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Cynopsis 03/20/25: Max’s “Duster” is ready to roll

Max's "Duster" is ready to roll

Thursday March 20, 2025    IN THE NEWS Paramount+ has ordered a third season of “School Spirits,” to launch in 2026. No surprise there – season two of the drama debuted to an average audience of 3.9 million in its first 28 days, a 94% lift rom the season one premiere. ABC News is restructuring […]

03/19/25: Cynopsis Jobs

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Wednesday March 19, 2025    FEATURED JOB DIRECTOR, AD MARKETING & SALES >> THE SHADE ROOM/REMOTE: Develop and execute a revenue growth strategy to drive direct advertising, branded content, and sponsorship sales as well as lead the development of compelling advertising and branded content offerings tailored for TSR’s audience and cultivate and maintain strong relationships […]

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CTV Connect 2025: Key Takeaways from the Industry’s Leaders

Tuesday March 18, 2025 CTV Connect 2025: Key Takeaways from the Industry’s Leaders By E.B. Moss Connected TV (CTV) is no longer the future—it’s the present. Over two packed days at CTV Connect, media leaders, brand marketers, and tech innovators gathered to cheer the industry’s opportunities and address the obstacles, from transparency and measurement gaps […]

Cynopsis 03/18/25: Oscars team to reunite for 2026

Oscars team to reunite for 2026

Tuesday March 18, 2025    IN THE NEWS Faced with so many streaming services, viewers are having a hard time determining what differentiates one from another. That’s according to Hub Entertainment Research’s “Evolution of Branding” study, which looks at how branding of networks, providers, and shows impact what viewers choose to watch. Many major streaming […]

03/17/25: Cynopsis Media Tech Update

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Monday March 17, 2025 Google is upgrading Google Assistant users on mobile to Gemini later this year. “When we launched Google Assistant in 2016, natural language processing and voice recognition technology unlocked a more natural way to get help from Google,” said the company in a blog post on Friday. “Nearly a decade later, we’re […]

Cynopsis 03/17/25: Ted Lasso coming back to Apple TV+

Ted Lasso coming back to Apple TV+

Monday March 17, 2025    IN THE NEWS “Ted Lasso” has been renewed for a fourth season by Apple TV+, with Jason Sudeikis reprising his role as Coach Ted Lasso. “’Ted Lasso’ has been nothing short of a juggernaut, inspiring a passionate fanbase all over the world, and delivering endless joy and laughter, all while […]

03/16/25: Cynopsis Jobs

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Sunday March 16, 2025    FEATURED JOB DIGITAL MEDIA PLANNER/BUYER >> BEACON MEDIA GROUP/ LYNDHURST, NJ: Management of paid social media campaigns, strong written & verbal communication skills, knowledge of various targeting methodologies, and basic understanding of traditional media. Familiarity with media planning and buying software. Proficient in website analytics tools. Experience in pixel implementation […]

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