Wednesday, September 7th, 2011

Cynopsis: DIGITAL
09/07/11

Good morning, it’s Wednesday, September 7, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

About one-quarter of American adults use mobile or social location services of some kind, according to a just-released Pew Research Center study. That includes using phones to get directions or recommendations based on the user’s location. Use of actual check-ins on services like Foursquare or Gowalla is lower, clocking in at about 5% of mobile phone owners, representing 4% of adults. But about 9% of Internet users check social networks like Facebook or Twitter on their phones. “Americans are not currently all that eager to share explicitly their location on social media sites, but they are taking advantage of their phones’ geolocation capabilities in other ways,” said Kathryn Zickuhr, Pew Internet Project research specialist and co-author of the report. “Smartphone owners are using their phones to get fast access to location-relevant information on-the-go.”

~ MULTIPLATFORM CONTENT NEWS ~

Digital fitness network ExerciseTV launched new on-demand content yesterday in 10 Pound Slimdown Xtreme, a 28-day fitness routine that’s a follow-up to the super-popular 10 Pound Slimdown. The new workout will also be available on DVD and for streaming. Exercise TV’s on-demand programming reaches 43 million digital TV homes.
 
Evolve Media Corp.’s SheKnows launched its new collection of 15 blogs that cover specific topics such as cooking, parenting, relationships, home & garden, beauty and entertainment news. SheKnows reaches more than 55 million unique visitors. 

Online auction site Beezid.com has signed on to sponsor a new gadget review segment on the weekly Web show film director Kevin Smith hosts alongside Jason Mewes, called Jay and Silent Bob Get Old.

~ INNOVATORS & START-UPS ~

Mobile publishing network Kargo forged a partnership with Bauer Publishing to manage mobile publishing for In Touch Weekly, Life & Style Weekly, J-14Magazine, M Magazine and Twist Magazine. The deal marks the Bauer Publishing brands first-ever expansion into mobile sites.

~ DIGITAL ADVERTISING ~

Local businesses could boost their performance in local search ads if they add phone numbers, images and coupons to their online offerings, according to a new report from eMarketer on local search. Citing data from MarketingSherpa, eMarketer said that as of April about 81% of local business included a phone number in their online listings, but only 48% offered an image and only 16% used coupons. “Adding images, even a company logo or storefront photo to search listing, can greatly benefit a business. According to BrightLocal, 37% of US Google searchers looking for a local business reportedly give companies more attention and consideration when their search listings contain business images or a company logo, and 23% were more likely to contact a business when presented with such images,” eMarketer wrote.

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

TV and film rights administrator Compact Media Group acquired rights consultancy Rights.tv and will operate it alongside its existing business to provide an end-to-end solution. Rights.tv provides business affairs services and commercial guidance to the film and television industry, the companies said.

~ TRENDS, RESEARCH, ETC.  ~

MTV continued to rule the social media roost last week, riding on the chatter surrounding its popular VMAs. For the week ending Sept. 4, MTV’s Jersey Shore was the most buzzed-about show with 5% of social comments, followed by the VMAs (which ran the prior week) at 4%, then ABC Family’s teen drama Pretty Little Liars at 3%.

Mobile network Rhythm NewMedia  said full-episode viewing on mobile phones tripled in the second quarter of 2011. The report also found that consumers are more likely to engage with ads that offer some social media interaction and that iPad owners comprise 20% of the video user base but watch 40% of the video.

~ GADGETS & APPS ~

In just four days of availability, the PostSecret iTunes app has lured more than 100,000 users sharing more than 50,000 secrets from around the world. The PostSecret app, an extension of the popular community art project that spawned five New York Times bestselling books, launched Sept. 3. An Android app will be available later this year.
 
App discovery service Mobile Walla added more apps to its Hall of Fame including Do Not Press the Web Button, Quick Pic, Street View, MovieFone, Find My iPhone, Color Splash, Koi Pond, and Copy Cat.

Online greeting card site BlueMountain.com released a free iPad app for creating premium stationery for writing personal messages that can be sent via email or posted to Facebook.
 
Interactive games publisher P2 Games launched its Postman Pat Special Delivery Service app, featuring the popular children’s character. The app works on Apple devices and includes eight games geared for young children. 

Ever pass someone on the street you thought was cute? If you didn’t exchange numbers then, there’s always an app for that. StreetMatching.com lets you post your crush sighting online along with a picture of yourself, in the hopes that your crush may do the same.

~ EXECUTIVE MOVES ~

New media marketing agency Carrot Creative hired Darryl Ohrt who joins as Executive Creative Director. He previously founded digital agency Plaid (also known as Humongo) and brings more than 15 years of digital experience to Carrot Creative.


