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| Wednesday February 11, 2026 |
 IN THE NEWS |
| An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen’s Big Data + Panel measurement. NBC’s presentation of Super Bowl LX ranks as the second most-watched Super Bowl in history, behind the 127.7 million viewers who watched Super Bowl LIX in 2025. The halftime show featuring Bad Bunny averaged 128.2 million viewers. Across the entire telecast, viewership peaked at 137.8 million viewers during the second quarter.
Paramount Skydance has upgraded the terms of its hostile takeover offer for Warner Bros. Discovery. The new offer includes a payment to WBD shareholders of 25 cents per share – about $650 million each quarter – for every quarter beyond December 31 that the proposed Paramount acquisition of WBD is not closed. Paramount also said it would pay the $2.8 billion termination fee due to Netflix, which has already struck a deal for WBD, if Paramount’s offer wins out. Warner Bros. Discovery issued a statement saying it would “carefully review and consider Paramount Skydance’s offer in accordance with the terms of WBD’s agreement with Netflix, Inc.”
Affordability has overtaken content availability as the dominant reason consumers cancel video services, according to Parks Associates report, Streaming Competition and Profitability: Pricing Models & Retention Strategies. In 2025, 30% of consumers cited cutting household expenses as the top reason for canceling a streaming service, up from 26% in 2020. Other insights include:
– 91% of US internet households subscribe to at least one SVOD service.
– The average SVOD household now maintains 5.8 subscriptions, up from 5.5 in 2021, while average spend per service continues to decline, signaling a shift toward portfolio optimization rather than expansion.
– 70% of viewers say the same ads repeat too often, making repetition the leading frustration with ad-supported streaming services.
– More than half of new streaming subscriptions are activated either through device platforms or direct-to-consumer sign-ups.
“Consumers are no longer choosing between services, they’re choosing between price points,” said Michael Goodman, Director, Entertainment Research, Parks Associates. “Platforms that treat affordability as a retention strategy, not a discount tactic, are far better positioned to manage churn in this mature market.” |
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| “It is a mistake for conservatives to claim allegiance to free markets while endorsing consolidation that destroys competition, stifles innovation, and drives consumer prices higher,” said Newsmax CEO Chris Ruddy. Those words appeared in written testimony submitted ahead of Ruddy’s appearance on Tuesday before the Senate Commerce Committee, which is reviewing the FCC’s possibly changing the national TV ownership cap of 39%. Ruddy also contended that any change to the cap falls under Congress’s authority, not the FCC’s. “Let me be absolutely clear: the television industry is far too valuable to be handed over to a small number of conglomerates that are unaccountable to the public,” said Ruddy. “Congress set the cap. Only Congress should change it – after careful review.” |
 A 90-second news brief from Fox News Media will air on Fox’s owned-and-operated television stations and will be available to all Fox Affiliated Stations across the country starting on Monday, February 23. Anchored by Fox News Channel’s Bill Melugin, the report will feature national and global headlines spanning breaking news, politics, sports and entertainment. |
| CONVERGENT TV AWARDS
2026 Convergent TV Awards Finalists Revealed
Meet the people, teams, and platforms shaping the future of converged media. Celebrate this year’s finalists and watch the winners revealed live on March 5 in NYC at Convergent TV World.
VIEW FINALISTS & JOIN US IN NYC |
| NEW & RETURNING SERIES |
| Ready for Pumpkin to reveal her new boo? “Mama June” is back for season eight on Friday, March 13 at 9p on We TV, as well as its new exclusive streaming home, All Reality.
“The Family Next Door” debuts Monday, February 23 on Acorn TV. The Australian mystery series is based on the novel of the same name by Sally Hepworth.
FloSPorts is launching daily series “Hockey Daily Reaction Show: Milan-Cortina presented by Fortune Tires” tomorrow, February 12. The show offers analysis, reaction, and conversation as well as live game coverage on the FloHockey 24/7 FAST Channel.
