Monday, March 15th, 2010

Cynopsis: Kids!

Good morning. It’s Monday, March 15, 2010, and this is your first early morning Kids briefing.

Those meddling kids head back to Cartoon Network in the new Warner Premiere mixed live-action/CG animated TV movie Scooby-Doo! Curse of the Lake Monster.  Beginning principle photography today on location in Southern California, the movie will premiere on Cartoon Network in fall 2010, followed by its Blu-ray, DVD and OnDemand and download release from Warner Home Entertainment in early 2011.  Produced by Atlas Entertainment, Curse of the Lake Monster is a follow-up to last year’s TV movie, Scooby-Doo! The Mystery Begins, and features the return of director Brian Levant, producer Brian Gilbert and writers by the Altiere brothers, as well as the live-action cast featuring Robbie Amell (True Jackson, VP), Kate Melton, Hayley Kiyoko and Nick Palatas.  The CG animated Scooby is being produced Animation Picture Company.  Scooby-Doo! The Mystery Begins became most watched telecast in Cartoon Network’s history.  Additionally, a Scooby-Doo Mystery Movie Sweepstakes ( ) has been launched.

Disney announces plans to shutter producer/director Robert ZemeckisImageMovers Digital (IMD) studio’s Marin County facility come 2011.  The closer is slated to come following the completion of IMD’s current production Mars Needs Moms, which is slated for release in March 2011.  Zemeckis and ImageMovers most recent feature film, A Christmas Carol, released November 2009.  Plans for Zemeckis’ performance capture 3D adaptation of Yellow Submarine are still undecided, with Disney looking to ink a new production deal with Zemeckis and his producing partners, Jack Rapke and Steve Starkey.  Explaining the reasons behind the move, Alan Bergman, President/Walt Disney Studios said, “Bob and the entire IMD team successfully built a state of the art studio and produced an amazing film, A Christmas Carol, at a time when the dynamics of the industry are rapidly changing.  But, given today’s economic realities, we need to find alternative ways to bring creative content to audiences and IMD no longer fits into our business model.”  Zemeckis said, “I’m incredibly proud of the talented team that we assembled at IMD and the fantastic work they have accomplished.”  Launched in 1997 as ImageMovers, the studio produced movies including the motion capture pictures The Polar Express and Beowulf, and was later renamed ImageMovers Digital when Disney acquired it in 2007.


Zagtoon, a unit of Univergroup, inks a co-production deal for its first series, Rosie (102×1) with French kid-targeted channel Gulli (Lagardere Active Group) and cable/satellite operator AB Group.  The short-from series revolves around an outspoken, sassy and witty little pest, that teases everyone, particularly her neighbor Olive, and her imaginary best friend Blackie the sheep.  The Rosie series was created by Raymond author Romain Gadiou.  Jean-Michel Spiner’s 2Minutes animation studios will handle the production. Bahia Studios will oversee post-production.  Rosie was initially introduced at Mipcom/MIPJunior 2009.


Disney XD US acquires the second season of the live0action comedy/drama Lockie Leonard from distributor The Australian Children’s Television Foundation.  Produced by Goalpost Pictures, Disney XD plans to premiere Lockie Leonard in June 2010.  The series is set in Western Australia and follows Lockie Leonard as he makes his way through love, caring for his quirky family, and working to make his way to surfing success as well as being a teenager.  The TV series is based on the Lockie Leonard books by author Tim Winton.

CBBC premieres its very first in-house produced long-form 2D digitally animated series, Muddle Earth (13×11), which is based on author Paul Stewart and illustrator Chris Riddell’s eponymous kid’s novel, today at 3:50p on BBC One.  Targeted to K6-9, Muddle Earth is considered a tongue in cheek nod to J.R.R. Tolkien’s Lord of the Rings.  The story revolves around a wizard named Randalf and his human apprentice, Newt, as they work to thwart the efforts of the evil Dr. Cuddles, an evil blue teddy bear.  Directed by Vincent James and Tim Harper, the comedy/fantasy features the voice of esteemed actor Sir David Jason (Randalf), and music performed by the BBC Philharmonic Orchestra.  Muddle Earth is produced by Phil Chalk, with Rob Sprackling and John Smith serving as head writers.  A second season (13×11) is currently in production for broadcast in September 2010.

