02/05/20: MLB & Sportradar are teaming up for tee up virtual baseball gambling offering



Wednesday February 5, 2020

Sportradar is broadening its run with MLB, launching a brand-new virtual baseball in-play offering for licensed gaming operators in the US and across the world. The virtual baseball in-play game is the first Sportradar virtual gaming solution developed in association with a major US sports league. Featuring official MLB team names and logos, this game gives fans yet another way to engage with Major League Baseball and allows licensed gaming operators to add extra value to their offering, combining fast-paced betting for mobile and online users, with longer betting cycles for retail. “We are very excited to work with Major League Baseball in bringing a virtual baseball gaming solution to the market,” said David Lampitt, Managing Director, Sports Partnerships at Sportradar. “Leveraging MLB’s official content, we are confident that we have an enticing product that consumers will love and that bookmakers will benefit from. As with all of our virtual sports offerings, our aim was to bring the most realistic look, feel, and betting experience to the market.”


World Long Drive confirmed its 2020 schedule, complete with a new venue for the World Long Drive Championship in addition to more than a dozen qualifying events throughout North America and around the world that will include four televised events airing live on GOLF Channel. World Long has partnered with Cog Hill Golf & Country Club outside of Chicago in a multi-year agreement that will designate Cog Hill as the host venue for the 2020 World Long Drive Championship with Cog Hill constructing a custom “hitting grid” that will be utilized for competition in September, which will culminate live and under the lights in primetime on GOLF Channel. Events tee off on April 17 with the Clash in the Canyon. Top Flite was also named the new official ball of World Long Drive while New Amsterdam’s Stratusphere Gin is now the official gin.

ESPN announced that its collegiate softball schedule will swell to a record 1600+ games across its TV and digital networks, including more than 200 televised. Games will be available across ESPN, ESPN2, ESPNU, ACC Network, SEC Network, Longhorn Network, ESPN+, Big 12 Now on ESPN+, ESPN3, ACC Network Extra and SEC Network+, with all games accessible in the ESPN App. ESPN will once again be home to the Women’s College World Series and the entire NCAA Division I Softball post-season. The NCAA Selection show will air on Sunday, May 10, with Regional coverage May 12/13-17, Super Regional Coverage May 21/22-24 and every pitch from the WCWS May 28-June 2/3.

TNT delivers the 2020 NBA All-Star Draft presented by Jordan Brand as part of an expanded one-hour TNT NBA Tip-Off presented by Autotrader on Thursday at 7p as teams are selected by captains LeBron James and Giannis Antetokounmpo. New for this year, TNT’s draft coverage will feature contributions from the Inside the NBA studio team of Charles Barkley, Kenny Smith, Shaquille O’Neal and host Ernie Johnson.

The Jacksonville Jaguars will play two of their NFL home games at Wembley Stadium next season, taking place across consecutive Sundays in London. The announcement will make them the first team in NFL history to play two home games outside of the United States in the same regular season.

MotorTrend Group and NASCAR announced a new partnership to launch NASCAR All In: Battle for Daytona, a new sports documentary series chronicling the “commitment, struggles and sacrifices of drivers, their teams and families” in the chase to win the Daytona 500. The limited series produced by NASCAR Productions will world premiere every Monday beginning Feb. 10 on the MotorTrend App.

Upcoming listings see Kevin Durant’s and Rich Kleiman’s Thirty Five Ventures feature the newest ep of The Boardroom, featuring super-agent David Falk sitting down with Kleiman to examine the business of sports representation and Falk’s impact on the industry’s evolution over the course of nearly five decades. The duo also explored the business behind Michael Jordan, the initial thought process behind the “Air Jordan” x Nike collaboration, what it’s like to represent basketball’s most elite talents and “brands” ever, the ins-and-outs of sports representation/contract negotiation and more

Meanwhile, an all-new edition of the unscripted series The Shop, Uninterrupted, starring Maverick Carter, debuts Friday at 9:30p on HBO. Joining Carter will be Megan Rapinoe; Whoopi Goldberg; Sue Bird; politician, Stacey Abrams; Malcolm Jenkins; and actor Hasan Minhaj.

Bryant McBride and Laurence Mathieu-Leger, producers of the documentary “Willie,” announced a partnership with ESPN to air the film this spring in celebration of Black History Month. The film will be available through the month of February on ESPN Streaming On Demand, and will have four airings on ESPN2, with a first TV broadcast on Feb. 17 at 7p.

The Jan. 31 wrestling battle between No. 1 Iowa vs. No. 2 Penn State became the most-watched wrestling telecast in BTN history as well as the day’s highest-rated college sporting event across all networks. The Big Ten dual averaged 342,955 viewers, according to Nielsen. Digital consumption from the event featured an additional 802,574 minutes of streaming via the FOX Sports app and 2.2M minutes watched for social content across Facebook, Twitter and YouTube. Through 12 broadcasts, BTN’s average audience for wrestling telecasts this season is 116,043 viewers, an increase of +67% from the 2018-19 season.

ACC Network announced its schedule of ACC baseball games for the 2020 season with more than 70 contests, including 41 conference matchups. Play opens on Feb. 19 at 4p with the season leading into the semifinals of the ACC Baseball Championship on May 23 live from BB&T Ballpark in Charlotte. ESPN2 will cover the ACC Baseball Championship game on May 24.

Today from 3-6p will see BTN highlight the complete football recruiting classes for all 14 Big Ten programs across three hours of recruiting coverage on BTN Live: Signing Day Special. Mike Hall, Gerry DiNardo and Howard Griffith will once again be joined by Allen Trieu, Midwest Football Recruiting Analyst for 247 Sports, as they provide in-depth analysis of each school’s class.

