| A CYNOPSIS MESSAGE |
Short Form Content calls for a Large-Scale Celebration
Cynopsis Short Form Video Festival in NYC
March 6 / 3:30 – 7:15PM
Register to hear panels that address the rapid evolution of short form, led by experts from Attn:, Awesomeness, Bleacher Report, Canvas Media Studios, CNE, Kovert Creative, Hollister, One X Studios, Red Bull Media House, Viacom and Whistle. The awards program spotlights our impressive 2019 finalists , and offers networking, networking, networking ( see who’s attending )!
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Two major global media conglomerates, Comcast Spectacor and South Korea’s SK Telecom, are teaming up to form a global esports joint venture named T1 Entertainment & Sports. The initiative will include the SK Telecom T1 League of Legends (LoL) Champions Korea (LCK) team, as well as teams in competitive gaming segments that include Fortnite, PlayerUnknown’s Battlegrounds, Super Smash Brothers, Hearthstone and Apex Legends. The T1 joint venture will blend the strengths of the two esports organizations and will feature operations in Seoul, Philadelphia and Los Angeles. Comcast’s Philadelphia Fusion and Fusion University Overwatch Contenders franchises will not be part of the T1 joint venture and will remain fully owned and operated by Comcast Spectacor, however.
G2 Esports locked in a $17.3 million funding round that includes participation from prominent New York investors and a slate of global tech moguls. Joining the lineup are investors such as Seal Rock Partners, Inner Circle Ventures, Al Tylis and Dan Gilbert, who join Parkwood Corporation and Everblue Management to lead the round. Alongside this group, G2 also includes tech and sports entrepreneurs including Yext Co-Founder and President, Brian Distelburger; Doodle Founder, Myke Naef; and Topgolf Media President, YuChiang Cheng; among others. The new capital will be used to accelerate global expansion, fund franchise fees, and continue to invest in world-class business and content operations.
Twitch and Team Liquid are bonding, with the two brands unveiling a multi-year partnership that will see the platform become the exclusive sponsorship sales representative of the organization. The deal will give Twitch the exclusive rights to manage sales and to broaden Team Liquid’s connections with brands seeking to design disruptive and thoughtful partnerships with one of the world’s most accomplished esports teams. According to the announcement, the accord also provides one-stop access to Team Liquid and the 360-degree promotional opportunities found on Twitch, streamlining the hurdles brands frequently encounter when trying to enter the space.
Major League Soccer inked a one-year partnership with Twitch to boost its base and provide next month’s eMLS Cup with more prominent placement on the site. According to Bloomberg, the league is also considering expanding the partnership to include nongaming content which might include highlights or other video content from its 24 teams.
DreamHack and 7Sports, ProSiebenSat.1 Group’s sports business unit, locked in a licensing agreement that allows the platform to report exclusively on TV in Germany and online about all DreamHack festivals. “DreamHack produces hundreds of hours of high-quality esports content every year, and this partnership with 7Sports further shows the value of that content. We look forward to seeing this content being used by the creative and talented teams of ran eSports and eSports.com,” said DreamHack CEO Marcus Lindmark.
Esports fans often compose only a sliver of a title’s overall community. FanAI compared the followers of a game’s official handle with followers of related esports handles to study the crossover between casual and competitive fans. Valve’s Counter-Strike: Global Offensive showed the greatest crossover between fans of the game and fans of its esports scene. 37% of @CSGO_Dev followers also follow one or more related esports handles. By contrast, only 2% of @ClashRoyale followers also follow a Clash Royale League handle. This disparity is in part due to the title’s audience segment. Games with the least crossover were titles that emphasized casual, pick-up-and-go play, while more competitively focused titles had more fans in common. These results suggest that games with a deep competitive focus are often better suited to becoming fully fledged, independent esports, rather than marketing promotions for a publisher.
INDUSTRY
Whistle released findings from its latest research study “From Nerdy to Norm,” detailing Gen Z males’ opinions on gaming (more info can be found HERE). Among the highlights:
- For Gen Z, gaming is the new “going to the mall.” Playing and watching is the way they socialize.
- Unlike millennial males, gaming for Gen Z is less about measuring up against their friends, and more a point of connection, camaraderie and companionship.
- More than three in four Gen Z males are regular video game watchers, a 25% increase over their millennial counterparts.
