08/01/19: Fortnite's Epic numbers

CynopsisESPORTS

It’s Thursday August 1, 2019 and this is your weekly early morning Esports briefing. For additional longer-form esports news plus jobs, a team directory, glossary, calendar and data, check out our new esports hub updated daily: http://cynopsisesports.com.

With the dust settled after the best Fortnite players in the world met in New York City last weekend to compete in the $30 million Fortnite World Cup Solo and Duos Finals, Epic Games is reporting massive numbers from the event. In addition to over 19,000 fans attending the sold-out event, Sunday saw the Solo Finals reel in concurrent viewership of over 2.3 million across YouTube and Twitch, making the Fortnite World Cup the most-watched competitive gaming event (excluding China) of all time. In addition, Epic Games also announced the Fortnite Champion Series, starting with Fortnite’s upcoming Season X, with players competing weekly with the goal of becoming Fortnite Season X Champions with millions of dollars at stake. Epic is also adding a leaderboard so players can track their progress and follow their favorite players in the quest to become Season Champs.

COMPETITION AND VENUES

Las Vegas once again welcomes the official Evo back to the spotlight this weekend, with play running Aug. 2-4. Event organizers released times for the stream schedule with the following Top 8 finals: Friday – Soul Calibur VI (8p PT); Saturday – Under Night In-Birth Exe: Late[st] (10a PT), Dragonball FighterZ (noon PT), Samurai Shodown (4p PT); Mortal Kombat 11 (8p PT); Sunday – Blazblue Cross Tag Battle (9a PT); Street Fighter V (noon PT), Tekken 7 (3:30p PT), and Super Smash Bros. Ultimate (7p PT).

RFRSH made its split with Astralis and Origen official, confirmed a report from HLTV.org that the two clubs are now operating under a new company called ‘RFRSH Teams.” RFRSH Entertainment CEO Nikolaj Nyholm stated that that the company will now focus solely “on the BLAST Pro Series and other BLAST properties. The management behind RFRSH Teams is also expecting “extensive interest from outside investors” in the company. “We’re proud of the sports performance model and infrastructure we brought to Astralis (and Origen),” Nyholm posted. “Now it is time for the teams to stand on their own legs. Astralis is profitable and Origen among the three best League teams in the West, easily top brands for the next 50+ years.”

Electronic Arts and Respawn Entertainment are opening the doors to the Apex Legends Preseason Invitational, a large scale esports tournament featuring the largest collection of competitive talent ever for an Apex Legends event and running Sept. 13-15 in in Kraków, Poland. Eighty teams will participate with three players per team in a bracketed tournament for a prize pool of $500,000.

MMA promotion ONE Championship is starting to roll out its vision for the company’s foray into esports, announcing a familiar face who will be leading the charge, as well as a partnership for its upcoming events. Carlos Alimurung, who served as Chief Business Officer for Battlefy, is joining the company to serve as CEO of ONE Esports with the company’s first events set to take place in October in Tokyo and December in Singapore. ONE Esports’ first ONE Dota 2 Singapore World Pro Invitational, organized in partnership with PGL, will take place this year on December 20-22 at the Singapore Indoor Stadium, followed by our second ONE Dota 2 Jakarta World Pro Invitational on April 17-19 next year at the Indonesia Convention Exhibition. Each invitational will see the best 12 teams from around the world compete for a prize pool of $500,000. In addition, ONE Esports will host the very first ONE Tekken Tokyo Invitational and the ONE Street Fighter Tokyo Challenge in Tokyo on October 5-6.

The Hearthstone Esports team revealed changes for Grandmasters Season 2, set to start on Aug. 23. To create a unique schedule for Season 2 while ensuring the most competitive matches, each region’s two divisions are being restructured, with the 1st, 3rd, 5th, and 7th place finishers from Season 1 swapping divisions. Details on possible changes to promotion and relegation, Hearthstone Qualifiers and the Masters Tour, tournament structure in 2020, and more will be revealed in the coming weeks.