Nat Geo’s “Ghost Elephants” premieres Saturday, March 7 at 9p. The film follows a National Geographic explorer in pursuit of an animal long believed to be a myth. |
Today’s Premieres
ESPN: Origin: The Story of the Basketball Africa League
Hulu: Battle of Fates; The Scream Murder: A True Teen Horror Story
Netflix: Love Is Blind; Lead Children; Kohrra
Prime Video: Cross |
| TECH |
| iSpot announced the launch of agentic AI-powered platform iSpot SAGE. Developed with input and testing from brands such as General Motors and Airbnb, iSpot SAGE transforms big data across the broader ad ecosystem into insights, offering a holistic view of the marketplace. “iSpot brings a massive repository of what people feel about ads, what creative elements and narratives were used and where those ads were seen,” said Miles Drayton, Global Director, Marketing Intelligence, General Motors. “The development of SAGE promises to expand our potential to forge new connections, using actual intelligence, which means it’s data that we can trust.”
Havas has acquired a majority stake in Sweden’s Ctrl Digital, a specialist in measurement, analytics, and data activation. Ctrl Digital is joining Havas Media Network’s global technology, data, and analytics consultancy, CSA, marking its official launch in Sweden and the Nordics.
Simpli.fi announced the launch of its next-generation cross-device attribution capability, built for multi-location brands. The solution aims to provide a method to accurately measure campaign performance across a fragmented digital landscape where consumers engage with brands on multiple screens before taking action. |
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| PRODUCTION |
| Great American Media is partnering with bestselling author Melissa Ferguson to adapt her novel, Meet Me in the Margins, and upcoming novel The Christmas Yes List, for the company’s Original Movies slate for 2026. “Meet Me in the Margins” is currently in production. GAM also announced an exclusive multi-picture agreement with romantic comedy and holiday leading lady, Merritt Patterson. |
| SPORTS REPORT |
| Paramount+ and CBS are teaming to air “UFC 326: Holloway vs. Oliveira 2” live on Saturday, March 7, from in Las Vegas. It’s the first UFC event to appear on the broadcast network. Paramount inked a seven-year media rights agreement with TKO Group earlier this year.
Sports platform DAZN and Freestyle Chess are expanding their partnership, with DAZN delivering global broadcast coverage (excluding Norway) of the FIDE Freestyle Chess World Championship 2026. In Freestyle Chess, the pieces start in a semi-random position, which means players can’t memorize openings and must decide on their opening strategy in real-time. The International Chess Federation (FIDE) and Freestyle Chess Operations GmbH will stage the first official FIDE Freestyle Chess World Championship in Weissenhaus, Germany, February 13-15; the tournament will be free-to-view on DAZN with English commentary.
Fubo Sports Network is now available on Hulu’s Live TV subscribers in the core $89.99/month subscription plan, which also includes access to the entire Hulu and Disney+ streaming libraries and live sports on ESPN. The launch marks the first synergistic opportunity across the Fubo and Hulu + Live TV platforms following the close of the companies’ business combination.
Spectrum is jump-starting its new multi-year partnership with Spire Motorsports and 2024 NASCAR Cup Series Rookie of the Year Carson Hocevar with the 68th running of the Daytona 500 at Daytona International Speedway on February 15. The partnership marks a full-circle moment for Hocevar, who was sponsored by Spectrum in his early racing days. Spectrum will be showcased as primary sponsor of the No. 77 Chevy Camaro driven by Carson Hocevar for multiple NASCAR Cup Series races in 2026.
The Premier League’s 12th Premier League Mornings Live Fan Festival will be held in Tampa, Florida on April 18 and 19. The free two-day soccer event, in collaboration with NBC Sports, will give the chance to see NBC Sports’ studio team – host Rebecca Lowe and analysts Robbie Earle, Robbie Mustoe, and Tim Howard – broadcast Premier League Mornings Live from Armature Works. |
| RATINGS |
| Season four of Netflix’s “Bridgerton” was the most-watched streaming original the week of January 30, with 2.3 billion minutes watched, according to Luminate. Season two of HBO’s “The Pitt” was second with 787.7 million minutes, followed by season four of Peacock’s “The Traitors” (714.4 million), season one of Netflix’s “His & Hers” (621.6 million) and season two of Paramount+’s “Landman” (502.6 million). |
| EXECUTIVE MOVES |
| DAZN has appointed Dave Stratton as Executive Vice President, Marketing. Stratton most recently served as Sports Marketing Director for Sky and NOW TV.
