Wednesday May 12, 2021 Networks are shoring up plans for their NFL schedule reveal. ESPN serves up three primetime specials, all beginning at 8p across six platforms tonight with the unveiling of the Monday Night Football and entire NFL season. The primetime programming will provide a bookend to the day, which will begin […]
A CYNOPSIS MESSAGE FROM DISCOVERY DISCOVERY NETWORKS FINISHES APRIL ON A HIGH NOTE DISCOVERY WAS THE #1 CABLE TV PORTFOLIO ON TOTAL VIEWERS 2+ AS WELL AS MEN, WOMEN & ADULTS 18+, 25+ AND 25-54 HGTV WAS THE #1 NON-NEWS CABLE NETWORK IN PRIME AND TOTAL DAY TLC WAS THE TOP […]
Monday May 10, 2021 Roku crushed first quarter expectations with a 35% rise in active accounts, to 53.6 million, and revenue growth of 79% versus the year-ago quarter – to $574.2 million, compared to analyst projections of $490.6 million. The company went into the black, with operating income of $75.8 million. Total streaming […]
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS SCRIPPS NETWORKS: THE LEADERS IN FREE TV. WE HAVE THE REACH YOU NEED. Unique. Diverse. Effective. Make the New Scripps Networks Part of Your Upfront Strategy. SELF-BUNDLERS LOVE US AND THEY WATCH YOUR ADS LIVE. ION. Bounce. Laff. Grit. Mystery. Court TV. Newsy. For more, visit
Monday May 10, 2021 FOX Sports gave The Spring League its first taste of broadcast television over the weekend, with the sport hitting season five this year. The league, while saw rival football leagues grab headlines in recent years, only to struggle out of season one, was founded by Brian Woods in 2017. […]
A CYNOPSIS MESSAGE FROM VEVO Monday May 10, 2021 Vevo Singing A New, CTV-Centric Tune As It Steps Onto The Upfront Stage Cathy Applefeld Olson Having evolved to a main act on the living room stage, Vevo is entering this year’s Upfront market with a television-first approach and a business […]
SR RESEARCH ANALYST NEXSTAR MEDIA GROUP NY Development of Pacing report for Digital & Linear Ad Sales. Assist in maintaining & developing day to day Digital Reports/statistics. Assist/development Custom Digital Ad Sales Decks and/or materials. BA in business, marketing, communications/media or related field, or equivalent education and experience. Min. 24 months related experience […]
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Friday May 7, 2021 NBC Olympics is tapping Twitch to produce and deliver live content that will live on a new NBC Olympics Twitch channel for the Tokyo Olympics in 2021, delivering “unique programming tailored to the Twitch community,” including highlight studio shows, game-ified pre-Olympic activations, Olympic athlete interviews and Olympic-themed gaming competitions. […]
A CYNOPSIS MESSAGE FROM KATZ MEDIA GROUP Thursday May 6, 2021 Katz Media Group Adds to its Portfolio of Solutions for Advertisers with the Launch of Katz Live: The First-Ever LIVE Streaming Marketplace Cathy Applefeld Olson As the media business evolves, brands need a representation firm that understands their history […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5