Monday, October 15th, 2007



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Golf trip, New York Giants tickets, Family Portraits, Championship Boxing Tickets, Trip to Mexico, DVDs, Jewelry, Spa Days, Scuba Diving Trip to Caribbean, Toys, Wine, Original Art, Kobold Watch and dinner with Philippe Cousteau and gobs more.

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Pre-Event Bids accepted now until October 22 at 12 Midnight, ET

Cynopsis: DIGITAL


Good Morning, it’s Monday, October 15, 2007 and this is your first early morning digital briefing. 

Universal Music is in talks with Sony BMG and Warner Music about launching a downloadable music subscription service to challenge iTunes’ dominance. The service, dubbed Total Music, would be optimized for rival devices such as the Microsoft Zune and would be free to the user. In the proposed Total Music model, device manufactures would pay the music companies for access to their catalogs.


LIN Television
is planning to launch dedicated YouTube channels for all 31 of its local TV stations by the end of the year, reports B&C, offering a mixture of news and user generated content. Lin works with video hosting firm Vmix to enable users to submit video and photos to its local station sites. Hearst-Argyle Television and Tribune stations also operate video channels on YouTube.
Hearst-Argyle Television launched powered by social network software provider Sparta Social Networks. The latest dedicated high school sports site launched by a station group combines social networking with newsgathering and leverages resources of Hearst-Argyle stations including trained student journalists equipped with Canon HD camcorders. Seven Hearst-Argyle markets are participating so far. 
The Weather Channel Interactive launched an application for the iPhone and iPod touch to deliver current conditions, hourly and 10-day weather forecasts. Created by The Weather Channel Mobile, the app maps in a fully interactive environment and offers functionality like sliding pages and “fade ins.” Look for it on or Apple’s new web applications page.
It’s the fall semester and you know what that means — Cynopsis Weekender College Edition is coming back on November 15th!  Here’s how it works — if you’re currently a college student here or abroad, submit to Cynopsis your essay of 350 words or less on any topic relating to television.  If your essay is one of four chosen as the most insightful, original, humorous and/or well-written, it will included in a special College Edition of Weekender.  All four winning essay writers are awarded $350. Entries must be emailed no later than Friday, November 9th to me at [email protected], subject Weekender College Edition.  Students – be sure to include your name, age, college, college year, and major (if you know it), and how you can be contacted.   Good luck!

DREW CAREY– New Host of The Price Is RightTHE DREW CAREY SHOW: Available from WBDCD


Today is Blog Action Day; 15,000 blogs have pledged to published posts on environmental issues and donate their ad revenues to an environmental charity of their choice. 
Online independent movie downloading service added social networking features and enhanced search functionality. The new Movie Finder feature recommends videos based on user ratings. The site shares revenue from pay-for-play downloads with participating filmmakers.  


Cambridge, Mass-based Maven Networks became the latest online video company to form an online video ad platform. Maven, which manages and distributes video for CBS’ CSTV, Fox News and TV Guide among others, is now offering to syndicate video to multiple affiliates, baking in social networking features including user voting, commentary and tagging. A patent-pending ad insertion engine dynamically determines optimal ad viewing points and audience segments. The system also offers new ad formats such as transparent overlays and video telescoping. Oglivy has agreed to become one of Maven’s charter clients.


Diversified Agency Services acquired a minority stake in Millions of Us, a San Francisco-based start-up that builds games and online destinations for virtual world site Second Life. 20th Century Fox, Toyota and Pontiac are among the agency’s clients.
Cinema advertising company Screenvision signed a deal with Geico to launch a long form ad  starring the famous Cavemen characters. The two-minute spot finds the three Cavemen in their high-rise apartment serenading a room full of women with Sinatra’s “Everything Happens to Me.” The ad is intended to drive traffic to Geico’s interactive site


Nielsen launched DemoWatch, a new feature of its web-based commercial tracking service KeepingTrac that will enable advertisers to monitor demographic composition of their advertising audiences. DemoWatch links the demographic information from Nielsen’s overnight ratings with the commercial monitoring ability of KeepingTrac to help advertisers and their agencies make sure their television commercials reach the intended audience.

Online users spend more time on than any other news and information site on the internet including Wikipedia, according to a CNN analysis of a Home and Work Panel from Nielsen/NetRatings that measures time spent online. CNN Digital Network registered more than 1 billion total usage minutes for September, compared to 679,000 minutes for MSNBC Digital Network and 375,000 minutes for the Fox News Digital Network, two direct competitors.