In other CBBC news, Blue Peter‘s Mabel, the series’ Boarder Collie Cross dog, retires from the show after 14 long loyal years on the show as of Tuesday, March 30, 2010.  The episode will feature a tribute to beautiful dog.  Mabel was Blue Peter’s first rescue dog, initially featured on the show in January 1996, and officially joining the series a month later.  The popular Mabel is the second longest-serving dog on the CBBC show after Petra, who appeared on the series for 15 years from 1962-77.  Mabel will spend her retirement living at home with a former member of the production team.

National Wildlife Federation‘s (NWF) first preschool TV series, Wild Animals Baby Explorers (26×30 or 52×13), is set to premiere on Public TV stations in fall 2010 (check local listings), presented by WETA, Washington DC.  NWF will officially introduce the series at MIPTV in Cannes next month.  Based on NWF’s preschool magazine, Wild Animal Baby, and DVD series, the series features a mix of 3D animated characters and HD live-action footage and is produced by NWF and Xing Xing Digital Corp.  NWF is a US-based conversation organization that focuses on educating kids about wildlife and their habitats and publishes other magazines including Ranger Rick and your Big Backyard. ( ).

PGS Entertainment is tapped to represent Studio Hari‘s (The Owl) CGI animated short-form series The Gees for worldwide distribution in TV, home video, licensing and merchandising, per World Screen.  Co-produced by Gulli (France), The Gees follows a group of friendly and endless inquisitive extraterrestrials that make a visit to Earth to experience everything the planet has to offer.  PGS Entertainment will introduce The Gees next month at MIPTV.

Program Call: Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis subscribers on Thursday, April 8, the week before MIPTV 2010 in Cannes. If your company is exhibiting and you’d like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send details to [email protected] no later than Thursday, April 1, 2010. A confirmation email will be sent following each submission (if you don’t get the confirmation, please resubmit).


Emily the Strange served as a Gold Level sponsor for the AllyKatzz Tween Town Hall Meeting over this last weekend. Targeted to tween girls 8-14, the daylong event was held at UCLA’s Hall of Fame and designed as place for tween girls to learn about taking action and make a difference in the world.  The deal was set by the Gator Group.


Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; March 12-14, 2010:
Alice in Wonderland (2010) (Buena Vista) PG 2                      $62.0m-wk total $208.6m
Remember Me (Summit Entertainment) PG-13                       Opening Weekend $8.3m
Our Family Wedding (Fox Searchlight) PG-13                         Opening Weekend $7.6m
Avatar (Fox) PG-13                                                              $6.6m-13 wk total $730.3m
Percy Jackson & The Olympians: The Lightning Thief (Fox) PG $3.1m-5 wk total $82.3m
The Blind Side (Warner Bros.) PG-13                                     $1.6m-17 wk total $252.7m
Valentine’s Day (Warner Bros.) PG-13                                   $1.5m-5 wk total $108.9m
The Ghost Writer (Summit Entertainment) PG-13                   $1.2m-4 wk total $4.3m
Dear John (Sony/Screen Gems) PG-13                                  $1.0m-6 wk total $78.5m
Tooth Fairy (Fox) PG                                                            $700,000-8 wk total $57.3m
Source: Rentrak ( )


Jacqueline Tordjman and Jeremy Zag creators/directors of Zagtoon (Rosie) is launching a licensing division.  Zagtoon is partnering with Sylver Amouyal, founder/CEO of French merchandising company SPEL and Amouyal’s long-term business partner Roland Belility, to serve as c0-directors of the new international licensing division and brand management operations from Paris.  Zagtoon ( ) is a kid/edutainment-centric subsidiary of media holding company Univergroup.


Upfront 2010 Special Edition Series
Beginning March 24, a 5-part, 8-week Cyn opsis Media Special Series

Publishing to the entire Cyn opsis Media Audience, Upfront 2010 will provide an in-depth look at the 2010 Upfront selling season, by category, from both the Buyer and Seller perspectives.

