CYNOPSISSPORTS
05.11.16 Good morning. It’s Wednesday May 11, 2016, and this is your first early morning Sports briefing.
The Confederation of North, Central America and Caribbean Association Football is turning to Soccer United Marketing to market and service the Confederation’s worldwide sponsorship rights through the end of 2021 following a Request for Proposal process conducted. The commercial arm of MLS will now represent national team championships, including the CONCACAF Gold Cup and the CONCACAF Cup and the Women’s World Cup Qualifying Championship, as well as youth championships and club championships. The confederation has been without a marketing partner since last July, when it terminated its contract with Traffic Sports USA following federal indictments of its officials.
“CONCACAF is delighted to have reached this agreement with SUM, one of the most highly recognized marketing companies within the sport,” said CONCACAF Acting General Secretary Ted Howard. “We are confident that SUM’s global network and expertise will play a vital role in negotiating innovative sponsorship opportunities for our tournaments and events. This partnership will bring the Confederation’s major competitions closer to fans, while expanding the reach of CONCACAF football throughout the region and the world.”
Nyquist’s run to history at the Kentucky Derby averaged 15.5 million viewers for NBC Sports, slightly off-pace from last year’s run but still marking the fourth consecutive year the “Run for the Roses” has topped 15 million viewers on NBC, according to final data from Nielsen. Viewership peaked with 17.9 million viewers when Nyquist crossed the finish line, equaling the peak for American Pharoah’s run a year ago. In addition, the network’s carriage of a Stanley Cup Playoff game in primetime after the race drummed up 4.164 million viewers to rank as the second-most watched non-Stanley Cup Final game in 23 years.
FOX Sports served up details for its upcoming Colin Cowherd/Jason Whitlock-anchored series Speak for Yourself, which will debut on FS1 at 6p. The hour-long show will cover “all of the headlines from across the world of sports,” and offer “uniquely differing viewpoints in a thoughtful, conversational one-hour format.” Content includes an opening discussion of top news and headlines each day, along with other segments such as “Read Between The Lines,” where contributors present the day’s most provocative stories from different angles, a one-on-one interview portion and a “Good Bet/Bad Bet” feature addressing daily stories with a gambling twist.
TNT’s coverage of the Warriors/Trail Blazers telecast on Monday averaged 6.2 million viewers for the network to rank as its most-viewed NBA Playoff game since the 2015 Eastern Conference Finals, Game 4. Overall, the doubleheader averaged 5.1 million total viewers for the night, up 26% over last year’s comparable numbers.
Ian Darke and Fernando Palomo have been tapped to lead ESPN’s match commentator teams in English and Spanish languages, respectively, during this summer’s UEFA European Football Championship. Darke will be joined by English-language voices Jon Champion, Derek Rae and Adrian Healey, with Max Bretos and Mark Donaldson also taking part.English-language match analysts include Taylor Twellman, Steve McManaman, Stewart Robson, Alejandro Moreno, Tommy Smyth, Paul Mariner, and former U.S. Women’s National Team defender Kate Markgraf. Palomo leads play-by-play voices Ricardo Ortiz; Omar Orlando Salazar, Emilio Fernando Alonso and Jorge Ramos with Tato Noriega, Mario Kempes, Roberto Gomez Junco, Ricardo Mayorga and Hernan Pereyra as analysts.
Meanwhile, ESPN2 delivers the 2016 NBA Draft Combine tomorrow from 3-7p, offering whip-around coverage from the two scheduled five-on-five scrimmages on both Thursday and Friday, in addition to the regular set of drills: max vertical leap, no-step vertical leap, court sprint, shuttle drill, bench press and shooting drills.
Don’t miss our session, Punch Your Ticket to VR, to learn how to leverage your brand in this hot space with speakers that include Oculus, FOX Sports, Livelike and more! Sign up early before prices spike and claim your sport to the Cynopsis Sports Business Summit on June 22. Get your tickets now by clicking here.