Overwatch Contenders is gearing up for The Gauntlet: a showcase of the top non-Overwatch League talent in the world and running Oct. 9-13 out of Seoul. Teams headed to the Gauntlet will include those that perform well in the Contenders China, Europe, Korea, North America, and Pacific Season 2 Playoffs, which end September 1. Eight of the ten teams will be split into two groups of four (Group A and Group B), which will be played out in a double-elimination bracket. One team will be eliminated from each group, and the rest will be seeded into an eight-team Finals Bracket.

Electronic Arts and the NFL are giving a facelift to the EA SPORTS Madden NFL 20 Championship Series and announced that this year’s MCS will look to bolster the connection to the sport as all four Madden NFL Major tournaments occur during key NFL moments – the NFL Kickoff, the NFL playoffs push, the Super Bowl and the NFL Draft. Additionally, official NFL partners Pizza Hut and SNICKERS will serve as official MCS sponsors. The Madden NFL 20 Classic will kickoff play from August 30-September 1, serving as an open registration format featuring the largest competitor pool in the history of this event. Held at Esports Stadium Arlington and running on the Madden NFL Twitch and YouTube channels. In addition to the Madden NFL 20 Classic, fans can compete to represent one of the 32 NFL teams in the Madden NFL 20 Club Championship December 18-21. Next is the Madden NFL 20 Challenge occurring January 30-February 1 during Super Bowl weekend. The Madden NFL 20 Bowl concludes the MCS season during the NFL Draft April 23-25.

At the PUBG Mobile Club Open, Tencent announced the launch of the PUBG Mobile World League. The new org is slated to debut in 2020 with more info to be released in the months ahead.

The upcoming Call of Duty franchised league announced its revamped format, that will see its teams sport home-and-away games when it launches as a city-based league in 2020 “We’re thrilled that the future of ‘Call of Duty’ esports will bring more competitive events to fans in cities around the globe,” CoD Esports Commissioner Johanna Faries said in a statement. “With seven teams already signed on, we anticipate a robust slate of events held in all home markets.”

Looking to take scholastic esports competitions to the next level, the Electronic Gaming Federation and ESPN Wide World of Sports Complex will host the national interscholastic high school esports championship tournament from June 12-14, 2020. Teams will earn their way into the national championship by advancing through a series of regional qualifying events in fall 2019 and spring 2020. Additional details, including top teams and tournament format, will be announced in the coming weeks.

Square Enix and Bulkhead Interactive mapped out its esports plans for The Battalion 1944, including an investment of $650,000 of tournament and competition support. Multiple Battalion esports events are in the works, including a FACEIT Pro Series, geared towards pro level teams a major with online qualifiers; championships played in multiple regions, Blitzkieg Premier and Open League support, as well as online tournament support.

TRENDS

Last weekend, the Fortnite World Cup came to New York bringing thousands of participants to watch gamers compete for a $30M dollar prize pool. In live streaming, competitive play was broadcasted across 4 major platforms, and 23 unique channels. Many these channels were user generated content (UGC) Co-Streams, where influencers rebroadcast premium content to drive engagement within their communities. This week Stream Hatchet measures the cross-platform impact of the FWC and the share of UGC by platform:

The Fortnite World Cup was the 2nd most watched esports competition this year (2019): The Fortnite World Cup generated 44.8M H. Watched, placing it 21.3M hours behind the 2019 season of the Overwatch League (62.8M).
Twitch and YouTube dominate Esports Market Share: While Mixer and Facebook generated a combined 1/4M H. Watched, their hours only accounted for 1.3% of the total hours watched (Twitch 53% & YouTube 44%)
YouTube leads in premium, Twitch leads in UGC: YouTube pulled ahead of Twitch in premium channels generated 1.4M more hours watched, Twitch UGC generated 2.7 times as many hours watched as YouTube. UGC Co-Streaming accounted for 36% of the total hours watched.

