01/02/20: Snap launching Bitmoji TV


Cynopsis Long Story Short
Thursday, January 2, 2020

Tonight’s Premieres
A&E: 60 Days In at 10p
FOX: Last Man Standing at 8p, Deputy at 9p
HGTV: Christina on the Coast at 9p
ID: Dead of Winter at 9p
Lifetime: Surviving R. Kelly Part II: The Reckoning at 9p
Science Channel: How the Universe Works at 9p
TLC: Dr. Pimple Popper at 9p, My Feet Are Killing Me at 10p
Travel Channel: Ghost Adventures: Screaming Room at 9p

Tonight’s Finale
ABC: The Great American Baking Show: Holiday Edition at 9p


Snap is launching Bitmoji TV, a cartoon series starring users’ customizable avatars and those of their friends, for its Discover section. The Snapchat Show page for Bitmoji TV says it will debut globally in February.

Hasbro’s $3.8 billion acquisition of Canadian studio Entertainment One is complete. “Our businesses are highly complementary with substantial synergies and a great cultural fit,” said Hasbro chairman and CEO Brian Goldner of the deal, which gives Hasbro access to popular characters like Peppa Pig and Ricky Zoom. “The addition of eOne accelerates our blueprint strategy by expanding our brand portfolio with eOne’s beloved global preschool brands, adding proven TV and film expertise, and creating additional opportunities for long-term profitable growth.” Darren Throop, eOne president and CEO, will report to Goldner.

Eddie Murphy, up for a Critics’ Choice Award for his role in Netflix’s Dolemite Is My Name, won’t go home empty-handed even if he doesn’t win Best Actor. The SNL vet will receive the Critics’ Choice Association’s Lifetime Achievement Award in the ceremony on Sunday, January 12 broadcast on The CW.

Carrie Underwood announced that after 12 years of hosting the CMA Awards, she’s stepping down. “It’s hard to imagine topping what we have accomplished together, so I’ve decided that it’s time to pass the hosting torch (at least for now!) to others that will cherish it and honor it as much as I do,” said the country music star. Underwood hosted the show for 11 years with “partner in crime and friend for life” Brad Paisley, and last year was joined by Reba McEntire and Dolly Parton.

The industry needs to rethink what they’re buying and selling when it comes to pre-roll video ads, GumGum CTO Ken Weiner tells Cynopsis. “Additional video content on a site shouldn’t be a bad thing. If it’s real video on a quality site and featuring relevant content, additional video could deepen engagement and give the publisher another chance to monetize,” notes Weiner. “But that’s a best-case scenario. In fact, that rarely happens – for any number of reasons, from metadata-related accidents to simple greed.” To hear more from Weiner about “side-door videos,” go to Cynsiders.



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Science Channel space series How the Universe Works returns for season eight tonight at 9p with a two-hour special that investigates the threat of a catastrophic asteroid impact.

YouTube and Justin Bieber are partnering for Justin Bieber: Seasons. The 10-part docu-series chronicling the making of Bieber’s new album is set to debut Monday, January 27 at 12p; new eps will launch Mondays and Wednesdays at noon. For more on streaming premieres, go here.


With the California Consumer Privacy Act now in effect, 2020 will be another significant year for data privacy and the implementation of browser cookie tracking policies. Omar Abdala, Chief Data Scientist at Lotame, predicts two industry changes – what he calls Data Quality Against the Ropes, and Data Pricing Dust Up. “With more teams able to do predictive modeling on their own and so much third party data readily available, third party data will be forced to prove its veracity rather than to continue to purport to represent truth without any justification. Verification of data even beyond demographics will begin in earnest in 2020,” said Abdala. As for pricing, “The accelerating volume of data and greater tools available to evaluate which of that data truly impacts advertising will test the limits of a pure data CPM (cost per volume),” he predicts. “It will have to give way to something closer to CPQ (cost per data quality and volume), which will disincentivize the data stuffing the industry has suffered from.”

The facial recognition market will hit $9 billion by 2024, from $4.5 billion in 2018, according to a study by Mordor Intelligence. Smartphones with fingerprint sensors will drop from 94% to 90%, says Mordor, while technologies like 3D facial recognition will become standard.