The NFL announced that 19 current and former NFL players will take part in the tenth annual NFL Broadcast Boot Camp next week starting May 16 at NFL Films in Mt. Laurel, NJ. This year, six Broadcast Boot Camp graduates will participate in the "Advanced Broadcasting" program. The camp is co-directed by the NFL Player Engagement and NFL broadcasting departments, and features instructors from top broadcast and radio networks, including Big Ten Network, CBS, ESPN, FOX, NBC, NFL Network, SiriusXM, and Westwood One Radio. Participants will also have the opportunity to earn a guest host spot with one of the league’s United Kingdom broadcasting partners during the 2016 season.
A CYNOPSIS MESSAGE
Tuesday, June 7 / NYC
OPS is the best place to connect with other digital media strategists and make the next steps in turning your digital media business into a profitable and efficient enterprise. You’ll hear from longtime industry stalwarts, learn from the sharpest minds in digital advertising, and meet the tech providers shaping the future of digital media marketing and monetization.
Go to
www.opsconference.com to learn more.The PGA TOUR, LPGA and Topgolf Entertainment Group formed a strategic alliance designed to create new fans, participants and enthusiasts for the sport as well as enhance the playing and fan experiences through event and media initiatives. The four primary areas of focus: linking PGA TOUR and LPGA tournament activities to local Topgolf venues; reciprocal distribution of content from both Tours through Topgolf platforms; Grow the Game initiatives supported by Topgolf venues; and exploring opportunities for PGA TOUR and LPGA-related experiences on the World Golf Tour digital game.
USA Today Sports and Mazda North American Operations locked in a new partnership surrounding the USA TODAY Sports Active Alliance a network of independent marathons in a move that makes the auto brand the Presenting Sponsor of the slate. “Mazda is an emotion-invoking company that attracts customers who are very engaged in the things they do,” said Russell Wager, VP of Marketing, Mazda North American Operations. “Our customers tend to lead an active lifestyle and we want to be there to support them in their endeavors, but do it in an organic way. Running is one of those passions and we are proud to be part of the USA Today Sports Active Alliance.”
Elsewhere, the Dallas Marathon board of directors inked a multiyear title sponsorship agreement with BMW of North America and the Dallas-Fort Worth Area BMW Centers for the Dallas Marathon. The event will now be known as the BMW Dallas Marathon, Half Marathon and Behringer Relay. Activations will see BMW serve as the official automobile partner of the Dallas Marathon and participate in year-round Dallas Marathon-organized events including the RunDallas Race Series, Oncor Mayor’s Race 5K, the Pro Relay Challenge and monthly BMW Dallas Marathon social runs held throughout the Dallas-Fort Worth metroplex. BMW also plans to launch exclusive contests for BMW Dallas Marathon participants.
TomTom locked in a deal to sponsor NBC’s upcoming series, Spartan: Ultimate Team Challenge, which will see the TomTom Spark Fitness Watch give viewers a look at athletes’ actual vitals as they compete. The show debuts on June 13 and see competitors outfitted with the watch to help them train while their biometric data will be broadcast during the show. TomTom, of course, is also the official Fitness Watch of the Spartan Race.
Brooklyn-based sports technology start-up Storelli is tapping the talents of international soccer players Iker Casillas and Oscarto topline its new campaign that “reimagines what soccer gear looks like, enabling players to withstand the physicality of the modern game without compromising on speed and performance.” The campaign kicks-off with “The Dark Side of the Beautiful Game,” a film featuring the two athletes participating in a “fight club-esque” soccer training session in the early hours of the morning as the recruit and coach a crop of players.
ESPN and Verizon called a truce to a lawsuit, reaching a settlement over Verizon’s Custom TV packages that didn’t include ESPN, which the sports network said violated its contract. Terms of the settlement weren’t disclosed. In February, Verizon revamped its base packages to offer an option of sports channels like ESPN.