For more information on the battle between Premium and co-streaming, visit our blog at: blog.streamhatchet.com.

EBS UPDATE

EBS released the finalists for this year’s Tempest Awards, which will be hosted by ESPN’s Arda Ocal. Luminaries at this year’s event will include 2019 Hall Of Fame Inductees: Ed Boon, Co-Creator of Mortal Kombat & Injustice and Creative Director at NetherRealm Studios and Sundance DiGiovanni, Co-Founder, Major League Gaming and CTRL. Receiving the first-ever Sentinel Award for promoting social causes will be Ben ‘DrLupo’ Lupo, while Alex ‘Goldenboy’ Mendez will attend to receive the Ambassador Award for On-Air Personality of the Year. In addition, EBS released its roster for The Watch List, designed to honor industry movers from all sides of the business – from C-level to up-and-comer – who are poised to have a breakout year. Congratulations to all of the finalists and be sure to check out the complete list of all the contenders at https://2019.esportsbizsummit.com/tempest-finalists/. The Tempest Awards will take place on Sept. 11 at HyperX Esports Arena Las Vegas. EBS runs Sept. 10-12. Click here for tickets now.

A CYNOPSIS MESSAGE

Cynopsis’ That Big TV Conference

September 9-10 / NYC

SESSION SPOTLIGHT > Measurement Matters

The holy grail of unduplicated, consistent measurement across platforms remains a hot point for the media sector. This conversation with A+E Networks, CIMM, AMC Networks, Spark Foundry and Viacom will dive into the emergent models around standards, research, and what our community needs to do in order to solve these challenges.

Sponsored by: Sinclair – NY Interconnect – Friend MTS – iSpot.tv – NCC Media – TV Time – Tubi

ACTIVATION

The Kellogg Company is entering the amateur esports space through a new partnership with N3rd Street Gamers, sponsoring a new Overwatch esports tournament with its Cheez-It Grooves product. The tournament, a “Major” in NSG’s National Championship Series will begin on October 4, in Denver. NSG and Kellogg’s will also host National Championship Series Academy Tier events in markets including Dallas, Kansas City, Nashville, Spokane and Colorado Springs. In addition, Kellogg’s is hosting Gaming and Snacking watch parties for The Overwatch League Grand Finals in select Wal-Mart stores nationwide. Shoppers will enjoy Cheez-It Grooves, Pringles and Rice Crispy treat samples, while watching The Overwatch League Grand Finals.

NFL partners Pizza Hut and SNICKERS will serve as official MCS sponsors. MCS Major live tournaments will occur in Pizza Hut Stadium – the new home of competitive Madden NFL with Pizza Hut Stadium serving as the first-ever official virtual stadium rights deal in esports. SNICKERS will return for another season and continue to surround the biggest plays and most memorable moments of the MCS.

ADATATechnology formed a long-term partnership with Team J.Storm and will be sponsoring the esports team with the latest XPG products, including “the world’s first dual-driver gaming headset, the XPG PRECOG gaming headset.” J.Storm is a professional North America-based esports team headed by NBA star Jeremy Lin and consists of two squads, one dedicated to Dota 2 and one to Fortnite.

PLATFORMS

Sportradar and Riot Games are aligning for an integrity services partnership. Under the terms of the deal, Sportradar Integrity Services will monitor the global betting activity taking place with relation to domestic and international League of Legends esports competitions organized by Riot Games and report any potential integrity issues to the company. Sportradar Integrity Services will also be providing Riot Games with access, as needed, to its specialized Intelligence and Investigation Services unit, and the companies will work together to review the esports organizer’s in-house integrity policies, procedures, and future educational programs for professional esports competitors.

StreamMetrics announced the launch of StreamMetrics Audience Measurement, a new syndicated data service that “demystifies livestream and esports viewership by accurately measuring audience size, demographics, and engagement, providing geographically-relevant data to advertisers, sponsors and brands, game publishers, esports tournament organizers, networks, and leagues.” HBSEV, the investment arm of Harris Blitzer Sports & Entertainment, a portfolio of global sports and entertainment properties that includes the Philadelphia 76ers and New Jersey Devils, led StreamMetrics’ series seed investment round.

