08/04/21: TUDN topped six million viewers for the Gold Cup final

 

Medias First Morning Read

 

Wednesday August 4, 2021

TUDN saw its coverage of the 2021 Concacaf Gold Cup on Sunday night average 5.7 million Total Viewers 2+ and 3.03 million Adults 18-49 on Univision and TUDN to rank as Univision’s most-watched soccer telecast since the 2016 Copa America final. The US victory peaked during the 10:30p quarter hour with 6.21 million Total Viewers 2+ and 3.32 million Adults 18-49. For the tournament (31 matches), Concacaf Gold Cup on Univision’s networks averaged 1.36 million Total Viewers 2+ and 694,000 Adults 18-49, delivering the summer’s top rated soccer tournament on any network.

PROGRAMMING

In other ratings news, ESPN reports that its coverage of Formula 1’s Hungarian Grand Prix delivered an average audience of 964,000 viewers, the largest U.S. average audience on record for a Formula 1 event from Hungary. F1 races on ESPN networks are averaging 946K viewers – up 56% over the full season of 2020.

FOX Sports revealed its talent lineup for NFL coverage this fall, anchored by the return of Joe Buck/Troy Aikman and reporter Erin Andrews, while Tom Rinaldi, joins the crew for all America’s Game of the Week editions. Thursday Night Football will see Kristina Pink again join Buck, Aikman, Andrews and Pereira from the sidelines. Other pairings include: Kevin Burkhardt/Greg Olsen/Pam Oliver; Adam Amin/Mark Schlereth/Shannon Spake; Kenny Albert/Jonathan Vilma/Sara Walsh & Lindsay Czarniak; Chris Myers/Daryl “Moose” Johnston/Jennifer Hale; and Kevin Kugler/Mark Sanchez//Laura Okmin. Gus Johnson adds select NFL games to his schedule this year, calling matchups alongside Aqib Talib with Megan covering the sidelines. In the studio, Curt Menefee hosts with Terry Bradshaw, Jimmy Johnson, Howie Long and Michael Strahan for FOX NFL SUNDAY. FOX NFL KICKOFF sees Charissa Thompson return as host.

Speaking of the NFL, ESPN covers the Pro Football Hall of Fame Enshrinement Ceremonies this weekend with a pair of primetime presentations honoring both classes with Louis Riddick and Chris Mortensen. Chris Berman will emcee the Enshrinement Ceremonies for the 21st year.

Meanwhile, NFL Network’s live coverage of Pro Football Hall of Fame weekend begins Saturday at 5:30p with Hall of Fame Saturday hosted by Rich Eisen, Michael Irvin, Kurt Warner and Steve Wyche, leading up to the 2020 Pro Football Hall of Fame Enshrinement Ceremony at 6:30p hosted by Eisen and Wyche. On Sunday, NFL Network’s coverage begins at 6p with Hall of Fame Sunday hosted by Rich Eisen, Michael Irvin, Kurt Warner and Steve Wyche.

FOX Sports is making the Aug. 12 MLB Field of Dreams game from Dyersville, Iowa, available in 4K/HDR. Delivering the New York Yankees vs. Chicago White Sox game from the set of the Academy Award nominated film, FOX Sports will leverage multiple aerial production drones, two Megalodon cameras, 4 Super SloMos and a Flycam as part of its arsenal of 39 native 1080p HDR cameras. The production also will include 50-plus microphones, including multiple mics buried on the playing field and one on each base.

The NCAA reportedly undervalued its annual women’s basketball tournament by tens of millions of dollars and should overhaul how it operates and sells rights to the event, according to a report by the law firm Kaplan Hecker & Fink LL designed to analyze gender inequities in its championships. According to the WSJ, the report concludes that maximizing revenues from women’s basketball and other sports will “promote gender equity while at the same time increasing and diversifying the NCAA’s revenue streams.”

SiriusXM picked up exclusive rights to weekly national show Let’s Go!, featuring Tom Brady and Larry Fitzgerald. Starting in September, the one-hour show will feature back-to-back, in-depth conversations with Brady and Fitzgerald, conducted by Jim Gray. The weekly one-hour show will air every Monday at 6p starting September 6 on SiriusXM’s Mad Dog Sports Radio.

Elsewhere in radio, Westwood One is expanding Rich Eisen’s role within the network to include pregame and halftime hosting duties for Monday Night Football on Westwood One. The Monday night schedule kicks off on September 13, when the Baltimore Ravens visit the Las Vegas Raiders and concludes on January 3. In addition, Eisen will host Westwood One’s broadcast of the NFL’s Opening Night on Sept. 9 and he will also contribute to Westwood One’s pregame and halftime coverage of Super Bowl LVI.