A congressional subcommittee is set to explore the daily fantasy sports industry today in Washington, D.C., according to ESPN. The House Subcommittee on Commerce, Manufacturing and Trade will hold a hearing dubbed "Daily Fantasy Sports: Issues and Perspectives" designed to focus on the legal controversies surrounding daily fantasy sports, the key consumer-protection issues and whether federal oversight is needed.
eSports stalwart Twitch is adding a new twist to its collection of gaming and other videos. Mountain Dew is unveiled a global partnership with DR1 Racing that will stream on the platform for a new drone racing series that marks the first branded partnership and national broadcast for the fledgling sport. The DR1 Invitational presented by Mountain Dew will air this August in a one-hour broadcast special. In addition to the partnership with DR1, Dew unveiled its new TV and digital spot "Drone Hunting" to anchor year two of the brand’s global "Do The DEW" marketing campaign. Additional PepsiCo brands supporting the DR1 Invitational presented by Mountain Dew include Amp Energy and Doritos. In addition, Mountain Dew signed and sponsored a drone racing pilot: DR1 drone racing pilot Tommy "Ummagawd" Tibajia from Huntington Beach.
ESL locked in a deal with Pilgrim Media Group to create and distribute original eSports entertainment content for television and digital platforms. "Pilgrim has a long history of creating competition programming that taps into the passion of fans whether the playing field is the Octagon, the wilderness, on a fishing boat or in an arena,” said Pilgrim Media Group CEO Craig Piligian. “We’re extremely excited to bring the power, scope and mental muscle of gaming to television in a way that helps these loyal fans experience esports as never before."
Wanna dip your toes into eSports but don’t know where to start or how to engage? The solution lies at the Cynopsis eSports Conference on June 23 in NYC. Hear from the leagues, players, platforms, owners and brands that have spawned hundreds of millions of fans around the world who will break down the data, marketing tactics and the future of the industry. Don’t miss out and get your tickets today by clicking here!
NFL Media promoted David Nickoll and Rick Qualliotine to newly-designed roles with Nickoll now serving as the Executive Producer of NFL Now and Alternative Programming, while Qualliotine becomes the Vice President of Emerging Production Platforms and Systems. Nickoll and Qualliotine were previously with the NFL Media team on a freelance basis.
Trail Blazers/Warriors on TNT at 10:30p.
A CYNOPSIS MESSAGE
MAXIMIZE & MONETIZE THE WORLD OF COMPETITIVE GAMING eSports is on the verge of exploding & competitive gaming is taking center stage as communities of Millennials convene to interact, engage & compete in global tournaments.
This sector is projected to top 335MM fans worldwide with revenues exceeding the $1Bn by 2017. That’s why the smart marketers, brands & agencies will be joining Cynopsis Sports on 6/23 to learn how to understand & leverage this market at our info packed conference. Sponsored by Magid and rEvolution
ON THIS DAY in 2003: Rafael Palmeiro knocks his 500th HR.