TEAMS

Houston real estate investor Lee Zieben reportedly agreed to terms to with Immortals Gaming Club to by the Houston Outlaws for a deal value of $40 million, according to ESPN, with the deal expected to close later this month. According to the article, Zieben has a binding letter of intent with Immortals for the purchase, according to sources with paperwork submission and approval of the Overwatch League still pending. Immortals sells the team after they acquired Infinite Esports & Entertainment, the parent of the Outlaws in June.

Gen.G Esports is partnering with Meta Threads in a deal that will see the company produce Gen.G-branded gaming apparel, beginning with the Gen.G 2019 Pro Jersey. “We’re really excited to work with Meta Threads to expand our merchandise offering in the U.S.,” said Gen.G. COO Arnold Hur. “They are a great partner for us and will help us continue to build and reach out to a unique fanbase around the world. We’ve got a lot of exciting plans ahead for all our fans.”

READYUP GAMES OF THE WEEK

ROSTER MOVES

Misfits Gaming named Greg Stangel as the team’s Chief Revenue Officer. Stangel will be responsible for global sales and partner relations as well as strategically growing and driving revenue across the entire organization, including the monetization of future home games of our Overwatch League team, Florida Mayhem. He most recently served at Fox Networks Group where he was Senior Vice President on their Global Solutions team,

The Madison Square Garden Company announced that Dan Fleeter has been named head of MSG’s esports division. Fleeter most recently served as vice president of Corporate Development for The Madison Square Garden Company and was on the Board of Directors of Counter Logic Gaming. He will now oversee all business operations for CLG and serve as CLG’s chief operating officer.

GameWorks announced today the promotion of Kelli Spence to VP, people and culture. In this new capacity, she will be focused on initiatives centered around enhancing the employee experience, from identifying talent and recruiting through retention and creating career paths for team members as well as ensuring a rewarding culture. This includes oversight of training, benefits, incentives and employee relations.

A CYNOPSIS MESSAGE

The 7^th Annual Cynopsis Digital Awards

Entries Due TODAY (AUG 1 @ 11:59PM ET)

The Cynopsis Digital Model D Awards is looking for: Innovators. Inspirers. Creators of all kinds. For the 7th year in a row, we celebrate those in online video content and advertising who are at the forefront of the industry, elevating it with their state-of-the-art contributions to branded content, technology, ad campaigns, and original content.

ABOUT MODEL D ABOUT “IT LIST” ENTER NOW

ON THIS WEEK in 1992: Mortal Kombat is first released in arcades.

Trivia: The game Fallout: New Vegas features a fedora-wearing corpse found inside a refrigerator amid a radioactive wasteland. This is a nod to which famous character who attempted a similar tactic to escape an atomic bomb? (Email [email protected] with your answer and be sure to include your name, company and city.)

Answer to Our Last Sports Trivia Question: Raul Julia’s final film appearance was in which movie, based off the popular video game franchise? Answer: Street Fighter. Kudos: Matt Sautter-WideOrbit/Harrisburg; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank

For more news and coverage, check out: http://cynopsisesports.com (updated daily).

Later — Chris

Chris Pursell @VegasandVine
Kerry Smith Division President Access Intelligence Roberta Caploe Publisher @robertacaploe	Cynopsis Ad Sales Mike Farina 203-218-6480 Albert Nassour 917-545-3129	Cynopsis Job Listings Sales Trish Pihonak 203-899-8459 Director of Operation

CYNOPSISJOBS – For More jobs, please visit Cynopsis.com

DIRECTOR of SALES, USA >>

NHNZ: Generate and maximize sales for NHNZ in the USA through proactive, business orientated, results driven client management. Self-starter with a clear creative vision and an understanding of all things TV. Full info HERE (8/15)