Disney-owned FX, FXX, FXM and Nat Geo have been cut from OTT service fuboTV. Also dropped were Fox Sports RSNs.“Standalone rates for these RSNs are not consistent with fuboTV’s mission to provide value and keep costs low to consumers,” said a statement from sports-centric fuboTV. “As of January 1, 2020, these networks have left fuboTV, like they have with other virtual MVPDs. Despite these changes, fuboTV continues to be a sports-focused cable TV replacement with home team coverage in top markets.”

Netflix shared its Top 10 lists of titles for 2019. Topping the chart in the US is Adam Sandler/Jennifer Aniston movie Murder Mystery, followed by season three of Stranger Things; Ryan Reynolds movie 6 Underground; The Incredibles 2; The Irishman; new series The Witcher; Triple Frontier, starring Ben Affleck; Ted Bundy film Extremely Wicked, Shockingly Evil and Vile; The Umbrella Academy; and movie The Highwaymen.

One popular show fans will no longer find on Netflix is Friends, which ended its run at midnight on December 31, and is set to join HBO Max when the service arrives in May. If you gotta have Friends, the 1994-2004 sitcom that never gets old is still airing on TBS and Nick at Nite, and is for sale via digital retailers,

In more Netflix news, The Witcher was the most in-demand TV series in the world during its first full week of availability, from December 22-28, according to Parrot Analytics. The new fantasy drama was 37.12x more in demand than the average series globally.

TOP 5 Reasons to Enter:
The Cynopsis Sports Media Awards

1 Entering is Easy: Summarize your initiatives with synopsis & supporting materials
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3 Fuel Innovation: Boost team morale & inspire success by joining this elite group
4 Showcase Your Work Where It Counts: With over 40 categories to choose from
5 NETWORK: When winners are announced at the 8th Annual Awards Breakfast in NYC



Fox News Channel scored its highest-rated year in primetime in its 23-year history with an average 2.5 million viewers, wrapping the year as the most-watched basic cable network for the fourth consecutive year in primetime and total day (1.4 million) among total viewers, according to Nielsen. FNC also ranks as a top five network in primetime in all of television for 2019.

The debut of Fox’s Flirty Dancing, following football, delivered 3.2 million viewers and an 0.9/4 rating among A18-49 on Sunday.

Univision’s broadcast of the second leg of the LMX Apertura Final on Sunday night drew 3.0 million total viewers and 1.6 million among A18-49, making it the highest-rated LMX MX match in 2019 on the net.

Top 20 Cable Channels for 2020 – Primetime (Mon-Sun, 8-11p)
P2+ AA (000)

1 Fox News 2,481
2 ESPN 1,784
3 MSNBC 1,753
4 HGTV 1,199
5 Hallmark Channel 1,100
6 TBS 1,055
7 TNT1,050
8 USA 1,042
9 CNN 972
10 History 969
11 TLC 945
12 A&E 935
13 ID 910
14 Discovery Channel 894
15 Food Network 823
16 TV Land 609
17 FX 605
18 AMC 600
19 Bravo 598
20 Insp 589
Nielsen Live+SD through December 9

Shareablee Top 10 TV Shows for the week of December 23
Program, Network, Total Actions, Total Content, Actions per Content, Fans & Followers
E! News (E!) 9M, 459, 19,689, 36.7M
The Ellen DeGeneres Show (WB/syndicated) 4.8M, 51, 94,085, 193M
Today Show (NBC) 1.4M, 588, 2,338, 13.4M
Entertainment Tonight (WB/syndicated) 815K, 245, 3,326, 8.6M
Good Morning America (ABC) 641K, 860, 745, 13.5M
The Rachel Maddow Show (MSNBC) 366K, 31, 11,818, 12.4M
World News Tonight with David Muir (ABC) 350K, 522, 671, 5.5M
Nightly News with Lester Holt (NBC) 334K, 598, 558, 5.1M
The Tonight Show Starring Jimmy Fallon (NBC) 300K, 38, 7,905, 25.2M
Fox & Friends (Fox News) 295K, 58, 5,091, 4.7M