In The Know: What was the name of Reebok’s “Office Linebacker”? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: The first full season of Sunday Night Football was split between which two channels? Answer: ESPN, TNT. Kudos: Aymon DeMauro-Discovery/NY; Ken Posner-ASSI/NY; Jay Goldstein-AdMore/NY; Michael Strauss-COXREPS/NY; Peter Lasser-Lasser Productions/Atlanta; Jon Miller-NBC Sports/NY; Rich Dubroff-CSNmidatlantic.com/Baltimore; Synda Kollman-Charter Marketing Group/Deerfield Beach; Joe Lyons/Dallas; Doug Kelly-Foster Farms Bowl/South San Francisco.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
05.11.16
Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459
CYNOPSISJOBS – For More jobs, visit Cynopsis.com
JOB OPENING: MANAGER, GROWTH STRATEGY/Telemundo/Southeast FL: The purpose of this position is to grow & diversify the revenue streams of Telemundo Enterprises. Maximize the revenue capability. Self-starter, ability to mng projects in a timely manner. 5-7 yrs Media exp. Full info/apply HERE (5/18)
JOB OPENING: ANALYST, PROGRAM RESEARCH/NBCU Bravo & Oxygen/NYC: Proven strong statistical analysis exp. Proactive thinker, multitasker and good comm skills required. BA Deg/GPA 3.5. Full info/apply HERE (5/18)
JOB OPENING: MGR DIGITAL DATA STEWARDSHIP/Discovery/NY: Develop digital analytics capabilities, create processes and best practices across the biz, oversee the lifecycle for data rationalization, sourcing, standardization, integration, and integrity. Est strong relationships with broader team and extrnl vendors. Full info/apply HERE (5/17)
JOB OPENING: MANAGER, CONTENT DISTRIBUTION & MARKETING/Scripps Networks Interactive/Knoxville, TN: Support CDM team on renewal strategies, tactics, and plans for all accounts. Present sales proposals, contribute to development of key client maintenance & documentation. For more detail www.scrippsnetworks.com J100994 or J100806 (5/17)
JOB OPENING: PRODUCERS, ASSIGNMENT EDITORS, EXECUTIVE PRODUCERS/WRNN-TV, FIOS1 News/ Rye Brook NY: is currently recruiting for News positions. Candidates must have TV News experience & be able to work an overnight & wknd shift. Full info/apply HERE (5/17)
JOB OPENING: SR PARTNERSHIPS MGR, ADVANCED TV/THE TRADE DESK/NYC: Responsible for dvlpmnt/execution of strategic partnerships 7+ yrs of exp TV advertising in sales/business dvlpmnt for Nat’l Brdcst Ntwrks, MVPDs, Syndicators, OTT devices, Video SSPs or Local Brdcst. Full info/apply HERE (5/17)
JOB OPENING: Sr. DIR. DIGITAL OPS/FUSETV/NY: Provide guidance on strat. direction, planning & org structures to support evolving dig. ad sales business. Operations of campaign trafficking, delivery, optimization, inventory forecasting and analysis. click on our career page @ www.fuse.tv (5/17)
JOB OPENING:INTEGRATED MKTG Sr. MANAGER/FUSE/NYC: Strategic dvlpmt & execution of multiplatform integrated mktg solutions for potential/existing Ad Sales clients. Exp: Mktg/Ad Sales/Mgmt/Media/Crtv Writing Full info/apply @ www.fuse.tv (5/17)
JOB OPENING: ENTERTAINMENT COUNSEL/DORSEY PICTURES/Denver: Reality TV Prod Co. outside Denver Colorado seeking in-house Entertainment Counsel. Successful candidate must be licensed or willing to become licensed in Colorado & have 8-10 yrs of TV exp. Please send resumes and salary requirements to [email protected] (5/14)
JOB OPENING: COMEDY WRITER/COMEDY/VARIETY TV SHOW/LA: Comedy/Variety TV show looking for excellent joke writer for staff WGA position. Must be flexible, fast, & positive! Have a unique point of view and lots of ideas. 2 years writing exp is preferred. Resumes HERE [email protected] (5/14)
JOB OPENING: SVOD SUBSCRIPTION MARKETING DIRECTOR/TCM FilmStruck/ATL: Play a lead role in dvlpmnt of Turner’s first domestic (SVOD) business, FilmStruck. Drive forecasts & results for FilmStruck subscriptions & revenues. Previous exp w/a subscription service. Full info/apply HERE (5/14)
