| Over two dozen updates are headed to YouTube, including features like fine-tunable playback speed, allowing for adjustments in 0.05 increments; improved browsing in landscape with greater responsiveness, and larger thumbnails and bigger text; and visual improvements to simplify the app. Also rolling out are a new miniplayer, new customization tools for playlists, and enhancements to the YouTube experience on TV. “Whether it was greater control, richer personalization, or useful features, we’ve been hearing from our users that they wanted to get the most out of YouTube in a way that’s unique to them,” said the company in a blog post. “These updates are a direct result of that valuable feedback, and they represent just the beginning of our ongoing effort to make YouTube better for everyone.”
Layoffs hit Meta last week. Departments affected included WhatsApp, Instagram and Reality Labs, reported The Verge. “A few teams at Meta are making changes to ensure resources are aligned with their long-term strategic goals and location strategy,” said a Meta spokesperson a statement. “This includes moving some teams to different locations, and moving some employees to different roles. In situations like this when a role is eliminated, we work hard to find other opportunities for impacted employees.”
Meta shared initial results from its work with Blumhouse on recently introduced Meta Movie Gen, a suite of AI models that show how to use simple text inputs to produce custom videos and sounds, edit existing videos, and transform personal images into a unique video. For the pilot, Blumhouse selected a group of filmmakers to test out the technology and provide feedback before its public debut. “Artists are and forever will be the lifeblood of our industry. Innovation and tools that can help those artists better tell their stories is something we are always keen to explore, and we welcomed the chance for some of them to test this cutting-edge technology and give their notes on its pros and cons while it’s still in development,” noted Jason Blum, founder and CEO of Blumhouse. “These are going to be powerful tools for directors, and it’s important to engage the creative industry in their development to make sure they’re best suited for the job.”
Amazon employees who don’t wish to comply with the company’s 5-days-a week-in-the- office policy, set to take effect in January, can quit, said AWS CEO Matt Garman during a meeting last week. “If there are people who just don’t work well in that environment and don’t want to, that’s okay, there are other companies around,” said Garman, adding, “I don’t mean that in a bad way. “We want to be in an environment where we’re working together.”
Adobe announced the expansion of its Firefly family of creative generative AI models to video. The Firefly Video Model, now in limited public beta, is the first publicly available video model designed to be commercially safe. “The usage of Firefly within our creative applications has seen massive adoption, and it’s been inspiring to see how the creative community has used it to push the boundaries of what’s possible,” said Ely Greenfield, CTO, Digital Media at Adobe. Within one year of being launched, Firefly was brought into Photoshop, Express, Illustrator, Substance 3D and more, while supporting various workflows in Creative Cloud applications. Firefly also supports text prompts in over 100 languages and enables users around the world to create stunning content that is designed to be safe for commercial use.
Sony Corporation has acquired KinaTrax, a motion capture technology for sports that collects in-game biomechanical performance data on athletes. KinaTrax will join forces with Sony’s Hawk-Eye Innovations Limited to bring its biomechanical and analytical expertise, as well as its markerless motion capture technology to Sony’s portfolio and is expected to maximize the use of sports data. |
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| ADVERTISING
Yahoo Identity Solutions are now widely available through leading publisher tools and SSPs. The update allows publishers to implement Yahoo Identity Solutions through launch partners Amazon Publisher Services via Connections Marketplace, InMobi Advertising, Magnite, and PubMatic. “As we continue to extend Yahoo Identity Solutions, we are building on our momentum to shape the future of identity in advertising, ensuring publishers can monetize their audiences more effectively in an identity-constrained world,” said Chandra Cirulnick, VP of Global Supply Partnerships, Yahoo. “This expansion demonstrates our commitment to future-proofing our clients’ businesses as they adapt to the evolving digital landscape through robust identity solutions that drive performance and respect user privacy.”