A CYNOPSIS MESSAGE


T H A N K   Y O U to our 100,000+ subscribers  100% opt-in, 100% loyal.

“I love Cynopsis! I get more info from those daily emails (I read TV and Digital) than I do from all other trades combined!”

“I receive the daily e-mail to stay up on current events in our industry. Cynopsis is a great tool that shares useful, helpful and relevant information.”

Learn how to reach our wonderful readers by contacting Mike Farina, VP of Business Development & Sales.


~ WEBSITE OF THE DAY ~

The London Olympics are less than a year away now and if you’re craving to check out some past Olympics imagery, have a look at Getty Images. Getty’s been the official photographic agency for the International Olympics Committee for 40 years and re-upped its deal for London, with plans to shoot the games in 3-D for the first time. For now, you can check out past Olympic images here.

Later – Daisy
 Daisy Whitney new media reporter and author of The Mockingbirds, filling in for Wayne Karrfalt for Cynopsis: Digital.
09.07.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here .
To unsubscribe from this edition, click here


Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: RSRCH ANALYST/SCREENVISION/NY: 1-2yrs rsrch exp. Excel proficient. Support natl/local sales forces. Knwldg media rsch tools req’d, e.g.Nielsen/MRI/SPSS. Movie lover a+. https://home.eease.adp.com/recruit/?id=875141 (9/14)

JOB OPENING: AD SALES/DIGITAL MKTG MGR/ BrightLine/NYC: Interactive TV company seeks mgr with 5+ years exp to lead creative team, and launch cutting edge iTV campaigns for Top 100 TV clients. Res to [email protected] (9/13)

JOB OPENING: NEW BIZ DEV VP/BrightLine/LA-based: Interactive TV company seeks TV client-savvy LA VP to lead New Biz Dev group for Industry-leading company. Res to [email protected] (9/13)

JOB OPENING: PUBLICIST /Nickelodeon/MTVN, NYC 3+Yrs Exp. Manage & execute media relations act for Nick. Develop campaigns and strategies to secure press coverage. Dev & write press kit EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (9/13)

JOB OPENING: TRAFFIC MGR, VERSUS NTWRK/NBCU/NY: Resp: Accuracy & day-to-day ops, procedures & staff of commercial log scheduling & commercial continuity funct.for Versus Ntwrk. 5+ yrs exp. Apply: www.nbcunicareers.com job#2507BR (9/13)

JOB OPENING: DIGITAL SALES PLANNER /Discovery/NY: 2+ yrs advertising exp., Digital a +; Build plans/presentation for digital ad sales platform at Discovery – vod, podcast, mobile. http://careers.discovery.com/, req.4434 (9/13)

JOB OPENING: DIRECTOR/NY: 5-7 yrs.-commercial inventory/traffic, media sales planning and pricing exp. w/ Dealmaker/VCI, EXCEL) [email protected] (9/10)

JOB OPENING: INVENTORY ANALYST/Scripps NTWRK/NY : 1-3 yrs. Cable or Broadcast Adv. Sales exp. Daily approvals & tracking of commercial inventory, changes/requests, report tracking. Full details, www.scrippsnetworks.com # 2379 (9/10)

JOB OPENING: DIR, NETWORK DIST. OPS/NBCU/NY: Manage & devp strat & supprt net ops in Skypath Ops Ctr. Ability to define, manage satellite/encoding infrastructure for facil’s in Tech Ops Div. Apply at nbcunicareers.com (job#2852BR) (9/10)

JOB OPENING: SR MGR AD SALES MKTG/New York: Dev & direct strategy & execution of mktg/promo efforts in support of A+E Networks NAS business goals https://secure.sterlingdirect.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=107837 (9/9)

JOB OPENING: RESEARCH ANALYST/STYLE NETWORK/LA : 1  2 years exp in program research. Familiar w/ Nielsen, Simmons, MRI programs. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=999 (9/9)

JOB OPENING: ASSOC PROD/BOOKER/TV talk show/NY: 5 yrs of strong booking exp. Book personal and breaking news stories, prep guests for shows, strong rsrch/written & comm. skills. [email protected] (9/9)

JOB OPENING: TRAFFIC REPORTER/Westchester NY: Experienced Traffic Reporter position available at a news station in Westchester, NY. At least 2 years experience and BA degree required. Forward resume and reel link to [email protected] (9/9)

JOB OPENING: DIRECTOR, OXYGEN SALES RESEARCH/NBCU/NY: Job#2732BR Manage all top line and detailed analyses/ratings reporting and audience profiling. 6-8 yrs experience required. APPLY ONLINE at http://www.nbcunicareers.com/ (9/9)

