05/06/24: Cynopsis Media Tech Update

A CYNOPSIS MESSAGE FROM BRIGHTCOVE

BRIGHTCOVE
The world’s most trusted streaming technology company.
Innovating what’s next in streaming.

AVOD, SVOD, TVOD, and hybrid–monetization options that fit your audience
FAST channel creation and distribution capabilities
QoE Analytics and Insights to deliver metrics that drive business
We keep innovating for one simple reason: that’s what our customers need, too
1263 years’ worth of content streamed daily | 207M avg unique viewers per week
2X Technology and Engineering Emmy winners

Let’s take your streaming to the next level.

Medias First Morning Read
Monday May 6, 2024

Apple beat analyst estimates for the quarter, with revenue of $90.8 billion versus the $90.3 billion expected. Growth in Greater China dipped 8% year-over-year, less than Wall Street had expected, while services revenue hit $23.87 billion, up from $20.91 billion last year, and a record high. Apple also announced it was authorizing an additional $110 billion for share repurchases and increased its dividend to $0.25 per share.

The battle between TikTok and Universal Music over royalty payments and AI policies ended with a deal the companies say will “deliver improved remuneration for UMG’s songwriters and artists, new promotional and engagement opportunities for their recordings and songs and industry-leading protections with respect to generative AI.” With UMG music back on TikTok after a ban that began in February, the two will collaborate on new monetization opportunities utilizing TikTok’s growing e-commerce capabilities.

Gray Television continued its rollout of NextGen TV in its market with several key initiatives to advance the transition. Among other consumer benefits, NextGen allows broadcasters to deliver superior picture quality and immersive sound. “For many years, broadcasters have been promising to use NextGen TV to bring superior picture quality and immersive sound to viewers,” said Pat LaPlatney, Gray’s president and co-CEO. “Gray is proud to be among a handful of leading broadcasters who are now delivering on that promise. Our stations in Louisville and Las Vegas are just the beginning of Gray’s efforts to launch more of its NextGen TV stations.”

Samsung Ads took to the NewFronts to tout a new lineup of sports, music, family and entertainment content on FAST service Samsung TV Plus. Among the sports offerings are live streams of the games of American Hockey League team the Ontario Reign, a Major League Baseball channel with recaps and replays, and channels dedicated to the PGA Tour. That’s in addition to new tools to enable advertisers to leverage AI for enhanced targeting and performance-driven outcomes. “Our AI and data-driven advertising solutions will better help advertisers meet their objectives across the full marketing funnel, from achieving mass reach to bottom-of-funnel outcomes like customer acquisition,” said Michael Scott, VP, Head of Ad Sales and Operations at Samsung Ads. “Advertisers will have a direct connection to audiences who frequently return for quality content.”

A CYNOPSIS MESSAGE FROM BRIGHTCOVE

BRIGHTCOVE
The world’s most trusted streaming technology company.
Innovating what’s next in streaming.

AVOD, SVOD, TVOD, and hybrid–monetization options that fit your audience
FAST channel creation and distribution capabilities
QoE Analytics and Insights to deliver metrics that drive business
We keep innovating for one simple reason: that’s what our customers need, too
1263 years’ worth of content streamed daily | 207M avg unique viewers per week
2X Technology and Engineering Emmy winners

Let’s take your streaming to the next level.

