12/22/21: AT&T strikes a deal to sell Xandr to Microsoft

 

Cynopsis Medias First Morning Read

 

Wednesday December 22, 2021

Today’s Premieres
Netflix:
Emily in Paris, WWII in Color: Road to Victory

Today’s Finales
BET: Tyler Perry’s Sistas at 9p
E!: Clash of the Cover Bands at 9:30p

IN THE NEWS

Nielsen will showcase its newest advancement, Nielsen ONE Alpha deduplicated ad measurement, at CES next month. Alpha is the first iteration of Nielsen ONE, set to launch in 4Q22. Nielsen ONE Alpha will be specific to ad campaigns, an across-platform measurement system that offers both comparability and audience deduplication across all screens. Disney and MAGNA have joined several agencies, advertisers and publishers as Nielsen ONE Alpha participants from both the buy and sell sides of the industry.

BIA upped its 2022 US Local Advertising Forecast from $161.5 billion to $173.3 billion. “We’ve taken pandemic concerns plus inflation and supply chain issues into account to prepare our local media estimates and, overall, we are bullish on ad revenue for 2022,” said Mark Fratrik, BIA’s SVP and chief economist.

The NHL has postponed games, SNL sent its audience home and Davos has gone virtual due to the Covid surge, but the Critics Choice Awards are still scheduled as an in-person event for January 9 – at least so far. “The Critics Choice Association is working with LA County Public Health Officials and a premier Covid Compliance service, and at this time, we are currently still planning to host an in-person 27th Annual Critics Choice Awards, following the strictest and safest protocols, including mandatory proof of vaccination, negative PCR tests 48 hours in advance, proper social distancing and masking requirements,” said a statement from the CAA. “We will continue to carefully monitor the situation as events progress.” The show will be televised on The CW and TBS.

On the other hand, The Realscreen Summit, scheduled to take place in Austin January 25 and 28, has been postponed until June and relocated to Dana Point, CA. “This difficult decision has been reached after serious consideration of the growing impact of the Omicron variant on the ability of the industry to meet at this time,” said a note sent to attendees of the non-fiction TV event.

Cynthia Nixon, Kristin Davis and Sarah Jessica Parker issued a joint statement addressing the multiple accusations of sexual assault leveled against their “And Just Like That…” co-star, Chris Noth.We support the women who have come forward and shared their painful experiences,” said the actresses. “We know it must be a very difficult thing to do and we commend them for it.” Noth, who has vehemently denied the allegations, has been dropped from CBS drama “The Equalizer,” and Peloton has stopped running an ad featuring him.

Amid a surge of Covid-19 cases, Fox Corporation is requiring employees working in NYC to show proof of at least one vaccine by December 27, in keeping with the city’s mandate. Previously, Fox employees had the option of testing weekly. The company said more than 90% of its employees are vaccinated.

JetBlue is making travel a little easier for some parents by featuring Kartoon Channel content in-flight, starting next month. Programs include “Stan Lee’s Superhero Kindergarten,” “Rainbow Rangers” and “KC! Pop Quiz.”

“It’s A Wonderful Life”, celebrating its 75th anniversary this year, still dominates in terms of viewing for holiday movies on linear TV. According to an analysis from LG Ads, the classic is by far the most popular Christmas movie telecast, nearly doubling other movies shown on Christmas Eve 2020. Who’s waiting for that angel to get his wings? Seventy-five percent of viewers are heavy linear viewers, and the show skews heavily to viewers in the Midwest. This year, the movie will air on NBC as well as run for 24 hours on E! starting Christmas Eve.

2021 RISING STARS ANNOUNCED

 

Congratulations to this year’s Rising Stars, due to be crowned and celebrated this February at the Best of the Best Awards ceremony in NYC. Companies represented include New York Jets, PepsiCo, Google, Fox, MTV Entertainment Group, TLC, CNBC and Mindshare. Tickets will go on sale in January.

