Friday, October 1st, 2010

 

Cynopsis: DIGITAL
10/01/10
 

Good morning, it’s Friday, October 1, 2010, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here.The Net Neutrality bill that President Obama and the FCC have so publicly backed took a hit late Wednesday as Joe Barton, ranking Republican on the Energy and Commerce Committee, refused to support the bill. The measure would have given the FCC power to prevent ISPs like Comcast from giving preference to its own content and limiting the capacity of consumers trying to view rivals’ fare. The development renewed calls for FCC Chairman Julius Genachowski to move on to a “third way” to gain legislative sway over internet service providers – reclassifying the transmission of data as a telecommunications service that the agency could directly regulate.

~ MULTIPLATFORM CONTENT NEWS ~

Sci Fi action thriller The Resistance, originally envisioned as a web series by creator Adrian Picardi, makes its premiere on the SyFy channel on Oct. 4 at 11 pm ET, just before being made available on digital platforms. The following day the multi-episode web series will be up for purchase on iTunes, XBOX Live, Amazon Video and Sony’s PlayStation Network.

Matt Passmore and Kiele Sanchez of A&E‘s crime drama The Glades will be hosting an online viewing party during the finale episode this Sunday from 10 pm ET and again at 10 pm PT for folks on the West Coast. Viewers can pitch questions via chat rooms on aetv.com and the show’s Facebook page.

DIY Network is working on a 5th season of its interactive home building series Blog Cabin, identifying a site in Chesapeake Bay, Va. for the next creation. Viewers will be able to begin voting and blogging on design features of the planned renovation in Jan., as well as vie for a chance to take possession of the home when it’s all done.

~ INNOVATORS & START-UPS ~

Ready, Set, Dance is a new 12-episode competitive reality show sponsored by State Farm and featured on Yahoo Music – the first branded entertainment show from Ben Silverman’s Electus studio. Online viewers choose between two contestants each week, who must audition at unexpected times.


A CYNOPSIS MESSAGE


Today on Cynopsis.com 

More Industry Headlines
Pre-MIPCOM 2010 News
Monthly Cable Ratings
Extensive Classified Job Postings
Fall Broadcast Schedules and Upfront Recaps
Calendar of Industry Events -To advertise on cynopsis.com contact:
Mike Farina – 203.218.6480, mike@cynopsis.com


~ DIGITAL ADVERTISING ~

Online marketing company Lotame launched a self-serve audience data management platform dubbed “Crowd Control” that enables web publishers to create custom audiences and license anonymous audience data for use in interest-based advertising. One comforting feature is a toolset that enables publishers and visitors to monitor and manage their privacy settings.

Mitsubishi
is turning to in cinema ad network Screenvision to promote its new line of 3D televisions. Theatergoers will receive retail coupons for the sets as they exit the theater as part of the promotion.

Classified ad software company Adicio has upgraded its Real Estate offering used by newspaper and other local media sites. New features include guided search, interactive maps, enhanced location search and advanced search engine optimization.

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

Video application provider Qoof struck a partnership with Brightcove to add interactive features to branded, advertising, and e-commerce-oriented videos. Qoof will provide Brightcove customers with access to all Qoof apps, deployed via Brightcove’s co-branded player.

~ TRENDS, RESEARCH, ETC.  ~

Developers are coming around to Google’s Android mobile operating system to the point where they prefer it over Apple’s iOS long term, according to a new survey of 2,400 developers from IDC. Some 72% of developers say Android “is best positioned to power a large number and variety of connected devices in the future,” compared to 25% for iOS. As a result, 59% of developers now favor Android’s long-term outlook versus 35% for iOS, with this gap widening 10 points since a similar survey in June. Developers show interest in both platforms for tablet devices, with 62% expressing strong interest in Android-based tablets after 58% expressed similar interest in the iPad last Jan. Developers also show enthusiasm for connected TVs, with 44% saying they are “very interested” in developing for Google TV versus 40% for Apple TV. From an advertising perspective, iAd (52%) led AdMob (36%), with developers preferring iAd’s richer ad units and higher click-through rates.

Major label music video site VEVO continued to make strides in Aug., attracting 45 million unique viewers and averaging an impressive 69 minutes of viewing/viewer for the month, according to ComScore – second only to YouTube with nearly 270 minutes/viewer. Google Sites also had the highest number of overall viewing sessions with 1.9 billion. Facebook edged out Yahoo sites with 58.5 million uniques and 243 million viewing sessions.