Dstillery announced a strategic partnership with ad platform Equativ that gives brands and agencies greater access to Dstillery’s audience solutions, now integrated into Equativ Buyer Connect (EBC), Equativ’s curation platform. Advertisers can directly access Dstillery’s suite of Pre-built segments on the Equativ marketplace as well as Custom segments to drive further precision. “Integrating Dstillery’s ready-to-activate Pre-built audiences into the Equativ platform is a pivotal moment in our mission to redefine what is possible in ad targeting,” said Jennifer Zeghibe, Sr. Director of Strategic Partnerships at Dstillery. “Together with Equativ, we’re expanding access for advertisers to reach our innovative technology, providing brands and agencies with the tools they need to achieve greater success in their campaigns.”
Clinch, creator of omnichannel advertising platform Flight Control, has received the Amazon Ads ad serving certification, enabling it to offer its clients automated, data-driven dynamic creative optimization in Amazon DSP. “Applying Clinch’s dynamic ad serving and creative optimization capabilities across Amazon’s premium inventory enables another valuable outlet for our clients who want to maximize their ad investment, and deliver a highly relevant ad experience for their customers,” said Charel MacIntosh, Head of Business Development & Partnerships, Clinch. “As advertisers increasingly recognize the value of true insights-driven advertising, and Amazon’s premium inventory, the ability to merge the two offers an incredible opportunity.”
InMobi Advertising, provider of monetization and marketing technologies, has chosen Scope3, the collaborative sustainability platform decarbonizing media and advertising, to pioneer a green media offering, purpose-built for mobile and in-app. The Scope3-powered solution allows InMobi Advertising’s clients to buy against low carbon emissions and supply path optimization-compliant media, access carbon emissions measurement data at the placement level, and inform their overall media strategy to reduce their emissions in the long term.
At its annual unBoxed event, Amazon Ads announced a series of innovations across the Amazon demand-side platform, including a new Amazon DSP experience that streamlines campaign planning, and simplified product launch and measurement solutions. “The digital advertising landscape is rapidly evolving, with streaming TV becoming mainstream and full-funnel, cross-channel reach and measurement taking center stage,” said Kelly MacLean, Vice President of Amazon DSP. “We’re inventing ad tech that makes it easier for all advertisers to navigate this evolution with precise reach, deeper insights, and direct measurement.”
DoubleVerify announced a new integration with Spotify to authenticate media quality on the platform. The release enables advertisers to measure fraud/invalid traffic (IVT) and viewability on video campaigns delivered through Spotify’s self-serve advertising platform, Spotify Ads Manager. “It’s no secret that people come to Spotify to listen, but users are increasingly spending more time watching video on the platform, as we’ve seen a 44% YoY increase in video streams,” said Chloe Wix, Global Director of Product Marketing at Spotify. “This new integration within Spotify Ads Manager will provide our advertisers with enhanced visibility into their Spotify video campaigns, ensuring greater transparency and effectiveness in reaching their target audiences.”
MEASUREMENT
VideoAmp has launched the launch next generation of the VideoAmp Platform, encompassing a full suite of APIs and enhanced dashboard experiences for reporting and insights. The cross-platform planning, audience measurement, outcome measurement and optimization solutions can now integrate directly into agencies’, brands’, and publishers’ systems, providing them with an end-to-end, adaptable solution to reach target audiences and drive better business outcomes at scale. “We are providing clients with the same dashboards, while affording them the building blocks to do it in a way that is most seamless and valuable to their particular use cases, resources and workflows,” said Tony Fagan, President of Technology and Strategy at VideoAmp. “We are committed to meeting our customers where they are, empowering them to build unique, innovative workflows that drive better outcomes.”
STREAMING
Netflix added 5.1 million subscribers in 3Q24, beating expectations of 4.5 million. The streamer’s ad-tier memberships rose 35% quarter over quarter. In total, the streaming service now has 282.7 million memberships across all of its tiers.
Netflix is also now included with a subscription to Dish TV. New Dish customers who sign on for a two-year subscription and have the eligible equipment – including Hopper 3, Hopper Duo, Hopper Plus or Wally receivers and a high-speed internet connection – will get the Netflix Standard Plan.