Brian Kenny, Cliff Floyd, Sarah Langs and Ken Rosenthal call the analytics-focused MLB Network Statcast telecast powered by Google Cloud featuring the Padres/Athletics at 3:30p. As part of the telecast, Kenny will share a signature MLB Now-like essay, Floyd will do a Skybox demonstration from MLB Network’s Studio 21, and viewers can interact using the hashtag #MLBNStatcast

Friday marks the return of ESPN8: The Ocho, transforming ESPN2 into a channel featuring everything from cow chip championships to cornhole. Overall, ESPN8 will feature 24 hours of unique programming/ As part of this edition, The Ocho will be live from the 2021 American Cornhole League (ACL) World Championships at 9p where Ryan McGee and Marty Smith will participate in the ACL Celebrity Throwdown alongside football legends and ACL Pros. World Chase Tag will debut live on ESPN’s YouTube channel at 2p before airing on television at 7p. New events this year will include Table Shuffleboard Crazy Eights, Minecraft: Battle of the Boroughs, Pogopalooza, CROSSNET Sand Series: SoCal, and more.

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ESPN announced that six renowned former LaLiga players will headline the company’s coverage of LaLiga Santander in the US beginning August 13, when the 2021-22 season kicks off. Talent will include former Atlético Madrid’s Luis Garc?a, Real Madrid’s Steve McManaman, and RCD Espanyol’s Pablo Zabaleta, who will share lead roles as English-language analysts. Former Atletico Madrid’s Diego Forlán, former Valencia CF’s Mario Kempes, and Real Madrid legend Hugo Sánchez lead the team of Spanish-language analysts.

Genie Bouchard is joining Tennis Channel as a studio analyst this summer while she recovers from shoulder surgery. “I’m very excited to work with Tennis Channel for the next few weeks,” said Bouchard. “Whether at home or in a hotel on the road, I always have Tennis Channel on my TV. I’m really looking forward to joining the team in the studio.”

THAT BIG TV VIRUTAL CONFERENCE
SPOTLIGHT | The Changing Face of Local News
Did you know 83% of US adults trust their local news over national or cable news channels?
But local news is evolving in this era of cord-cutting.

How can local TV stations remain vital in a streaming world? How should they capitalize on opportunities? On Sept. 21, we’ll look at the smartest ways stations can invest in the future with leaders from NY Interconnect, BIA Advisory Services, Allen Media Broadcasting, & the Walter Cronkite School of Journalism.

 

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SPONSORSHIP & PROMOTION

 

The PGA TOUR announced that the kickoff event of the FedExCup Playoffs will relocate to TPC Southwind in Memphis in 2022. FedEx will serve as the title sponsor of the event which will be called the FedEx St. Jude Championship, and replace current title sponsor Northern Trust. “Since the inception of the FedExCup in 2007, we have made a number of changes to enhance the quality of the FedExCup Playoffs for our players, fans and partners,” said PGA TOUR Commissioner Jay Monahan. “This move to TPC Southwind and the support of FedEx further demonstrates the commitment of our umbrella partner to elevating the FedExCup Playoffs. TPC Southwind is a favorite among our players, and we anticipate tremendous support from a community in Memphis which has steadfastly supported the PGA TOUR since 1958 and of course, St. Jude Children’s Research Hospital will be front and center once again as the tournament’s beneficiary.

O’Reilly Auto Parts joined the Acura Grand Prix of Long Beach family of sponsors in a multi-year deal. As an Associate Sponsor, O’Reilly will receive visibility with racetrack signage as well as sponsorship of the iconic pedestrian bridge in Turn 2 of the 11-turn Acura Grand Prix course. In addition, Turn 2 – located at the picturesque Dolphin Fountain – will be named the “O’Reilly Turn.”

Nexgrill, a manufacturer of outdoor cooking and heating products, and PBR announced a new partnership in which Nexgrill becomes the official and exclusive grill of the PBR Pendleton Whisky Velocity Tour. The partnership will invite PBR fans closer to the Nexgrill brand through prominent signage in arenas across the U.S., as well as in activation spaces along the concourses at Velocity Tour events. There will also be custom campaigns featured across both brands’ digital and social media properties.