DIRECTOR, PRICING & PLANNING >>
Fuse Media/NYC: Play a critical role in the design, development, planning & execution of our comprehensive product & services pricing strategy. 10+ yrs ad sales exp w/strong understanding of pricing a variety of inventory, within the NY mktt (Nati’l Broadcast/Cable ntwrk) Full info HERE (8/15)

SALES ASSISTANT >>
REELZ/NY: Responsible for providing service to clients on a daily basis, maintaining sales orders and supporting Account Executives and the Management team. BA/BS & Wide Orbit experience preferred. Full info/apply HERE (8/15)

DIRECTOR OF TEAM SALES >>
Momentous/Remote: Responsible for building relationships with professional teams, colleges and universities, coaches, trainers and dietitians to sell our products on a long-term basis. 3+ yrs of team sales exp, preferably in food or supplements. Full info/apply HERE (8/15)

AD SALES ANALYST >>
Discovery Inc/NYC: seeking numbers whiz to learn & leverage rsrch resources to provide data-driven intel for ad sales/mkting initiatives on media rsrch team. Utilize data systems & translate info into digestible presentations. 1-2 yrs media exp. Full info HERE (8/15)

CORPORATE COMMUNICATIONS COORDINATOR >>
BECK Media/Santa Monica CA: Seeking a team member with 2-4 years of corporate communications experience, strong writing chops, deep interest in the business of sports and sponsorship/ strategic partnership experience. For more information apply here (8/15)

MGR, CAMPAIGN REPORTING & ANALYSIS >>
Viacom/NYC: Resp for media campaign reporting, data aggregation & analysis for performance mktg initiatives. 3-5 yrs exp digital mktg & analytics role on either in-house/client side or at a media or dig. agency w/exp in programmatic & social measurement. Full info HERE (8/13)

MGR, MULTI-PLATFORM MEASURMENT & ANALYTICS >>
Viacom/NYC: Develop/produce regular & ad-hoc reporting, providing various corp stakeholders w/an understanding of how Viacom’s brand portfolio is consumed by distributor and platform.3-5 yrs of exp in TV /video audience research. Full info HERE (8/13)

EXECUTIVE PRODUCER, MORNINGS WITH MARIA >>
Fox Business Network/NYC: Responsible for overseeing content for a three-hour morning cable television news program. 8+ years’ experience producing at a local station or News network, Full info HERE (8/12)

DIRECTOR, AD SALES >>
The Weather Channel and Entertainment Studios/Chicago: responsible for generating ad revenue for the Midwest and Detroit Region and achieving target goals. Serve as primary lead with Midwestern Region agency and client relationships. 10 yrs of relevant exp with demonstrated achievements. Full info HERE (8/12)

MGR, CORPORATE RESEARCH & ANALYTICS >>
Viacom/NYC: Responsible for audience analysis of media consumption for Viacom TV networks & competition at the corporate level. Deep interest in entertainment, TV & the media business. 5+ yrs exp with Nielsen audience analytics. Full info HERE (8/8)

SPECIALIST, AFFILIATE SALES & MARKETING >>
MLB/Secaucus, NJ: Knowledge & passion for baseball and hockey, as well as the media industry a must. Support the affiliate sales dept thru variety of mktg & acct mngmnt tasks. 2-4 yrs exp in TV, advertising, affiliate sales or production industries are preferred. Full info/apply HERE (8/8)

VP, UNSCRIPTED DEVELOPMENT >>

Brian Graden Media (BGM)/Hollywood CA: Lead team’s ideation of program concepts, w/boundless enthusiasm for their own ideas, as well as others. Create sales strategies. Exp w/successful track record at production company/studio in a development role actively selling shows. Full info HERE (8/8)