 

VIEW THIS YEAR’S RISING STARS

PRODUCTION & DEVELOPMENT

Hulu has greenlit the next installment in The Binge franchise, titled “The Binge 2: It’s A Wonderful Binge.” Jordan VanDina, (“The Binge”) has been tapped to direct the feature from an original script he wrote. It’s VanDina’s feature directorial debut, and continues American High’s mission to create opportunities for first-time filmmakers.

Lifetime has greenlit “Girl in the Shed: The Kidnapping of Abby Hernandez.” Executive produced by Hernandez, the film recounts the story of her survival after she was abducted at age 14. Sprott Productions Inc. produces in association with Johnson Production Group. The movie, part of Lifetime’s “Girl In” slate of films, premieres Saturday, February 26 at 8p.

NEW & RETURNING SERIES

“Pop Goes the Vet” debuts Saturday, January 1 at 10p, following the season premiere of “The Incredible Dr. Pol” on Nat Geo WILD.

Discovery is out in the streets in January. “Street Outlaws: OKC” returns for a new season Monday, January 10 at 8p, followed by the series premiere of franchise-extender “Street Outlaws: Farmtruck and AZN” at 10p. “Street Outlaws: Fastest in America” returns Tuesday, January 22 at 8p.

Cookbook author Mary Berg helps take the stress out of cooking in new Food Network series “Mary Makes It Easy,” premiering on Saturday, February 5 at 12p.

COMING UP

NBC’s New Year’s Eve special, hosted by Miley Cyrus and Pete Davidson, will feature performances by Brandi Carlile, Billie Joe Armstrong of Green Day, Saweetie, Anitta, Jack Harlow, 24kGoldn and Kitty Ca$h, with more to come. The Lorne Michaels-produced “”Miley’s New Year’s Eve Party” kicks off from Miami at 10:30p.

The 30th Anniversary Bounce Trumpet Awards will air Martin Luther King Day, January 17, at 8p on Bounce. Honorees include Courtney B. Vance; Stan Latham; Tyrese Gibson; Scripps Spelling Bee winner Zaila Avant-garde; Georgia senators Raphael Warnock and Jon Ossoff; and Princess Sarah Culberson, a founder of Sierra Leone Rising.

AXS TV will air performances and events featuring artists including Fleetwood Mac, Heart, KISS and more, from Friday, December 31 through Sunday, January 2.

STREAMING

Curiosity Stream has launched an enhanced premium tier offering, the Smart Bundle, offering access to Curiosity Stream’s films, shows, and series in 4K, as well as complimentary access to five other subscription services – Tastemade+, SommTV, Topic, One Day University and Nebula – dedicated to entertainment that inspires learning.

TECH TALK

AT&T has agreed to sell its programmatic advertising marketplace, Xandr, to Microsoft. “Microsoft’s shared vision of empowering a free and open web and championing an open industry alternative via a global advertising marketplace makes it a great fit for Xandr,” said Mike Welch, EVP and GM of Xandr. It’s a deal that makes sense, notes Shiv Gupta, Managing Partner, U of Digital: “Xandr gives MSFT a shot in CTV advertising (they are currently weak here) and helps them monetize XBOX more effectively.”

Instagram is suing Hong Kong-based Social Data Trading, alleging the company “offered its customers information scraped from Instagram users’ profiles, such as verified badge status, follower count, post count, number of likes, and number of comments, as well as information about certain users’ followers” between September 2020 and September 2021.

Meta offered a look at the progress of Bulletin, which offers content from independent creators. Since its launch at the end of June, Bulletin has grown to 115 creators, with more than half of them with at least 1,000 free email subscribers and some with at least 5,000, or 10,000. “This group of writers reflects a diverse cross section of expertise and interests, ranging from local news writers to fashion, food, science and sports,” said Campbell Brown, VP, Global News Partnerships and Ben Peskoe, Product Manager, Bulletin. “Most importantly, we’ve seen the reach and community-building power of Meta’s platforms help these publications and independent creators connect with audiences, and each other, in a number of exciting ways.”

GOING GLOBAL

Keshet Tresor Fiction has been commissioned to produce a five-part dramedy by German public broadcaster ARD. Based on a Keshet Broadcasting and Yoav Gross Productions’ original format, “How to Dad” is a series about fatherhood.

