Wednesday, September 6th, 2006



#1 DRAMA ON NBC WITH ADULTS & WOMEN 18-34 & 18-49!
TOP 5 WITH W18-34 & W18-49!
#12 WITH A18-34, TOP 10 WITH A18-49!

Available exclusively from Warner Bros. Domestic Cable Distribution

Source: NTI, Explorer, 9/19/05-8/27/06, L+SD Rtg, Season Premiere To Date, Regularly Scheduled Prime Pgm. 2+TC  Drama=A, FF, GD & OP, Scripted=A, CS, EA, FF, GD & OP.  Ties War At Home w/A18-34.



Good morning. It’s Wednesday, September 6, 2006, and this is your first early morning briefing.

In a stunner of a move, the news came out early yesterday morning that Tom Freston had resigned his position as President/CEO of Viacom.  While the potential in-house ramifications of that news is being absorbed, it was also announced that Philippe Dauman has replaced Freston.  And while “resigned” was a nice way to term his exit, Viacom’s Sumner Redstone said in a conference call yesterday that Freston hadn’t been quite gung-ho enough in the digital platforms arena and apparently didn’t communicate his intentions well enough to the folks on Wall Street.  The reaction to Freston’s removal on The Street tho wasn’t all positive – Viacom share prices fell 4% to $35.50.  You’ll recall Viacom was split in January with Freston overseeing essentially the cable side, and Leslie Moonves the broadcast side, CBS Corp.  Since January, Viacom’s shares have fallen by 15.7%, whereas CBS Corp has grown 12.6% in the same time period. Oh, and in case you were wondering, Redstone also said yesterday that this move had absolutely nothing to do with Tom Cruise.


NBC Universal Domestic Television Distribution has sold USA Network’s Monk to local television stations covering more than 80% of the U.S. The series is slated to air for weekend off-network syndication runs beginning September 2008. Originally it had been sold to WNBC/New York, KNBC/Los Angeles and WFLD/Chicago. Additional new markets include WPHL/Philadelphia, WSBK/Boston, KNTV/San Francisco, WFAA/Dallas, WTTG/Washington, DC, KPRC/Houston and KOMO/Seattle.

Starting this Friday,, Bravo’s broadband arm, will debut a new nine-week game called Fall Season Death Watch 2006, where viewers can vote off their least favorite new shows just like the network executives or TV critics. The final week to vote is October 30.
Emails to the Editor continue today on the topic of the upcoming season of Survivor.  Joining the conversation today, among others, is Mark Burnett.  If you’d like an opportunity to comment, send in your thoughts to me by hitting reply to this email.

The National Geographic Channel is now distributed to more than 61 million households, according to updated data from Nielsen Media Research.

Both HGTV and Food Network have attained distribution in more than 90 million households this month. HGTV added 2.3 million households in the last year taking its total to 91 million, and Food Network has added 3 million households since last year taking its total to 90.7 million.

Today’s edition of Cynopsis: MCE includes its regular installation of CynMCE Network in Focus, and the focus of attention this month is Shalom TV. If you’re not a subscriber, you can catch today’s edition at the website, or by clicking here.


Added to the cast of David Milch’s HBO limited series John from Cincinnati, is Rebecca DeMornay in the role of the host family mother and wife.  THe series stars Austin Nichols as John, a wealthy guy who comes to live with his west coast relations, the dysfunctional Yost family, and takes surfing lessons. 

CBS‘ upcoming fall series The Class has added another classmate – Sara Gilbert will join the lineup in a recurring role.  The show is from Warne Bros. TV and launches on September 18 at 8p.

Casting Call:  Food Network has launched a nationwide search for chefs and cooks to appear in season three of The Next Food Network Star. Professional and amateur chefs are encouraged to apply by sending in a three-minute audition tape with their pitch for why they should be the next Food Network star. The deadline is October 27. Download contest rules and applications at The winner will be granted a six-episode series during the summer of 2007, airing in the network’s In the Kitchen block every Sat/Sun from 9a-2p
Casting Call:  The second season of Cube Fabulous (think The Office meets Pimp My Ride) is looking for a new male host. If you are indeed a guy in your mid to late twenties, attractive, funny and charismatic, great at improvisational speaking and have design experience (a plus, not mandatory), then send a headshot, bio and a tape to: Casting Department, 545 8th Avenue, Suite 24NE, New York, NY 10018.  A three-minute reel that shows off your hosting skills can substitute for a professional tape, but you will not be considered without a tape. Deadline for entries is September 15.