Erica Small has been promoted to Vice President, Business & Legal Affairs at Electric Entertainment. In her new role she will be working on contracts for acquisitions, among other responsibilities.
Heather Carver has been names Chief Customer Officer at tvScientific. Previously, Carver was Chief Revenue Officer at Freestar.
Weigel Broadcasting Co. has appointed Elizabeth Tumulty as Senior Vice President of Affiliate Relations. Previously, Tumulty served as President of Affiliate Relations for CBS. |
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This Day in History
1963 – Julia Child’s “The French Chef” debuted on WGBH in Boston.
Answer to Our Last Trivia Question
In which series was Detective Antonio Dawson introduced? Dawson was a recurring character on “Chicago Fire” before being featured on “Chicago Justice” and then “Chicago P.D.” Kudos to: Gerry Bixenspan-TV Marketing Inc./NYC; Tom Moore-Kalt Productions/LA: Jose Rolon-Fox Television/NYC; Susan Nessanbaum-Goldberg-M and S Entertainment/LA
Today’s Trivia Question
On “Full House” (1987-1995), where did the Tanners find Comet? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.) |
BROADCAST ENGINEER >>
HIGH POINT UNIVERSITY/HIGH POINT, NC: Ensure high-quality production environments and provide technical leadership to faculty, staff, and students in live and recorded productions and play a role in supporting the school’s mission to provide industry-standard production experiences for students and will have opportunities to contribute to the development of emerging media technologies. More info HERE
ASSOCIATE PROFESSOR OF THE PRACTICE, MULTI-EPISODE TELEVISION PRODUCING >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: Develope, produce, and manage scripted and unscripted multi-episodic series for linear television and/or streaming. Qualified applicants will be distinguished multi-platform practitioners with a significant body of “boots on the ground” work in the TV and streaming industry. The position will require in-class instruction and on-set exercises. Full info HERE
PROFESSOR OF THE PRACTICE: STUDIO AND/OR FIELD DIRECTING; MULTIPLE CAMERAS >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: We seek a colleague with a significant body of practical work in television directing using multiple cameras for linear television and/or streaming platforms. Familiarity with visual effects and AI-supported tools is considered a plus. This position includes teaching directing of scripted and/or unscripted content using multiple cameras at many levels. Full info HERE
ASSOCIATE PROFESSOR OF THE PRACTICE: VERTICAL FILMMAKING/CONTENT CREATOR >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: We seek a colleague with a professional track record in the creation and development of original short-form content aimed at promoting, activating, and motivating young people through social activism, experimentation, entertainment, brand building, and audience engagement across today’s leading content platforms and social media ecosystems. More info HERE
SALES MANAGER – AP AD INSIGHTS HUB >>
ADVERTISER PERCEPTIONS/NEW YORK, NY: Drive direct sales of the platform offering, focusing heavily on new client acquisition. Reporting to and working closely with the GM of the Ad Insights Hub, this individual contributor will partner cross-functionally with Sales, Business Intelligence, Operations, and Client Services teams to build awareness and engagement with new clients. Full info HERE
SALES DIRECTOR – OMG
MOONBUG ENTERTAINMENT
NEW YORK, NY
Deliver and exceed sales revenue targets as well as build, manage and grow a strategic account list with a focus on Omnicom agencies and their clients directly, within the northeast. Ability to navigate holding company structure and negotiate strategic partnerships with key stakeholders (ratecards, preferred programmatic deals, content deals, etc.). More info HERE
DIRECTOR OF PERFORMANCE MARKETING >>
ATHLETE TO ATHLETE/SANTA MONICA, CA: Lead the performance marketing team across Meta Ads and new paid digital channels (TikTok, YouTube, Google, etc.) as well as build and execute a roadmap for channel expansion and profitable scale. Develop and run structured testing frameworks. Partner with Creative Strategist on ad briefs, testing priorities, and creative feedback loops. Full info HERE
SENIOR MANAGER, TRAFFIC >>