Meanwhile, Pac-12 Networks kicks off this week’s national football signing day today with a special installment of Inside Pac-12 Football: National Signing Day at 3p PT. Fans will get a first look at the new 2020 commits and exclusive insight at what each Pac-12 team will look like heading into the spring.

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ESPN’s 13th annual V Week for Cancer Research set a new record, raising more than $8.8 million for the V Foundation for Cancer Research to mark a boost of 6% year-over-year. “We broke the V Week record thanks to the passion of those who work on the various initiatives here at ESPN, as well as support from the Disney TV networks, and the generous response from fans,” said Kevin Martinez, vice president of ESPN Corporate Citizenship. “In particular the new aspects of V Week, including a campaign with Andy Grammer and Stuart Scott Day, connected with viewers and drove awareness and donations.”

NASCAR and Cometic Gasket are expanding their multi-year official partnership, designating the company the sponsor of the NASCAR Gander RV & Outdoors Truck Series pole award. “For years, Cometic Gasket has been a committed partner and has supported all levels of NASCAR racing,” said Scott Miller, senior vice president, competition, NASCAR. “Their expanded relationship to sponsor the Cometic Gasket Pole Award will enhance the value of the program and elevate their brand in our sport.”


Bleacher Report’s Super Bowl stay in Miami for B/R Gridiron paid off as the property became the number one digital sports publishers on NFL Sunday, drawing 198 million cross-platform engagements, according to the company. The platform registered 1.3 million cross-platform engagements recorded from the B/R Gridiron social accounts stands as the most ever in a single day, while the B/R App on Super Bowl Sunday saw app engagements up 186%.

The XFL introduced the official XFL league app on Google Play and the Apple Store, offering a mobile experience for fans that offers real-time scores and stats, insider videos, and the latest XFL news from across the league. Fans can customize the app for their favorite team, or follow all eight XFL teams.


Quibi is gearing up for FaZe Up, a new interactive series with esports heavyweight FaZe Clan, produced by entertainment and sports media company Whistle. Utilizing its interactive mobile technology, Quibi – along with key members of the FaZe Clan – will open up one potential spot on the FaZe Clan team. Then, Quibi subscribers will uniquely be able to submit a video pleading their case for a chance to join the team. Quibi subscribers will then vote through the Quibi app for six people that deserve a shot at gamer glory. From there, contestants will travel to the FaZe Clan mansion to go through a series of real-life competitions. “Over the past 10 years, FaZe Clan has not only contributed to the growth of the gaming lifestyle and the esports community, but we have broken barriers and are not afraid to disrupt the status quo,” said FaZe Clan Head of Content Oluwafemi Okusanya. “In 2020, we plan to do the same with content creation and media distribution. The ‘FaZe Up’ show represents our next chapter in content creation with our first premium production effort and in collaboration with innovative partners like Whistle and Quibi.”

DreamHack is hosting the Madden 20 tournament over the course of its three-day festivals in Anaheim (Feb. 21-23) and Dallas (May 22-24). The events will be open for any competitor over the age of 16 attending DreamHack Anaheim or DreamHack Dallas with prizes totaling $25,000. “We are so thrilled to include this event in our Anaheim debut in February, and for our return to Dallas in May,” said DreamHack Co-CEO Marcus Lindmark. “Both of these cities have such great passion for both esports and traditional sports, which will make these epic events.”


The sports division of the Creative Arts Agency confirmed the company’s pickup of Kauffman Sports Management, an LA-based basketball talent representation agency that specializes in the representation of NBA and NCAA coaches and executives, with CAA retaining Kauffman Sports’ managing partner Spencer Breecker, according to the LA Times.

Digital combat sports platform FITE announced that Ben Halabi will be joining the company as SVP, International Business Development. “The content world is changing rapidly. I see new sports opportunities opening up in the UK on a daily basis, and this is the optimal time to be joining an exciting digital platform like FITE,” noted Halabi. “FITE has built a first-class scalable global platform and I can’t wait to contribute to the company’s expansion plans.”


Villanova/Butler on FS1 at 6:30p.


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On This Day
1989: Kareem Abdul-Jabbar becomes the first NBA player to score 38,000 points.

In the Know
Name an NFL player who has won Dancing with the Stars. (Email cpursell@cynopsis.com with your answer and be sure to include your name, company and city).

Answer to Our Last Sports Trivia Question
Which Bears running back was known as The Galloping Ghost? Answer: Red Grange. Kudos: John Ferlazzo/London; Andrew Feingold-FOX News/NY; Bob Ruggiero-Nielsen/NY; Tammy Dorman-Nielsen/NY; Sean Walker-OMG/NY; Mike May-PHIT America/Wellington; Mark Lehman-Braves/Atlanta; Larry Kahn-GOLF Channel/Orlando; Stephanie Ann-Freelance Sports TV Director/Baltimore; Tom Perry-IEG/Chicago; Dan Wilhelm-Caddo Lake Capital/Dallas; Jason Brist-Outdoor Sportsman Group/Chicago; John Ward-Gamut/Chicago; Rich Wolfe-Lone Wolfe Press/Scottsdale; Greg Moloznik-GLM Media/Scottsdale; Rick Pike-InterMedia Advertising/Woodland Hills; Larry Hutchings/Nipomo; Bruce Trotter-Cox/LA; Jim Himmel-TCB Media/San Clemente

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