Charlie Collier has been appointed General Manager of the AMC network. Charlie will manage the daily operations for the Rainbow Media Holdings network, as well as guide the AMC brand through new marketing and advertising efforts and programming strategies.  Well done, Charlie!
Turner Entertainment has added Veon Sussewell as Director/Research for WTBS/Atlanta. Veon will report to Jon Marks SVP/Turner Entertainment Research. WTBS is the local Atlanta broadcast platform for TBS.
Lee Dollar has joined ReelzChannel as VP/Programming, Studio and Content Development. He will interact with studios, filmmakers and advertisers to develop themed content across various platforms as well as helping the network achieve strategic partnerships that provide content.

Vicky Gregorian has been hired as EVP/National Sales Manager at Program Partners, where she will manage broadcast and cable syndication sales and oversee  the expanding sales team. Based in New York, Vicky reports to company principals Ritch Colbert and Josh Raphaelson.  Great choice, guys!

A&E Television Networks upped Steve Ronson to EVP/Enterprises.  He will manage AETN’s global Digital Media activities, including broadband video, short-form syndication and wireless applications.  He will continue to oversee AETN Enterprises, which includes AETN International, AETN Consumer Products and the Interactive Services Group.  Steve was previously SVP/Enterprises, AETN International.
Concrete Pictures has named Rodman Gregg as VP/Content, reporting to Jeff Boortz, President. Rodman will lead the development of original content for television, film and new media initiatives. In addition, he will manage a team of three creatives who are based at the company’s Los Angeles and East Coast offices.
Rich Rosenthal will spearhead Studio 2.0, the digital production division of Warner Bros. Television Group. The new entity will work with creative talent and advertisers to produce original live-action and animated shorts for broadband and wireless applications. The new division will be supervised by Craig Hunegs, EVP/ Warner Bros. Television Group.
Paul “Schmidi” Schmidman
is the new COO at CenterStaging Corp. Based in Burbank, he will oversee operations at the digital online portal, develop new media products and services, and create added revenue streams.
Rigel Entertainment has tapped David Macaione to be President/COO. Based in Los Angeles, David will work with company Founder/CEO John F. S. Laing and division leaders to increase production, distribution and sales activities worldwide.



Friday – A18-49 Analysis: ABC bested the competition by coming in first Friday night with a 1.9/7 A18-49, according to fast affiliate ratings from Nielsen Media Research. NBC was second at 1.7/6, and then CBS 1.6/6, UNIV 1.4/5, FOX 1.2/4, UPN 1.0/3, WB 0.8/3 and TELE 0.5/2. ABC’s rerun of America’s Funniest Videos topped the list at 8p with 1.9/7. Then at 9p, both ABC with Kyle XY and NBC with a repeat of Las Vegas tied for #1 at 1.6/5 each; the Dan Rather special on CBS and UNIV’s Barrera de Amor tied for second at 1.5/5. ABC prevailed again at 10p with 20/20 delivering a 2.1/7.

Live + Same Day Ratings: Friday, September 1, 2006 – time period averages. Source: Nielsen Media Research

NBC      4.0/8     Dateline NBC 4.5/9, Las Vegas [r] 3.6/6, Law & Order [r] 4.0/7

CBS      4.0/7      Ghost Whisperer [r] 4.1/8, Dan Rather – A Reporter Remembers 3.7/7, Numb3rs [r] 4.1/8

ABC      3.9/7      America’s Funniest Videos [r] 4.2/8, Kyle XY 3.2/6, 20/20 4.4/8

FOX      2.8/5      Vanished [r] 2.4/5, Vanished [r] 3.1/6

UPN      1.9/3      Friday Night Smackdown 1.9/3

UNIV     1.8/3      La Fea Más Bella 2.1/4, Barrera de Amor 2.0/4, Casos de la Vida Real: Edicion Especial 1.4/3

WB       1.4/3      What I Like About You [r] 1.2/2, Twins [r] 1.1/2, Reba [r] 1.8/3, Living with Fran [r] 1.6/3

