Cynopsis 10/28/24: Something “Wicked” headed to NBC

Cynopsis
Monday October 28, 2024

   IN THE NEWS

The Democratic and Republican presidential campaigns reserved $968 million in ad bookings nationwide from Friday through November 5, according to AdImpact. More than 20% have been allocated to seven battleground states, with a third of that amount going to Pennsylvania. The Trump/Vance ticket racked up $107 million in ad buys, versus $100 million for Harris/Walz.

Meta inked a new multi-year deal with Reuters for content to include in responses for its AI chatbot. Users of Meta’s AI chatbot feature in the US will have access to real-time information from Reuters when they ask questions about news or current events, Axios was the first to report.

X has updated its platform to optimize performance for SMBs. The platform uses X’s AI to enhance targeting efficiency, “saving you time and improving performance. Plus, you can now set your desired cost per action to maximize your profitability,” said a post. Four updates include:
• AI Targeting which uses internal engagement insight to optimize delivery of ads to the right audience
• Bid optimization for target ROI
• Automatic tracking pixel creation
• One-click DM support

The latest addition to “The Real Housewives” franchise will be set in London. The news was shared at the inaugural FanFest event for NBCUniversal streamer Hayu, the international reality TV SVOD service that will exclusively air the series starting in late 2025. “Nobody serves a good cup of tea like the British–and London’s finest are ready to spill it,” said an announcement for the show. Monkey (“Made in Chelsea”) is producing.

To celebrate its 20th anniversary, UP Entertainment has created a national day of recognition through the National Day Archives. National Uplift Someone Day, October 30, encourages spreading joy and appreciation with acts of kindness. “In today’s world, it is easy to forget that good cheer can spread just as easily as bad news,” noted UP Entertainment in its announcement. “When we see an uplifting act or are lucky enough to be the recipient, it energizes us to pay it forward. UP Entertainment encourages others to observe the day by finding a way to uplift at least one person.” UP Entertainment launched on October 30, 2004 with the Gospel Music Channel, and now has two cable channels, three SVOD services, and two FAST channels.

Analysis of hiring trends shows stable episodic television employment at studios and streamers for female directors and directors of color despite reduced production, according to the DGA 2023-24 Episodic Inclusion Report. “The good news is that the industry has made measurable gains in the employment of women Directors and Directors of color in episodic television over the past ten seasons,” said DGA President Lesli Linka Glatter. But? “Although these gains have held steady through the beginning of 2024, we must remain vigilant in this time when employers have pulled back on production,” she adds. “Our Diversity and Inclusion data is critical for putting pressure on the industry to do a better job in advancing opportunities for Directors from historically marginalized communities.” Data is being expanded to also include trends for the LGBTQ+ and disabled communities.

TODAY’S PREMIERES
BritBox: Murder in the Village: Who Killed the Doctor’s Wife?
Fyi: Jake Makes it Easy at 10p
ID: People Magazine Investigates at 9p
TBS: American Dad! at 10p

Cynopsis Standouts

Calling All Champions: Nominate for the Cynopsis Standout Awards – Q3!

Do you have an extraordinary media professional on your team who’s leaving a mark? Now is the time to recognize their achievements! This is your opportunity to honor those who excel in technology, leadership, and marketing. Shine a spotlight on the talent driving the future of the media industry and help them gain the recognition they deserve. Celebrate excellence and submit your nominations today—don’t let this chance pass you by!

SUBMIT MY STANDOUT

   COMING UP

“Defying Gravity: The Curtain Rises on Wicked” airs Tuesday, November 19 at 10p on NBC, three days ahead of the film’s worldwide release. The movie’s stars, Ariana Grande, Cynthia Erivo, Michelle Yeoh, Jeff Goldblum, Jonathan Bailey, Ethan Slater, Bowen Yang and Marissa Bode, will share memories, video diaries and stories from their personal journeys through the making of the Universal Pictures film.

   SPORTS REPORT

DAZN is offering a 50% discount on subscription plans in the US over the next month for their Early Black Friday Promotion. The platform is featuring fights each weekend through the rest of the year, bouts fans can now enjoy for as low as $9.99.