Upfront 2010 Special Edition Schedule is:
Kids! –
March 24,    Cable – April 7,
Syndication – April 21, Spanish Language – May 5, Broadcast – May 19


Ad Space is limited. Contact Mike Farina to reserve today!  [email protected], 203.218.6480

Answer to Yesterday’s Trivia:  Who is Farfel and what were the TWO products he hawked?  FARFEL THE DOG PUPPET FOR NESTLE’S CHOOOOOOOCOLATE AND TEXACO  Kudos to: Brett Ashy-The Ashy Agency/LA

Today’s Trivia Question:  This character’s main target was a black male cat with a white stripe, mistaken for a skunk.  Who is the cat’s pursuer?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Member of Interactive Advertising Bureau (iab)

To subscribe to any Cynopsis edition(s) click here .
To unsubscribe , click the button at the end of this email.

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

  JOB OPENING: DIRECTOR, MEDIA AD SALES RESEARCH/NY-Warner Bros. TV Dist: (Syndication) strong analytical and presentation skills. Adept w/Nielsen, Galaxy, Npower, + Simmons. Email: [email protected] RE: UCTC/117019BR  (3/20)

JOB OPENING: DIR, AD SALES MARKETING/PRN/SF: Lead day-to-day, strategy for team that preps custom, client specific persuasive mktg materials for nat’l sales team. 7+ yrs sales mktg digital or brdcst (3/20)

JOB OPENING: DIRECTOR OF SALES, POST-PRODUCTION & DIGITAL MEDIA SOLUTIONS/LA: Lead sales efforts of traditional post-production and digital media solutions. 5 yrs min. exp. req’d.  Apply: (3/20)

JOB OPENING:  Sr. MANAGER SOCIAL MEDIA MARKETING/Showtime/NY: 5yrs exp, develop and manage social media mrktg projects to drive series awareness. Apply at: (3/20)

JOB OPENING:  MANAGER, RETAIL SALES RESEARCH NICK/Viacom CP/NYC: 2+yrs database processing/analysis, Strng CP Analytical exp, Mastery w/Excel, Nielsen/IRI/Walmart Retail Link A+ EOE/M/F/D/AAP. Apply (3/20)

JOB OPENING: VP OFF-CHANNEL COMMUNICATIONS/ Nickelodeon /NYC: 10+yrs PR exp, Strng Nat’l/Trade Press Relations, Stng exp CP/Digi/TV & Business, Strng Corporate Comm exp, Strng Writ/Pitch skills Apply (3/20)

JOB OPENING:  ABC Family/NY: VP AD SALES MKTG: Oversee ad sales mktg dept, dvlpmt & exec of intgrtd client promos, dev sales collateral/presentations Conduit betw sales & internal dept 10+ yrs exp # 232482   (3/20)

JOB OPENING: VP SERIES DEVELOPMENT REALITY/MTV/LA: 7+ yrs exp TV Prod &/or Dev; Exp w/reality based programming  all formats; EOE/M/F/D/AAP (3/19)

JOB OPENING: DIRECTOR, SERIES DEVELOPMENT-REALITY/MTV/NYC: 5+ yrs exp TV Prod &/or Dev; Exp w/reality based programming  all formats; EOE/M/F/D/AAP (3/19)

JOB OPENING: ANALYST, SALES PLAN’G/MTVN/NYC: Support Content Dist & Mktg Finance team; Prepare rev budgets & forecasts; Provide finan’l analysis & advice on new deals & growth strategies. 2-3yrs exp. Apply: (3/18)

JOB OPENING: ACCT MGR/Petry Media/Chicago: Sell commercial time on multiple cable networks & new products. 3 + yrs ad sales exp. Cable, broadcast, direct sales prefer. Travel as required. Apply: [email protected] (3/18)

JOB OPENING: DIR, DOMESTIC PRGRM DIST/HBO/NYC: Sell HBO Prgrmng – license films, movies, series & stand-up comedy to brdcstrs/cable ntwrks. Min 5 yrs sales exp. & travel 25%. Apply – 116999BR (3/18)

JOB OPENING: PROD MGR/(WEtv)/NY: Oversees day-to-day prod ops. Responsible for reviewing& negotiating prod line-by-line budgets, schedules, cost reports& prod logistics.Min. 5 yr exp. Ref# at Ref: 10858BR  (3/18)

