Editions

04/29/16: NBCUni gets more animated with DreamWorks; Nat Geo goes straight to series with scripted Genius; Alec Baldwin playing games with ABC

shrek

A CYNOPSIS MESSAGE FROM SMITHSONIAN CHANNEL Smithsonian Channel™ It’s Brighter Here™ Investigating the biggest mysteries in sports history SPORTS DETECTIVES Miracle on Ice Flag | Immaculate Reception Football | Lou Gehrig’s Bat and more Series Premiere April 24 | Sundays 9PM ET/PT For ad sales contact: Mary Ellen Bottone at maryellen.bottone@smithsonianchannel.com. CYNOPSIS 04.29.16 Good […]

04/29/16: Amazon reports monster Q1 revenue; DreamWorks’ Katzenberg to oversee AwesomenessTV after Comcast acquisition; Vevo launches redesigned site

amazon

CYNOPSISDIGITAL 04.29.16 Good morning. It’s Friday April 29, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   TV Everywhere: A TV Everywhere platform (generally a mobile app or an Internet-based service) allows consumers to view pay TV content by authenticating themselves as current subscribers to a channel. As long as you […]

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04/29/16: Raiders owner bets on the Silver State; Golf Channel/Penske are “Moving”; NFL Sunday Ticket goes up stream

raiders

CYNOPSISSPORTS 04.29.16 Good morning. It’s Friday April 29, 2016, and this is your first early morning Sports briefing.  On the first day of the NFL Draft, Raiders owner Mark Davis announced Las Vegas as his pick. Davis addressed the Southern Nevada Tourism Infrastructure Committee on Thursday (accompanied by David Beckham) and pledged to add $500 […]

04/28/16: Yahoo ends fight with Starboard Value; Samsung looks to build standalone headset; Vox Media hires CFO

Yahoo

CYNOPSISDIGITAL 04.28.16 Good morning. It’s Thursday April 28, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Earned Content: Content created and shared to social and digital platforms by fans of a marketer’s message – as opposed to the marketer itself.     TOP NEWS   With all the drama surrounding […]

04/28/16: ESL talks TV, controversy and future; Nintendo plots March Madness for NX; Bud Light’s eSports game

esla

A CYNOPSIS MESSAGE FROM ESL ESL EXPANDING US & INTERNATIONAL BUSINESS Esports is one of the hottest and fastest growing industries. ESL is the world’s largest independent esports company. Our recent World Championship event drew over 113,000 attendees and nearly 90M live video sessions ESL is looking for top talent within key positions around the […]

04/27/16: NBC sets its Olympic team; Ramsay cooks up production studio; Washington settles in at ABC Studios

Gordon Ramsay

A CYNOPSIS MESSAGE FROM NBCUNIVERSAL NBCU LIFESTYLE GROUP YOUNG, AFFLUENT, SOCIAL, TRENDSETTING CONSUMERS $15 return for every $1 spent – up to 4x higher than the competition +21% higher Engagement – LoveQuotient® We engage your consumers and sell your brands! NBCU LIFESTYLE GROUP | LIFE.TO THE FULLEST. | TOGETHER.NBCUNI.COM Bravo – Esquire – Oxygen […]

04/27/16: YouTube redesigns app and launches new ad format; China shutters DisneyLife service; Netflix to enable in-app billing on Android devices

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CYNOPSISDIGITAL 04.27.16 Good morning. It’s Wednesday April 27, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Data onboarding: Data onboarding – sometimes called ‘data on-ramping’ – is the process of transferring offline data into actionable digital data. Vendors specializing in data onboarding will use a company’s offline data – such […]

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