Cynopsis: DIGITAL 02.13.14 Good morning. It’s Thursday, February 13, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Comcast struck a deal yesterday with Warner Bros. to sell its titles through Xfinity On Demand. Xfinity was the first […]
Cynopsis: Digital
2/12/14
Cynopsis: DIGITAL 02.12.14 Good morning. It’s Wednesday, February 12, 2014, and this is your first early morning digital briefing. Google signed an ad measurement deal with comScore yesterday to integrate comScore’s Validated Campaign Essentials into the search provider’s DoubleClick business. At the Cynopsis Media Boot Camp yesterday, comScore Senior […]
2/11/14
2/10/14
Cynopsis: DIGITAL 02.10.14 Good morning. It’s Monday, February 10, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS The Interactive Advertising Bureau announced the initial schedule for the 2014 NewFronts: the two weeks of digital content presentations between April 28 and May 8 in New […]
2/7/14
2/6/14
2/5/14
2/3/14
1/31/14
Cynopsis: DIGITAL 01.31.14 Good morning. It’s Friday, January 31, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Google sold Motorola to Lenovo for $2.9 million yesterday. Google originally acquired Motorola in 2012 for $12.5 billion, hoping to compete with Apple in the […]
1/30/14
Cynopsis: DIGITAL 01.30.14 Good morning. It’s Thursday, January 30, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Maker Studios is partnering with musician will.i.am to develop an online video platform. will.i.am will produce original content to showcase his own creative […]
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Cynsiders
Raising the Bar: Redefining Inclusion and Authenticity in Unscripted Storytelling
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What turns a series into a global hit? “Sullivan’s Crossing” returns for Season 4 on...The Measurement Maturity Playbook: What CMOs Need at Every Stage of Growth
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