Cinemoi North America hosted its first-ever Upfront at NYC’s Michael’s on Wednesday, April 23. Recently relaunched on Verizon FiOS, the 24-hour net “is aimed at discerning viewers… transporting them to the most glamorous world events and exotic destinations,” said a company release. Sandwiched between domestic and international films, Cinemoi will air exclusive coverage of [...]
Bounce TV, launched in 2011, unveiled its programming plans, including two new original series, and announced big viewership gains. The family-friendly net targeting African-Americans introduced Mann & Wife, “a black Brady Bunch,” premiering in winter 2015. Comedy Sisters, focusing on a once-famous R&B group living under the same roof, arrives in summer, 2015. Back [...]
NYC’s Park Avenue Armory was the site of A+E Networks‘ Upfronts presentation, with programming news to tantalize advertisers – and a “Social Media Lab,” where attendees could land on the big screen as a cast member of shows like Wahlbergers by typing in their name and Twitter handle. Among the net’s stars in the packed [...]
At its May 13 bash at Broadway’s Al Hirschfeld Theatre, Univision offered advertisers “the transmedia solutions to engage deeply with Hispanic consumers,” said CEO Randy Falco. The net announced new entertainment, sports and news programming across platforms. Upcoming programming includes four telenovelas brimming with star-crossed lovers and disapproving families; documentaries This Is Not a [...]
Turner unveiled a slew of series in development at TNT and TBS. With the casts of series like Rizzoli and Isles, Falling Skies and Dallas in the audience, execs talked about “Now Media” – not old media or new media, but capitalizing on both. There was hearty audience response to clips of upcoming TNT [...]
Telemundo and sister net mun2 unveiled ambitious programming slates at Jazz at Lincoln Center’s Frederick P. Rose Hall in NYC, with over 800 original hours across all platforms. Included are five previously announced primetime telenovelas and a music competition, Yo Soy El Artista, promising “hellish days of massive eliminations.” Sports will be big, as [...]
NUVOtv made its big announcements at NYC’s Edison Ballroom, including six music and entertainment series and specials, three unscripted dramas, two comedies and live sports specials. Jennifer Lopez, who joined the net as Chief Creative Officer last year was on hand. “We have more than doubled down on our original programming efforts since last year’s [...]
Housewives, Kardashians, Joan Rivers – NBCUniversal’s Cable Entertainment Group’s Upfront for Bravo, E!, Esquire, Oxygen, Sprout, Syfy and USA at NYC’s Javits Center was hardly short on flash, as the nets gathered for a first-ever joint presentation in front of an audience of 3000. “We’ve never done an upfront event on this scale, but we [...]
NBC got the packed house at NYC’s Javits Center warmed up with Seth Meyers, who griped to the assembled that the event “could just as easily have been covered in a mass email.” As for the Olympics, which the net picked up last week through 2032, the Late Night host joked, “Because of global warming, [...]
For not-quite-2-year-old net MundoFox, the talk at Paramount Hotel’s Diamond Horseshoe in Times Square was about momentum. “We are the fastest growing network in Spanish-language television,” cheered EVP of ad sales Tom Maney, touting an increased reach of over 2 million households in less than a year. “We’re kicking ass!” The net is launching [...]
At the Beacon Theatre, Ryan Seacrest announced “THIS…is the 2014 Fox Upfront.” Fox chairman Kevin Reilly called the net’s 2014-2015 portfolio “the biggest investment in programming we’ve ever made,” with “distinctive series, addictive event dramas and can’t-miss live specials that will deliver broadcast’s most youthful audience at scale.” Debuting in the fall are Batman [...]
A capacity crowd was on hand at NYC’s Hudson Hotel Rooftop Terrace to take in the spectacular view, dine, dance and, in between, hear about Estrella TV’s fall season programming slate. Calling the evening “electric,” Judy Kenny, EVP, network sales told Cynopsis the net is thrilled with the response their programming is getting. “The pulse [...]
At a breakfast at Manhattan’s Hearst Tower, ESPN Deportes highlighted the significant growth of American sports among Hispanics, and reinforced its total market approach and multimedia positioning in the marketplace. Promising “the most diverse and complete offering of live sports events available on Spanish-language media,” the net announced more than 1,000 live events scheduled [...]
Discovery U.S. Hispanic Networks had big news to share at NYC’s Stage 37: enhanced theme nights, a new reality show… and a little magic. “Our U.S. Hispanic networks provide advertisers with the opportunity to participate in a broad range of contextually relevant environments that uniquely differentiates the Discovery brand and truly engages the Hispanic [...]
At New York City Center, Neon Trees warmed up the glow stick-armed audience for The CW’s presentation, which included the introduction of three new dramas and a new comedy. Net president Mark Pedowitz noted, “It’s a very different CW” from the days of Gossip Girl, with a more gender-balanced audience and 43 percent more [...]
CBS’s Carnegie Hall Upfront launched with Alan Cummings (The Good Wife) welcoming advertisers with an adaptation of Cabaret’s Wilkommen (“Other networks make you sad. We have no losers here. Here, TV is beautiful!”) that was a rousing success. CEO Les Moonves took the stage to remind everyone that CBS has been America’s most-watched network 11 [...]
Adult Swim didn’t take itself too seriously (surprise!) at a lively, packed Upfront party at NYC’s Terminal 5. The night was all about fun – Triumph the Insult Comedy Dog gave a video introduction that set the tone, then hip hop duo Outkast rocked the house in a rare intimate club show. Four floors [...]
ABC’s big pitch to advertisers at Lincoln Center’s Avery Fisher Hall: Disney and its properties offer a “brand halo.” “When you bring them all together they are as unstoppable a force as The Force,” said Disney-ABC Television Group president Anne Sweeney. Sweeney also talked up the company’s WATCH ABC app, and “a more integrated, [...]
“We believe music can be as substantial a platform as sports.” So said VEVO CRO Jonathan Carson at the Vevo NewFront last night as the company announced the expansion of its celebrity branding program, Certified, along with a Twitter partnership. Vevo also unveiled Certified Live, an on-demand concert performance that will feature top Vevo artists [...]
PBS Digital Studios held its first NewFront presentation at the Hudson Theatre yesterday, showcasing six of its current 30 online series and introducing four new shows. Senior Director of PBS Digital Studios Matt Graham discussed the 13-34 age range that are primarily watching its content after showing a special Idea Channel (1.7 million monthly views [...]
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