CYNOPSISDIGITAL
12.12.16

Good morning. It’s Monday December 12, 2016 and this is your first early morning digital briefing.

Near-Field Magnetic Induction: An NFMI communication system is a short-range, wireless physical layer that communicates by coupling a tight, low-power, non-propagating magnetic field between devices. The concept is for a transmitter coil in one device to modulate a magnetic field, which is measured by means of a receiver coil in another device. Some companies use NFMI to enable Bluetooth communications to earphones.
 
 

 
In its first-ever deal with Louis C.K., Hulu has acquired the exclusive streaming rights to Horace and Pete, an original series revolving around an Irish-American bar. After becoming available for purchase on Louis C.K.’s website earlier this year, all 10 episodes of the groundbreaking series officially make their streaming debut today to subscribers across all Hulu-enabled devices.
 
The two Republicans on the Federal Communications Commission said they want to overturn the net neutrality rules after President-elect Donald Trump takes office. Passed by a 3-2 vote last year, the rules reclassified broadband as a utility service and imposed some common carrier rules on broadband providers. Commissioner Ajit Pai, an outspoken critic of the net neutrality order, said this week that he believes its "days are numbered," MediaPost reports. He may well be right.
 

One of the pitfalls of programmatic buying: Sometimes your ads wind up in places you’d prefer they not go. In a highly-recommended article from the Wall Street Journal, reporter Jack Nicas dives into the phenomenon of major brands’ ads inadvertently landing on fake news websites. So how can programmatic buyers avoid such issues, particularly in the mobile space? In tomorrow’s Cynopsis webinar, Mastering Mobile Programmatic: What You Need to Know Now, our expert panel will be explorig the subject. Panelists include The Weather Company, Centro, Assembly, and Mindshare. Register here.
 
Tremor Video has partnered with motion picture company EuropaCorp to enable the company to use data and tech to reach moviegoers. EuropaCorp is the first studio to use Tremor Video‘s in-theater attribution solution, powered by Alphonso’s automatic content recognition (ACR) technology. EuropaCorp’s Miss Sloane premiere this week marks the first time ACR technology is being used for closed-loop attribution.
 
 

 
Streaming service Acorn TV’s January slate features original movie Agatha Christie’s The Witness for the Prosecution, Canadian period series Murdoch Mysteries, the return of Australia’s 800 Words and the season finale of the British thriller The Level (an Acorn TV Original).
 
Time Inc.’s People/Entertainment Weekly Network’s (PEN) full coverage of the 22nd Annual Critics’ Choice Awards kicks off with the premiere of PEN’s "Critics’ Choice Awards Nomination Special," now streaming. Hosted by Toure and Jessica Shaw, co-hosts of the PEN original series "BingeWorthy," the special will make its network television debut on A&E Network on Sunday, December 11 at 6 p.m. ET, marking the first PEN special syndicated for network television.
 
 

Google’s Daydream VR headset is getting up to speed with its content partnerships. HBO Now and HBO Go apps have launched for the headset. Google says Daydream will also feature a Netflix app before 2017 rolls around.
 
 

 
Oscar-winning director Peggy Stern, a dyslexic, is launching video startup Dyslexiaville, a new channel made for and by kids dealing with the issue. It’s initially launching as a YouTube channel with distribution to select schools. With the assistance of her daughter Emma, who is also dyslexic, Stern’s first output is The Super d! Show, the first web series for and by kids with dyslexia and other learning disabilities.
 
Industrial Brothers, CBC and The Jim Henson Company have launched a new digital property, "Dotopedia." The application is based on the hit animated series "Dot." produced by Industrial Brothers, in association with CBC and The Jim Henson Company and currently available on Kids’ CBC and Sprout, NBCUniversal Cable Entertainment’s 24-hour preschool network in the U.S.
 
 

Early next year, Cynopsis will honor the women who represent the best of the best in digital content, marketing, advertising, and social media. Entries are open now – here.
 
 

 
Geri Wang plans to retire as president of sales at ABC effective March 2017. Wang, who succeeded her husband Mike Shaw in 2010, has been with ABC for 27 years.
 
Verizon has tapped Erin McPherson as head of content, strategy, acquisition and programming. She formerly served as Chief Content Officer for Maker Studios.
 
Sarah Ripmaster joined The Weather Company as VP of Automotive Sales. She most recently was a consultant at Omnicom Media Group’s Annalect.
 
 

 
Not long ago, this writer had a big hit about Wall Street shenanigans. Now he’s just signed a studio deal for a film about the alleged improprieties of former Fox News Chairman Roger Ailes. Who is it? (Email [email protected] with your answer and be sure to include your name, company, city and state.)