DIGITAL, DATA & TECH

As the WNBA continues to commemorate season 25, the league announced plans for the selection of “The W25” and the first ever launch of the “Vote for the GOAT” program. The W25 platform will consist of the selection and honoring of the WNBA’s 25 greatest and most influential players since its inception in 1997 and will begin with a list of nearly 75 nominees selected based on factors such as on-court performance and ability, leadership, sportsmanship and community service, and contributions to team success and the overall growth of women’s basketball.

Meanwhile, Gaming Society locked in a “first-of-its-kind” partnership and “Bet On Women” campaign with the Women’s National Basketball Players Association. As part of the agreement, Gaming Society licensed the phrase “Bet On Women” from the WNBPA to create a campaign that aims to propel women’s sports forward, maximize fan engagement, develop new audiences and increase visibility for women athletes through betting and gamification. Gaming Society will actively explore partnerships across the sports ecosystem – including with sportsbooks, brands, content platforms, leagues and teams – to encourage active bettors to engage with women’s sports by incentivizing users to literally “bet on women.”

The Professional Fighters League announced a strategic long-term partnership with Legends, in a move that also saw Legends make an investment in PFL for a minority ownership stake. Through the partnership, Legends will help create and execute premium, unique experiences and opportunities for sponsors, partners, and fans and include sponsorship sales, ticketing, global planning, hospitality services, venue site opportunities, technology solutions, and the development of a next-generation PFL training and production facility.

ESPORTS

J. Allen Brack, President of Blizzard Entertainment, is departing his role at the company less than two weeks after news broke that the California Department of Fair Employment and Housing that claims harassment and discrimination within the company. In a statement released by Blizzard, the company stated that he will be replaced by a leadership team of Jen Oneal and Mike Ybarra.

Riot inked a deal with FTX to become the Official Cryptocurrency Exchange of the LCS. The record seven-year partnership with FTX represents the largest sponsorship agreement Riot has ever signed for an esports league. FTX branding will be placed on the LCS broadcast around League of Legends Gold. Player net worth, total team gold and gold graphs will all be presented by FTX. Additionally, FTX will directly sponsor the LCS Most Improved Player Award.

FaZe Clan locked in a partnership with McDonald’s USA that will be anchored by a slate of content activations centered around diversity and inclusion, from capturing the diverse stories of FaZe Clan members and challenges in the growing gaming industry, to showcasing underserved and underrepresented youth. “McDonald’s is excited to partner with FaZe Clan to highlight the communities we serve and champion their passion points in a fun way,” said Christopher Mann, Owner/Operator and chair, McDonald’s USA Franchisee Marketing Committee. “Through this partnership, we’re proud to shine a light on the growing diversity of the gaming industry to positively impact the future of gaming for youth.”

The NBA 2K League announced that the 2021 NBA 2K League Playoffs Delivered with DoorDash will take place at Mavs Gaming Hub in Dallas. The opening round through the semifinals will run Aug. 26-28 and the Playoffs will culminate on Sept. 4. This will mark the first time that the NBA 2K League holds games in person since the 2019 NBA 2K League Finals in New York City. Games will be simulcast live at 5p each day on the NBA 2K League’s Twitch and YouTube channels, and will also be available on Dash Radio, ESRevolution, eGG Network in Southeast Asia, Loco in India, Sport1 in Europe and Tencent in China. For the first time in league history, the NBA 2K League will also implement a studio design featuring two stages allowing for simultaneous in?person games.

INDUSTRY & ROSTER MOVES

AMB Sports and Entertainment announced five leadership promotions, including two elevated into executive leadership positions. Danny Branch has been promoted to AMBSE Senior Vice President, Chief Information Officer. Karl Pierburg has been named Vice President, Chief Technology Officer for AMBSE and Don Rovak was promoted to AMBSE Senior Vice President, Ticket Sales, Service and Operations. Georgia O’Donoghue has been elevated to Vice President of Business Operations for the team. Gordon Barfield moves to the executive leadership team as AMBSE Vice President, Strategy and Corporate Development.

GSE Worldwide signed Terence “Bud” Crawford to represent the legendary boxing star with his marketing and brand. “We’re thrilled to welcome Bud to the GSE family,” added Russ Spielman of GSE Worldwide. “What Bud has accomplished thus far in his career is nothing short of remarkable – he’s already a legend inside the ring, and we can’t wait to start helping raise his profile outside of it.”

TIME TO CELEBRATE

 

The Cynopsis Top Women in Media honorees have been announced! See the full list and join us for a special in-person Awards Gala October 27 in NYC. Secure a table for your team before this event sells out.