PlayBrain, a company that powers esports events in Japan, announced a $1.9 million seed round led by BITKRAFT Esports Ventures. PlayBrain will use the new funding to scale the team, accelerate growth, and support costs to lead the creative direction, operation and commercialization of League of Legends Japan League.
NAB Show is introducing the “Esports Experience” to the annual confab. The new exhibit floor destination located in the North Hall of the Las Vegas Convention Center and features exhibits, a theater and educational programming that showcase the latest online gaming trends and content delivery technologies. The 2019 NAB Show will be held April 6-11, with exhibits April 8-11.
Tencent is becoming the latest name to enter the cloud gaming wars. A session at GDC 2019, according to GamesIndustry, saw plans for Tencent Instant Play, a platform that will operate similarly to Microsoft’s Project Xcloud and Google’s Project Stream, in partnership with Intel and covering both Windows PC gaming and Android mobile.
After nearly 13 years as President and COO of Nintendo of America, Reggie Fils-Aime is set to retire. His last day with Nintendo will be April 15 with Doug Bowser, NOA’s current Senior Vice President of Sales and Marketing being tapped to succeed Fils-Aime. “I really appreciate everything Reggie has done for Nintendo,” said Shuntaro Furukawa, President of Nintendo Co., Ltd. “Inside and outside our company, Reggie is known as an exceptional leader. We are grateful that he is leaving the business in good shape with strong momentum. While we will miss him and we wish him the very best in his retirement, we are also pleased to have such an able successor ready to step into that role. Doug Bowser and the rest of the team will ensure a seamless transition and continued momentum for Nintendo.”
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| A CYNOPSIS MESSAGE |
Tuesday, June 11 / 11:45AM – 5:00PM / CNVS, NYC
[SUPER EARLY RATES EXPIRE TOMORROW]
You’ll want to be in the room when these thought leaders tackle the most significant measurement challenges in today’s media landscape. Speakers will be joining us from A4, A+E Networks, CIMM, FOX, Google, Hulu, Kantar, McKinsey&Company, Media Rating Council, Omnicom, Publicis Spine, USIM and more.
Register your team today to save over $200/person!
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ON THIS DAY in 1998 – Namco releases Tekken 3 for the PlayStation
Trivia: In the Alien universe of movies and games, what is Ripley’s first name? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: Dirk the Daring is the main character for which groundbreaking game? Answer: Dragon’s Lair. Kudos: Chris Davies-Virgin/London; Danny Araque/NY; Luke Watson-Essential TV/NY; Patrick McOwen-Comcast Spotlight/North Wales; Matt Sautter-WideOrbit/Harrisburg; Rick Dascher-Turner Studios/Atlanta; Gabrielle Fredrick-National Geographic/DC; Jason Lake-Complexity Gaming/Dallas; Andy Pittman-TAMU/College Station; Greg Dudsic/Venice; David Siegel- Disrupt247 Media Consulting/Beverly Hills; Jaymz Wooden-Bottelsen American Dart Lines/Santa Maria; Andy Babb-Super League Gaming/Santa Monica
Later — Chris
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| CYNOPSISJOBS – For More jobs, please visit Cynopsis.com |
MEDIA PARTNERSHIP INTERN/AD COUNCIL/NYC: Participate in partnership kick-off calls, related meetings & help project mng as needed. Take notes during calls, recap meetings, help w/ follow-up, routing partnership materials, etc. Undergrad-level w/ concentration in advertising, mktg or comm pref’d. Full info HERE (3/14)
MARKETING MGR/Pond 5/NYC: Candidate well versed in Dig mktg to work w/Brand Director to ensure mktg plans are being implemented effectively to acquire and engage prospects. 5+ yrs of mktg, preferably with at least 3 yrs at an agency in acct mngmnt. Full info HERE (3/14)
SR DIR, MUSIC PROGRAM DEVELOPMENT/MTV INTERNATIONAL/NYC: Create, dvlp orig music & talent driven long form series & specials for MTV’s 160 global channels. 7+ yrs exp dev in net or a prod co; or have 7+ yrs reality TV producing exp w/a strong desire to transition to dvlpmnt. Exp w/contract negotiation. Full info HERE (3/14)
