Cynopsis: Sports02/08/12 Good morning. It’s Wednesday, February 8, 2012, and this is your first early morning Sports briefing. FOX Sports is revving its engines for the network’s 12th season of NASCAR coverage with the unveiling of the 2012 NASCAR on FOX broadcast schedule featuring 13 Sprint Cup points races and 15 events total. The […]
Cynopsis: Esports
Tuesday, February 7th, 2012
Cynopsis: Sports02/07/12 Good morning. It’s Tuesday, February 7, 2012, and this is your first early morning Sports briefing. Much like the game itself, NBC has a close call but pulled it out in the end. Nielsen reports that the network’s broadcast of Super Bowl XLVI officially scored as the most-watched television program in U.S. […]
Tuesday, February 7th, 2012
Cynopsis: Sports02.07.13 Good morning. It’s Thursday, February 7, 2013, and this is your first early morning Sports briefing. The NBA signed off on a multiyear deal with Sean John and Macy’s to form a presenting partnership for the Entertainment Series at NBA All-Star. Deal points include NBA-themed events at Macy’s stores around the country […]
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Monday, February 6th, 2012
Cynopsis: Sports02/06/12 Good morning. It’s Monday, February 6, 2012, and this is your first early morning Sports briefing. A tight Super Bowl matchup, seemingly plucked away yet again by the Giants, should deliver NBC with record numbers for the game, and please the bevy of advertisers who threw down their cash for the game. […]
Friday, February 3rd, 2012
Cynopsis: Sports02/03/12 Good morning. It’s Friday, February 3, 2012, and this is your first early morning Sports briefing. It’s officially Super Bowl weekend and, as you’d expect, the networks are rolling out the red carpets to embrace the game in every way conceivable. NBC Sports will offer six hours of Super Bowl XLVI pre-game […]
Thursday, February 2nd, 2012
Cynopsis: Sports02/02/12 Good morning. It’s Thursday, February 2, 2012, and this is your first early morning Sports briefing. In spite of (or maybe because of) the late start, the NBA is red hot for its networks right now. TNT reports that for the first six weeks of the season, NBA on TNT is outpacing […]
Wednesday, February 1st, 2012
Cynopsis: Sports02/01/12 Good morning. It’s Wednesday, February 1, 2012, and this is your first early morning Sports briefing. NBC is reporting that an average of 12.5 million fans tuned into the 2012 Pro Bowl on Sunday, to rank as the second most-watched NFL All-Star game since 2001, and trailing only last year’s game (which […]
Tuesday, January 31st, 2012
A CYNOPSIS MESSAGE FROM TURNER SPORTS NCAA March Madness®176 Million Engaged Viewers More Minutes on More Screens4 TV Networks – TBS, CBS, TNT, TruTV 3 Websites, Mobile, Out of Home & Social Marketing and Promotional Opportunities The Road to the Final Four® Starts HERESource: 2011 Nielsen Custom Research Study; fusion of Nielsen (P2+), […]
Monday, January 30th, 2012
A CYNOPSIS MESSAGE FROM TURNER SPORTS NCAA March Madness176 Million Engaged Viewers More Minutes on More Screens4 TV Networks – TBS, CBS, TNT, TruTV 3 Websites, Mobile, Out of Home & Social Marketing and Promotional Opportunities The Road to the Final Four Starts HERESource: 2011 Nielsen Custom Research Study; […]
Friday, January 27th, 2012
Cynopsis: Sports01/27/12 Good morning. It’s Friday, January 27, 2012, and this is your first early morning Sports briefing. NASCAR, MillerCoors and Penske Racing unveiled new multi-year partnership extensions between the brewer’s two biggest brands and the racing organizations. Under the deal, Coors Light will remain the Official Beer of NASCAR, and will continue to […]
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