 

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ON THIS DAY in
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Answer to Our Last Sports Trivia Question
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COORDINATOR, SOCIAL MEDIA CONTENT
GAME SHOW NETWORK
SANTA MONICA, CA

1+ yrs. w/social media content editing exp. is a plus, communicating, scheduling, curating content, engaging, community and implementation coordination, creating weekly social media status reports, asst w/content strategy calendar, source clips, writing copy, scheduling, team player w/strong attention to detail and strong time management. Full info HERE (8/19)

ACCOUNT MANAGER
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BLOOMBERG MEDIA/MIAMI FL: Digitally savvy business sales person to help drive the growth of Bloomberg Media Distribution. Seeking an Account Manager who can leverage our broad portfolio of multi-platform media assets and create new opportunities with key accounts while driving new revenue streams through licensing, syndication, business development & strategic partnerships. Full info HERE (8/19)

VICE PRESIDENT & GENERAL MANAGER
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Min of five years of experience as a successful General Manager for a commercial broadcast station. Significant sales management experience in leading and driving revenue growth in broadcast and digital. Special emphasis on New Local Direct revenue growth, including self-created non-traditional revenue success and sports and community sponsorships. Full info HERE (8/19)

SALES MANAGER – MUSIC, US
MIRRIAD
NYC, NY

Build outstanding sales pitches and build equity with all external stakeholders to drive incoming briefs and pitches. Own all North & South America’s music responses and liaise internally to bring the best commercial propositions to market. Align on corporate messaging and own activation and launch. 5+ yrs of working in a business development req. Full info HERE (8/16)

MEDIA MANAGER
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GAC MEDIA/FORT WORTH TX: Perform the processing and management of media assets in a results-driven environment and create and archive edit projects for the edit team. Accountable for MAM and S3 ingest activity and tracking, as well as ingest activity that may occur outside GAC Media’s MAM & S3 storages. Bachelor’s degree required or relevant work experience. Full info HERE (8/15)

COORDINATOR, LINEAR AND MULTI-PLATFOM SCHEDULING >>
GAC MEDIA/FORT WORTH TX: Responsible for episodic scheduling of specific series, implement multi-platform scheduling on VOD and primary scheduler for GAC Family and GAC Living. Wide Orbit (scheduling software), including air schedules, revisions, formats, piece number creation, etc. Bachelor’s degree in communications, film, television, or related field preferred. Full info HERE (8/15)

VICE PRESIDENT OF BRAND PARTNERSHIPS
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Drive sales to new clients and engage with leaders at Fortune 500 brands to understand their needs and our value. Develop a targeted list of prospect accounts, and maintain a solid pipeline of meeting and proposal activity. 7+ yrs of sales experience within the adtech, marketing, data/analytics, and/or advertising research industries required. Full info HERE (8/14)

CORPORATE COMMUNICATIONS MANAGER >>
FANDOM/NYC or LOS ANGELES: Build our external brand through securing press coverage in the B2B space. Daily pitching and regular cadence of secured press coverage in B2B space and develop and maintain a comprehensive database of industry conferences and awards. 6+ years in a communications function at a global entertainment company required. Full info HERE (8/13)

SALES ASSISTANT
UPtv
NYC, NY

Maintain agency accounts including upfront and scatter order entry, inventory moves, and product allocations and Electronic Data Interchange, flowcharts, change notices, handling program changes, booking billboards for marketing sponsorships. (B.A.) in Communication or equivalent; Prior internship experience in sales and/or media industry a plus. Full info HERE (8/13)

PR & MARKETING COMMUNICATIONS MANAGER >>
EDO/NYC, NY: Lead public relations and create marketing materials to contribute to brand awareness and revenue growth. Design and execute PR strategies and campaigns; Write compelling and informative content to engage customers and prospects. 3+ years B2B marketing and/or public relations experience required. Full info HERE (8/12)

COORDINATOR, ACTIVATION

VELOCITY
NYC, NY

Work with Managers and Directors to develop best-in-class multiplatform marketing campaigns for Viacom’s advertisers. Actively participate in brainstorming sessions and assist on RFP responses, and conceptualizing creative ideas. Degree with 1-3 years’ exper working in entertainment, advertising or marketing required. Full info HERE (8/11)