Netflix will release the Arabic-language remake of Italian movie “Perfect Strangers.” The film, produced by Front Row Filmed Entertainment, Film Clinic, Empire Entertainment and Yalla Yalla, will drop January 20 in 190 countries.

FINALISTS ANNOUNCED

 

Congratulations to this year’s finalists for Best of the Best Awards! Categories include Best Lifestyle Reality Series, Best Podcast, Best Series for Kids 5-11, Best Diversity Awareness Campaign, Best Social Media Campaign and Best Use of an Influencer.

 

VIEW THIS YEAR’S BOB FINALISTS

RATINGS

 

The premiere of “Yellowstone” prequel “1883” was the most watched original series ever for Paramount+, up more than double over the previous record. The premiere also delivered 4.9 million total viewers during its special event on Paramount Network following “Yellowstone,” making it the biggest new series premiere on cable since 2015. “The results of 1883’s debut are truly phenomenal,” said Tanya Giles, Chief Programming Officer, ViacomCBS Streaming. “The day 1 streaming numbers coupled with the results of the linear sampling effort, and social response from our audience show the tremendous promise for this series.”

In syndication, “Judge Judy” hit a new season high (5.0 Live+SD national Nielsen) the week of December 6, its strongest ratings since early July. “The Ellen DeGeneres Show” also hit a new season high (1.1, up 10%) along with “The Kelly Clarkson Show” (1.0, up 11%). On the flip side, “Dr. Oz” scored an 0.5 rating, down 17% from the week prior and down 29% year-over-year, after it was dropped by Fox stations in Pennsylvania and NYC due to the host’s upcoming run for Senator in Pennsylvania. The show’s final episode airs January 14.

Killing it: Episode seven of Showtime’s “Dexter: New Blood” hit a series high 2.34 million viewers across platform on Sunday, December 19. The audience for the show’s premiere episode has grown to 8.2 million viewers since its November 7 launch.

Broadcast Nielsen Top 10 M-F Syndicated Strip Series for the week of December 6 ranked in order by HH Rtg
Jeopardy (CMV) 5.7 AA
Wheel of Fortune (CMV) 5.4 AA
Family Feud (CMV) 5.2 AA
Judge Judy (CMV) 5.0 AA
Inside Edition (CMV) 2.3 AA
The Big Bang Theory (WB) 2.1 AA
Entertainment Tonight (CMV) 2.1 AA
The Dr. Phil Show (CMV) 1.8 AA
Live With Kelly and Ryan (DAD) 1.7 AA
Hot Bench (CMV) 1.5 AA

Top 10 Streaming Shows for the week of November 15
(Show, # of Episodes, Minutes Viewed
Red Notice (Netflix), 1 (film), 1.71 billion
The Wheel of Time (Prime Video), 3, 1.163 billion
Shang-Chi and The Legend of The Ten Rings (Disney+), 1 (film), 878 million
CoComelon (Netflix),15, 869 million
Jungle Cruise (Disney+), 1 (film), 722 million
Tiger King (Netflix), 13, 685 million
Seinfeld (Netflix),166, 602 million
Criminal Minds (Netflix), 317, 517 million
The Great British Baking Show (Netflix), 74, 513 million
NCIS (Netflix), 353, 508 million
Source: NIelsen

Broadcast Nielsen Ratings for Monday, December 20
Show, P2+ 000s, (A18-49)
ABC: NFL Football 8.52 (1.7)
CBS: One Last Time: An Evening with Tony Bennett and Lady Gaga 2.7 (0.3), NCIS 2.76 (0.2), NCIS: Hawaii 2.44 (0.2)
CW: Dynasty 0.38 (0.1), Dynasty 0.31 (0.1)
FOX: Secrets of Christmas Revealed 1.07 (0.2)
NBC: Annie Live! 1.62 (0.3)
Telemundo: Hercal: Amor e Venganza 1.10 (0.3), Malverde: El Santo Patron 0.74 (0.2)
Source: Nielsen, live + same day time period averages

EXECUTIVE MOVES

The Right Now has expanded its entertainment division with former Amazon Studios and BWR Public Relations executive George Cabico tapped as Head of Filmed Content Communications, and Sunshine Sachs and Audible Treats alum Andrea Higgins as Manager, Entertainment & Talent Relations.