JOB OPENING: NBC Universal/NY: Oxygen Media is looking for a DIRECTOR OF STRATEGIC PROGRAM PLANNING, SCHEDULING & ACQUISITIONS . Go to and search for job # 1155620 (3/17)

JOB OPENING: ACCT MGR DIRECT RESPONSE-BET NETWORKS/NY: Bachelor Degree, 5+yrs exp. in advertising industry, knowledge of broadcast cable/DR industry, strong mathematical & interpersonal skills. resume: [email protected] (3/17)

JOB OPENING: BIZ DEV. SPECIALIST (NY Entertainment Ad Agency): Needed to line up print/web/online PR campaigns for agency. Position is initially by contract–but open to full time at a later date. Reply to [email protected] (3/17)

JOB OPENING: VP, YIELD MANAGEMENT & ADVERTISING OPERATIONS/ NY: Act as liaison for advrtsng sales mngmnt in plan’g & executing advertising sales strategy & key business proj’s. Apply: (3/17)

JOB OPENING:  VP, COMMUNICATIONS (iVillage/NBCU/NY): Devel & lead creative communications (incld iVillage editrl content & business wins). BA, exp in media industry, & 8 yrs exp in Comm/Publicity #1154745 (3/16)

JOB OPENING: DIRECTOR, BUSINESS & LEGAL AFFAIRS  (Film/NBCU/LA): Provide business & legal support for Partnerships & Lic. Grp. JD, CA Bar, 3+ yrs exp, exp w/ cpyrght, intel prop, & corp transactns. #1154764 4 (3/16)

JOB OPENING: SHOW RUNNER/NorCal ProdCo:  Home makeover reality series. 5+ yrs management, script & edit supervision. Team player, can-do attitude. Apply: [email protected] (3/16)

JOB OPENING: EXECUTIVE PRODUCER/National Geographic Television, internal production arm to the National Geographic Society/Washington, DC. Apply: Search (#4116) EOE (3/16)

JOB OPENING: SR ACCT EXEC/ElectricArtists/NY: Online mktg, PR, social media & promo initiatives. Expert ideation & project mgt 5-8+ yrs mktg, project mgt, PR. Online media, TV, or major consum brand. . [email protected] (3/16)

JOB OPENING: RSRCH MGR/DIG AD SLS/NYC/BBC: give insight on traffic patterns, track perf, monitor mrkt & industry trends, comm w/ vendors. High level strat & independent prjct mngmnt. 4+ yrs exp. (3/16)

JOB OPENING: FREELANCE WEB PROD/WRITER/CNBC: Prod high-qual/timely/innovative content for CNBC Editorial & Dvlpmnt teams. 4+ yrs exp writing, prod, and/or editing in News or Internet field. Res/cover with WEB PROD as subject line to: [email protected] (3/16)

JOB OPENING:  MARKETING MANAGER/COOKING CHANNEL/ NY: manage integrated mktg, promo, partnerships & advertising for Food Network sister brand. 5-7 yrs. TV consumer mktg is preferred. Apply:, job #1316  (3/20)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SUMMER INTERNSHIP CREDITS ONLY: AD SALES/NBCU,LA:Summer Interns needed for the West Coast National Ad Sales office of NBC Universal for both the Network and Cable sales teams. [email protected]   (3/20)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: EIC/LINE PRODUCER Available now.10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- Mngd Productions for major TV & cable nets. Looking for next project. [email protected] (3/20)

SITUATION WANTED: 2D MOTION GRAPHICS DESIGNER (NY/CT) 20+ years exp.  in TV & post-production. Freelance, pt. time or full time. ,, email [email protected] (3/20)

SITUATION WANTED: Seasoned Pro with 5+ yrs exp in media looking for Client Services/Campaign Management position in online, radio, tv, or entertainment. please email me at [email protected] (3/20)

SITUATION WANTED: ART/CREATIVE DIRECTOR (NYC): Concept through completion. Portfolio: Email: [email protected] (3/19)

SITUATION WANTED: EDITOR/DIRECTOR 10+ years in the industry, from Film to Reality Television. Demos and resume can be seen at , I can be contacted at [email protected] (3/19)