JOB OPENING: SENIOR RESEARCH ANALYST/CAFEMOM/NY: Monitr. & coord. proprietary res. stdies, anlyze & frmt raw data, updte reprts for mgmt insight. 3 exp; w/ SPSS req’d; exp w/Nielsen NetRtg a +; More @ www.cafemom.com/about/jobs.php (9/9)

JOB OPENING: INTEGRATED AD SALES MKT DIRECTOR/Discovery/NY: 10+ yrs ad sales mkt exp., Oversee RFP’s, brainstorming and execution for on air mkt campaigns for Discovery Channel. http://careers.discovery.com/ req.4431 (9/8)

JOB OPENING: DIRECTOR, BUS AFFAIRS & LEGAL/iN DEMAND/NYC: Provide legal analysis/counsel. Draft, negotiate, review contracts. Standards & Practices. JD + 4 yrs cable exp. Apply: [email protected] (9/8)

JOB OPENING: DIG SALES FULFILLMENT COORD/Universal/NBC Sports/NY: Efficiently trafficking assets for media campaigns; interface w/intrnl/extrnl clients; 1+yr online media/sls ops exp; BA/BS req’d. Res: [email protected] (9/8)

JOB OPENING: DIRECTOR, COMMUNICATIONS/Universal Sports/Westlake Village, CA: Generate awareness for the network & promote the sports programming; 5+yrs publicity/communications exp; BA/BS req’d. Res: [email protected] (9/8)

JOB OPENING: INTEGRATED MKTG MGR/ OWN/LA: Dvlp/mng custom advertising oppts for dig. & on-air sales & their clients 6+ yrs exp. Dig.sales strategy, cross-platform mktg prgms, strong comm skills req. Details: http://careers.own.tv (9/8)

JOB OPENING: SR SALES PLNG ANALYST/WB/NYC: Maint contracts, inventory mgnt, traffic coord, stewardship eval, budget & plan review & approval, rate card dev, wkly rev reports gen, ratings impact. Apply www.warnerbroscareers.com (9/8)

JOB OPENING: DIGITAL AE/CHICAGO: Sell BET Networks suite of dig advertising opportunities within assigned territory to agencies/clients [email protected] (9/8)

JOB OPENING: STORY PRODUCER/NYC: Producer w/ extensive post exp working on Avid in serial documentary or reality TV needed for award-winning doc series WORLD OF JENKS, to start asap. resume to [email protected] (9/8)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIPS CREDITS ONLY: MARKETING /Teaneck, NJ: 20 hrs wkly; National music education franchise business seeking creative, hands-on, multi-tasking interns for marketing department. Reliability a must. Apply: [email protected] (9/14)

FALL INTERNSHIPS CREDITS ONLY: GRAPHIC DESIGN/Teaneck, NJ: 20 hrs wkly. National music education franchise business seeking design intern with strong skills in Adobe Photoshop, Illustrator and InDesign. Word/PowerPoint is a plus. Apply: [email protected]   (9/14)

FALL INTERNSHIPS CREDITS ONLY: BLOG WRITER/Teaneck, NJ: 20 hrs wkly. National music education franchise business seeking enthusiastic blog writer to write and develop stories about music, bands, music education and other trends. Apply: [email protected]   (9/14)

FALL INTERNSHIP CREDITS ONLY: Remote Ops Intern/CBS Sports Network. Participate in &prepare for on-location sports events. Duties incl. operational, creative, &admin. tasks related to delivery of remote broadcasts. Apply: www.cbscorporation.com (9/10)

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (9/9)

FALL INTERNSHIPS CREDITS ONLY: AFFILIATE SALES INTERN/CBS Sports Network/NYC: Lead grassroots mktg campaigns; manage inventory & distribution of affiliate premiums; research non-affiliate small systems. Apply: www.cbscorporation.com select CAREERS (9/9)

FALL INTERNSHIPS CREDITS ONLY: CAMPUS MKTG INTERN/CBS Sports Network/NYC: Will assist in campaign mgmt, devise innovative campus/grassroots promos, & utilize social media to network w/ college student. Apply: www.cbscorporation.com select CAREERS (9/9)

FALL INTERNSHIPS CREDITS ONLY: SALES/MARKETING FALL INTERNSHIP/PLUM NTWRK/NYC:Gain practical experience in the communications industry by working with a top-notch sales & marketing team at a multi-platform media company. Resume to [email protected] (9/9)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: ASSISTANT (LA) 2+ years talent agency exp., 4+ years of administrative exp., and an MA in media, preferring an entry-level network, agency or management assistant position. [email protected] (9/14)

SITUATION WANTED: I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, “A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (9/14)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com   www.allegro-music.com , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated prods (9/14)

SITUATION WANTED: BUS. CONSULTANT – owned & operated my own businesses for the past 23 yrs. I have seen it all & dealt with it. Experienced businessman who can make decisions & guide your company as a Consultant? [email protected] (9/14)