Paramount+ has leveraged Generative AI to create new curations of collections that feature kids-first content for families. In a series of research studies, kids and parents and identified the most resonant themes (think Space Exploration, Goofy Stuff, Daring Stunts, Treasure Hunting, Secret Worlds and Exploring Nature). Generative AI was used to create new curations around those themes, and now the collections are available across platforms on the “Older Kids” profiles, intended for audiences ages 6-13. |
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SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER
BEACON MEDIA GROUP
NY/NJ
Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear from you! Full info HERE
PROMOTION WRITER-PRODUCER-EDITOR >>
REELZ/ALBUQUERQUE, NM: Conceptualize, write, produce and edit on-air promotions, ad sales, affiliate sales and marketing projects. Work collaboratively across departments to develop & execute campaigns for brand campaigns. Full info HERE
MOTION DESIGNER
LONG STORY SHORT MEDIA
WASHINGTON, DC
8-12 week, on-site, contract. Required proficiency in Adobe After Effects, and strong knowledge of typography, composition, animation principles, and experience with Adobe Illustrator and Photoshop are essential. Full info HERE
DIRECTOR OF DIGITAL MEDIA
CSI SPORTS
JERSEY CITY, NEW JERSEY
Proven track record of monetizing digital assets on various social media platforms. Work closely with our production team in creating content and comprehensive marketing plans to increase market share. Full info HERE
INTERNATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Create and execute sales strategies and proposals- generating new sales from past, current and future leads by networking, building relationships and identifying valuable sales opportunities. Manage existing accounts and excel at identifying clients’ needs. Requires a self-driven individual who is passionate about the sports and media industry. Full info HERE
NATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Looking for another self-motivated, highly disciplined National AD Sales Executive that enjoys the sales process from beginning to close. If you bring the enthusiasm and determination we will supply the opportunity to make this the best position you’ve ever had. Full info HERE
PRODUCER >>
TSR STUDIOS/LOS ANGELES, CA: Help build programming and shows for our digital and social media pages as well as have knowledge of the latest and greatest in social media, and emerging technology. The ideal candidate has a successful background in physical video production and an obsession with storytelling and creating content. You will also develop and edit video content. Full info HERE
ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE, NC
Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules for FAST channels. Full info HERE
DIRECTOR OF BUSINESS & LEGAL AFFAIRS >>
SONY PICTURES TELEVISION/CULVER CITY, CA: Sony Pictures Television is seeking a Director of Business & Legal Affairs. The Director’s primary role will be to develop and build deal structures, and analyze, negotiate, and draft various development and production agreements while providing ongoing business affairs counsel for any SPE game shows including Wheel of Fortune and Jeopardy! Full info HERE
LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE
PAID SEARCH SPECIALIST >>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE
MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE
Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE
MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE
TV HOST >>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE
DIRECT RESPONSE ACCOUNT EXECUTIVE
TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE
CTV ACCOUNT EXECUTIVE >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE
PERFORMANCE MARKETING DIRECTOR
AKA NYC
NEW YORK
Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE
DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote: Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE
VP OF FINANCE & ACCOUNTING >>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE
ACCOUNT REP: MPT NATIONAL CORPORATE SALES
MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE
Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE
PAID SEARCH SPECIALIST
AKA NYC
NEW YORK
Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE
PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK
Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE
PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE
SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE
DIRECTOR, CUSTOMER ACQUISITION
GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)
Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE
SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE
FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE
SVP-DIGITAL REVENUE DEVELOPMENT >>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE
SENIOR DIRECTOR OF AD SALES >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
LOS ANGELES, CA
Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE
ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE
MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
SEATTLE, WA
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE
ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY: Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE
ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES
THE ALLEN MEDIA GROUP
NYC (Hybrid)
Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE
VP/HEAD OF ADVERTISING SALES
FREEBEE
FL/NYC Remote
Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE
ACCOUNT EXECUTIVE
FREEBEE
MIAMI
Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE
SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA: Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE
DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA: Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE
ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE
TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE
BRAND ASSISTANT >>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE
TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE
EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE
EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE |
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