Editions

05/12/16: BuzzFeed teams with Telemundo on millennial soap opera; Instagram changes logo; Advertising experts report insights at IAB event

BuzzFeed

CYNOPSISDIGITAL 05.12.16 Good morning. It’s Thursday May 12, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   In-feed ads: In-feed ads are ads inserted in-between content.     TOP NEWS   Twitter has that little bird in flight, and Apple Inc. has, well, an apple. But now Instagram is making a […]

05/12/16: Disney plots the end of Infinity; ELeague sponsors plug in; Machinima’s keys to branding success

infinity

CYNOPSISeSPORTS & GAMING 05.12.16 It’s Thursday, May 12, 2016, and this is your weekly early morning eSports & Gaming brief. There is an end to Infinity, after all. After leveraging brands that include Stars Wars, Marvel, Pixar and Disney characters into the Disney Infinity gaming line, Disney Interactive announced this week that it was pulling […]

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05/11/16: Amazon launches video upload platform; Facebook brings Dynamic Ads to Instagram; Studio71 to launch YouTube channel from Dwayne Johnson

amazon

CYNOPSISDIGITAL 05.11.16 Good morning. It’s Wednesday May 11, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Ad Mediation: Ad mediation technology sends advertising requests to multiple ad networks in order to help publishers find the best available network to fill their ad slots. Publishers first rank ad networks in order […]

05/11/16: CONCACAF wants SUM; ESPN/Verizon sign truce; Twitch gets to Dew drones

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CYNOPSISSPORTS 05.11.16 Good morning. It’s Wednesday May 11, 2016, and this is your first early morning Sports briefing.  The Confederation of North, Central America and Caribbean Association Football is turning to Soccer United Marketing to market and service the Confederation’s worldwide sponsorship rights through the end of 2021 following a Request for Proposal process conducted. […]

05/10/16: Cynopsis Jobs

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JOB OF THE WEEK COMEDY WRITER COMEDY VARIETY TV SHOW LA Comedy/Variety TV show looking for excellent joke writer for staff WGA position. Must be flexible, fast, & positive! Have a unique point of view and lots of ideas. 2 years writing exp is preferred. Resumes HERE tvresumes123@gmail.com. CYNOPSISJOBS 05.10.16 Good morning. It’s Tuesday, […]

05/10/16: New Girl hosting Fox competition series; Superman prequel pilot greenlit at Syfy; Showtime goes to pot for comedy

Hannah Simone

A CYNOPSIS MESSAGE FROM SMITHSONIAN CHANNEL THE QUEEN AT 90 Celebrate Her Majesty’s birthday with an unprecedented look back at her 63-year reign Premieres Sunday 8PM ET/PT Smithsonian Channel™ It’s Brighter Here™ For ad sales contact maryellen.bottone@smithsonianchannel.com. CYNOPSIS 05.10.16 Good morning. It’s Tuesday May 10, 2016, and this is your first early morning briefing. […]

05/10/16: Fullscreen rebrands as Fullscreen Media; National Geographic announces new programming at NewFront; Periscope adds search, archiving ability

Fullscreen

CYNOPSISDIGITAL 05.10.16 Good morning. It’s Tuesday May 10, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Mid-roll advertising: In contrast to pre-roll and post-roll advertising, mid-roll advertising is a form of video ad placement in which the ad is played during a break in the middle of video content.   […]

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