Thursday March 24, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Esports organization Andbox rebranded and will now be known as NYXL, described as “New York’s next global entertainment brand” that will be dedicated to creating experiences and developing content that “connects the worlds of esports, gaming culture, and […]
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Wednesday March 23, 2022 Today’s Premieres BET: Tyler Perry’s House of Payne at 9p Disney+: Parallels Fuse: TallBoyz at 10p Hulu: Bloods Ovation TV: The Green Room with Nadia Brown at 11p Paramount+: Clive Davis: Most Iconic Performances Today’s Finales A&E: Court Cam at 9:30p HGTV: Home Inspector Joe at 9p IN THE NEWS NBCU […]
Wednesday March 23, 2022 Crypto.com continues to clock in sports sponsorships, this time locking in a deal to become an Official Sponsor of the FIFA World Cup Qatar 2022. The brand will now serve as the exclusive cryptocurrency trading platform sponsor of Qatar 2022. Crypto.com will activate its official sponsorship of the FIFA World Cup […]
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Monday March 21, 2022 Meta introduced Family Center, a place for parentsto access supervision tools for Instagram. Tools will begin rolling out for VR in May. Adam Mosseri, Head of Instagram, described the Family Center as “the first step in a longer term journey to develop intuitive supervision tools, informed by experts, teens and parents.” […]
Monday March 21, 2022 Today’s Premieres Acorn TV: The Good Karma Hospital NBC: American Song Contest at 8p TLC: 90 Day Diaries at 9p Today’s Finale HBO: The Gilded Age at 9p IN THE NEWS In town hall meetings for Amazon and MGM employees held Friday, Amazon Studios and Prime Video SVP Mike Hopkins laid […]
Monday March 21, 2022 Grape-Nuts is tapping history for its revived take on tying a brand and athletics, revealing a plan for the breakfast cereal to pay tribute to and expand its role in the historic adventures it has been involved with for well over a century – from sponsoring Sir Admiral Byrd’s 1933 expedition […]
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Friday March 18, 2022 Today’s Premieres Apple TV+: WeCrashed discovery+: Ranch to Table HBO Max: Lust Hulu: Life & Beth Netflix: Human Resources; Is It Cake?; Standing Up; Cracow Monsters; Alessandro Cattelan: One Simple Question; Young, Famous & African The Roku Channel: The Newsreader Saturday’s Premieres OWN: Love & Marriage: Huntsville at 8p; Marry Me […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5