Editions

05/16/18: FOX Sports cranks U.S. Open production to 5G; ESPN delivers upfront barrage; FloSports’ volleyball set

US OPEN

CynopsisSports Good morning. It’s Wednesday May 16, 2018 and this is your first early morning Sports briefing.   FOX Sports announced partnerships via the Fox Innovation Lab and Ericsson, Intel and AT&T, to leverage 5G technology to stream 4K video over 5G for potential broadcast nationwide at this year’s U.S. Open Championship from June […]

05/15/18: NBCUniversal made noise at its Upfront

NBCUniversal Upfront

A CYNOPSIS MESSAGE FROM TURNER VIEWERS TUNE OUT. FANS TUNE IN.   Research shows Turner programming with Limited Commercial Interruption keeps fans watching longer. +10% among A18-49, +9% among A18-34   And LCI delivers real results for brands: +30% unaided recall with A18-49, +7% intent to purchase with A18-49 (Source).   IT’S MORE […]

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05/14/18: CBS cancels Kevin Can Wait

Kevin Can Wait

A CYNOPSIS MESSAGE FROM TURNER DATA THAT CONNECTS YOU WITH DIEHARDS.   To date, Turner has run 250+ CAMPAIGNS using Audience Targeting capabilities, with real results:   100% of audience-based deals measured show positive ROI for advertisers. For example, targeted TV campaigns for CPG brands delivered +122% ROI OVER TRADITIONAL TV DEMOS ( Source). […]

05/13/18: Cynopsis Jobs

jobs8

Job of the Week MGR, HUMAN RESOURCES- AD SALES  Full info/apply HERE HR GENERALIST- AD SALES  Full info/apply HERE HR COORDINATOR-AD SALES Full info/apply HERE NBC Universal Careers – NYC CynopsisJOBS Good morning. It’s Sunday May 13, 2018 and this is your first early morning Jobs briefing! In today’s […]

05/11/18: Daniels’ Star continues to rise at Fox

lee daniels

A CYNOPSIS MESSAGE FROM DISCOVERY THE NEW DISCOVERY Inspiring and Entertaining Superfans Around the World On Every Screen THE GLOBAL LEADER IN REAL LIFE ENTERTAINMENT   20% Share of Adults & Women 25-54 8000 Hours of Original Programming Produced Annually 7 Billion Video Views a Month Across the PortfolioDISCOVERY Discovery Channel. HGTV. Food Network. TLC. […]

Upfront with REELZ

robin williams

CynopsisPresents: Upfront with REELZ aa Bill Rosolie, SVP of Advertising Sales for REELZ, makes the case for why the independent network, having found its “sweet spot,” provides great value for advertisers. Cynopsis: What is REELZ’ message to advertisers this Upfront season?  Bill Rosolie: REELZ offers advertisers ­surprising value. Our commitment to a […]

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