CYNOPSISSPORTS
11.23.16 Good morning. It’s Wednesday November 23, and this is your first early morning Sports briefing.
NBC Sports Group lined up an unprecedented 100 hours of coverage of test events for the XXIII Olympic Winter Games in PyeongChang, South Korea, across NBC, NBCSN, Universal HD, NBCSports.com and the NBC Sports app from November through March 2017. Programming spans 12 sports alpine skiing, biathlon, bobsled, cross country skiing, figure skating, freestyle skiing, nordic combined, short track, skeleton, ski jumping, snowboarding, and speed skating and is its most-ever for Olympic Winter Games test events. Coverage begins Saturday with live streaming at 11p of the big air event at the FIS Snowboard World Cup on NBCSports.com and the NBC Sports app.
The USGA’s partnership with FOX Sports brought to life the film 2016 U.S. Open: DJ’s Major Redemption, set to run on Thanksgiving Day. Narrated by Andre Braugher, the hour-long film debuts on FOX at 3p, before the channel’s Redskins/Cowboys matchup. The special chronicles Dustin Johnson’s journey in this year’s championship, going behind the scenes.
Journalist Rob Parker is heading to FS1 to serve as a contributor to Skip and Shannon: Undisputed. “Rob is a fearless and distinctive voice that is a seamless addition to the Undisputed team,” said Charlie Dixon, Executive Vice President of Content for FS1 and FS2. “We are thrilled to have him join the show and look forward to the thought-provoking analysis we know he will bring to the roundtable.”
Meanwhile, NBC Sports Group is offering eight hours of figure skating coverage this weekend, highlighted by performances from the men’s and ladies’ free skate competition at 2016 Grand Prix Japan on Sunday, at 4p on NBC. Play-by-play announcer Terry Gannon calls the action on NBC joined by 1998 Olympic gold medalist Tara Lipinski and three-time U.S. figure skating champion Johnny Weir.
ESPN lined up programming plans for its exclusive coverage of the NCAA Division I Football Championship, with playoffs beginning on Saturday with the first and second rounds on ESPN3. The other two quarterfinals will air on ESPN or ESPN2, the semifinals on ESPN2 and ESPNU and the championship on ESPN2.
Podcasting is thriving in the age of ad blocking, as advertisers look for new ways to reach consumers – so if you’re not using this powerful tool, you should be. “TV networks are using podcasts for tune-in campaigns because this is where their audience is,” Lex Friedman, CRO of Midroll Media, tells Cynopsis. “Hearing a podcast host earnestly recommend to his or listeners that they tune into a show – with that custom, personal recommendation – really motivates listeners to watch (or at least to set their DVRs!).” Not only that, podcasting serves as a marketing vehicle for advertisers who want to reach desirable demos. To get the facts and insights you need to determine how podcasting fits into your marketing strategy, register for next week’s Cynpsis webinar, How to Use Podcasting to Amplify Your Brand.
CSN Chicago is overhauling is news presentation, lining up two new shows In the Loop and CSN Fast Break that will deliver a format change starting Dec. 5. In the Loop presented by Comcast Business will be hosted by CSN personalities Luke Stuckmeyer and Leila Rahimi ad offer a fast-paced, fresh take on the day’s local and national sports scene seen through the eyes of the ever-growing social media universe from both a player and fan perspective” with a focused-emphasis on viewer interaction. Meanwhile, CSN Fast Break will run in a rotating, 15-minute format, offering a condensed, fast-paced late night recap of all the day’s top sports highlights.
A CYNOPSIS MESSAGE
Diehard sports fans have plenty of options in the podcast world, with specialized series about pretty much every team. Whether it’s selling a product, amplifying excitement about a game, or creating brand integrations that accomplish both goals, podcasting can be a powerful tool to engage fans. Are you making the most of your podcasting potential? Learn how to leverage this market by joining Cynopsis, Edison Research, Mack Weldon and Midroll Media on 11/ 29.
Register Now.