Charter Communications has promoted Tony Guevara to Senior Vice President, Sales Call Centers. Guevara currently oversees the company’s inbound sales call centers for residential customers.

Casey Kespohl has been named Vice President, Brand Strategy and Development, CBS Stations. He will continue to be based at WCCO-TV, the CBS station in Minneapolis-St. Paul, where he has been for 19 years, including the past 15 years as creative director and community outreach director.

MY Entertainment has promoted three members of its executive team: Sarah Glaser to Vice President of Development (a role she will also serve in for the company’s premium production division One Foot Forward), Jonathan Grosskopf to Vice President/Current Programming and Kerry Miles to Senior Producer/Content.

This Day in History
2010 – The “Don’t Ask, Don’t Tell” military policy was repealed.

Answer to Our Last Trivia Question
The season nine Christmas episode of “The Office” (2005-13) ended with which two characters kissing? Nellie and Toby. Kudos to: Eric Dunefsky-Crossmedia/NYC; Sandy Spiegel-WTTW/Chicago; Gerry Bixenspan-TV Marketing Inc./NYC; Tom Moore-Kalt Productions/LA; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; Synda Kollman-Charter Marketing Group/Boca Raton, FL; David Westberg-SAG-AFTRA Credit Union/Burbank

Today’s Trivia Question
In which TV-movie was a character played by Susan Lucci visited by spirits, “A Christmas Carol”-style? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four per time zone.)

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Job of the day

SENIOR DIRECTOR, PRODUCTION RISK MANAGEMENT
A+E NETWORKS
LOS ANGELES or REMOTE

Involves evaluating and advising exposures, confirming coverage, and reviewing contractual insurance requirements to manage production related risk. 5 years in high-risk production, extensive knowledge of prod. safety practices, Covid-19 safety, prod. claims and GL & E&O process/renewals. Full info HERE (1/15)

DIRECTOR, FINISHED PROGRAM ACQUISITIONS AND DISTRIBUTION, STREAMING TV

JUKIN MEDIA
LOS ANGELES

Source and identify finished TV program and digital series acquisitions for Streaming FAST Channels. License our TMB/Jukin original Streaming Channel productions for distribution. This position is responsible for negotiating and closing both inbound and outbound deals. 7 yrs of relevant work experience required. Full info HERE (1/13)

VP, BUSINESS DEVELOPMENT

JUKIN MEDIA
NYC, LOS ANGELES

Lead Business Development efforts in the US and beyond. Source, negotiate and close distribution deals for brands like People Are Awesome, FailArmy, Pet Collective, etc. Develop business plans and drive growth around new businesses such as streaming channels, podcasts, self-service licensing platforms, etc. 7 yrs bus. development experience req. Full info HERE (1/13)

PHOTO DIRECTOR
DISCOVERY-MAGNOLIA NETWORK
TX, TN, NY

Experienced Photo Director 7+ Years experience. Excellent grasp of great visual communication and the ability to stretch creatively with each new project. Full info HERE (1/8)

VIDEO EDITOR
DISCOVERY-MAGNOLIA NETWORK
TX, TN, NY

Expert editor in Avid and Final Cut Pro Software, Premiere CC.Technical, organized, uber creative. 6+ yrs exp. Full info HERE (1/8)

DESIGNER, BRAND CREATIVE
DISCOVERY-MAGNOLIA NETWORK
TX, TN, NY

Excellent eye for great design and the ability to stretch creatively with each new project. 4+ years of graphic design experience, preferably within a TV network, studio or agency. Full info HERE (1/8)

VP, DEVELOPMENT >>
VICE TV/BROOKLYN, NY:
Know our current slate of on-air series, series under consideration for renewal, projects in the development. Implement a strategic development process while bringing new pitches to larger network group for discussion. Oversee projects from initial inception through production. Proven relationships with producers and production companies req. Full info HERE (1/8)