Akamai Technologies
announced the election of Jill A. Greenthal, a Senior Advisor in Private Equity at the Blackstone Group, to its Board of Directors.
John Missale joins the cinema advertising firm Screenvision in the new position as Chief Technology Officer. John will be responsible for advancing the company through new technology opportunities that include new media, digital and internal technical strategies and executions.


Amazon launched High-def 101 to educate consumers on the ins and outs of HD entertainment. CNET it’s not, but it does a pretty good job of comparing and contrasting brand names and explaining some of the technological jargon a big box retail associate is likely to throw at you. 
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital

Cynopsis Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: INVENTORY MANAGER/ LIFETIME NY: Analyze, report & manage placement of all Nat inv to optimize revenue & delivery. 1 yr Gabriel Deal Maint rqd. Strong Excel BA/BS Apply at: (10/20)

JOB OPENING: RESEARCH FREELANCER/ LIFETIME TV NY: short-term engagement, 3-5 days per week. Must have 3+ years experience with Nielsen N-Power. Apply at: (10/20)

JOB OPENING: DIR OF LICENSING (primarily Soft Goods)/NY: CBS Consumer Products seeks Dir w/ent & specific category experience. Licensing strategies & plans for apparel, accessories, etc. Res & cover letter: [email protected] (10/20)

JOB OPENING: CONTRACTS ASSISTANT/CBS TV DIST/NY: Media Sales Dept seeks Contracts Asst to draft & revise contracts, maintain spreadsheets. Strong Word, Excel, math, & admin skills. Inc sal req in cover ltr [email protected] (10/20)

JOB OPENING: NAT’L TV BUYER/NYC: Midsize agency, quality account.  6mnths – 2yrs exp negotiating ntwrk cable and syndi plans. DDS exp a plus. Strong MS Skills/Excel. Excellent salary offered.  Email res to: [email protected] (10/20)

JOB OPENING: DIR PRICING & PLAN’G/WE tv/NYC:Mng all plan’g/pricing functions for advert inv. 5+yrs Ad Sales Pricing/Plan’g at Nat’l Brdcst or Cable Net. Exp with MSA/Nielsen & sales budgets nec. Res: ref#4712BR (10/20)

JOB OPENING: MARATHON MEDIA/SANTA MONICA:  For an Online Buyer/Planner w/1-2 years exp.  E-mail resume: [email protected] (10/20)

JOB OPENING: LOCAL SALES MANAGER/Comcast Spotlight: Guilford, CT: 5-7 yrs media/mgt exp. Oversee promotion dev’t. Manage team, rel’ship w/sales/network/clients. ref. 55326BR  (10/20)

JOB OPENING: SR MGR, AUDIENCE RSRCH/MTV Networks/Chicago: Exciting opp to join one of the world’s leading creators of prgrmng/content across all media platforms. Full job description: log on to (10/20)

JOB OPENING: SR RESEARCH PROJECT MANAGER/DIGITAL/NEW PRODUCTS RESEARCH/ ATL:Manage digital New Product Research projects. Create/Execute Research plans & reports. 2-4 yrs Digital Research exp. Apply: [email protected] (10/19)

JOB OPENING: FREELANCER / Vh1 Ad Sales Research/NYC: Working knowledge of Nielsen TV ratings and their systems, MRI, Prof in MS Office. EOE/M/F/D/AAP. Apply [email protected] (10/19)

JOB OPENING: DIRECTOR AD SALES RESEARCH/Vh1/NY: Detail-oriented, proactive; create sales pitches and estimates, analyze ratings data. Expert w/Nielsen, MRI, etc. 8+ yrs Na tl TV Rsch. EOE/M/F/D/AAP. Apply (10/19)

JOB OPENING: PUBLICIST /Telepictures Prods/CA: Unit pub for website. Pitch/secure stories/content. Develop pre-launch and launch press. Write/distribute releases. Work w/ exec/staff. 5-8yrs exp. Res: [email protected] (10/19)

JOB OPENING: INT’L DIGITAL RSRCH MGR/MTVN/NY:  3-5 yrs online new media & digital exp. Exp w/Comscore, quant. & competitive rsrch; exc presentations, reportings, analytical & writing skills. Apply: . EOE/M/F/D/AAP (10/19)