Bud Light is letting fans "Strike Gold" as part of a new promotion offering consumers a chance to win Super Bowl tickets for life. The beverage brand is introducing limited-edition "Strike Gold" Super Bowl-themed packaging with select packs containing gold Super Bowl 51 cans, which when found give fans the opportunity to enter to win tickets. "All season long, Bud Light has celebrated the most passionate and dedicated fans that the NFL has to offer, and as the playoffs approach, we want to see fandom turned up another notch," said Anna Rogers, director of NFL partnerships and strategy, Anheuser-Busch. "Most NFL fans likely won’t see one Super Bowl in their lifetime, so we figured what better way to reward one of the NFL’s biggest fans than by giving him or her tickets to the big game for the rest of their life?"
Tough Mudder teamed up with USA Today Network’s weekly VR series VRtually There, offering viewers the first-ever Tough Mudder event showcased in a VR format. The segment runs today at noon and showcases 360 views from some of the brand’s most challenging obstacles of the five-mile desert terrain, steep hills, and mud pits including “The Cliff,” a 35 foot plunge off a man-made cliff and into the frigid waters of Lake Las Vegas, “Augustus Gloop,” where participants must enter into a chest-deep pit of water before ascending up a vertical tube while fighting through a cascade of water gushing down on them from above, and “Kong,” a 30-foot obstacle where participants swing like Tarzan, traversing from one floating ring to another with increasing distance between them.
IEM Oakland wrapped up on a high for ESL, which reported that – with streams in 14 languages the event reached a peak of 490,000 concurrent viewers across the globe. Online viewers of the broadcast consumed close to 6.4 million hours of content throughout the event, with 130,000 more unique viewers tuning into the tournament in VR. “We have put an amazing tournament in the Bay Area for a third year in a row and our continued success shows the tremendous potential of esports,” said Michal Blicharz, VP of Pro Gaming at ESL. “Holding marquee events like IEM brings true fans together, both in person and online, to join in the excitement at a global scale. We look forward to enhancing these premiere experiences in future events for both players and fans.”
Riot Games’ groundbreaking deal with MLBAM will reportedly be worth around $200 million for a two year span once parties sign on the dotted line, according to the LA Times. The League of Legends developer would give the company rights to stream matches through an app developed by MLBAM’s BAMTech.
Xbox reports that console players will now be able to stream Xbox One games through the Oculus Rift. Owners of the VR system will be able to stream their Xbox One library to Rift through the new Xbox One Streaming to Oculus Rift app, including favorites like “Gears of War 4,” “Forza Horizon 3” and “Halo 5: Guardians.” The app will be available for free in the Oculus Store on Dec. 12.
Developer and publisher Ripstone Games announced its entry into esports, partnering with Sony Computer Entertainment Europe and ESL with Pure Pool set to become the first title from the publisher to be featured as part of ESL’s new PS4 Events programming on PlayStation 4. The Pure Pool Contender Cup will begin in Europe on December 3 2016, with any and all Pure Pool owners on PlayStation 4 welcome to sign up and compete.
Have a great long weekend and enjoy the likes of Redskins/Cowboys on FOX on Thursday at 4:30p and Michigan/Ohio State on Saturday on ABC at noon.
A CYNOPSIS MESSAGE
CYNOPSIS SOCIAL GOOD AWARDS
Late Submissions: December 15, 2016
Awards Event: Spring 2017 (NYC)
VISIT OUR WEBSITE FOR ADDITIONAL INFORMATION ON:
Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and more.
ON THIS DAY in 1947: Redskins Sammy Baugh passes for six touchdowns against the Chicago Cardinals.