SITUATION WANTED:  20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position:   [email protected] (3/19)

SITUATION WANTED: TALENT COORDINATOR/PRODUCTION ASSISTANT (Miami) Detail oriented, creative, 2+ yrs experience. Extensive experience in music/entertainment industry & live shows & performances. [email protected] (3/18)

SITUATION WANTED:  INTERACTIVE/MEDIA PRODUCER- EDITOR- CREAT. DIRECTOR: Available Now – Boston area or work remotely. 20+ yrs exp. Clients include: IFC, Bravo, NASCAR, Comcast. Online: Email: [email protected] (3/18)

SITUATION WANTED: PARTNERSHIPS/DIGITAL MEDIA/NY: Barbie expert. 10 yrs TV exp building houses in Malibu. Harvard MBA. 2009 40 Under 40. Your next right hand. [email protected] (3/18)

SITUATION WANTED: POST PRODUCTION PRODUCER/SUPERVISOR: 8+ years exp in post production as Avid Editor and Producer. Skilled in all aspects of post production. Contact: [email protected]   (3/18)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER. Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/17)

SITUATION WANTED: PRODUCER-WRITER, FIELD & STUDIO/PHL: 12 yrs exp, short & long form production. Skilled in reality, documentary, corporate and magazine-format, cable TV Including TLC, Discovery and E!, Email: [email protected]  (3/17)

SITUATION WANTED: Award-winning fiction + non-fiction WRITER/PRODUCER/DIRECTOR/VIDEOGRAPHER/EDITOR ; NYU Film grad with 3 years film and TV experience; NY based but will travel and freelance. Contact [email protected] (3/17)

SITUATION WANTED: Non-Fiction PROD/WRIT./DIR. 3 Emmy Noms; Network and Cable. Also shoots DV/HDV. NBC, VH1, CNN, TLC, CMT, E!, Disney; also development & sizzle reels. (LA) [email protected] (3/17)

SITUATION WANTED:  PRODUCTION MANAGER 10+ Yrs of industry experience. Worked for Bravo, Discovery, Animal Planet, TRU & Playboy.Travel exp, multiple crews, cool under fire, on-time & under budget. Please contact [email protected] (3/17)

SITUATION WANTED: DOC. PROD, DIR., WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (3/16)

SITUATION WANTED: Management promo position wanted. Have been SVP at CBS for 10 years  [email protected] (3/16)

SITUATION WANTED: Creative COPYWRITER. Award-winning, all media, affordable. [email protected]. For FREE samples, visit m (3/16)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media LLC
One Corporate Drive, Suite 724
Shelton, CT 06484

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2010

Related Stories

Cynopsis Digital Out of Home 05/29/24: IAB launches DOOH playbook; StreetMetrics gets moving; It’s a wrap for PepsiCo

Wednesday May 29, 2024 Retail media networks over-index for media quality in terms of brand suitability and ad fraud, according to DoubleVerify’ s eighth annual Global Insights Report, with fraud rates 31% lower than the DV overall fraud benchmark and brand suitability violations lower by 10% than the DV overall brand suitability benchmark. “As retail […]

05/29/24: Cynopsis Jobs

man balloons

MARKETING ASSOCIATE MANAGER GSTV NEW YORK, NY – HYBRID REMOTE Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the […]

Cynopsis Sports 05/28/24: The WBNA is on a roll

The WBNA is on a roll

  Tuesday May 28, 2024 Good morning! It’s Tuesday, and this is the new, monthly Cynopsis sports newsletter. THE W IS ROLLING This summer, all eyes are on the WNBA as it gets fully underway in what many are calling the league’s most transformative season. While there’s plenty of hype around Caitlin Clark and the […]

Cynopsis 05/28/24: Sia later: Singer exits “Survivor” role

Sia later: Singer exits "Survivor" role

Tuesday May 28, 2024 Today’s Premieres Fox: Beat Shazam at 8p; The Quiz with Balls at 9p Nat Geo: Fiennes: Return to the Wild at 10p NBC: America’s Got Talent at 8p Univision: Golpe de Suerte at 8p IN THE NEWS Paramount Global and Charter Communications inked a multi-year distribution agreement for Paramount’s linear cable […]