CTV Connect 2025

Join Forces at CTV Connect 2025!

AdExchanger, Cynopsis, AdMonsters, and Chief Marketer are teaming up once again to welcome over 500 decision-makers from across the U.S. to accelerate the growth of connected TV. Engage in crucial discussions on measurement, audience engagement, artificial intelligence, budgeting for success, transparency, and more.

Don’t wait—register today to secure your spot at CTV Connect 2025! Prices increase 11/15.

FIND OUT MORE

   GOING GLOBAL

STUDIOCANAL has taken European TV and SVOD rights for Francis Ford Coppola’s “Megalopolis” (excluding Spain, Russia and Pay1 in France).

Banijay Entertainment is expanding “LEGO Masters,” a format originated by Tuesday’s Child Television, with a brand extension, “LEGO Masters: Out of the Box.” The new iteration has been commissioned in three European markets, with the Netherlands, Finland and Poland the first territories to build outside of a studio, with EndemolShine Nederland, Banijay Finland and EndemolShine Poland producing for RTL, Nelonen and TVN, respectively.

   RATINGS

Game 1 of the World Series drew 15.2 million viewers across Fox, Fox Deportes, Univision and Fox Sports streaming services, to rank as the most-watched World Series opener since 2017.

Marvel-ous news: Episode seven of Disney+’s “Agatha All Along” delivered 4.2 million global viewers after one day of streaming, up 35% from the show’s premiere.

The WNBA Finals Presented by YouTube TV concluded as the most-watched Finals in 25 years, averaging 1.6 million viewers, up 115 percent over 2023.

   EXECUTIVE MOVES

A+E Networks has named Stephanie Plasse as Chief Legal & Business Affairs Officer, effective in February 2025. Plasse is currenty Executive Vice President and Deputy General Counsel.

Dentsu has promoted Stephen Kiely to CEO of Tag Americas, part of the production operation that the holding company acquired in 2023. Kiely was previously CEO of Dentsu Canada .

Amanda Tudesco has joined Cloud Nine Productions as President. Tudesco was previously Head of TV & Film at Jenny Kissed Me.

   IN MEMORIAM

Industry veteran Jeri Taylor died October 24 of natural causes. She was 86. Taylor was best known as the writer, producer, director and showrunner for “Star Trek: Next Generation” and “Star Trek: Voyager.”

Former ABC News correspondent and anchor Tom Jarriel has died at age 89. His family announced the news on October 24. Jarriel, who was a mainstay on “20/20,” collected six Emmy Awards before his retirement in 2002.

This Day in History
1919 – Prohibition was established when the Volstead Act was passed by Congress.

Answer to Our Last Trivia Question
In which drama did Dwight Yoakam guest star as a tech company CEO? “Goliath” (2016-21). Kudos to: Justin Pierce-JP Consulting Group/LA; Andrew Goldman-Phanes Funding Group/NYC; Bill Croasdale/Annapolis, MD; Tom Moore-Kalt Productions/LA; Susan Nessanbaun-Goldberg-M and S Entertainment/LA; Andy Ehlen-Grady Britton/Portland, OR

Today’s Trivia Question
On “Laramie” (1959-63) where were the parents of Slim and Andy buried? (Email your answer to [email protected] and be sure to include your name, company, city and time zone. A limit of four answers per time zone.)

Cynopsis Team

Robbie Caploe
VP/Group Publisher
[email protected]

Lynn Leahey
Editorial Director
[email protected]

Kerry Smith
Division President
Access Intelligence

Albert Nassour
Executive Director of Sales
917-545-3129
[email protected]

Stephanie Cronk
Senior Marketing Director
[email protected]

 

Cynopsis Job Listings Sales
Rob Hudgins

Cynopsis General Inquiries
[email protected]

CynopsisJobs
Check out more jobs in Cynopsis Classifieds »
Job of the day
SVP, CONTENT ACQUISITION & PROGRAMMING STRATEGY
THE E.W. SCRIPPS COMPANY
LOS ANGELES, CA