ADVERTISING

There are common misconceptions and misunderstandings around ad fraud, transparency, and brand safety, along with confusion regarding who is ultimately responsible for monitoring these issues, according to “Exposed: 5 Inconvenient Truths We Learned From Marketers,” a VAB study from Advertiser Perceptions. Key findings include:
– No single party is willing to assume responsibility for addressing ad fraud. Thirty-two percent of marketers say brands are responsible for preventing ad fraud, and another 27% say agencies are responsible.
– Marketers face persistent ad fraud with little recourse or power to address it. The main recourse taken by marketers is to shift some ad dollars away from the offending digital platform; 88% of marketer respondents report having shifted some of their ad budget to another platform as a result of discovering digital ad fraud.
– While over 80% of marketing professionals say ad fraud is a major concern, only 32% of brands and 27% of agencies are prioritizing brand safety over cost.
– A lack of transparency prevents marketers from understanding and identifying where the risks of ad fraud exist – more than half of marketers mistakenly believe the cost of their ad placements has no bearing on the likelihood of ad fraud.
“Over the last year, it’s been impossible to ignore the headlines filled with the repercussions of ad fraud and the lack of digital transparency. Yet, we’ve noticed a curious silence on this topic among marketers—the same marketers who loudly and rightfully demand their TV advertising meet strict brand safety guidelines and adhere to rigorous third-party measurement,” said Danielle DeLauro, EVP, VAB. “From misaligned KPIs to an imbalance in power to limited oversight, most marketers are clearly struggling to understand the consequences of their digital investment decisions. The good news is there is recourse and a path forward. By actively demanding transparency from media partners, marketers can reclaim true stewardship of their brands and work towards a business-building future.”

At the IAB NewFronts, FuboTV unveiled a suite of four new CTV ad units. Now available for brands are Marquee content sponsorships, enabling advertisers to curate highly visible content carousels located on Fubo’s home screen; Interactive Ads, designed to increase audience awareness and drive conversion; Pause Ads which can be outfitted with a QR code for additional engagement opportunities; and Enhanced Banner Ads, to give advertisers more precision in reaching their desired audiences. “As a company of firsts, Fubo’s ethos is rooted in innovation and enhancing ad opportunities on our platform is the next iteration of this,” said Dina Roman, SVP, Global Ad Sales, Fubo. “Our new ad units make way for high impact brand activations that drive even deeper levels of attention and engagement.”

Google took to the stage at NewFronts to announce partnerships with companies using its Display & Video 360 tools, including Disney, Warner Bros. Discovery and Paramount Global. In another update, Google reported it is one of the first partners to directly integrate into Disney’s Real-time Ad Exchange (DRAX).

Among the announcements at Roku’s NewFront event was deal with The Trade Desk, giving the DSP’s advertisers direct access to Roku via a private marketplace and enabling advertisers using the Trade Desk to “suppress incremental households that have seen their linear TV ads. Roku also said it made iSpot a preferred third-party TV/streaming measurement partner, and ahead of the Paris Summer Olympic Games on NBCUniversal, has launched the NBC Olympic Zone on Roku, allowing users to browse through live and upcoming programming.

The Acceptable Ads Committee announced a new milestone: Acceptable Ads Standard now governs the browsing experience of 350 million users worldwide, a 40% increase in users that view Acceptable Ads in the past 2 years. “Prioritizing the needs of users has, and will continue to be, essential,” stated Terry Taouss, President of the Acceptable Ads Committee. “Intrusive advertisements alienate users, and this ultimately affects both publishers and advertisers. The growth of the Acceptable Ads Standards is proof that users are not necessarily opposed to advertising, but rather they are opposed to the types of ads that do not respect their choices. The Standard offers clear research-backed guidance for industry stakeholders that aligns with user preferences and sets an example for creating engaging digital experiences.”

AC&M Group, a marketing agency specializing in connecting brands and consumers with cultural insights, announced the acquisition of Argentina-based Axlot, specializing in web development, digital advertising, analytics and digital innovation. The acquisition is aimed at enabling culturally relevant marketing strategies with advanced digital solutions such as web and app development, interactive experiences, programmatic media planning and buying and marketing automation. “This move is more than an expansion; it’s a commitment to our clients,” said Jaime Cardenas, co-founder and CEO of AC&M Group. “Together, we’re setting new benchmarks in multicultural marketing, ensuring our campaigns are as dynamic and multifaceted as the communities we serve.”

STREAMING

Cineverse has debuted cineSearch, a new content search and discovery service. Available in public Beta, cineSearch aims to redefine how audiences interact with movies and TV shows. Viewers chat with AI video adviser Ava, who gives personalized recommendations. “In our eyes, cineSearch is a win-win-win – using AI to solve actual problems that our industry has to contend with in order to keep serving fans, creators, and all of the platforms that connect the two,” said Cineverse Chairman and CEO Chris McGurk.

