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12/22/25: Cynopsis Media Tech Update

Tech

Monday December 22, 2025 NBCUniversal had a slew of new technology and data announcements ahead of CES. Among them were LIVE Total Impact, a cross-platform tool designed to leverage the real-time viewership of live tentpole moments and extend that engagement across NBCUniversal’s full ecosystem; Performance Insights Hub, a proprietary intelligence platform providing […]

Cynopsis 12/22/25: Apple TV Cancels “The Last Frontier”

A CYNOPSIS MESSAGE FROM SCREENVISION Cinema Is Crushing It in 4Q Avatar: Fire and Ash, brought ~8M opening-weekend admissions. By the end of 4Q, moviegoing will reach 60% of P12-74, with Gen Z accounting for half of all admissions. As momentum carries into 1Q ’26, cinema delivers scaled, predictable reach with premium attention and cultural […]

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