MTV, VH1 & CMT INTEGRATED MARKETING and SOCIAL STRATEGY MANAGER
VELOCITY
NYC, NY

Activation point on RFP responses including but not limited to leading creative briefings and collaboration, vetting concepts with all necessary teams and assisting with presentation as needed. Social Strategy point across the group. 4-6 years of experience developing integrated marketing programs preferably focused on digital/social platforms
required. Full info HERE (8/11)

PRODUCTION MANAGER
VELOCITY
LOS ANGELES, CA

Support the Production team in office, on shoots and post projects. Manage and distribute call sheets, calendars, shoot schedules. Facilitate video conference calls, arrange meetings and guest lists for security. Contract routing: location agreements, guest releases, and contracts. 2 Years + production management on-set experience required. Full info HERE (8/11)

ACCOUNT EXECUTIVE, SALES & BRAND PARTNERSHIPS
MIRRIAD
NYC, NY

Sell new ad product and create detailed business plans designed to achieve goals and revenue quotas. Manage the entire sales cycle and effectively present Mirriad’s advertising solution to prospective clients. Develop/maintain relationships and collaboratively work across various business groups. Proven experience as an Account Executive required. Full info HERE (8/11)

CUSTOMER SERVICE REPRESENTATIVE
UPtv
ATLANTA, GA
Ensure that all subscriber questions and concerns are addressed within response times. Respond to, troubleshoot, and resolve customer issues submitted via multiple communication channels including in-app reviews, social media, and online contact forms. Ability to triage issues and clearly communicate solutions in a concise manner required. Full info HERE (8/9)

ACCOUNT EXECUTIVE
DIRECTAVENUE
CARLSBAD, CA
Expert in campaign management making data-driven recommendations on media plans for optimal results. Responsible for presenting & selling the client on opportunities brought by the media team, working with the operations team to develop and gather data relevant to each client’s individualized needs, supervising the process to successful outcome. Full info HERE (8/9)

ACCOUNT DIRECTOR

TV ONE
NYC, NY

Achieving national advertising revenue targets through direct sales by selling the value and brand strength of the TV One and Cleo TV. Create compelling presentations and proactively keep clients informed of pertinent account and network information. Strong knowledge of the cable industry, and African-American demographics required. Full info HERE (8/9)

LOG EDITOR
TV ONE
NYC, NY

Manages the On-air Program Log construction process; the playlist delivery to Master Control and the reconciliation of such logs for TV One/Cleo TV. Work with Advertising Sales department to assist in placing of spots and create detailed reports. Demonstrated ability to work independently, with a high degree of accuracy and accountability required. Full info HERE (8/8)

MANAGER, BRAND MARKETING

CROWN MEDIA FAMILY NETWORKS
LA, CA

Crown Media is seeking an experienced marketer to join a growing team supporting linear cable networks Hallmark Channel & Hallmark Movies & Mysteries, along with its growing SVOD service, Hallmark Movies Now. This is an exciting opportunity to join a company with top-tier brands and help Crown Media maintain its position as a leader in entertainment. Full info HERE (8/8)

DIRECTOR, PRODUCTION & DEVELOPMENT

DISCOVERY INC
NYC

The Director of Production will help create & develop new original programming for HGTV, as well as manage all aspects of original commissioned productions. Looking for someone with at least 7+ years exp with either production company, network, or streaming service. Must have great unscripted programming knowledge & diverse skillset. Full info HERE (8/7)

EXECUTIVE PRODUCER >>
NEWSMAX MEDIA/NYC:
Responsible for designing and building shows, managing show hosts and production team, identifying and integrating guests, overseeing and executing the production of key video & graphic elements. 3+ yrs EP exp or political news & talk programming. Full info HERE (8/6)

ASSOCIATE PRODUCER >>
NEWSMAX MEDIA/NYC:
Write for fast paced news and opinion show. You are an exceptional storyteller with a command of political news and cultural trends. At least 3 years of national or large market local news experience. Full info HERE (8/6)

SENIOR LINE PRODUCER >>
NEWSMAX MEDIA/NYC:
Responsible for the production and execution of live political news programming, and recorded video segments for television, and digital platforms. 3+ yrs experience line producing. Full info HERE (8/6)

AUDIENCE ENGAGEMENT SPECIALIST >>
WNET/NYC: Dvlp/optimize mktg campaigns to grow audience/viewer engagmt; create message/assets to support efforts. 3+yrs dig. mktg/publicity/aud engmt exp. Strong writing & verbal skills; knwlg of web & soc analytics, SEO & exp mging multiplat campaigns; Full info/apply HERE (8/6)

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