs online experience pref’d. Base Salary plus bonus. Please send resume to [email protected] (10/3)

JOB OPENING: PROMOTIONS MGR/ADLINK/LA: Work w/ad sales team & cable nets to create, present & execute unique added value TV mktg opps. Presentation skills, industry exp., sales savvy a must. Apply: [email protected] (10/3)

JOB OPENING:  DIR, PROG OPS/AMC/WEtv/NY:  Resp for implementing nets film formatting & Orig Prod guidelines. 5+ yrs of ops related exp in TV. Highly organized, systems oriented prof. rez to www.cablevision.jobs ref # 4476BR(10/3)

JOB OPENING: AD SALES MKTG COORD/NY: Create sales proposals, execute added value, support dir. of mktg, develop ad sales materials, premiums, coord. events. 1-2 years exp cable/agency. Email res: [email protected] (10/3)

JOB OPENING: SHORT TERM TV RESEARCHER/ABC Burbank. min1-2 yrs exp TV research, apt at Nielsen/WRAP, strong written & analytical skills, college degree req. www.disneycareers.com (Keyword search Req ID 114567)  (10/2)

JOB OPENING: FREELANCER : Vh1 Ad Sales Research/NYC: 2+ yrs natl rsch exp.Detail-oriented with strong analytical/written/oral comm sk.Expert w/ Nielsen, MRI, Prof in MS Office. EOE/M/F/D/AAP. Apply [email protected] (10/2)

JOB OPENING: RESEARCH ANALYST/Superstation WGN/NY. Pgrm trends,estimates,sales promotion, pgm maintenance.1+ years in Cable, Spot, or agency. Proficiency in Xcel,Pwpt,,Nielsen software,& MRI. Send resume to [email protected] (10/2)

SUMMER or FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

FALL INTERNSHIP CREDITS ONLY: Production Company/Baltimore: Looking for fall and Spring interns for documentary. Will get experience in research, logging and all aspects of production and post production. Apply [email protected]  (10/6)

FALL INTERNSHIP CREDITS ONLY: MKTING/SALES INTERN/MediaPlace/NYC: Seeks motivated interns, 2-3 days wk, with strong interest in marketing/sales, strong comm skills required. Assist w/ projects, admin duties. E-mail Resume/CL: [email protected] (10/3)

FALL INTERNSHIP CREDITS ONLY: Fox Reality Channel is seeking an intern for their PROGRAMMING DEPARTMENT. Interest in Reality TV a must. Experience a plus. Please email resumes to [email protected]. (10/3)

FALL INTERNSHIP CREDITS ONLY: Mobile Media Now, Inc/Orange County: A beach cities production company seeks intern. Tagging, Logging/editing, graphic design, and web knowledge pluses. Please email resume & cover letter to: [email protected] (10/2)

FALL INTERNSHIP CREDITS ONLY: Principato-Young Entertainment/LA: Mngmnt/Production Co. seeking  part or full-time intern. Demanding, fast-paced office. Requirements: exc organizational and communication skills.  Email: [email protected] (10/2)

FALL INTERNSHIP CREDITS ONLY: TV GUIDE Prod Interns! Obtain opp to learn elements of ent news producing, from field prod to multi-camera studio shows. Apply http://search3.smartsearchonline.com/tvguide/jobs/jobdetails.asp?job_number=563 (10/2)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …

SITUATION WANTED: PROD. COORD./ASSOC. PROD/L.A. area:  4+ yrs exp. in TV/Ent: Mobile/Digital Content producer/talent coordinator/ PA. Diligent, teamplayer, great comm./org. skills. Email [email protected]  (10/6)

SITUATION WANTED: Looking for “at home” assignments in marketing/promotion/translation/typing/calls etc. W/15 +yrs of International & Marketing experience. Spanish, Portuguese & English languages. Contact [email protected]  (10/5)

SITUATION WANTED: PRODUCTION COORDINATOR/L.A. area: exp. juggling multiple shows at one time, great work ethic and attitude; have TV & Film exp. as PA, script asst., and coord; amazing org. skills. Please contact [email protected] (10/4)

SITUATION WANTED: TV PROD./L.A. Seeking writer’s/showrunner’s assistant/PA position, 5 yrs. industry experience, computer-savvy, great written/verbal communication skills, resourceful, professional, excellent references. [email protected]  (10/4)

SITUATION WANTED: ANIMATION PRD/NYC. Seek Producer/Assoc. Prod. Role. Exp. in Animation Industry. TV Series, Mobile/Digital Content. Contact [email protected]  (10/3)

SITUATION WANTED: REALITY SHOW RUNNER & DIR: Seeks employment. Extensive Directing, Prod,Dvlpmnt, Story & Post exp. Network and Cable credits. NYC & LA. (Reality, Competition, House, Lifestyle, Docusoap) [email protected] (10/3)

SITUATION WANTED: MKTG/SALES DIRECTOR: 10+ yrs TV, print, radio, online. Entrepreneur-minded, out-side-the-box, brand-focused Canadian w/GreenCard, US-educated, seeks US-based (Cali/ FL/NYC), mngmnt-level role. [email protected] (10/3)

SITUATION WANTED: PRODUCTION COORDINATOR/L.A. area: exp. juggling multiple shows at one time, great work ethic and attitude; have TV & Film exp. as PA, script asst., and coord; amazing org. skills. Please contact [email protected] (10/3)

SITUATION WANTED: NYC’s PREMIERE ENTERTAINMENT INDUSTRY LIFE COACH. Tired of working on other people’s projects & not your own? Need to focus? Need a plan? Call for a free consultation. 646-331-3143. www.theentertainmentcoach.com (10/2)

SITUATION WANTED: Digital Media Exec (NY/NJ) available. 15 yrs exp. most with cable nets. Successful track record leading content, e-commerce, branded entertainment, VOD and broadband. [email protected] (10/2)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.