Cynopsis

Cynopsis: DIGITAL 07/16/08 Good morning, it’s Wednesday, July 16, 2008, and this is your first early morning digital briefing. The gaming and entertainment worlds continue to converge. The fruits of a new culture of collaboration among divisions at Sony became evident as the company kicked off a video downloading service for the PlayStation3 yesterday. The […]

A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION THE VERDICT IS IN: JUDGE MATHIS RECRUITS NEW VIEWERS! Women 25-54  [% Share Gain Over Lead-In]All Market Average +25%New York  WPIX  2pm +67%Los Angeles  KCAL  11am  +25%Chicago  WCIU  3pm +33%Philadelphia  WPSG  10am +200%    Dallas  KTXA  11am  +400% Source: NSI WRAP Sweeps, Live Plus,4/24-5/21/08, 1/4 Hr LI, […]

Cynopsis: DIGITAL 07/15/08 Good morning, it’s Tuesday, July 15, 2008, and this is your first early morning digital briefing. With higher quality video proving not to be a compelling enough reason in itself to get consumers to upgrade their DVD collections, studios are investing in Blu-ray‘s interactive features to help sell the format. Walt Disney […]

A CYNOPSIS MESSAGE FROM TV GUIDE NETWORK BIG MOVIE SUMMER is Hot! There’s nothing bigger than this summer’s blockbusters and TV Guide Network gets the exclusive in series and specials like Hollywood 411 and Big Movie Premiere. We take viewers on the red carpet, behind the scenes and up close to the stars of “The […]

  Cynopsis: Kids! 7/15/08 Good morning. It’s Tuesday, July 15, 2008, and this is your first early morning Kids briefing. Blueprint Entertainment gets the go ahead from Teletoon (Canada) to produce a new tween-targeted mixed live-action/animation hybrid series titled Go-Girl (26×30).  Slated to begin production in Canada in late fall 2008 for air in fall […]

A CYNOPSIS MESSAGE FROM TV GUIDE NETWORK BIG MOVIE SUMMER is Hot! There’s nothing bigger than this summer’s blockbusters and TV Guide Network gets the exclusive in series and specials like Hollywood 411 and Big Movie Premiere. We take viewers on the red carpet, behind the scenes and up close to the stars of “The […]

A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION TMZ: #1 Magazine with Adult Demos                                A18-34    A18-49    A25-54 TMZ #1             0.7       0.7       0.8 Access Hwd        0.4       0.6        0.7 Extra                  0.4       0.5        0.5 Ent Tonight        0.3       0.5        0.6 Insider                0.2       0.4        0.5 Inside Edition     0.3       0.4        0.6 Source: NSI WRAP Overnights, 6/30-7/4/08, […]

  Cynopsis: Kids! 7/14/08 Good morning. It’s Friday, July 14, 2008, and this is your first early morning Kids briefing. On the heels of this weekend’s release of Warner/New Line/Walden remake of Journey to the Center of the Earth 3D, the next big 3D movie set to open this summer is Fly Me to the […]

Cynopsis: DIGITAL 07/14/08 Good morning, it’s Monday, July 14, 2008, and this is your first early morning digital briefing. After making all that fuss about bringing an offer, Yahoo spurned another proposal from Microsoft on Saturday, this one brought jointly with Carl Icahn as a 24 hour take-it-or-leave-it ploy. The deal called for a complex […]

A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION TMZ: #1 Magazine with Adult Demos                                A18-34    A18-49    A25-54 TMZ #1             0.7       0.7       0.8 Access Hwd        0.4       0.6        0.7 Extra                  0.4       0.5        0.5 Ent Tonight        0.3       0.5        0.6 Insider                0.2       0.4        0.5 Inside Edition     0.3       0.4        0.6 Source: NSI WRAP Overnights, 6/30-7/4/08, […]