TELE    0.6/1   Tierra de Pasiones 0.6/1, Amores De Mercado 0.6/1, Decisiones 0.7/1

A18-49: ABC 1.9/7, NBC 1.7/6, CBS 1.6/6, UNIV 1.4/5, FOX 1.2/4, UPN 1.0/3, WB 0.8/3, TELE 0.5/2

Saturday – A18-49 Analysis: ABC scored to win Saturday night with 2.8/10 A18-49, according to fast affiliate ratings from Nielsen Media Research. FOX assumed the second seat at 1.9/7, followed by NBC 1.3/5, CBS 1.0/3, UNIV 0.9/3 and TELE 0.3/1. ABC swept the evening with its College Football match between Notre Dame and Georgia Tech. At 8p, ABC brought home a 2.5/10; at 9p a 2.9/10; and at 10p the network topped at 3.0/10 with the final hour of the game.

Live + Same Day Ratings: Saturday, September 2, 2006 – time period averages. Source: Nielsen Media Research

ABC      5.0/10      Saturday Night College Football: Notre Dame vs. Georgia Tech 5.0/10

FOX      3.6/7      Cops [r] 3.1/6, Cops [r] 3.8/7, America’s Most Wanted 3.8/7

NBC      3.3/6      NBC Fall Preview 2.1/4, Outrageous TV Moments [r] 2.3/4, Dateline NBC 3.6/7, Law & Order: Criminal Intent [r] 4.1/8

CBS      2.5/5      Museum of Television & Radio Special 1.9/4, CBS Sneak Peak 2006 1.9/3, 48 Hours Mystery 3.8/7

UNIV     1.4/3      Sabado Gigante 1.4/3

TELE     0.4/1       Quinceanera 0.4/1, Cinemundo del Sabado 0.4/1

A18-49:         ABC 2.8/10, FOX 1.9/7, NBC 1.3/5, CBS 1.0/3, UNIV 0.9/3, TELE 0.3/1

Sunday – A18-49 Analysis:  NBC raced ahead of the pack Sunday night winning with a 2.5/8 A18-49, according to fast affiliate ratings from Nielsen Media Research. CBS came next at 2.0/7, with FOX at 1.8/6, ABC 1.7/6, UNIV 1.1/4, WB 0.6/2 and TELE 0.3/1. At 7p, NBC just edged out the other nets with its NASCAR race at 1.6/7. Then at 8p, CBS narrowly won with Big Brother at 2.7/9 which was a tenth of a rating point in front of NBC’s NASCAR at 2.6/9. During the last two hours of primetime, NBC stayed in first place with NASCAR delivering a 2.8/9 at 9p and a 3.0/9 at 10p.

Live + Same Day Ratings: Sunday, September 3, 2006 – time period averages. Source: Nielsen Media Research

CBS      5.3/10    60 Minutes 6.1/13, Big Brother: All Stars 4.7/9, Cold Case [r] 5.2/9, Without a Trace [r] 5.2/9

NBC      4.5/8      NASCAR 4.5/8

ABC      3.6/7      AFV [r] 3.5/7, EM: Home Edition [r] 3.3/6, Desperate Housewives [r] 3.2/6, Grey’s Anatomy [r] 4.2/8

FOX      2.5/5      That 70’s Show: The Final Goodbye [r] 2.3/5, Family Guy [r] 2.3/4, Family Guy [r] 3.0/5, Family Guy [r] 3.1/6

UNIV     1.4/3      La Hora Pico 1.2/2, Cantando por un Sueno 1.5/3

WB       1.0/2      Just Legal 0.9/2, Charmed [r] 1.1/2, Charmed [r] 1.0/2

TELE    0.4/1     El Mundo Maravilloso de Disney Estreno 0.3/1, Cinemundo Premier 0.5/1     

A18-49: NBC 2.5/8, CBS 2.0/7, FOX 1.8/6, ABC 1.7/6, UNIV 1.1/4, WB 0.6/2, TELE 0.3/1

Monday – A18-49 Analysis:  FOX came out on top Monday night with a 3.3/8 A18-49, according to fast affiliate ratings from Nielsen Media Research. CBS took second place at 2.9/7, and then came ABC 2.5/6, UNIV 1.9/5, NBC 1.5/4, WB 0.5/1, TELE 0.4/1 and UPN 0.2/1. At 8p, FOX escaped with a win with Prison Break at 3.8/10. CBS took control at 9p with the repeat comedies Two and a Half Men and Old Christine averaging a 2.9/7. CBS stayed in first place during the 10p hour with an encore of CSI: Miami delivering a 3.1/8.