JOB OPENING: FREELANCE DESIGNER/CINEMA 4d ARTIST/Viewpoint Creative/Boston: Strong Motion Graphics skills in Cinema 4d, professional broadcast design EXP pref. Send reel/resume/URL to [email protected] (10/19)

JOB OPENING: CLIENT SERVICE EXEC/Nielsen Media Research/NY: Media-focused sales and client services professional. 3+ years exp w/strong analytical skills.Interested candidates can apply on line at position #3717 (10/18)

JOB OPENING: INTEGRATED SALES EXEC/Sundance Ch/NY: 5+yrs sales/mktg exp.Dev/sell/exec multi-platform, integ’d partnerships for “like minded” clients.Creative media mktg & savvy prof w/ proven rec.Res: [email protected]    (10/18)

JOB OPENING: ACCT EXEC/NewsChannel 8/DC: Highly motivated, self-starter w/ strong work ethic. Ability to mng mult proj. w/ strong desire to win, strong comm & negotiation skills a must. 2 yrs+ media sales exp req’d. Res: [email protected] (10/18)

JOB OPENING: SALES PLANNER/Univision/NY: Generate upfront & scatter plans. Handle all aspects of ongoing deal maintenance & stewardship. 2-4 years Buying or Planning preferred. Send resume: [email protected] EOE (10/18)

JOB OPENING: DIRECTOR, PUBLICITY/SciFi: Gen. positive press for SciFi’s programming. Assist in developing PR strategy & campaign plans. Min. 7 yrs Publicity exp req. Apply to job# 627355 (10/18)

JOB OPENING: BROADCAST & CABLE TV BUSINESS ANALYSTS/NYC: Multiple- Ad Sales and/or traffic system exp. Use case development, gap analysis, software vendor assessment, requirement gathering. [email protected] 860 632 3707   (10/18)

JOB OPENING: MANAGER, DIST. & FIELD MKTING/LIFETIME NY: Manage account and state territory to drive distribution of Lifetime Networks, HD and various Lifetime VOD services. Apply at: (10/18)

JOB OPENING: AE, ADVERTISING SALES/Gospel Music Channel/LA/Western Region: Part-Time Position, work from home.  [email protected]   (10/17)

JOB OPENING: EXEC PROD/A&E TV/NY:Responsible for the development and piloting of programming for The History Channel.BA/BS/5+ yrs exp in prgming/prod at a cable/brdcst or prod co.Apply: (10/17)

JOB OPENING: TV RESEARCH FREELANCER/ABC Burbank: min 1-2 yrs exp TV research, apt at Nielsen/WRAP, strong written & analytical skills, college degree req. (Keyword search Req ID 114567) (10/17)

JOB OPENING: SR DIRECTOR, STRATEGY & OPERATIONS DEVELOPMENT/ MTV/NYC: 5+yrs Digital Media, Music Industries exp, MBA, Strg Power Point/Excel/Financial & Presentation skills. EOE/M/F/D/AAP. Apply (10/17)

JOB OPENING: VP, MKTG/Columbia MD: Oversee the development of marketing strategies and campaigns which enhance affiliation with the brand, and ad campaigns, promotions and/or web marketing campaigns. Visit for details.  (10/17)

JOB OPENING: FT/MKTG MGR/FOX REALITY CH/LA: Busy all reality channel seeking mgr to execute mktg plans, promotions, PR tactics &manage agencies. 4-5 yrs., TV exp. a +, Apply: http: #FNG9038   (10/17)

 JOB OPENING: SALES ASST/Univision/NYC: Detail oriented team player w/excellent comm skills & proficiency in PowerPoint to support business development VPs. 2-4 yrs exp req. Bilingual Spanish a +. Apply [email protected] EOE (10/17)

JOB OPENING:DIGITAL AE/History/A&E/NY: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt.3yrs in sales -min 2 yrs digital sales. Apply: (10/17)

JOB OPENING: INTERNET ACCT EXEC/ Francisco: Responsible for identifying/ meeting w/ new business customers, prepare and present proposals & customized opps and dvlp long-term advrtsng relationships. Res: [email protected]  (10/17)

JOB OPENING:TV BUYER/KD&E/NY: 1-2 yrs exp in National or Local TV working on video game publisher. Detail oriented, excellent organizational skills, multi-tasking. Responsible for negotiations & maintenance. Go to (10/17)

JOB OPENING: MANAGER, DAYTIME PROGRAMMING/ABC Daytime is looking for a Manager of Programming with strong writing development skills for its two east coast serials. Please visit – reference job#118395 (10/16)

