Cynopsis: DIGITAL

7/02/07

Good Morning, it’s Monday, July 2, 2007 and this is your first early morning digital briefing.

EMI Music signed a deal with SNOCAP to start selling music through widgets placed on MySpace pages, blogs and artists’ official sites. EMI becomes the first major label to sign with Napster founder Shawn Fanning’s new SNOCAP MyStore service, and end-to-end digital licensing and copyright management service for artists and labels. Tracks will be available for $1.30 a piece from artists including Korn, 30 Seconds To Mars and Dean Martin.
 

 
Digital content management system provider MediaSpan and local TV and radio website group Broadcast Interactive Media launched YouNewsTV, a platform to allow local sites to add user generated video of breaking news, local sports reports, weather and events.  Over 50 Broadcast Interactive TV stations have signed up to add the service including Fisher, Granite and Journal Communications stations. Fisher’s Komo-TV in Seattle already has an active crew of citizen journalists.
 
The European Commission launched its own site on YouTube.  EUtube will be used to distribute info about EU policies, its 27 member states, news, and more under the “Sharing the Sights and Sounds of Europe” tagline.  First up among the 50 featured clips is a short form animated cartoon, “Everyone Can Save The Planet” as well as other videos such as “And if Europe didn’t exist. . .” and a Galileo project documentary.

MTV launched a new site to encourage viewers to express themselves and share their personal goals with others. WannaBeMade.com (no, it’s not a primer site for the Mafia) features social networking, input from life coaches and searchable video profiles. The online vertical to MTV’s Made (which premiered a new season on Saturday) is the fifth companion site launched by the network in last two months.
 
MTV’s Atom Films doubled its unique user base to 4.35 million users during May according to ComScore Media Metrix, thanks to the launch of AtomUploads, a new service that allows users to upload, share and compare video content.
 
U.S. Rep. George Miller (D-CA) became the first member of the House of Representatives to launch his own Facebook application. The SplashCast widget allows Facebook users place Miller TV, the congressman’s branded video channel, on their profile pages with the click of a mouse.
 
MySpace set a webcasting record for itself on June 20 when 330,000 users from 25 countries logged on to watch the latest MySpace Live! Concert, featuring rappers T.I. Twista and Lupe Fiasco.
 
PBS premiered a third season of cooking show Chefs A’Field in HD on July 1, adding a new feature that takes kids out to farms, ranches and fishing boats to see where good food comes from. Producers Warner Hanson Television and KCTS TV also retooled the website for the show.
 

 
Social Event discovery service Attendio launched a new widget that display’s bands’ photos, event dates and ticket buying info. The widget can be embedded on personal profiles, blogs and homepages to help spread the word about upcoming gigs. It’s currently embedded on the official websites of The Police, Gwen Stefani, Beyonce and Couting Crows, to name a few.
 
Vuguru‘s 80-webisode Prom Queen will be offered as a full-length download on Amazon.com’s Unbox video service. The interactive Emmy award nominee totals 130 minutes in a single shot. It’s being offered as a download-to-own for $9.99 and as a 30-day rental for $3.99. 
 
The latest entry from former Website of the Day FrenchMaidTV, How To Share Photos, topped YouTube’s “most viewed” list last week with nearly 2 million views! The episode, featuring the maids hunting down a cat burglar and catching her in the act, was made to help showcase Adesso Systems‘ social digital sharing service Tubes, a client-based desktop media solution that automatically downloads favorite webisodes and facilitates sharing between members.
 

 
The FCC’s Media Bureau granted waivers for the July 1 set-top box ban to multichannel video operators that operate on all digital networks including Verizon and a group of smaller cable operators. At the same time, the FCC denied Comcast and the NCTA‘s request for an industry-wide waiver of the rule that requires operators to provide set-tops that separate out channel surfing and security functions. CableCards must now be made available that can be used to receive cable signals via TV, DVR, computer or other entertainment devices. Retailers have already begun to sell CableCard-ready boxes, but the industry has done little to promote the option.   
 
Blockbuster announced plans to close 282 underperforming stores in the U.S. this year to concentrate more on its online rental business, now that it has settled its lawsuit with Netflix. This is not a new trend for the leading hard-copy movie rental chain; Blockbuster closed 290 stores last year, managing to distribute 25% of the revenues from those stores to nearby locations. Blockbuster’s Total Access online service (which allows both online and in store rentals) has signed 3 million subscribers to date, compared to 6.8 million subs for Netflix.
 