Drive content acquisition and programming strategy across our diverse platforms as well as leverage your 20+ years of experience to manage all facets of programming, including content assessment, negotiation, original programming, and performance metrics, while analyzing audience data to enhance viewer engagement. Full info HERE

SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER
BEACON MEDIA GROUP
NY/NJ
Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear from you! Full info HERE

PROMOTION WRITER-PRODUCER-EDITOR >>
REELZ/ALBUQUERQUE, NM: Conceptualize, write, produce and edit on-air promotions, ad sales, affiliate sales and marketing projects. Work collaboratively across departments to develop & execute campaigns for brand campaigns. Full info HERE

MOTION DESIGNER
LONG STORY SHORT MEDIA
WASHINGTON, DC

8-12 week, on-site, contract. Required proficiency in Adobe After Effects, and strong knowledge of typography, composition, animation principles, and experience with Adobe Illustrator and Photoshop are essential. Full info HERE

DIRECTOR OF DIGITAL MEDIA

CSI SPORTS
JERSEY CITY, NEW JERSEY

Proven track record of monetizing digital assets on various social media platforms. Work closely with our production team in creating content and comprehensive marketing plans to increase market share. Full info HERE

INTERNATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Create and execute sales strategies and proposals- generating new sales from past, current and future leads by networking, building relationships and identifying valuable sales opportunities. Manage existing accounts and excel at identifying clients’ needs. Requires a self-driven individual who is passionate about the sports and media industry. Full info HERE

NATIONAL SALES EXECUTIVE
CSI SPORTS
JERSEY CITY, NEW JERSEY
Looking for another self-motivated, highly disciplined National AD Sales Executive that enjoys the sales process from beginning to close. If you bring the enthusiasm and determination we will supply the opportunity to make this the best position you’ve ever had. Full info HERE

PRODUCER
>>
TSR STUDIOS/LOS ANGELES, CA: Help build programming and shows for our digital and social media pages as well as have knowledge of the latest and greatest in social media, and emerging technology. The ideal candidate has a successful background in physical video production and an obsession with storytelling and creating content. You will also develop and edit video content. Full info HERE

ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE, NC
Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules for FAST channels. Full info HERE

DIRECTOR OF BUSINESS & LEGAL AFFAIRS >>
SONY PICTURES TELEVISION/CULVER CITY, CA: Sony Pictures Television is seeking a Director of Business & Legal Affairs. The Director’s primary role will be to develop and build deal structures, and analyze, negotiate, and draft various development and production agreements while providing ongoing business affairs counsel for any SPE game shows including Wheel of Fortune and Jeopardy! Full info HERE

LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE

PAID SEARCH SPECIALIST
>>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE

Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST
>>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

CTV ACCOUNT EXECUTIVE
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR

AKA NYC
NEW YORK

Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote:
Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE

Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK

Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

DIRECTOR, CUSTOMER ACQUISITION

GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)

Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT
>>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

SENIOR DIRECTOR OF AD SALES
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
LOS ANGELES, CA

Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

VP/HEAD OF ADVERTISING SALES

FREEBEE
FL/NYC Remote

Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE
>>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

@{optoutfooterhtml}@

Related Stories

Cynopsis 11/08/24: CBS issues full season orders for two freshman series

Friday November 8, 2024    IN THE NEWS The global rollout of Warner Bros. Discovery’s Max helped the company add 7.2 million net subscribers, to hit 110.5 million, the biggest quarterly increase since the streamer’s launch. Total WBD revenues were $9.62 billion, down 3% year-over-year, while total adjusted EBITDA was $2.41 billion, down 18%. Net […]

11/06/24: Cynopsis Jobs

jobs5

SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER BEACON MEDIA GROUP NY/NJ Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear […]

Cynopsis 11/05/24: Xumo teams with Target for budget TVs

Xumo teams with Target for budget TVs

Tuesday November 5, 2024    IN THE NEWS Prime Video has launched X-Ray Recaps, a feature using general AI to create brief summaries of full seasons of TV shows, single episodes, and pieces of episodes, personalized down to the minute of where a user was watching. “With the creation of X-Ray Recaps, we’re directly addressing […]

CynCity

Cynsiders