Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/16/04 Good morning. It’s Friday, July 16, 2004, and this is your first early morning briefing. Reminder — Cynopsis is on vacation next week, returning on July 26. Have a good week! Yesterday is was Fox‘s turn to present to the Television Critics Association and as you can imagine, […]
Cynopsis
Thursday, July 15th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/15/04 Good morning. It’s Thursday, July 15, 2004, and this is your first early morning briefing. WB has built its network with a strong teen base over the past ten years, but yesterday Garth Ancier at the TCA event, told critics he thought “to the degree that we have […]
Wednesday, July 14th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/14/04 Good morning. It’s Wednesday, July 14, 2004, and this is your first early morning briefing. The WB has ordered up 13 more eps of its summer teen drama Summerland and will bring the show back midseason. The show has averaged a #1 ranking on Tuesday night among teens […]
Advertisement
Tuesday, July 13th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/13/04 Good morning. It’s Tuesday, July 13, 2004, and this is your first early morning briefing. On Saturday at the Television Critics Association, NBC’s Jeff Zucker called Fox “imitators.” Yesterday, ABC’s Stephen McPherson, President of ABC Primetime, said if you have a good idea “they [Fox] will steal it, […]
Monday, July 12th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/12/04 Good morning. It’s Monday, July 12, 2004, and this is your first early morning briefing. Television Critics Association gathering kicked off on Saturday and as part of the opening act, NBC’s Jeff Zucker lobbied a few at Fox. Zucker said “Quite frankly, [Fox] used to be innovators, and […]
Friday, July 9th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/09/04 Good morning. It’s Friday, July 9, 2004, and this is your first early morning briefing. No surprise here – Rep. Joe Pitts (R-PA) has asked UPN for a private screening of Amish in the City before it hits the air later on this month. When UPN originally announced […]
Thursday, July 8th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/08/04 Good morning. It’s Thursday, July 8, 2004, and this is your first early morning briefing. See the date? July 8. Know what that means? Local People Meters begin measuring the Los Angeles DMA today. During an adjustment period, Nielsen will continue to use the Meter/Diary system until August […]
Wednesday, July 7th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/07/04 Good morning. It’s Wednesday, July 7, 2004, and this is your first early morning briefing. Nielsen Media Research has added four more members to its Task Force on TV Measurement. The announcement came from the Task Force Chairman, former US Representative Cardiss Collins. There are currently 11 members […]
Tuesday, July 6th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/06/04 Good morning. It’s Tuesday, July 6, 2004, and this is your first early morning briefing. So far this summer, with its 12 month season, and now just one month into the official summer season (which effectively kicks off at the end of the May sweep), Fox has averaged […]
Monday, July 5th, 2004
Cynopsis Cynopsis Article_Text CYNTHIA TURNER’S CYNOPSIS 07/05/04 Good morning. It’s Monday, July 5, 2004, and this is your first early morning briefing, on a relatively quiet holiday Monday. The unofficial holiday weekend tallies at the box office put Spider-Man 2 (Sony) above the $150 million mark, a cumulative box office number since last Wednesday. The […]
CynCity
Cynsiders
Raising the Bar: Redefining Inclusion and Authenticity in Unscripted Storytelling
As audiences grow more discerning, the expectations for inclusive storytelling are evolving beyond representation alone....From Small-Town Story to Global Hit: Inside Sullivan’s Crossing’s Winning Formula
What turns a series into a global hit? “Sullivan’s Crossing” returns for Season 4 on...The Measurement Maturity Playbook: What CMOs Need at Every Stage of Growth
By Chelsea Cramer, Founder of Base Note Data Nearly every CMO has walked into...