In The Know: Two non-QB players share the NFL record for most points on Thanksgiving Day with 24. Name one. (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: One-time college postseason staple The Gator Bowl is now known by what name? Answer: The TaxSlayer Bowl. Kudos: Kyle Helm-CBS Sports/NY; Michael Ritz-BucStar Consulting/NY; Alexandra Randall-FOX Networks Group/NY; Ben Sturner-The Leverage Agency/NY; Tim Overmyer-20th TV/Atlanta; Synda Kollman-Charter Marketing Group/Deerfield Beach; Mike May-PHIT America/Wellington; Andy Pittman-TAMU/College Station; Lance Phegley-Texas Runner and Triathlete magazine/Houston; Judie Henninger-Valentine Productions/Santa Monica; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTEA Federal Credit Union/Burbank.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
11.23.16
Roberta Caploe: Publisher @robertacaploe
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JOB OPENING: DIGITAL & ADDRESSABLE ADVERTISING OPERATIONS ANALYST/AT&T/NYC: Responsible for primary user support of the DealMaker Digital sales system as it relates to the Digital & Addressable platforms. 2+ yrs digital exp. Full info/apply HERE (12/7)
JOB OPENING: DIR OF PROD, BRAND CREATIVE/SUNDANCE TV/NY: Prod mgmt of allmktg assets for on/off-air video, design & print for TV, digital, social, content mktg, int’l, PR & affiliates. 5-6 yrs exp in TV & print a must & min 3 yrs at mgr level or above. Exc written/comm skills. Full info/apply HERE (12/7)
JOB OPENING: DIGITAL AE/NBCU/Chicago: AE for Telemundo digital properties. Generate, build, and grow accounts and develop digital media opps for key clients. 4 yr deg & min 2yrs of digital media sales exp req’d. Full info/apply HERE (12/7)
JOB OPENING: AD SALES RESEARCH MGR, CROSS PLATFORM/beIN Sport USA/Miami or NYC: Create/update category & brand positioning presentations that position beIN SPORTS positively within the Ad Sales marketplace. 4+ years of exp in Ad Sales or Program Rsrch or equiv combination of edu & exp. Resume HERE (12/7)
JOB OPENING: SR MGR INTEGRATED SALES MARKETING/beIN Sports/NYC: Manage 1-2 coords; direct daily workflow, write annual reviews, recommend dev training & identify opps to improve internal work processes. 5+ yrs of relevant exp in mktg, advertising, or a creative mktg agency w/2+ yrs of supervising exp. Res HERE (12/7)
JOB OPENING: DEVELOPMENT COORDINATOR/Lucky 8 TV/NYC: Create orig ideas/formats to pitch internally to the team for further dvlpmnt.Assist w/ grid mngmnt & tracking pitch status & internal movement of projects as well as support, as directed daily mngmnt of dvlpmnt projects. Resume HERE (12/7)
JOB OPENING: MGR, PROGRAMMING & MULTIPLATFORM/CMT/Nashville: Mng execution & coordinate scheduling for programming across all linear & non-linear platform. BA deg & Min 5yrs of escalating exp in TV programming. Passionate TV viewer & a rabid consumer of content across platforms. Full info/apply HERE (12/6)
JOB OPENING: SEGMENT PRODUCERS/MSNBC/NY: We are looking for experienced Segment Producers to write and produce segments with speed and accuracy for news programming, in a breaking news environment. Full info/apply HERE (12/6)
JOB OPENING: SALES PLANNER/FUSETV/NY: Create proposals in Ad Sales sys,monitor/steward accounts, support Nat’l Account Exec w/ mktg and rsrch projects. BA, 2+ yrs media/sales plan’g req’d. click on our career page @ www.fuse.tv (12/6)
JOB OPENING: VP, PROGRAM INTEGRATION, FOOD CATEGORY/Food Network/NYC: Dvlp overall strategy for prgrm integration as well as cultivate/mng relationships w/ sales, ad sales mktg & prgrmng teams. BS/BA or grad deg in related discipline & 10-15 yrs of prod exp, incl a management role. Full info/apply HERE (12/6)
JOB OPENING: HEAD OF MEDIA MARKETING AND SCHEDULING/NFL/Culver City: Dvlp on-air promo/off-air promo/digital strategies & plans to support prgrmng & mktg priorities. Min 5+yrs mktg media plan’g/buying &/or promo scheduling. exp w/use of ratings & rsch. Full info/apply HERE (12/6)
