A CYNOPSIS MESSAGE FROM BRIGHTCOVE BRIGHTCOVE The world’s most trusted streaming technology company. Innovating what’s next in streaming. AVOD, SVOD, TVOD, and hybrid–monetization options that fit your audience FAST channel creation and distribution capabilities QoE Analytics and Insights to deliver metrics that drive business We keep innovating for one simple reason: that’s what our customers […]
DIRECT RESPONSE ACCOUNT EXECUTIVE TV One NEW YORK, NY – HYBRID REMOTE Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE*** […]
Friday May 3, 2024 Today’s Premieres HGTV: Zillow Gone Wild at 10:30p. History: The UnXplained: Mysteries of the Universe at 9p. Netflix: Postcards, John Mulaney Presents: Everybody’s in LA Today’s Finale ABC: Shark Tank at 8p Saturday’s Premieres Netflix: The Atypical Family OWN: Love & Marriage Huntsville at 8p Sunday’s Premieres Bravo: The Real Housewives […]
A CYNOPSIS MESSAGE FROM REELZ Thursday May 2, 2024 REELZ: Real Justice. Real Success. By E.B. Moss In an era where media conglomerates dominate the landscape while land grabbing for streaming, one independent network is defying the odds and finding remarkable success by leaning into its independent status and live content. REELZ, the […]
A CYNOPSIS MESSAGE FROM A+E Networks Wednesday May 1, 2024 A+E’s “Community Garden” Blooms with Multiplatform Innovation By E.B. Moss There’s a maxim that to reach the consumer in our fragmented media environment content has to be available everywhere. Many media companies have attempted that by making costly investments in dedicated streaming platforms […]
DIRECT RESPONSE ACCOUNT EXECUTIVE TV One NEW YORK, NY – HYBRID REMOTE Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE*** […]
Wednesday May 1, 2024 Today, National Heatstroke Prevention Day, the Ad Council, the National Highway Traffic Safety Administration (NHTSA), and Chemistry are launching new PSAs to educate parents and caretakers on the deadly dangers of hot cars – and DOOH is an integral part of the “Never Happens” effort. “For this campaign, OOH is a […]
Wednesday May 1, 2024 Today’s Premieres ABC: Jeopardy! Masters at 8p Apple TV+: Acapulco Food Network: Supermarket Stakeout at 9p Hulu: Shardlake Lifetime: Dance Moms: Epic Showdowns at 10p Netflix: Heeramandi: The Diamond; Frankly Speaking Paramount+: Behind the Music Finale Syfy: Chucky at 10p IN THE NEWS Fubo issued a statement yesterday afternoon saying it […]
A CYNOPSIS MESSAGE FROM KARGO Tuesday April 30, 2024 Five Critical Advertiser Strategies For Making the Most of The NewFronts Every media company approaches the TV Upfronts season and the IAB NewFronts a bit differently in an attempt to stand out to advertisers. Digital companies like YouTube and Netflix have joined the Upfronts, […]
Tuesday April 30, 2024 Good morning! It’s Tuesday, and this is the new, monthly Cynopsis sports newsletter. MEDIA RIGHTS NBCUniversal is planning to make a bid in the neighborhood of $2.5 billion per year for a package of NBA games that had been held by TNT, reports The Wall Street Journal. The exclusive negotiating […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5