MGR, AD SALES PARTNERSHIPS >>
A+E Networks/NY: Manage the departmental activities for monetizing network content & assets to drive national ad sales revenue for A+E Networks, Lead 360 ideation & response on all RFPs under assigned categories, including meeting w/ account executives, advising on pitch strategy & leading brainstorms w/ internal resources. Full info HERE (8/8)

COORDINATOR & MGR AD SALES MARKETING (LA) & MGR, INTEGRATED AD SALES MARKETING (NY) >>
Discovery Inc/LA & NYC: Strategic visionaries to help dvlpmnt & execution of cross-pltfrm mrkting prgrms for studio & ent ad sales sponsorships for Food, HGTV and Discovery networks. Collaborate w/sales/internal teams to dvlp multi-pltfrm RFP responses. APPLY (8/7)

SALES ACCOUNT EXECUTIVE>>
XUMO/NYC: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

SALES ACCOUNT EXECUTIVE>>
XUMO/LA: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

SALES ACCOUNT EXECUTIVE>>
XUMO/Chicago: Resp for growing adv revenue from an assigned list of ad agencies & regional territories. Dvlp sales strategy & strategic plan for generating ad sales for the roster of nat’l clients within your assigned list. 5+ yrs National TV or Digital, programmatic, ad sales exp. Full info HERE (8/7)

AD SALES- ASSOCIATE ACCOUNT EXECUTIVE, DIRECT RESPONSE>>
Crown Media Family Networks/NY: This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response advertisers for. BA/BS req & Min 2 yrs exp. Apply HERE (8/6)

DIRECT RESPONSE, VP>>
ION MEDIA/NYC: Oversee/mng all aspects of the Direct Response (DR) business for ION Television. A deep knwldg of DR Market. 15+ yrs of DR selling exp in media or a related field. 3+ yrs of exp managing people or leading a sales team. Strong negotiation skills. Full info HERE (8/6)

ASSISTANT TO EXECUTIVE PRODUCER>>
The Steve Wilkos Show/NYC: Liaison between Executive Producer and prod staff regarding meetings, updates, and staffing. Min 1 yr prod exp or admin exp in TV setting pref’d. Self-starter w/ Advanced knowledge of Microsoft Office (Outlook, Word, PowerPoint, Excel). Full info HERE (8/2)

BOOKING PA>>
The Steve Wilkos Show/NYC: Book guests and multiple stories to appear on the show work w/guests who will appear on the show while they are in town for taping. Min 1 year of TV exp with a talk show, news or court program, or other relevant experience (including internships) or BA deg pref’d. Full info HERE (8/2)

VP SALES>>
The Design Network/NYC: Lead sales with brand partners, advertising agencies, and grow its revenues in OTT. Experience in working with Sr management to align sales strategies and solutions. Full info HERE (8/2)

SENIOR ANALYST, AD SALES RESEARCH>>
Discovery/NYC : Seeking rschr w/ strong knwldg of Nielsen data/reporting systems & exp leveraging variety of rsrch to provide data driven intelligence in support of ad sales/marketing for lifestyle brands. Provide data/insights incl audience profiles/trends & market/industry intelligence. 3-5 yrs exp req’d. Full info HERE (8/2)

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Manage ad agencies and partners to help maximize ROI on marketing campaigns.
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Oversee and coordinate the ongoing projects for the creative services team and external vendors.
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Represent the needs of our development and licensing partners and advocate on their behalf to achieve their product goals.
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https://jobs.disneycareers.com

Communication and public relations strategy; work to dial in strategic product-specific messaging particular to each individual licensee and game title.
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https://jobs.disneycareers.com

Writing well designed, testable, efficient code that adheres to industry best practices.
Senior Software Engineer
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http://www.ayzenberg.com/jobs

Concept, design, and animate key visuals and motion packages to work across a variety of mediums — including broadcast, digital, and social formats.
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Pasadena CA
http://www.ayzenberg.com/jobs

Track outgoing/incoming digital assets (audio files, cinematic movies, menu text strings).
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Los Angeles CA
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Supporting the development, coordination and execution of the marketing campaigns.
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