Top U.S. Online Video Sites by Video Content Views
, Ranked by U.V. – August 2010
Property                           Total Unique     Viewing Sessions    Minutes per
                                       Viewers (000)         (000)                Viewer
Total Internet : Total Aud.      177,622           5,230,690          860.4
Google Sites                          146,274           1,903,240          269.5
Facebook.com                         58,596              243,210            20.5
Yahoo! Sites                            53,929              229,087            31.6
VEVO                                      45,357              205,838            69.0
Fox Interactive Media               43,127              153,923            13.1
Break Media Network               42,410               167,054           25.9
Microsoft Sites                         39,322              219,296           50.7
NBC Universal                          32,833                65,059          14.8
Viacom Digital                          32,257                76,458          49.5
Turner Network                        29,776                90,716          24.9
Source: comScore Video Metrix                                                      

 

~ GADGETS & APPS ~

Ann Arbor, MI-based Borders bookstore has released a Wi-Fi version of the Kobo e-Reader, now available for preorder for $140 on the Borders or Kobo site – just $10 more than the non-Wi-Fi version. The E Ink – powered device supports the ePub format, giving it access to more than half-million free, non-copyrighted library books now available through Google.

PGA.com
, Ryder Cup Europe and RyderCup.com have launched U.S. and European versions of 2010 Ryder Cup App on Apple’s App Store. Both will provide live scoring, breaking news coverage and instant updates from this weekend’s matches while the U.S. version offers a $1.99 upgrade to view multi-hole video coverage and SiriusXM radio coverage of the event.

~ EXECUTIVE MOVES ~


Hewlett-Packard Co.
named former SAP Chief Executive Leo Apotheker as its CEO and President and also named Ray Lane, managing partner at Kleiner Perkins Caufield & Byers, as Nonexecutive Chairman. The two executives replace the ousted Mark Hurd, who held both roles.

The exodus of executives at Yahoo continues unabated as Hilary Schneider, EVP of he Americas; David Ko, SVP of Audience, Mobile and Local; and Jimmy Pitaro, VP of Media are leaving the company, as first reported in BoomTown.

WiMax high speed internet provider Clearwire announced that three Sprint executives are exiting its board of directors, to address antitrust concerns and to likely clear the way for additional fundraising for the venture. Daniel R. Hesse, Keith O. Cowan, and Steven L. Elfman have resigned


A CYNOPSIS MESSAGE FROM CTAM Summit


ESPN’s 64 Lessons From the World’s Biggest Sporting EventThe CTAM Summit Unveils Their Cross-Media Findings
They followed fans across all media platforms  TV, radio, Internet, mobile, print

Both In-Home and Out-of-Home

See who’s coming and register by Friday for a chance to win a $150 gift certificate to a top ten New Orleans restaurant

CTAM Summit | October 18-19, 2010 | New Orleans, LA


~ WEBSITE OF THE DAY ~

Art programming is one genre that could be better suited for the web than for television, at least until interactive features become more widely available and easier to deploy across providers. This is apparent in the companion website for Thirteen‘s 13-part series “Art Through Time: A Global View,” featured on the educator-focused learner.org. Co-produced by Annenberg Media, the site could be seen as a blueprint for future interactive television explorations of visual subjects; each episode is streamed along with extensive jpegs of the art discussed. The best way to experience the site is to watch the episodes on the extracted video player (click on the symbol with two squares), freeing you up to click on works of art that can be magnified through a separate viewer. Audio commentary from curators and other experts are also available in audio files. Along the lines of Joseph Campbell’s “Hero With a Thousand Faces,” the series looks at contextual, thematic and historical connections between Western and non-Western art, drawing interesting parallels between traditions that have had little or no contact.

Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
wayne@cynopsis.com
10.01.10

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / mike@cynopsis.com
Classifieds – Trish Pihonak- 203-381-9096 / trish@cynopsis.com

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to Trish@cynopsis.com.