Late Night Shows Weekly Average Ratings Week of December 23
CBS: The Late Show With Stephen Colbert 1.86 million total viewers; 0.22/2 A18-49
NBC: The Tonight Show Starring Jimmy Fallon 1.68 million total viewers; 0.30/2 A18-49
ABC: Jimmy Kimmel Live 1.43 million total viewers; 0.21/2 A18-49

Live + Same Day Viewers AA (millions): Monday, December 30
Time period averages
Source: Nielsen Live+SD

CBS: 4.20 million
The Neighborhood 5.12, Bob Hearts Abishola 4.37, All Rise 3.69, Bull 4.19
NBC: 2.55 million
Ellen’s Greatest Night of Giveaways 3.24, Manifest 2.50, Manifest 1.93
ABC: 2.53 million
Spider-Man: Homecoming 2.53
FOX: 1.67 million
9-1-1 2.06, Prodigal Son 1.28
UNIVISION: 1.43 million
Ringo 1.69, El Dragon 1.30
CW: 0.83 million
iHeartRadio Festival Night 1 0.83
TELEMUNDO: 0.82 million
Decisiones: Unos Gana, Otros Pierden 0.71, La Dona 0.71, Al Senor de los Cielos 1.04
Monday A18-49 Ratings
ABC 0.6/3, CBS 0.4/3, NBC 0.4/2, UNI 0.4/2, FOX 0.3/2, TELE 0.3/1, CW 0.2/1


Jazz trumpeter Jack Sheldon died December 27 at age 88. Sheldon was best known to TV audiences as a sidekick to Merv Griffin, as well as for work in shows including Run, Buddy, Run, The Simpsons and Family Guy, among others.

This Day in History
1906 – Willis Carrier scored a patent for the first air conditioner.

Answer to our last Trivia Question
Who hosted New Year’s Rockin’ Eve 1973? Three Dog Night. Kudos to: Gerry Bixenspan-TV Marketing Inc./NYC, Charles Lore/NYC, Tom Moore-Kalt Productions/LA

Today’s Trivia Question
Which sitcom was the first to debut as a midseason replacement? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: A limit of four correct answers from each time zone will be selected.).

Cynopsis Team

Lynn Leahey
Editorial Director
Kerry Smith
Division President
Access Intelligence

Roberta Caploe

Cynopsis Ad Sales
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Cynopsis Job Listings Sales
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Director of Operations

Check out more jobs in Cynopsis Classifieds »
Job of the day
National CineMedia (NCM)
Responsible for strategic development of media mktg solutions within national sales organization. 3-5 yrs exp at an agency, media co. or sales organization working in branded content, mktg partnership or other relevant client solutions roles. Full info HERE (1/16)

National CineMedia (NCM)/NYC: Exp’d sales pro to sell advertising in our movie theaters and through our digital platforms, specifically to the National Spot ad community. Min 3 yrs media sales exp necessary with demonstrated closing ability; digital sales experience a plus. Full info HERE (1/16)

A + E Networks/NY:
Create compelling go-to-market materials (sales collateral materials, direct mail campaigns, trade advertising, upfront presentation tool kit, etc.) across A+E Networks’ portfolio. Full Info/Apply:
HERE (1/16)

Drexel University/PHL: (non-tenured, contract faculty position) Accomplished TV/Media industry professional to share his/her passion for the field w/highly motivated faculty & students for our Grad program. BA deg req’d. Sr Level Mngmnt/leadership exp at least 5 yrs TV/Media industry. Full info/apply HERE (1/16)

Oversee all aspects of TSM & Blitz digital sales in NE region 8+ yrs exp digital media sales. Solutions-oriented team player w/ability to work seamlessly across deps. Ability to articulate TSM & Blitz value proposition to agencies and senior-level executives. Full info HERE (1/16)

PBS/Arlington, VA:
Part-time, contract position. Supports PBS Digital’s online sponsorship and related initiatives. 2+ yrs digital trafficking exp in media or agency setting. Exp supporting ad campaigns and using industry ad tech. Full info HERE (1/16)

9 Story Media/NY: Seeking interactive asset mgr for a 3D animated preschool series. Must have exceptional organization and comm skills, attention to detail, and ability to manage priorities. Min 3 yrs of animation/preschool interactive content production. Full info HERE (1/16)