DIRECTOR SALES RESEARCH
CW
NYC, NY
Develop/execute linear, digital and VOD metrics into cross platform measurement system for companywide use. Work on upfront strategy and ongoing client presentations. Liaison with vendors on new product testing/rollouts. Manage team of 3. 6+ yrs national experience. Strong excel, Nielsen, ComScore, Rentrak, MRI. Full info HERE (1/7)

COORDINATOR, AD SALES
TV ONE
NYC, NY

Fulfill sales orders through the execution of specific allocations and flowcharts. Serve as the primary point of contact for ad agencies to resolve discrepancies, schedule changes and facilitate make goods. Create flowcharts, input advertiser schedules and revisions. Bachelor’s degree and 2 years of experience in advertising sales. Full Info HERE (1/6)

SENIOR SALES ENGINEER
INTERNATINAL WIDEORBIT
NYC, NY
Focus on our international business with a range of WideOrbit products and core WO OMNI solution. 8+ years experience in Broadcast Media required, with a strong preference for applicants with WideOrbit product experience and a strong understanding of the international landscape Canada/Mexico/LATAM. Full info HERE (1/6)

DATA VISUALIZATION MANAGER >>
UP ENTERTAINMENT/ATLANTA GA: Design, build, deploy, and maintain reports and dashboards and preparing data for ingestion into visualization tools to create desired visualizations. Maintain research data systems and sources with regular downloads and ingestions. 5-7 years relevant work experience working with data, reporting insights, and managing projects. Full info HERE (1/6)

MANAGER, AUDIENCE RESEARCH
>>
WARNER MEDIA/ATLANTA GA, BURBANK CA, NYC NY:
Forecasting audiences across linear & digital platforms to drive billion-dollar ad revenue ratecard. Analyzing audience trends optimizing 24/7 programming schedules. Investigating competitive landscape for potential series & movie acquisitions; providing recommendations via detailed analysis & long-term audience projections. 5+ yrs of work exp. Full info HERE (1/5)

SALES COORDINATOR >>
MARATHON VENTURES /REMOTE/HYBRID/NY/NJ/CT:
Team-oriented, fast-paced, innovative environment to provide clients with the highest level of service. Ability to shadow and train with new sales assistant hires. Monitor and assist account executives with accounts and performance of campaigns. Resolve billing discrepancies, and manage all billing processes both pre- and post-campaign. Full info HERE (1/5)

SALES PLANNER >>
MARATHON VENTURES /REMOTE/HYBRID/NY/NJ/CT: Committed to a remote/hybrid work model, Marathon Ventures Media Sales is looking for Sales Planners to work in a team-oriented, fast-paced, innovative environment to provide clients with the highest level of service. Sales Planners ensure the execution of all advertising schedules, partnering with sales teams and ad agencies. Full info HERE (1/5)

SENIOR RESEARCH ANALYST SALES
CW
NYC, NY
Work primarily in the digital space but also Linear/VOD and Cross-platform. Develop/analyze metrics using syndicated & proprietary tools to show growth, trends and sales opportunities. 3+ yrs national experience. Strong excel, Nielsen, ComScore, Rentrak, MRI. Full info HERE (1/4)

DIGITAL MEDIA ANALYTICS MANAGER >>
REFUEL AGENCY/NYC: Responsible for collecting, analyzing, and reporting performance for multiple campaigns and clients. Improved campaign performance, quick response to client/sales requests and a willingness to adapt to the job role, driving results for our clients’ business. 3-5 years of professional experience in digital/marketing analytics required. Full info HERE (1/4)

SENIOR ACCOUNT DIRECTOR, BRAND PARTNERSHIPS SALES >>
attn:/NYC, CHICAGO: Deliver best-in-class work, manage the deal from initial outreach and creative prospecting, to negotiation, and to close on large scale, multi-platform branded partnerships. Ability to “think on your feet” by developing strategic integrated campaign across all native platforms. 10+ yrs leading digital or social content partnerships w/clients req. Full info HERE (1/4)