JOB OPENING: SR PROJ MGR, RSRCH/ATL: Provide strategic, insightful & timely analyses in support of orgnztion’s goals, dvlpg estimates. 6+yrs exp nat’l media/prgrmng rsrch. Prior cable or ntwk rsrch exp. Res: melanie.hill@turner.com (10/8)JOB OPENING: DIR, INTEGRATED MARKETING/MTV2/mtvU/NYC: 7+ yrs exp. creating multiplatform marketing programs at a TV/media company. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/8)

JOB OPENING: MARKETING MANAGER/ION/NY: Support Affiliate Sales Team, create mrktg strat, implement mrktg initiatives, 5-7 yrs mrktg exp & mgmt exp required. Full ad: http://www.ionmedianetworks.com/page.php?p=careers&job=1227 EOE  (10/7)

JOB OPENING:  SR. AD TRAFFICKER/MTVN/SF: implementing online ad campaign.3+yrs dig media, adv, ad traff  exp/manage DART delivery. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (10/7)

JOB OPENING: ART DIR/ReelzChannel/Albuquerque:  5+ yrs exp mng graphics dept. Direct projects for on-air, print & web. Create & deliver high quality art & images for competitive advantage. Resume:  cbecker@reelzchannel.com (10/6)

JOB OPENING:  VOD Consultant/Playboy Entertainment/LA:  5 yrs. exp in ntwrk & VOD prgrmng, sched’g, film evaluation & acquisition. Ability to manipulate databases to provide analyses. Apply:  http://playboy.net-apply.com/17307 (10/6)

JOB OPENING:  VP/SR COUNSEL/ MTVN Legal Affairs/NYC: Support Content Dist & Mktg.Draft/review/negotiate variety of agreements from dist.8+yrs relevant media/cable in-house or law firm exp req’d. Apply: www.mtvnetworkscareers.com (10/6)

JOB OPENING:  ASSOC. PROD/NYC:  write & produce campaigns for on-air promos dept & support the senior creatives on staff. Strong writing & producing skills a must, 2+ years promo exp, reel req – apply at tvpromosdept@gmail.com (10/6)

JOB OPENING:  PRODUCT PLACEMENT EXECUTIVE/PMK*BNC/LA:  4-6 yrs exp; must have TV Integration network contacts & exp w/fashion & consumer products. Resume: hr@pmkbnc.com (10/6)

JOB OPENING:  SYNDICATION SALES EXEC/NY, LA & Chicago:  Entry level.  Req’s a min of BA, BS deg. Travel & ability to work as part of a team a must.  Exc. sales skills. Time mngmnt & PC efficiency essential. Resume/ref:  Resume@es.tv (10/6)

JOB OPENING:  PRODUCER/ReelzChannel/Albuquerque:   Min 3+yrs exp producing a daily entertainment show. Must have passion for movies, TV, fashion & pop culture. Resume: llucas@reelzchannel.com   (10/6)

JOB OPENING:  PREDITOR/ReelzChannel/Albuquerque:   3+yrs exp producing/editing weekly and/or daily shows & spots. Strong writing skills required. Must have passion for movies, TV, fashion & pop culture. Resume: llucas@reelzchannel.com   (10/6)

JOB OPENING:  TV SYN/CONTRACTS ASSISTANT/NYC:  Prepare, maintain, and organize sales contracts and assist with rebillings and stewardship. Strong PC skills req. Send resume to ken.starkey@cbs.com (10/6)

JOB OPENING:  MGR BUS. OPS/ESPN Inc./NYC: New Mgmt role! Manage ad sales team handling TV acct maint across mult agencies. Ad industry exp Req. Strong analytical and leadership skills & 3-6 yrs exp. Apply: www.espncareers.com Ref 258511 (10/6)

JOB OPENING: PRESIDENT, MULTICULTURAL/ZenithOptimedia/NY: Lead engagement and media ROI with the multicultural consumer. Send resumes to: troy.saviola@zenithmedia-na.com (10/5)

JOB OPENING: DIGITAL MARKETING MANAGER/School of Rock/Teaneck NJ:Develop mktg plans for all online programs. Dual focus on website(s) mgmt & social media. View spec & apply at http://www.schoolofrock.com/application.php?job_id=42 (10/5)

JOB OPENING: DIR, PROG SCHEDULING/SPIKE TV/NYC: Oversee monthly sched, manage prog inventory, analyze ratings, support multiplatform. 5 yrs exp sched/research, detail oriented self-starter. EOE/M/F/D/AAP www.mtvncareers.com (10/5)