SITUATION WANTED: Courtney Cleaver,VOICE-OVER ARTIST, Cell:310-817-3771Website: http://www.voices.com/people/cleaver007 : Specializes in commercial & reality television narrative (9/14)

SITUATION WANTED: Worldwide #3 ranked “girls only” website brand, www.MissOandFriends.com looking to expand into TV, film. 917 710 5820, [email protected] (9/14)

SITUATION WANTED: MULTI-MEDIA JOURNALIST/NYC BA-Broadcast Journalism. MFA-Media Arts. Thesis documentary awarded by Directors Guild of America, Amnesty Intl & 20 film fests. Worked in news since age 15! Seeks job! [email protected] (9/10)

SITUATION WANTED: WRITER/PRODUCER : Did exec level marketing in sports, fiber optics & telecom. Ent. industry 5 yrs . Can write what you need fast! Scripts, press, corporate overviews, etc. BS Biology; MS Journalism. Ph: 818-585-8760 (9/10)

SITUATION WANTED: Script Doctor/PROD w 16 yrs as Brdcst exec can consult/edit/polish your TV/film/web pitch/bible/screenplay. Credits inc. DeGrassi, DaVinci, Dragon Boys [email protected] (9/9)

SITUATION WANTED: WEB PRODUCER/NYC: 5+ years exp. Familiar w/ Prod Mgmt, Project Mgmt, Social Media, SEO, CMS. Exp working with developers & creatives. Client & agency exp. Passionate w/ a sense of humor. [email protected] (9/9)

SITUATION WANTED:- Creative Producer with 5+ years production and business finance background looking for new full time job opportunities. Please contact [email protected] (9/9)

SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (9/9)

SITUATION WANTED: DIGITAL PHOTOGRAPHER. Tell your story in images with a twist. David Goorevitch – [email protected] – see his stuff at http://bit.ly/DGlimbo (9/9)

SITUATION WANTED: Business Development (L.A./Phoenix) CPG/media. 15 yrs exp. global sales & marketing (retail/media), content dev., licensing and acquisitions. Strong negotiator. Exp. w/Disney, Warner, NFL. [email protected] (9/8)

SITUATION WANTED: Stand In for Kids, SAG/AFTRA, Height 4’7, Weight 95 lbs, Blonde, Blue Eyes, [email protected], or 818 200 7431 (9/8)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Cell: 845-721-9681 Websites: http://jburns.voices.com , www.allegro-music.com : Specializes in unique character voices for various animated productions (9/8)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011

To unsubscribe from just this Cynopsis Digital email, please click here.  

Related Stories

Cynopsis 07/18/24: Shogun rakes in Emmy nods

"Shogun" rakes in Emmy nods

Thursday July 18, 2024 Today’s Premieres ABC: Press Your Luck at 8p; Lucky 13 at 9p BET+: Bruh Hulu: How I Caught My Killer Max: Kite Man: Hell Yeah! MTV: The West Coast Hustle Netflix: Cobra Kai; Master of the House Peacock: Those About to Die Prime Video: Top Class Tennis IN THE NEWS Hulu’s […]

07/17/24: Cynopsis Jobs

jobs13

ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 07/17/24: Apple TV+ renews “Loot” for season three

Apple TV+ renews "Loot" for season three

Wednesday July 17, 2024 Today’s Premieres BritBox: 24 Hours in Police Custody CBS: Big Brother at 8p Hulu: UnPrisoned Netflix: Simone Biles: Rising; The Green Gang; T P Bon Syfy: The Ark at 10p IN THE NEWS Global entertainment & media industry revenues rose 5% to $2.8 trillion in 2023, and are projected to hit […]

07/15/24: Cynopsis Media Tech Update

internet tech

A CYNOPSIS MESSAGE FROM PREMION PREMION Premium CTV/OTT Advertising BUILT WITH THE POWER OF LOCAL Local CTV/OTT Expertise in all 210 DMAs TAG BRAND SAFETY CERTIFIED and TAG CERTIFIED AGAINST FRAUD Premium Brand-Safe Streaming TV Advertising 125+ Leading TV & Media Brands, Precision Targeting, Attribution & Measurement LEARN MORE AT PREMION.COM Monday […]

CynCity

Cynsiders

  • Monumental Ideas for D.C.

    Ted Leonsis, Founder, Chairman, Managing Partner and CEO, Monumental Sports & Entertainment, has become quite...
  • A Milestone Year for ONCE Mexico

    This year, ONCE Mexico International is celebrating its 20th anniversary in US. General Manager Carlos...
  • Pint-Sized Podcasts at Nick

    Creating podcasts for children requires more than just presenting age-appropriate fare. Alex Reeds, SVP, Growth...