CYNOPSISJOBS – To view our full job listing online, please visit our webpage: cynopsis.com/classifieds/

JOB OPENING: MASS MEDIA MANAGER/CHARTER COMM/STAMFORD CT: Responsible for the strategic development, oversight and execution of effective advertising plans that drive company growth. This position requires extensive Media knowledge of both Traditional and Digital Media tactics. Full info/apply HERE (12/17)
 
JOB OPENING: SOCIAL MARKETING DIRECTOR/AMC/NYC: Develop social strategy and media plans for AMC shows/communities to drive tune-in and user acquisition for AMC digital platforms. 5-7 years Digital or Social Mktg experience with strong platform expertise and social analytics. Full info/apply HERE (12/17)

JOB OPENING: GLOBAL MEDIA FULFILLMENT SPECIALIST-PROJECT/A+E Networks/Stamford CT: Acct mgt, cust service for multi int’l territories. Global tech spec knowledge; file audio, post prod preferred. Multi task, problem solver. Full Info/Apply: http://www.aenetworks.com/careers (12/16)

JOB OPENING: MGR, MARKETING & PARTNER INSIGHTS/Viacom/NYC: Resp for supporting research needs of Viacom’s brands for our sales & mktg teams & for supporting key rsrch projects & initiatives. 3+ yrs exp media or consumer rsrch; knwldg of young adult consumers a +. Full info/apply HERE (12/16)

JOB OPENING: MARKETING MGR, CABLE ENT/NBCU/NYC: Marketing Mgr to support USA & Syfy Network Partnerships. Respond to RFPs & brainstorm & pitch multi-platform campaigns. 5+ yrs exp. Full info/apply HERE (12/15)

JOB OPENING: SOCIAL ENGAGEMENT PROD/NYC: Social Engagement Prod. Seeking brilliant aud. engagement prod/creative storyteller to run social media accounts for digital-first vertical within NBC News. Full info/apply HERE (12/15)

JOB OPENING: VIDEO JOURNALIST/NBCU/NYC: Disruptive digital video journalist with eye for undiscovered stories; new digital vertical at NBC News. Full info/apply HERE (12/15)

JOB OPENING: ASSOCIATE PRODUCER, NEWS/NYC: Plan & coord production of MetroFocus – story dev thru post-prod & delivery; min 2 yrs editorial exp, incl exp in dealing w/a wide range of contemporary issues; news exp a must. Exceptional written/verbal comm & presentation skills. Full info/apply HERE (12/15) 

JOB OPENING: DIR DIGITAL MARKETING/SOCIAL TV/NY: Oversee networks digital content strategy and messaging across all platforms. Focus on social. 6-8 yrs experience in consumer marketing/social/creative. Full info/apply HERE (12/14)

JOB OPENING: SR MGR, DIGITAL/PARTNERSHIP MRKT/FREEFORM/BURBANK: Develop/execute social mrkt strat, content creation, moderation and reporting. 5 yrs exp digital/social media, strng writing skills. Full info/apply HERE (12/14)

JOB OPENING: SALES ASSISTANT/GSN/NY: Deal maintenance, traffic, mtg. prep., and admin duties; Excellent math skills; Knowledge of gen media terms; Strong knowledge of Microsoft programs incl. Excel, PP, MS Word and Outlook is req.; College deg req; Send Res and CL to [email protected] (12/14) 

JOB OPENING: SALES PLANNER/GSN/NY: Media plans, decks, acct mngment & mktg collateral for ad proposals; asst. in prog., events, new bus prospecting, tracking & reporting client’s activity. 2+ yrs exp. sales asst. or media plan’r/buyer. exp. in TV & Dig Plan’g; Knwlg of MS programs. BA deg req; Send Res/CL: [email protected] (12/14)

JOB OPENING: SR PUBLICIST/Adult Swim/ATL: Create/manage publicity campaigns for tv series/digital launches/industry events. 4-5 years ent publicity experience, strong press contacts, excellent verbal and written skills. Full info/apply HERE (12/14)

JOB OPENING: JR MOTION GRAPHICS DESIGNER/EDITOR/Serino Coyne LLC/NYC: A division of Omnicom Group Inc is seeking candidate w/strong work ethic & the ability to multi-task & excel in a deadline driven environment. Min 4 yrs exp graphics design & animation. BA deg related field. Full info/apply HERE (12/14)

JOB OPENING: SENIOR WRITER/PRODUCER/IFC/NYC: Lead creative for IFC Originals launches and brand campaigns. Idea-generating/writing/producing/directing mastermind with a comedy background and "Always On, Slightly Off" sensibility. 6-8 years experience. Submit resume and reel link HERE (12/14)

JOB OPENING: MARKETING MGR/Consumer Reports/Yonkers NY: Join as key part of the team that dvlps & launches a new member exp program. 5+ yrs’ exp in marketing with digital focus. Demonstrated track record of success developing and executing marketing programs that drive brand engagement. Full info/apply HERE (12/13) 

JOB OPENING: PRODUCER/ EDITOR (FREELANCE)/SPIKE BRAND CREATIVE/NYC: Help dvlp/produce innovative, relevant & brand-defining creative promos, content and campaigns for Spike scripted series. 3-5 yrs exp in TV or Digital producing/editing exp for TV/content/advertising specifically. Resume HERE (12/13)

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