INSP, LLC./CHARLOTTE, SC: Oversee the Traffic staff and manage and monitor the day-to-day operations. Responsible for the prompt and accurate execution of broadcast logs for three networks. The manager assumes a leadership role within our Network Operations and consistently looks to streamline processes and increasing the effectiveness and efficiency of the Traffic department. Full info HERE
NATIONAL SALES MANAGER>>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC: Oversee daily sales pipeline operations focused on national sponsorships, integrations, and branded content tied to unscripted programming. Manage and coach the Business Development team, drive outbound activity, shape proposals and pricing, and lead CRM strategy, reporting, and optimizations via Salesforce. Full info HERE
ASSOCIATE PRODUCER >>
NTD/WASHINGTON, DC: Pitch story ideas and write scripts/segment outlines as well as research guests and interview topics. Book guests and coordinate interviews. Help with logistics and sometimes field production. Support shoots and ensure production runs smoothly. Review footage and work with editors to shape final episodes. Write headlines, teasers, and social posts. Full info HERE
DIRECTOR, HUMAN RESOURCES AND ADMINISTRATION >>
THE JIM HENSON COMPANY/HOLLYWOOD, CA: Responsible for all HR functions and oversight of administrative and management needs. This strategic role is charged with operating from a customer service driven viewpoint that prioritizes employee satisfaction as well as enforce legally compliant policies, increase efficiency by implementing administrative and record-keeping best practices. Full info HERE
SENIOR DESIGNER >>
REELZ CHANNEL/ALBUQUERQUE, NM: Responsible for the concept, design and execution of various motion graphics projects for on-air promo and sales presentations. Will be required to design and create graphics for social media, digital and print. Must be able to follow brand guidelines and expand and change the brand look when necessary. Full info HERE
EVP, COMMERCIAL & TECHNOLOGY TRANSACTIONS, LEGAL & BUSINESS AFFAIRS >>
A+E GLOBAL MEDIA/NY(HYBRID): Oversee the three major areas of commercial transactions (comprised of supporting the Distribution, Total Media Solutions and Global Content Sales divisions) and the adjacent areas supported by the attorney teams that principally support those divisions (including vendor management and privacy). Full info HERE
SR. DIRECTOR OF SALES, KSTU & KUPX >>
THE E.W. SCRIPPS COMPANY/SALT LAKE CITY: Leverage our suite of advertising solutions to unlock growth opportunities for local and national businesses. Play a role in driving the station’s revenue goals as well as serving as the home station for Utah’s new NHL team. Collaborate with our production team to create campaigns that connect our clients with their customers in meaningful ways. Full info HERE
DIGITAL MEDIA BUYER >>
FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking to drive campaign success. Full info HERE
ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST
FUTURE TODAY
REMOTE
Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well as clients. Also maintain an ongoing knowledge of the streaming media landscape. Full info HERE
DIRECTOR, AD MARKETING & SALES >>
THE SHADE ROOM/REMOTE: Develop and execute a revenue growth strategy to drive direct advertising, branded content, and sponsorship sales as well as lead the development of compelling advertising and branded content offerings tailored for TSR’s audience and cultivate and maintain strong relationships with key advertisers, media agencies, and brand partners. Full info HERE
PROFESSIONAL LECTURER OF COMMUNICATION/SPORTS BROADCASTING >>
MARIST UNIVERSITY/ POUGHKEEPSIE, NY: Teach studio and field broadcasting and new media courses in sports media and journalism as well as be able to teach a studio course on producing a newscast and help students live stream a podcast or produce short-form feature content suitable for social media streaming. Also demonstrate through their teaching, professional activity, and service. Full info HERE
SALES LEAD – AGENCY PARTNERSHIPS
UPWAVE
NEW YORK, NY
Build and manage relationships with our agency partners – mostly targeting media buyers and planners – and help them see the value of adding Upwave measurement to The Trade Desk campaigns. You will both leverage your existing network and open new doors to achieve aggressive but achievable sales targets. Full info HERE |
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