At long last Comcast has integrated Tivo‘s software for deployment on Comcast’s DVR platforms. The MSO is preparing to offer the service in several New England markets from August. A deal was initially struck between the two companies back in March of 2005.
 

A CYNOPSIS MESSAGE FROM PODSHOW

 
EyeWonder launched an In-Stream 2.0 research initiative with several partners including NBC Universal, OMD Digital, Akamai Technologies and Research Firm InsightExpress to deploy, test, track and analyze consumer behavior and attitudes toward digital video-based rich media formats and platforms. The study will focus on effectiveness of in-stream advertising and measurement.
 

 
Streaming media audio and video advertising will reach $1.37 billion in 2007, an increase of 38% over last year, according to a new report by AccuStream iMedia Research. The company estimates 1.4 – 1.6 billion pre-roll avails will be sold against inventory of 2.1 – 2.7 billion views per month, making up 26.7% of gross video ad spending in 2007. In contrast, embedded or in-page placements are expected to make up 58.8% of gross billings this year, falling to 55.8% in 2008.

The virtual world and online video spaces are converging. Virtual World site Kaneva announced that YouTube videos are now available for synchronized viewing inside of the Kaneva site. The site provides online social networking and media sharing in a 3D online environment, featuring profiles, entertainment and interest-based communities which are instantly “teleported” from the 2D web into a 3D virtual world where each resident has their own virtual home and avatar. Kaneva’s YouTube integration enables its members to watch, listen and share together their favorite videos and music on their virtual TVs and meet with others to form viewing parties. Kaneva residents can also add YouTube videos to their Kaneva Profile on the web.
 
A new website will be featured here everyday for you to check out. Some are TV-centric, some creative, some just plain strange, but all have something to do with this crazy business. Email me your suggestions at [email protected] and if I include the site you mention, your name, company and city will be credited. Only one mention per calendar week, to make it fair.
 
Later — Wayne
Wayne Karrfalt for Cynopsis: Digitals
07.02.07

Cynopsis Ad Sales:  Mark Bohn- 203-583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING: GM /Equity Media Holdings Corp. for Univision/Telefutura affiliates in Amarillo, TX: Must have TV sales and/or sales mgmt. exp; bilingual a +. Email resume to Connie Vaughn [email protected]. EEO (7/10)

JOB OPENING: SALES ASST/Comcast Networks (Detroit): Maintain accts ie: Dialogue w/ agency clientele re: acct maintenance. Resolve billing issues. Work w/traffic dept re: schedule mgmt. Reply: [email protected] (7/10)

JOB OPENING: DIRECTOR, RESEARCH/E! Networks: Manage dept workflow custom requests and standardized reports. Full job description and application online, www.eentertainment.com/careers (7/10)

JOB OPENING: VP, RESEARCH/E! Networks: Oversee design, implementation and presentation of all secondary research to support networks. Full job description and application online, www.eentertainment.com/careers (7/10)

JOB OPENING: MGR PLANNING & PRICING/NBCUNI/NJ: Supporting role to the Dir by preparing financial modeling/analysis, sales/marketing initiatives & driving controllership Degree w/min 3 yrs related exp www.nbcjobs.com job#600131 (7/10)

JOB OPENING: VP PROD & DEV-DISC-DISC PLANET GREEN/MD & CA: Strong, creative ldr with enviro passion. 8-10 yrs Prod and Dev exp. Exp in long/short form prog, docs and live ent all ideal. More Planet Green jobs: www.discovery.com   (7/10)

JOB OPENING: NAT’L SALES COORD/Screenvision/NY: Seeking detail oriented ad sales coord. College dgre reqd, sales/agency exp preferred. Slight admin work necessary. Support VP, 3AEs & Planner. Apply at www.screenvision.com (7/10)

JOB OPENING: AD SALES MKTG COORD/NY/ATL: Create sales proposals, execute added value, support Mktg VP, develop ad sales materials, premiums, coord. events. 1-2 years exp cable/agency. Email res: [email protected] (7/10)