Agora, a platform for real-time engagement APIs, unveiled its latest innovation, Adaptive Video OptimizationTM (AVO) along with support for the AV1 video codec. The technology harnesses the power of machine learning to dynamically adjust parameters at every step from capture to playback to deliver an enhanced live video streaming experience. “Reliable and high-quality live streaming is essential in today’s video-dominated media landscape,” said Tony Zhao, CEO and Co-Founder of Agora. “Our Adaptive Video Optimization technology enables smooth delivery of every call and livestream—despite network variability, user’s location or device. These improvements increase engagement and empower Agora’s customers to provide the highest-quality live video user experience.”

Paramount+ leads all streamers in ad impressions, peaking at 6.37 billion in 1Q24, according to data from AdImpact. HBO Max had the next highest level of impressions in the quarter, followed by Hulu and Disney+ and Prime Video. Disney+ and Amazon Prime saw declines in impressions from 4Q23 to 1Q24, likely due to a drop in viewership or changing content offerings. “Our analysis shows a seasonal variance among streaming providers, with impressions at their highest around the holiday season which is typically a peak time for viewership and subscription,” said Don Norton, General Manager, Data Solutions, AdImpact. “Bundles have also grown in prominence as the streaming market evolves, and we expect this to continue with the coming joint sports venture and as streamers face pressure to maintain subscribers amid cost-cutting measures by consumers.”

Kantar introduced a new integration with Meta to measure ad effectiveness within its LIFT and LIFT+ products, without cookies. The integration enables Kantar to retrieve Facebook and Instagram ad exposure information for a cohort of panelists from Kantar’s Profiles Network, panelists who have explicitly opted-in to have their Meta data analyzed by Kantar. On receiving ad exposure data, Kantar is then able to apply the Brand Lift Insights methodology to evaluate the impact of the advertising.

Streaming technology company Brightcove has implemented Amazon Q Business, a generative AI assistant on Amazon Web Services. Brightcove is leveraging the new assistant internally for real-world use cases applicable to the media and entertainment technology sector, and launched the “Brightcove Expert Bot,” an AI-powered chatbot embedded into the internal tools, as a new resource for the customer and product support teams.

Digital advertising platform GumGum announced a 38% reduction in bidstream carbon emissions in 2023 through its partnership with Assertive Yield. The collaboration between GumGum and AY aims to assist platforms and publishers with more efficient bidstreams, resulting in decarbonization and sustainability. Through AY’s Traffic Shaping technology, GumGum optimized relationships with DSP partners by applying Query Per Second thresholds tailored to each partner’s specific needs.

Adtech company Sabio Holdings announced a streaming app partnership with SNN, a multimedia financial news portal covering the Nano, Micro, and Small-Cap markets. Sabio will leverage its complete end-to-end tech stack to power the SNN media network’s streaming apps. This strategic partnership will bring exclusive content from leading financial experts to streaming consumers across mobile, smart TVs and desktop devices globally.

MEASUREMENT

Integral Ad Science announced a first-to-market integration with Roblox, the immersive platform for connection and communication. Available for advertising campaigns on Roblox later this year, IAS’s Viewability and Invalid Traffic (IVT) Measurement products will provide advertisers increased transparency into the quality of their Immersive Ads within complex 3D environments. “IAS is dedicated to supporting advertisers wherever they are, and that includes providing unique, effective ad measurement solutions across emerging mediums such as immersive 3D environments,” said Lisa Utzschneider, CEO, IAS. “Our partnership with Roblox makes us the first measurement provider to bring enhanced visibility and transparency to the world of 3D immersive experiences on Roblox, giving advertisers the assurance they need that their ads are driving engagement and reaching real users.”