SENIOR MGR COMMUNICATIONS/WWE/Stamford CT: Candidate w/strong corp & bus comm background to dvlp/execute plans & programs to enhance the visibility of our brand, businesses, products & talent in print, TV, film, radio, digital & trade outlets. 7+ yrs exp corp comms pref at a media/ent or sports org or property. Full info HERE (3/14)
PRODUCER, ON AIR PROMOTIONS/Spectrum News NY1/NYC: manages projects through all the phases of production and delivery. Write and edit spots for air, and concept ideas for print/radio/web. 2+ years of Television news or production experience. Full info HERE (3/14)
EDITOR, DIGITAL/Spectrum Networks/NYC: Plans, coordinate, and edit content for broadcast. Provide edit support to Digital productions. 6+ years of Technical background in non-linear editing and Premiere Pro HERE (3/14)
DIGITAL OPERATIONS SUPPORT MGR/PGA TOUR/Ponte Vedra Beach FL: Train/mng the Digital Operations Support Team. BA/BS degree CS or Management IS. 3+ yrs managing a tech support team, which supported both internal tools (e.g. Content Management System) as well as consumer-facing products. Full info HERE (3/13)
MGR, CORPORATE RESEARCH/Discovery Inc/NYC: Analyze data/trends across media & develop key audience analysis for linear & nonlinear platforms, give insights for internal & competitive networks to senior leadership. Thorough knowledge of Nielsen data & 5+ yrs exp. needed. Full info HERE (3/13)
SR ANALYST, CORPORATE RESEARCH/Discovery Inc/NYC: Support brand and ad sales rsrch teams by analyzing data/trends across media & developing key audience analysis across linear & nonlinear platforms. Thorough knowledge of Nielsen data & 2+ yrs exp. needed. Full inf HERE (3/13)
DIRECTOR, DIGITAL MEDIA/TLC/NYC or MD: Lead small team in entire project lifecycle to establish/implement innovative & influential social media strategies. Plan original content, leverage social tools, and collect data to evaluate performance. 6+ yrs exp. Full info HERE (3/13)
CLIENT SOLUTIONS COORD/UP & ASPIRE/NYC: Asst. in dev & execution of sponsorships. Coord upfront & client evnts. Update ad sales pres, videos, photos & keyart. Proj mgt & pres skills req. Mkting/Comm degree pref’d. 2+ yrs cable exp, digital/social a +. Knowledge of PowerPt required. Full info HERE (3/13)
CNN MANAGER, BRAND & MULTIPLATFORM RESEARCH/ATL/NYC: Strengthen CNN brand appeal through qualitative and quantitative work looking at consumer news behavior and its connection to need states, attitudes and values. 5+ yrs exp and proficiency with both TV and digital data. Full info HERE (3/13)
DIGITAL MEDIA SALES, INTEGRATED/WIVB TV/WIVB.com/Buffalo: Resp for generating & growing digital mktg service revenue. Resp for the execution of digital sales, implementation, optimization & reporting of digital campaigns for clients. 2+ yrs outside digital mktg or media sales exp pref’d. Full info HERE (3/12)
SALES ACCOUNT EXEC/WIVB/WNLO TV/Buffalo: Exp’d sale professional w/ 2-3 yrs exp in media sales or outsides sales exp. Proven track record for dvlpng new biz & growing existing business. Able to work successfully in a multi-platform environment selling both TV & Digital products. Full info HERE (3/12)
COUNSEL, DISTRIBUTION & BUSINESS AFFAIRS/PAC-12/LA or SF: Oversight and management of traditional and digital distribution deals including cable, satellite, VOD, and other over-the-top agreements. Full info HERE (3/12)
COMMUNICATION MANAGER/PAC-12/SF: Develop & implement strategic PR initiatives to promote Pac-12 Networks. 4-6 years of relevant experience in media, PR & communications. Thorough understanding of the sports media landscape and a strong network of B2B & B2C national business & and trade media contacts. Full info HERE (3/12)
SALES COORDINATOR/Emerging Networks TV/Remote work from home: New York Seasoned Multicultural Television Rep Firm seeks to hire a professional sales coordinator to book insertion orders, organize wkly pre & post log & facilitate monthly invoicing. Full info HERE (3/12)
BRAND MARKETING MGR/FreeWheel/NYC: Resp for leading Freewheel brand mktg projects from conception to completion thru creative brainstorming session w/smart technology execs. Demonstrable marketing/brand management experience within an enterprise technology environment. 6-9 yrs of exp in a marcomm capacity w/ increased responsibilities. Full info HERE (3/12)