JOB OPENING: AD OPS TRAFFICKER/FMG, The Onion/Chicago & NYC: Oversee all aspects of campaign delivery & be resp for accurately setting up future campaigns, monitoring current campaigns and making necessary optimizations to ensure deliver. Detail oriented & knwlg of units–current & cutting edge. Full info/apply HERE (12/5)
JOB OPENING: NATIONAL ACCOUNT EXEC/FMG, The Onion/NYC: Persuasive, disciplined self-starter w/passion for hitting sales goals and high-volume activity to generate advertising revenue w/agency partners. Strong mngmnt skills. & phone & email articulation of Media Plans, Content & Ideas. Full info/apply HERE (12/5)
JOB OPENING: NATIONAL ACCOUNT EXEC/FMG, The Onion/Chicago: Persuasive, disciplined self-starter w/passion for hitting sales goals and high-volume activity to generate advertising revenue w/agency partners. Dvlp a deep understand of product & content capabilities. https://theonion.recruiterbox.com/ (12/5)
JOB OPENING: DIRECTOR, MULTICULTURAL SALES/FMG, The Onion/Chicago: Dvlp a deep understanding of product & content capabilities. Grow/mng national multi-cultural team. Work collaboratively w/all levels of staff within our Nat’l Sales, Copy Writers, Product, and Marketing teams. Full info/apply HERE (12/5)
JOB OPENING: PUBLICIST/AMC & SUNDANCETV/NYC: Develop PR strategies, publicity campaigns and execution resulting in media coverage for AMC and SundanceTV programming and digital initiatives. 3-5 years PR experience with strong TV/media knowledge. Full info/apply HERE (12/5)
JOB OPENING: VP MARKETING/Animal Planet/NYC: Strong marketer across platforms resp for the daily mgmt of the positioning/messaging for Animal Planet shows. Analyze and synthesize research to inform consumer positioning, dev strong & strategic on/off air media plans, identify strategic partnerships, manage events. 10+ yrs mktg exp. Full info/apply HERE (12/5)
JOB OPENING: DIRECTOR DIGITAL RESEARCH/A+E Networks/NY: Drive Dig. Revenue growth by overseeing the Dig. Ad Sales Research team efforts, KPI reporting, aud. profiling, competitive positioning, RFP responses, sales collateral & ad effectiveness research Full Info/Apply HERE (12/2)
JOB OPENING: MANAGER, MULTIPLATFORM PROGRAM RESEARCH/NBC/Univ. City, CA: Collect & analyze digital and linear prog. data from a variety of internal and external sources. Min 3 yrs TV/digital req. Full info/apply HERE (12/2)
JOB OPENING: RECEPTIONIST/OFFICE ASST, POST PROD WORKFLOW MGR, JR EDITOR/Hollywood: Entry level med exp young professional for Promo & Content Ent Mktg boutique agency hiring several spots, freelance to staff. Motivated, team player, multi-tasker. Cable Ntwk & Media Exp a +. Res/cvr: HERE (12/2)
JOB OPENING: MANAGER, PLATFORM SOLUTIONS/NBCU/NYC: Assist w/program overview of Digital Ad Sales process & systems for digital video & inventory. 4-5 yrs. exp. Full info/apply HERE (12/2)
JOB OPENING: MEDIA PLANNER/BUYER/NYC: Min 1-2 yrs relevant paid search & digital exp req. s/b well-versed in the Google Ad Words platform. prior paid search knowledge to help inform paid search strategy; media team of 9. full info/apply HERE (12/2)
JOB OPENING: MGR, SR ANALYST TV RESEARCH/CAA/LA: Produce written analysis & presentations for represented properties for brdcst/cbl/synd/OTT programs. Min 3-5yrs exp TV rsch related to synd TV pref’d. Brdcst/cble ntwk exp a +. BA deg in comm or related field. Full info/apply HERE (12/1)
JOB OPENING: PRGRM PLANNING & SCHED ANALYST/UP/ATL: Love for TV.Prior cable ntwrk exp req. Exp. conducting prgrmng needs analysis. Exp. sched eps, specials & movies according to prgrm strategy. Effective verbal & written skills. Strong attn to details. Wrking knwldg of Sims prgrm mgt sys a + Send res: HERE (12/1)
JOB OPENING: NATL TRAFFIC COORD-(temp job Jan-April)/Outside TV, Westport CT: Resp for coordinating all commercial traffic for nat’l feed. Sched programs; create logs for Master control; mng assets going to air. BA deg. 1+ yr exp/traffic & Wide Orbit exp a must. Working knwlg of TV brdcstg. FULL INFO/APPLY HERE (12/1)