Great American Media has partnered with VideoAmp for ad buying measurement and data capabilities transacting on the company’s linear channels, Great American Family and Great American Faith & Living. “VideoAmp has worked hard to deliver big data measurement capabilities that show the value we deliver to advertisers and enable us to report on how our channels target and optimize consumers engaging with our brand,” said Bill Abbott, President and CEO, Great American Media. “As advertisers make Christmas buying decisions, they can do so with confidence knowing the industry has a solution that accurately measures linear TV audiences.”

Media platform Teads unveiled an initiative in omnichannel video advertising, merging the power of omnichannel video with the precision of attention metrics to redefine campaign success. This initiative encompasses two approaches: CTV with TVision and Omnichannel with Adelaide. “Over the past year, Teads has made remarkable strides in attention measurement, and as we look to the future, we’re dedicated to pushing the boundaries even further,” said Neala Brown, SVP, Strategy & Operations, Teads. “Our vision is clear: to harness the transformative potential of attention data and translate it into tangible results for our clients, setting a new standard in the industry.”

A CYNOPSIS MESSAGE FROM BRIGHTCOVE

BRIGHTCOVE
The world’s most trusted streaming technology company.
Innovating what’s next in streaming.

AVOD, SVOD, TVOD, and hybrid–monetization options that fit your audience
FAST channel creation and distribution capabilities
QoE Analytics and Insights to deliver metrics that drive business
We keep innovating for one simple reason: that’s what our customers need, too
1263 years’ worth of content streamed daily | 207M avg unique viewers per week
2X Technology and Engineering Emmy winners

Let’s take your streaming to the next level.

 

Cynopsis Team

Robbie Caploe
VP/Group Publisher
[email protected]

Lynn Leahey
Editorial Director
[email protected]

Kerry Smith
Division President
Access Intelligence

Albert Nassour
Executive Director of Sales
917-545-3129
[email protected]

Stephanie Cronk
Senior Marketing Director
[email protected]

 

Cynopsis Job Listings Sales
Rob Hudgins

Cynopsis General Inquiries
[email protected]

CynopsisJobs
Check out more jobs in Cynopsis Classifieds »
Job of the day
VICE PRESIDENT, RESEARCH >>
GREAT AMERICAN MEDIA/NEW YORK:
Manages information flow & develops analysis on a timely basis to the Great American Media team. Data includes all relevant Nielsen, Video Amp & streaming reports for all Company properties, including Overnights, Sales Estimates, Daypart analysis & information required by various departments to position the company in the marketplace. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST
>>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

DIRECT RESPONSE ACCOUNT EXECUTIVE

TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE

GENERAL SALES MANAGER

CUMULUS MEDIA
DALLAS-FT. WORTH

Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE

MANAGER, LEGAL & BUSINESS AFFAIRS

TV One
SILVER SPRING, MD – HYBRID REMOTE

Work as a core member of our team, interfacing with TV One’s Marketing, Programming & Production, Public Relations, Operations, Ad Sales and Content Distribution departments and lead the negotiation of contractual business terms for a particular subset of our contractual engagements with clients, vendors and contractors. Full info HERE

GENERAL MANAGER

PAC-12 ENTERPRISES
SAN RAMON, CA (HYBRID)

The General Manager is a strategic entrepreneurial leader w/in-depth insight into the evolving media marketplace. You will have a unique combination of executive mgmt, bus dev, and production ops leadership exp; with a proven track record of developing, executing, and maximizing lucrative opportunities for production/media content organizations. Full info HERE

ADVERTISING TRAFFIC INDIVIDUAL CONTRIBUTOR (INSP)
>>
INSP/CHARLOTTE, NC: Traffic Services is critical to the success of the company as it oversees revenue dollars by managing and scheduling programming, commercial and promotional inventory for broadcast as well as assist in the day-to-day operations to ensure prompt and accurate execution of logs, sales orders and copy across all INSP, INI and external clients. Full info HERE

CTV ACCOUNT EXECUTIVE
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR

AKA NYC
NEW YORK

Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote:
Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

VP OF FINANCE & ACCOUNTING
>>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE

Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK

Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

MANAGER, CONSUMER MARKETING

TV One
SILVER SPRING, MD – HYBRID REMOTE

Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full info HERE

MOTION GRAPHIC DESIGNER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Conceptualize, develop, design and animate digital & social videos across various content verticals including entertainment, lifestyle, fashion/beauty and TV One Networks’ show extensions and develop designs for promo campaigns, original movies, and original and acquired series, original movies, and all network and branding initiatives. Full info HERE

PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE

SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE

DIRECTOR, CUSTONER ACQUISITION

GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)

Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE

Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SR. DIRECTOR, DISTRIBUTION COUNSEL

A+E NETWORKS
(Remote)

Partner with distribution attorneys/distribution team to achieve maximum value and rights from strategic deal development through drafting. Negotiate legal distribution deal terms and rights for the linear networks, TVE, VOD, OTT, SVOD, FAST and digital across all platforms. Min. 10 years relevant television/cable network legal distribution exp. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT
>>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

CLIENT SOLUTIONS COORDINATOR

UP ENTERTAINMENT
NEW YORK, NY

Play a pivotal role in providing project management and administrative oversight for the UP & Aspire Client Solutions Ad Sales team as well as development and execution of linear and digital sponsorships, ensuring all elements related to the sponsorships are coordinated, scheduled, and executed correctly. Full info HERE

SENIOR DIRECTOR OF AD SALES
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
LOS ANGELES, CA

Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

ACCOUNT DIRECTOR
FUTURE TODAY
CHICAGO

Represent Future Today, selling an expansive portfolio of O&O CTV apps, inclusive of HappyKids, Fawesome, The LEGO Channel, FilmRise, Blippi. 5+years selling linear/streaming/OLV exp req. Biz dev position inclusive of direct, pmp/pg. Solid relationships; agency & client. Full info HERE

VP/HEAD OF ADVERTISING SALES

FREEBEE
FL/NYC Remote

Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

BUSINESS PARTNERSHIPS AND DEVELOPMENT EXECUTIVE >>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Proactively identify, research, and develop new opportunities for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, & other media & digital/social outlets. Support creation and present strategic, cross-media concepts to multiple stakeholder groups that meet our client’s business objectives. 8 + yrs of business dev. exp. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

@{optoutfooterhtml}@

Related Stories

12/15/24: Cynopsis Jobs

CLADS CAREER PIC SLIDER 2

Sunday December 15, 2024 VICE PRESIDENT, POLITICAL SALES >> NEXSTAR MEDIA GROUP, INC./WASHINGTON, DC: Lead the company’s political advertising revenue across its dynamic portfolio of broadcast stations. Responsible for developing sales strategies tailored to the fast-paced, high-stakes political advertising market. You will possess an understanding of the political advertising landscape, and the ability to forge […]

Cynopsis 12/13/24: Adult Swim launching “Comedic Side Effects”

Adult Swim launching "Comedic Side Effects"

Friday December 13, 2024    IN THE NEWS Warner Bros. Discovery has created a new corporate structure, splitting its linear and streaming content assets into two separate and distinct operating divisions. WBD’s Global Linear Networks division will include its linear networks like TBS, TNT and HLN; while its Streaming & Studios division will house the […]

12/11/24: Cynopsis Jobs

shake hands

Wednesday December 11, 2024 COUNSEL, LEGAL & BUSINESS AFFAIRS >> MLB NETWORK/SECAUCUS, NJ: Responsible for a variety of matters, including services agreements, production related agreements, talent agreements, software and other technology related agreements, licensing and programming agreements, third party rights clearances, distribution agreements, contract summaries, confidentiality, and general contract matters. Full info

Cynopsis 12/11/24: Matt Gaetz lands at far-right OAN

Matt Gaetz lands at far-right OAN

A CYNOPSIS MESSAGE FROM GREAT AMERICAN MEDIA Great American Family Breaks into Top 25 in Just Three Years Great American Family’s rapid growth is fueled by the success of Great American Christmas, making us one of only 11 networks to see a rise in viewership this November. Welcome Home to the most authentic Christmas celebration […]

CynCity

Cynsiders