ACCOUNT SERVICES REPRESENTATIVE, AD SALES/NBCU/NYC: Responsible for maintaining all aspects of account management while providing timely and accurate information to the sales team and to the client. Client Service and/or Account Management exp a +. BA degree req’d. Full info HERE (3/8)
DIRECTOR, TALENT RELATIONS/PBS/Arlington, VA: Build a program to recruit and retain the best on-air talent for PBS in all Gen. Audience program genres. 7+yrs of related exp. Full info HERE (3/8)
ACCOUNT EXECUTIVE/NBC- WVIT Telemundo/Hartford, CT: Dynamic candidate to join the NBC CT & Telemundo CT local sales team. Responsible for delivering sales revenue, as well as cultivating and developing new advertisers for the station’s multi-platform properties. 1 yr sales exp. BA Deg or equiv work exp. Full info HERE (3/8)
CUSTOMER SVC REP/Cynopsis/Norwalk CT: Play critical role w/marketing team and be a major support of events & logistics for all events. incl in-bound/out-bound calls with customers, event logistics and communications. comfortable in an “all hands-on deck” enviro a must. MS excel, word, outlook proficient a must. Full info HERE (3/8)
ASST MEDIA MGR, SOCIAL & EMERGING MEDIA/AD COUNCIL/San Francisco: Mng the day-to-day management of accts & assist in evaluating & executing targeted media partnerships for our 40+ campaigns. 2+ yrs professional sales, mktg, or agency (media or acct mnemnt) exp. Full info HERE (3/8)
AD SALES PLANNER/SiriusXM/NYC: Motivated, detail-oriented, organized w/strong communication skills & displays a willingness to learn and grow in a fast-paced work environment. 3+ yrs of exp in media advertising (radio and/or pricing & planning/sales analysis a strong +). Full info HERE (3/7)
ASSOCIATE CREATIVE DIRECTOR/GLOW/NYC:Help lead a team of Art Dir, Designers & Motion Designers to develop strong visual narratives that unfold over the course of a campaign. 4-6yrs exp (agency preferred; CPG exp a +) Passion for emerging tech & wide-ranging exp w/ classics (Adobe Creative Suite) Full info HERE (3/2)
SR REPRESENTATIVE, GLOBAL PROMOTIONS/Universal Parks & Resorts/NYC: Mng activity for media promotions in top regional US mkts, internat’l business & TV dvlpmnt projects. Oversee daily project management & execution of Global Media Promotions. 4-7 yrs mktg exp req’d; or equivalent combination of education and exp. Full info HERE (3/2)
MGR. AD SALES PARTNERSHIPS/A+E Networks/NY: Establish the strategy & manage the departmental activities for monetizing network content & assets to drive national ad sales revenue for A+E Networks. Full Info/Apply: HERE (3/1)
ACCOUNT DIRECTOR/TV one/New York: Responsible for selling the brand strength of the TV One and Cleo TV to advertisers and agencies. Knowledge of cable industry (particular as it relates to AA demo). Strong verbal, written comm, negotiation and presentation skills. Knowledge of project mgmt methods and techniques. 20-30% domestic travel. FULL info HERE (3/1)
VP, ORIGINAL SCRIPTED/ION Media/New York: Candidates must be able to solicit orig scripted programming and evaluate new submissions. Manage orig dev including review series bible, outlines and scripts. Oversee all stages of production. Candidate must have a min 7 yrs experience in television scripted series dev with either a prod co/network in dev and producing scripted shows for networks, particularly dramas. FULL info HERE (3/1)
DIR, SALES DEVELOPMENT, DIGITAL INDUSTRY/ION Media/New York: Seeking sales prof with a focus on adv sales on ION’s broadcast TV platform to the Digital Tech industry. Responsible for generating new adv accts and rev for ION Television. Must have 10yrs TV selling or related advertising sales experience, with knwl of consumer-oriented tech companies and strong client contacts. FULL info HERE (3/1)
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EA Sports Senior Producer
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Head of Content Programming
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Define the research vision for data science, and oversee planning, staffing, and prioritization to make sure the team is advancing that roadmap.
Director of Data Science
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Work daily to improve the quality of our multiplayer experience through play-sessions and feedback.
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