JOB OPENING: RES. STRATEGIST/Discovery Nets, NY: Min 5 yrs res. exp., proficiency in Nielsen systems req. Strong analytical/communication/computer/presentation skills. Estimate exp a plus. Apply: www.discovery.com . Req 5500 (7/10)

JOB OPENING: N’WORK CABLE ADMIN/ASST/BET Ad Sales NY: 2-3yrs exp. Must be det. oriented & have ability to multi-task in fast paced environment. Proficient in MS Word/Excel/PP. Exc oral/written skills. [email protected] (7/10)

JOB OPENING: FLASH WEB DEVELOPER, DIGITAL MEDIA/Sesame Workshop/NY: Development & programming chops req’d – CS3, After Effects, FCP, Flash video & games, etc. [email protected]   (7/7)

JOB OPENING: ACCOUNT DIRECTOR/Scripps Networks/LA: – Sell-in netwrk distrib quarterly promos to maximize media value. 5-7 yrs exp in affiliate or sales. Strong pres & comm. skills pref’d. [email protected] ref #6147 (7/7)

JOB OPENING: COPYWRITER /The ZUNE brand team is looking for an experienced copywriter to drive the strategy and execution of ZUNE voice, tone, style in all communications. Go to www.microsoft.com/careers req#183782 (7/7)

JOB OPENING: SR ANALYST Vh1 AD SALES RESEARCH/NYC: 2+ yrs natl rsch exp.Detail-oriented with strong analytical/written/oral comm sk.Expert w/ Nielsen, MRI, Simmons.Prof in MS Office. EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/7)

JOB OPENING: MKTNG ASST/ NBC Universal/USA Ntwrk: Must be self-starter and passionate about Mktng. Will act as admin. Assst and support consumer mktg projects. Long-term temporary position. Resumes to: [email protected] (7/6)

JOB OPENING: MKTG DIR/Legally Blonde/NYC: 2+ yrs promo/mktg w/in media/entertain/theater. Develop mktg/ tix sales initiatives/ viral mktg/ promotions. Graphic skills a plus. email to [email protected] (7/6)

JOB OPENING: SALES PLANNER/ Oxygen Media/ NY: Support two AE’s, 3 yrs exp. buying or plan’g. Must be detail oriented & possess excellent communication skills. Email res and cover letter to [email protected], ref job title in subject (7/6)

JOB OPENING: PROGRAM OPS COORDINATOR/Oxygen Media/NYC: Provide tech assistance & coordinating support for Broadcast Ops; digital media & master control aptitude. Email w/ sub line: “Prog Ops ” cover letter & res to [email protected] (7/6)

JOB OPENING: AD SALES ADMINISTRATOR/Weather Channel/NY: providing support of proposal, traffic, and sales systems to Cable Ad sales. Exp with Dealmaker and VCI. Please apply online at www.weather.com/careers ref VSA004. (7/6)

JOB OPENING: COMMERCIAL TRAFFIC OPS ADMN/NY: Must have BA/BS & 2yrs of traffic exp; Resp: Create, manage, and ensure accuracy of commercial spots; execute manual day of air changes. Apply: www.nbcjobs.com #558504. (7/4)

JOB OPENING: SR ANALYST, AFF FINANCE/MTVN/NY: Full acct Mgmt, Cash Flow of MSO remittances & subscriber updating. Prepare subscriber & reconciliations & A/R Analysis. Bus. Degree w/ 2-3 yrs exp. www.mtvncareers.com EOE/M/F/D/AAP (7/4)

JOB OPENING: INTERACTIVE SALES PLANNER: ABC Digital Media Sales seeks a sales planner with a minimum of 1-2 years experience in researching, planning and executing digital campaigns.. www.disneycareers.com Req ID:99245 (7/4)

JOB OPENING: COORD, PRGMNG OPS/VERSUS/Stamford, CT: Maintain time buy & ad sales inventory tracking system for fast growing sports cable net. 1-2 yrs related exp req’d; traffic or sales asst exp pref’d. Apply at www.versus.com EOE (7/3)

JOB OPENING: ACCT MGR-SALES/POPULAR MECHANICS MAGAZINE/CHICAGO: Oppty to sell print and website. Must have 3-5 yrs exp, ability to interact with agencies and clients + excellent presentation skills. Apply: [email protected] (7/3)