JOB OPENING: SR DIRECTOR CREATIVE SERVICES/WETA/VA (DC): Build strategic TV channel branding with creativity innovation teamwork. 8 yrs TV prod’n incl. budget mgmt. & 3 yrs supv exp. Strong TV technology communications, leadership skills. Full info/apply HERE (12/1)
JOB OPENING: PRGRM ACQUISITIONS MGR/Films Media Group/NY: 3+ yrs exp acquisi.; factual prgmng knwlg; solid ind contacts; exp: educ & learning; self-starter & deal-maker; BA/BS req 2+ years of experience. Excellent benefits package. EOE Res: HERE (12/1)
JOB OPENING: MGR, MKTG & DIGITAL STRATEGY/Velocity/MD: Innovative leader w/360° perspective of strategic, creative & digital marketing needs including short form content & stills. Develop in-program messaging goals & strategy. Manage partnerships, barters & trade-outs for engaging brand campaigns. Full info/apply HERE (11/30)
JOB OPENING: SENIOR MANAGER, PR & Communications/Pac-12/San Francisco: Develop & implement strategic PR programs & strong story angles to increase brand awareness. 5-8 yrs of relevant sports & media exp in PR & communications. BS/BA degree. Strong ntwk contacts, B2B & B2C. Full info/apply HERE (11/30)
JOB OPENING: SR SALES PLANNER/beIN SPORTS/NYC: Create media plans while evaluating the pricing & inventory for all beIN SPORTS networks. Asst execs in strategy to maximize revenue/inventory & ensure campaigns are delivered in full. 2+ yrs exp sales plan’g or ad agency buying/plan’g. Full info/apply HERE (11/30)
JOB OPENING: SR CONTENT ACQUISITION MGR/beIN SPORTS USA/Miami: Focus on strategically growing viewership & expanding rev. Support Dir of Bus Dvlpmt/Strategy & help execute strategy for content acquisition & rights management . 7+ yrs exp licensing &/or bus. dvlpmnt in sports media ind. Resume HERE (11/30)
JOB OPENING: MANAGER, MULTIPLATFORM PR/NBC/Univ. City, CA: Collect & analyze digital and linear prog. data from a variety of internal and external sources. Min 3 yrs TV/digital req. Full info/apply HERE (11/30)
JOB OPENING: SVP, MARKETING/El Rey Network/Santa Monica: Lead creative, strategic initiatives for internal & external mktg that helps El Rey tell its story on-air, online & real time. 15+ yrs Sr level mktg exp, incl extensive exp on digital platforms & entertainment mktg exp. Full info/apply HERE (11/30)
JOB OPENING: PROJECT MGR, ACCT SERVICES/Viacom/NYC: Handling of Projects cross all media (print, digital, video, design & branding for Viacom & it’s properties. Min 3-5 yrs proj mngmnt exp w/ability to mng multi-platform projects from initiation thru completion within a fast-paced envir. Full info/apply HERE (11/30)
JOB OPENING: VICE PRESIDENT- HUMAN RESOURCES/DISCOVERY/LA: Strong influencer to coach/counsel employees & Sr executives of Discovery Channel, Animal Planet & Science Channel. Strategic member of nets leadership teams to dev & implement HR strategies. 10-15 yrs exp pref media ind. Full info/apply HERE (11/29)
JOB OPENING: MARKETING MGR/ATL: 3+ creative media exp. at cable network. Exp. dev. mkting strategies & creative briefs. Exp. working w/creative agencies and executing campaigns. Must have budget mgt exp. Exp. managing media trafficking for off channel. Send res: [email protected] (11/29)
JOB OPENING: PROGRAMMATIC ACCOUNT SPECIALIST/HGTV&Food Network/NY: establish/grow programmatic relationships with Agency Trading Desks, DSP’s, agency planning teams & direct clients. 3-4 yrs digital ad exp & buying/selling programmatic exp desired. Full info/apply HERE (11/29)
SITUATION WANTED: GlobalAd Sales Director/Manager: 18+ years of experience, management and line sales, multinational executions, cable and digital. Excellent communication and presentation skills. Bilingual: English and Spanish.New York, NY preferred. Willing to relocate. Contact: [email protected] (12/7)
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