JOB OPENING: GSM-KSBI-TV/DT-OKC Must be a highly skilled leader/proven track record of revenue success & sales strategies. 7+ yrs experience required. B.A. preferred. Tremendous opportunities.  Send resume to: [email protected]. (10/16)

JOB OPENING:  INTERACTIVE ACCT EXEC/Discovery Channel/NY & IL: Sell nat’l interactive ads incl. online, vod, mobile & podcast. Mng & dev. growing business. Strong communicator. Solutions sales exp. Apply: Req#5868  (10/16)

JOB OPENING:  ONLINE MEDIA RELATIONS MGR/NY:  leverage new media (RSS, SEO, digital releases), develop relationships w/blogs, podcasts, v-logs. 2-3 years’ experience, track-record. Competitive salary/benefits. [email protected] (10/16)

JOB OPENING:  DIRECTOR, RESEARCH/E! Entertainment: Manage dept workflow, including custom requests and standardized reports. Full job description and application online, (10/16)

JOB OPENING: MANAGER, INTEGRATED MARKETING fuse TV/NY:Dvlp/execute multi-platform integrated mkting opportunities for Ad Sales clients. Strong writing skills req. 5+ yrs exp in a network/cable tv, ent, media or ad agency req. App @ [email protected] (10/16)

JOB OPENING:  DIRECTOR, CONSUMER MKTG/VERSUS/Philly: Direct development/execution of consumer & affiliate/ad trade mktg campaigns for network programming and trade efforts. 10+ yrs exper. EEO/AA/Drug Free. Apply (10/16)

JOB OPENING:    COORD,AD SALES MKTG/GAC/SCRIPPS NETS/NY: Execute added value, develop sales materials,client & sales liaison, mng website updates, track all promotions1-2 yrs exp cable/sales/agency. Apply at (10/16)

SUMMER or FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

FALL INTERNSHIP CREDITS ONLY: Editorial interns w/great writing and web skills for Los Angeles-based dining/travel website. Assist editors, create & maintain web pages. PT/FT. Email [email protected] SUBJECT: INTERN (10/19)

FALL INTERNSHIP CREDITS ONLY:  Exp’d mentor looking for fall term internship. Position provides 360 deg access to the fields of prod & mngmnt in internat’l setting. Flex hours,business is conducted in a home office. Email: [email protected] (10/17)

FALL INTERNSHIP CREDITS ONLYPROD. INTERN: Film Co. seeks motivated interns, with strong phone skills. Assist w/ projects, admin duties. E-mail Resume or Letter to: [email protected]   (10/17)

FALL INTERNSHIP CREDITS ONLY:  MUSIC INTERN/Oxygen Media/NYC: Seeks motivated intern 3-5 days/wk; w/strong interest in music to review submitted music, assist in searches, maintain library, gen’l off duties. Email resumes to [email protected] (10/16)

FALL INTERNSHIP CREDITS ONLY:  PROG INTERN/Oxygen Media/NY: seeks motivated intern, 3-5 days/wk, w/strong comm. skills; willing to learn ops of prog dept, research broadband, & prvd admin support. MS office apps a plus. email to: [email protected] (10/16)

FALL INTERNSHIP CREDITS ONLY: DOCUMENTARY, CONTENT DVLPMNT/Chicago – production company looking for interns. Gain experience logging; pre, field & post prod and more.Apply: [email protected] (10/16)


Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: PRODUCER/ PROD COORD/ L.A. area: 7+ yrs exp. mult shows at one time, great work ethic; have TV & Film exp. as Prod, Dir, Writer, talent coord, great verbal skills, resourceful,team [email protected]  (10/20)

SITUATION WANTED: ENTRY LEVEL POSITION/NY/NJ area: Motivated, hard-working Fordham University grad with production/talk show and other varied experience seeks assistant/entry level position in creative environment. [email protected] (10/20)

SITUATION WANTED: SCRIPT COORDINATOR/NYC: Seek Script Coord./Supervisor role. TV series,  film  any genre. Versed  in all script formats. Detail oriented, team player, creative, published. [email protected] (10/17)

SITUATION WANTED: SEASONED PROD/SHOW RUNNER: 2x cable net launch vet w/ A+ talent/music background. Resonant leader. Hawkish eye on budget. Resourceful. Confident. NYC/Phil/DC. Long/short term. [email protected] (10/17)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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