JOB OPENING: JUNIOR ACCOUNT EXECUTIVE/Adspace Networks/LA: Entrepreneurial spirit wanted! 1-3 years’ experience with media agency or media sales; supports SVP of West Coast Sales, manage developmental accounts. 65K+. Resumes to: [email protected] (5/14)
JOB OPENING: SR COORD PRODUCER – PROG & PROD/Discovery/NY or LA: Producer w/creative audience engagement ideas to prod/manage multiplatform content. Manage reversion/reloads to bring fresh eyes to linear. Partner cross-departmentally to oversee strategic vision/direction of ntwk programming. Full info/apply HERE (5/14)
JOB OPENING: MGR OF ORIGINAL PROGRAMMING, MEDIA OPS/Crown Media Family Networks/LA: Oversee delivery of Orig Programming media: completed movies, series, specials, etc. Assure quality control & timely delivery of media. BA req & min 5 yrs exp in post prod. Apply HERE (5/14)
JOB OPENING: HC OPERATIONS SPECIALIST/Crown Media Family Networks/LA: Acquire & position all secondary elements that play in channel origination. Verifies on-air prgrmng, commercials & promotions are delivered. Min 3 yrs exp TV ntwrk operations & linear channel playout/automation. Apply HERE (5/14)
JOB OPENING: PRODUCTION ACCOUNTING ANALYST/Crown Media Family Networks/LA: Review film prod budgets, cash flows & implement & review reporting. Day to day accounting & financial analysis support for Prod /Accting/Legal. Min 3 yrs exp prod accting or finance. Apply HERE (5/14)
JOB OPENING: MANAGING DIRECTOR, DIGITAL ADVERTISING/NASCAR/CLT or NYC: Mng digital advertising & sales strategy, activation for clients across NASCAR’s digital media platform. 7 yrs ent or media digital ad sales. Proven-track rec running dig sales. Full info/apply HERE (5/14)
JOB OPENING: AD SALES PLANNER/TENNIS CHANNEL/Santa Monica CA: Provide support for all aspects of the ad sales process. Create media plans with pricing and planning direction 3 yrs Ad Sales ind exp. Sales Assistant /Financial Planning /Rsrch exp a +. Full info/apply HERE (5/13)
JOB OPENING: TRAFFIC & FORMATTING SPECIALIST/MLB/NYC: Schedule commercial units on broadcast log in accordance with established traffic guidelines and procedures. Min 3-5 yrs of Traffic exp, pref in a nat’l ntwrk. BA deg req’d; Comm or related major is pref’d. Resume HERE (5/13)
JOB OPENING: SR. MANAGER, DIGITAL ATTRIBUTION & MEDIA OPT/Comcast/Philadelphia: Managing XFINITY.com and other properties focused on online customer acquisitions. Establish unified brand presence across SEM & SEO. 8+ years related experience. Full info/apply HERE (5/13)
JOB OPENING: COORDINATOR, CREATIVE PARTNER/NBUC/LA: Coordinator for Primetime Creative Partnerships team focusing on post-production. 1+ years exp + knowledge of AVID is desired. Full info/apply HERE (5/13)
JOB OPENING: SR MANAGER PHOTO PRODUCTION/NBCU/NYC: Manage photo production for NBC, Universal Television, UCP, Today, NBC News, CNBC, MSNBC & TV Distribution. 5 yrs exp req. Full info/apply HERE (5/12)
JOB OPENING: SR SALES DIRECTOR/Greatist/NYC: Lead cutting edge sales prtnshp for health & wellness co. Mng key agency relationships & new biz opps. 6-8 yrs exp in dig sales role a must. Creative, entreprnrl, indpnt. Highly orgnzd w/strong attention to detail & a real people person. Apply here: http://tinyurl.com/hd55l5r (5/12)
JOB OPENING: RESEARCH ANALYST/NBCU/East Coast: Expertise and active use of Nielsen ratings software including NNTV and Npower. Experience with Nielsen Local and Ibope software a plus. Full info/apply HERE (5/12)
CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]
EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com
SITUATION WANTED: REALITY/COMEDY/SPORTS/BRANDED CONTENT/SUPV. PRODUCER/NY-STAMFORD: Award winning diverse TV/Digital team leader with proven track record with MTV, FUSE, NICK, BET is available for hire within a co. Contact: [email protected] (5/13)
E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%
Copyright Cynopsis 2016
All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2016