JOB OPENING: DIR. RES-AFF SALES/Digi Media/A&E TV-NY: Dvlp strategies & analysis for Aff Sls & Digi Media – Bus Dev & Sales. BA/BS & 5 yrs Research/Cable TV distrib/Digi Media. Res: www.aetn.com/careers.html (7/3)

JOB OPENING: DR ACCOUNT EXECUTIVE/Fox Cable/ NY: Establish & maintain relations w/ nat’l Direct Response Advertisers & Agencies; identify avail inventory; 2+ yrs DR sls experience; strong comm & present skills; www.foxcareers.com (7/3)

JOB OPENING: REG MNGNG DIR/AD COUNCIL/DC: Secure/track & acknwldg donated media. Coord . support w/non-profit partners/gov’t/ commun. leaders. 3-5yrs ad sales/media mktng/station pub. serv. exp. Travel. [email protected] (7/3)

JOB OPENING: ACCT EXEC/AETN Digital Media Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4 yrs in sales -min 2 yrs digital sales. Apply: www.aetn.com/careers.html (7/3)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

ALL YEAR INTERNSHIP CREDITS ONLY: GOSPEL MUSIC CHANNEL – ATLANTA seeks INTERN for MKTG/PR department for project and event support. Must be able to lift 10lbs. Knowledge of MS Word/Excel/Publisher req’d. For app/more info: [email protected] (7/10)

SUMMER INTERNSHIP CREDITS ONLY: Intern/PA: Short film shooting in NYC with award-winning Actors, Director & Writer looking for team player to work hard with a professional crew. Interested applicants respond to [email protected] (7/4)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …

SITUATION WANTED: 07 Phi Beta Kappa Harvard grad seeks employment in entertainment industry. Worked two media internships and wrote professionally directed play. Skilled in script coverage. Email at [email protected] (7/10)

SITUATION WANTED: INTERNET MARKETING SPECIALIST SEEKING CONSULTING /LA/NYC/SF/DC: Talented in complete campaign management including SEO, PPC, affiliates, e-zines, RSS, ad placement, etc. LA based, can work remotely. [email protected] (7/7)

SITUATION WANTED: MOBILE MEDIA MBA seeks SALES/MKTG/BIZ DEV position in digital media content/consulting at co. w/ established goals but out-of-the-box thinking & processes www.LinkedIn.com/in/RussellBernstein (7/7)

SITUATION WANTED: Experienced manager seeks immediate FT or FREELANCE OPPORT. In on-air promos or new media mgt. In NY, but maybe willing to relocate. For resume & ref, e-mail [email protected] (7/7)

SITUATION WANTED: INTERNATIONAL ONLINE ACCOUNT EXECUTIVE ONLINE MARKETING MANAGER/DALLAS: Interested in incorporating a passion for online sales with an internationally branded company-TV/New Media/. [email protected] (7/7)

SITUATION WANTED: WRITER/PRODUCER – LA: HBO Creative Services writer/producer recently relocated to LA looking for freelance or permanent gig. See resume and most recent work www.ostroviesky.com Contact: [email protected] (7/7)

SITUATION WANTED: CONSULTANT w/ 20 yrs transactional/biz affairs/biz dev/legal experience in cable, broadband, broadcast. Successful and creative solutions. Available project basis/hourly rate. contact [email protected] (7/6)

SITUATION WANTED: FREELANCE TRAFFIC COORDINATOR OR MANAGER/NYC or Philadelphia: Looking for freelance traffic work. 7yrs + experience in broadcast traffic- cable, radio and agency traffic. Contact: [email protected]   (7/3)

SITUATION WANTED: SAVVY SENIOR LEVEL SALES/NEGOTIATIONS ACQ/NYC/LA/Atlanta/DC: seeks position mng. clients/content/deals in Film/TV/New Media. Exp on 2 coasts & abroad closing multi-MM dollar content deals. [email protected] (7/3)

SITUATION WANTED: 07 SUNY BU Grad seeks SPORTS WRITING POSITION in media industry. Current part-time sports reporter for Binghamton paper. Completed 3 internships, will work from ground up. E-mail [email protected] (7/3)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.