JOB OPENING: RESEARCH ANALYST/Fuse/NY Support Sales incl TV, web, VOD, new media. Strong writing & data comm skills req’d, PPT & Exl a must. Exp w/Nielsen & syndicated systems preferred. Rez to msghr@thegarden.com “RA” in sub (10/5)

JOB OPENING: TRAFFIC COORDINATOR/The Hotel Networks/NY: 1+ yrs traffic exp; Load & schedule multi-network commercial logs, maintain commercial library, log recon; Detail-oriented; Team-Player; resumes to mbrown@thehotelnetworks.com (10/2)

JOB OPENING: VP, POST DELIVERY/HBO/NYC: Min. 15 years exp. managing staff, post production ops, archival & digital asset mgmt svcs, film & tape re-mastering and long-term asset preservation. Apply: http://bit.ly/d6IsCi (10/2)

JOB OPENING: Film Dist-Operations /NYC: Entry Level, assistant to International Operations dept. Strong PC/Mac, verbal & written comm. skills. Knowledge of Adobe CS a plus. For more info & send resume: meghan@screenmedia.net (10/2)

JOB OPENING: DIRECTOR DIGITAL MKTG/National Geographic Channel/DC: 10+yrs Digital Mktg exp, leads strategy/execution in srch, social media, paid online media, VOD etc. Must have mgmt skills. Apply www.foxcareers.com ref. FNG20095 (10/2)

JOB OPENING: DIR TRADE MKTG/WE tv/Wedding Channel/NY: 7+yr Trade Mkt, ad sales spnshp, B2B ad exp in Tv/Ent indstry. Creative w/ Strg, presentation, budget & ppl mgmt skils for Multi-plat ad sales envmt. Rez: ssy@rainbow-media.com (10/2)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.

FALL INTERNSHIP CREDITS ONLY: RESEARCH INTERNS/TWO CATS PRODUCTIONS/NYC:  START ASAP: Interns wanted to research and develop new TV show ideas. Please send resumes robyn@twocatstv.com  (10/7)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at trish@cynopsis.com

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- runelyon@aol.com (10/8)

SITUATION WANTED:  SR. AD CAMPAIGN MGR/NYC:  Exp’d online ad mgr. Optimize camps, traffick assets in DFP. 10 yrs prof media exp. Desire FT at a dynamic creative company. srmediamanager2010@gmail.com  (10/7)

SITUATION WANTED:  DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: Nyehouse@sbcglobal.net (10/6)

SITUATION WANTED:  LINE PRODUCER/UPM with over 50 film & TV credits can schedule, budget and / or supervise your production. Please contact Hank Grover hankgrover@gmail.com 818-469-8569 http://pro.imdb.com/name/nm0344019 (10/6)

SITUATION WANTED:    BUDGET-FRIENDLY TV WRITER/PRODUCER  Funny and fast writer for multi-platforms, set savvy, talented celebrity interviewer and great visual memory in post. hippiechickflix@yahoo.com (10/6)

SITUATION WANTED: CELEBRITY EVENTS ASSISTANT: Love celebrity news/pop cult/ent. Avail for coordination/staffing of special events, gift bag compilation, VIP outreach. Past exp w/ABC’s “The View” Talent Dept. skerlee (at) hotmail (dot) com (10/5)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity petermichael0809@hotmail.com (10/5)

SITUATION WANTED: SR SCRIPT EDITOR /w tons of broadcast exp. David/416-6514229/gofry@rogers.com (10/5)

SITUATION WANTED: NEED A BUDGET DONE?? LINE PROD/EIC – 10+ yrs. exp- budgets done in all formats. Accurate budgets, Reasonable rates, fast turn around Email: mmillertvmaker@gmail.com (10/5)

SITUATION WANTED: POWERHOUSE SALES in MEDIA, TV & FILM/NY: 7+ years of Domestic and International in FILM & TV SALES very successful at MIPCOM, MIPTV an “outside the box” approach generating new clients, email alfredofilms@gmail.com (10/5)

SITUATION WANTED: FILM IN DETROIT?! Been there? I hv. What’s drearier? Crewing up in Detroit. Juggalo PAs. I.C.P. light guys. Drs. & cops on-set. Yuck! S.T.D.- Stop The Detroitization (of NY)! I’m the PA who can so.self.writeous@gmail (10/2)

E-mail Trish@cynopsis.com or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.
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