Editions

06/28/21: Cynopsis Media Tech Update

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  A CYNOPSIS MESSAGE FROM PREMION   PREMION LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING   WINNER: 2021 TECH LEADERSHIP AWARD Best OTT & Streaming Technology WINNER: 2020 CYNOPSIS ADTECH AWARD Outstanding Local Advertising Solution TAG CERTIFIED AGAINST AD FRAUD 125+ Leading TV & Media Brands, Audience Targeting, Closed-Loop Attribution

06/28/21: Bad news for “Good Girls”

NBC cancels "Good Girls"

  A CYNOPSIS MESSAGE FROM MRI-Simmons MRI-Simmons Launches the ‘Ultimate Study of Americans’ ***MRI-Simmons USA*** Comprehensive Measurement Includes 60,000+ Consumer Elements, 6,500+ Brands, 600+ Categories, 1,000 Psychographics, 800 Lifestyle Variables 260 Segments, and 1,600+ Media Entities   All Consumer Studies Are Not Created Equal! Click here to learn more.   Monday June […]

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06/27/21: Cynopsis Jobs

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  COORDINATOR, A&E/FYI LINEAR AND MULTI-PLATFORM SCHEDULING A+E NETWORKS NYC, NY Responsible for linear and multi-platform content scheduling on A&E/FYI/C+I networks. Excellent communication and attention to detail. Creative thinker who can build programming stunts and playlists. BS in film, television preferred along with good understanding of TV/Film Pop Culture. MS Excel skills are required. Full […]

06/25/21: MLB locked in a deal with Audacy

MLB explores Audacy

    Friday June 25, 2021 Major League Baseball and Audacy cemented a new multi-year wide-ranging audio agreement that makes Audacy the official digital audio and podcast partner of MLB and includes the capacity to produce and distribute official podcast programming for the league and its Clubs. To launch the new production agreement, MLB and […]

Canoe Steers Into Streaming, Augments Addressable & Programmatic Endeavors

  A CYNOPSIS MESSAGE FROM CANOE VENTURES     Wednesday June 23, 2021 Canoe Steers Into Streaming, Augments Addressable & Programmatic Endeavors Cathy Applefeld Olson In a video market that’s crowded, fragmented and shifting like never before, programmers and advertisers are seeking both institutional knowledge and pioneering leadership as they steer through uncharted […]

06/23/21: Cynopsis Jobs

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  SR. PRODUCT MANAGER-OTT/WEB, PANTAYA HEMISPHERE MEDIA GROUP INC. SANTA MONICA, CA Design technology, content, customer service and marketing teams to deliver a best-in-class streaming experience across multiple device platforms. Own the user experience, feature set and AB testing for engagement campaigns. 2-4+ years’ experience designing, launching, and maintaining digital D2C products required. Full info […]

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