ACCOUNT EXECUTIVE, AD SALES
>>
FUSE MEDIA/NYC, NY: Generate profitable sales revenue while exceeding sales quotas and delivering a high level of customer service to media clients. Maintain and build a book of national clients. Proactively recognize and develop clients in target categories. Identify, qualify, call on and establish long-term business relationships. 5-7 years of B2B sales experience req. Full info HERE (1/3)

DIRECTOR OF INDUSTRY PROGRAMMING >>
PALEY CENTER FOR MEDIA/NYC, NY:
Develop & implement a successful Industry programming strategy & schedule to meet institutional timelines, procure talent, conduct research, & secure the highest-level speakers/panelists & moderators who will enhance the content relevance as well as the prestige select media events. 8+ yrs of Media Industry Event Programming & management required. Full info HERE (1/3)

SENIOR VICE PRESIDENT – SPONSORSHIP DEVELOPMENT AND GROUP SALES >>
NEXSTAR MEDIA GROUP/NYC, NY: Competitive, a self-starter, and exemplary leadership, strategic vision with focused execution of multiple projects at the same time. Hands-on leader who enjoys developing unique marketing solutions to meet the needs of clients, while developing successful strategies that result in accretive revenue. Min of 10 yrs of exp required. Full info HERE (1/3)

SALES PLANNER – DIRECT RESPONSE

CROWN MEDIA FAMILY NETWORKS
NY, NY

Will provide sales and analytical support to the Direct Response sales team for all Hallmark Channels including managing booking of deals, tracking inventory and maintaining master reports. Bachelor’s Degree in related field, 1-2 yr industry related experience. Knowledge of Wide Orbit is a plus. Full info HERE (12/23)

EXECUTIVE IN CHARGE >>
LITTON ENTERTAINMENT/BURBANK CA:
Litton Entertainment is seeking an experienced Executive-In-Charge of Production who will play a key role in the oversight and hands on management of the production processes, personnel for multiple, concurrent projects and the day-to-day operations of the company’s production facilities. Minimum 10 years’ experience in the entertainment industry. Full info HERE (12/23)

DIGITAL MEDIA PRODUCER >>
LITTON ENTERTAINMENT/BURBANK CA:
Litton Entertainment is seeking a full-time Digital Media Producer to join our digital team. This role includes copywriting and social publishing, asset coordination, social creative concept ideation and content-related project management. Knowledge of producing, publishing, and marketing social media required. Full info HERE (12/23)

CLOSED CAPTIONING EDITOR >>
LITTON ENTERTAINMENT/BURBANK CA:
Litton Entertainment is seeking an experienced Closed Captioning Editor to join post-production. This role will be responsible for managing and prepping the delivery of all final episodes to the appropriate network. Basic knowledge of Adobe Premiere is a must, knowledge of Mac Caption is strongly preferred. Full info HERE (12/23)

VP, MULTI-PLATFORM MEDIA PLANNING
CROWN MEDIA FAMILY NETWORKS
NYC or LA

Will develop promotional strategy across all linear & digital platforms and lead a team while working cross-functionally to align and optimize the execution of strategies to drive ratings and business growth. Bachelor’s Degree, min 10 yr. exp as promo scheduling strategist in Broadcast or Cable Network. Expert with GRIP it! Full info HERE (12/23)

WEDNESDAY DECEMBER 22
ABC: Live in Front of a Studio Audience, Home Economics, The Chase
CBS: The Price Is Right at Night, Kennedy Center Honors
CW: Grandma Got Run Over by a Reindeer, Masters of Illusion: Christmas Magic 2021
FOX: The Masked Singer
NBC: Young Rock, Kenan, Mr. Mayor, Chrisley Knows Best, Kelly Clarkson Presents: When Christmas Comes Around
PBS: Nature, NOVA, Extinction: The Facts
Telemundo: Hercal: Amor e Venganza 1.11 (0.3), Malverde: El Santo Patron 0.78 (0.2)
Univision: La Rosa de Guadalupe, Vencer el Pasado, La Desalmada

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