Country Music Assoc/Nashville, TN: Dev/manage qualitative primary research initiatives in support of the CMA strat plan and priorities. Types include segmentation, mkt sizing, music consump analytics and trends, aud measurement, and cons tracking studies. 7 yrs exp managing mkt research. Music, media or enter exp preferred. Full into HERE (1/16)

NBC Peacock/NY or LA: Seeking creative thinker and writer to execute a high volume of promo content for Peacock; focus on original series: Brave New World, Battlestar Galactica, Dr. Death, & more. Min 6 yrs experience executing omnichannel campaigns; Full info HERE (1/14)

NBC Sports/San Francisco: Actively manage a team of managers, insiders, reporters, producer/editors and content miners who drive “digital-first” content creation specific to our various web and mobile platforms. Min 5 yrs of multiplatform newsroom exp. Full info HERE (1/13)

NBC Sports/Portland OR:
responsible for producing, writing, editing and posting sports content for NBC Sports Northwest and other digital media assets. Min 7 yrs exp in news digital media (producer, editor, blogger), social media and managing web content. Full info HERE (1/13)

NBC Sports/Portland:
Build & execute television show formats at a high level of production quality with an eye to innovate. Min 5 yrs exp in a linear producer role; sports television exp pref’d. Full info HERE (1/13)

Sesame Workshop/NYC: experienced market research professional to support company-wide market research needs. 3-4 yrs exp in a media/market research environment. 2+ years using Nielsen N-Power. Full info HERE (1/11)

MALKA MEDIA/Jersey City NJ: Focus working w/brand & agency partners to demonstrate the value our shows have in reaching their audiences. 3-7 yrs successful sales/account mngmnt exp within the media industry w/strong focus on digital video. Full info HERE (1/11)

KDEN/Denver: Provide support and coordination on a wide range of KDEN client accounts to include both traditional broadcast as well as digital needs. 1+ yr exp Previous exp w/custom show a +. Must be driven and exemplify strong leadership qualities. Full info HERE (1/7)

CMA/Nashville: Oversee the development and execution of CMA’s marketing, communications and strategic partnerships strategies. 15+ more yrs related exp in mktg within the media/music/ent ind; or equivalent comb of education & exp. Full info HERE (1/7)

Crown Media Networks/NYC:
Responsible for developing 360-degree advertiser-driven marketing programs while ensuring that our brand value proposition, network voice and programming priorities anchor every proposal. 3-5 yrs exp Ad Sales Marketing or related field. Full info HERE (1/7)

GLOW/NYC : Develop campaign direction, live event coverage, voice & tone, community management recommendations for high-profile media/entrtnmt clients. 2-3 years social media & digital, Stellar writing. Full Info/Apply HERE (1/4)

Crackle Plus/NYC:
Work w/Sr Acct Execs & Acct Execs to translate approved ad sales strategies into recommendations for assigned accounts & agencies. 3-5 yrs exp in media planning at an agency or account mngmnt at a media company. Full info HERE ( 1/4)

Trifecta Entertainment/NYC: Talented/motivated individual with U.S. syndication sales experience to assist our dynamic U.S. Distribution team. 3+ yrs exp sales or similar role; 3+ of entertainment exp & knowledge, TV industry pref’d. Full info HERE (1/4)

Meredith Corporation/Phoenix: Responsible for providing Sales mngmnt & Acct Executives w/detailed research information from NSI, Scarborough, NLTV, Rhiza and Kantar that can be used by sales staff to increase revenue for the assigned station(s). Min 5 yrs exp at TV broadcast ntwk. Full info HERE (1/3)

ABC: What Is Jeopardy?! Alex Trebek and America’s Most Popular Quiz Show, Baking Show: Holiday Edition [f]
CBS: Young Sheldon, Young Sheldon, Mom, Carol’s Second Act, Evil
CW: Supernatural, Legacies
FOX: Last Man Standing [p], Deputy [p]
NBC: Superstore, Superstore, The Paley Center Salutes Law& Order: SVU, Law & Order: SVU
PBS: This Old House Hour, Victoria & Albert: The Wedding, Antiques Roadshow
Telemundo: Decisiones: Unos Ganan, Otros Pierden, La Dona, El Senor de los Cielos
Univision: Ringo, El Dragon


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