Live + Same Day Ratings: Monday, September 4, 2006 – time period averages. Source: Nielsen Media Research

CBS      5.9/9      Two and a Half Men [r] 5.7/9, How I Met Your Mother [r] 5.0/8, Two and a Half Men [r] 6.7/10, Old Christine [r] 5.2/8, CSI: Miami [r] 6.4/11

FOX      5.3/8      Prison Break 5.6/9, Vanished 4.9/8

ABC      4.0/6      Wife Swap [r] 4.0/7, Wife Swap [r] 4.2/6, Supernanny [r] 3.8/6

NBC      2.9/5      Movie: Diff’rent Strokes 2.8/4, Medium [r] 3.0/5

UNIV     2.3/4      La Fea Más Bella 2.3/4, Barrera de Amor 2.2/3, Cristina 2.3/4

WB       1.0/2      7th Heaven [r] 1.0/2, 7th Heaven [r] 1.0/2

TELE    0.6/1       Tierra de Pasiones 0.6/1, Amores De Mercado 0.6/1, Decisiones 0.5/1

UPN      0.4/1      One on One [r] 0.4/1, All of Us [r] 0.4/1, Girlfriends [r] 0.4/1, Girlfriends [r] 0.5/1

A18-49: FOX 3.3/8, CBS 2.9/7, ABC 2.5/6, UNIV 1.9/5, NBC 1.5/4, WB 0.5/1, TELE 0.4/1, UPN 0.2/1

The History Channel presents This Day in History:
1995-Cal Ripken Jr. of the Baltimore Orioles breaks Lou Gehrig’s 56-year-old record by playing in his 2,131st consecutive baseball game.  Ripken hit a home run and a single, and the Orioles beat the Angels 4-2.

Answer to Yesterday’s Trivia Question: Who am I?  I was born with the name Carl and was very good at playing the Trumpet. I was head of a band, and would sometimes substitute for Ed as the announcer and sidekick to my boss.  Who am I?    DOC SEVERINSEN      Kudos to: Marc Goldstein-MindShare/NY; Steve Flint-WTWB/Greensboro, NC; Josh Kane-Equation Entertainment/NY;Jeff Grimshaw- PetNet TV/DC; Keith Paxton-KDFI/Dallas; Margie Albert-KPNX/Phoenix; Candace Hahn-Charter Media/St Louis; Elliot Raizman-Charter Media/St Louis; David Garber-Linzack Productions/Woodland Hills, Ca; Rita Bonnell Illig-RBI Associates, Inc/Granada Hills CA; Steven Wishnoff-Celebrity Duets/LA; Susan Nessanbaum-Goldberg-M & S Entertainment/LA; Richard Wilks-CanWest MediaWorks Inc/Toronto; Jillianne Reinseth/London; Jim Snider-CTV Television/Toronto

Today’s Trivia Question: 35-Right, 81-Right, 64-Left, 63-Left, 29-Left, 13-Right, 16-Left, 22-Left would open the safe hidden behind a portrait of Uncle and Aunt Drip. On what show was this safe hidden? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn
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JOB OPENING: SALES: EVENT/MEDIA PRODUCTION, NYC: Strong prospecting, communication and analytical skills a must. Event-based MarCom experience a plus. Send resume thru: [email protected]  (9/13)

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FALL INTERNSHIP CREDITS ONLY:. PR INTERN: Boutique PR firm is in need of an intern to assist in publicity efforts and office admin. Must be reliable and eager to learn, exp with MS Word, Excel, and Outlook strongly desired. [email protected] (9/13)

FALL INTERNSHIP CREDITS ONLY: INTERN /OlympuSAT: Digital ntwrks seeks a NY/Long Island intern for Fall 06 Good communicator who can do sales/mrktng support work such as updating databases, analyzing channel line-ups, etc.Please call631-474-5846 (9/13)

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FALL INTERNSHIP CREDITS ONLY: Interested in children’s books? Scholastic Inc./NYC: Is looking for fall 2006 and/or spring 2007 PUBLICITY DEPARTMENT INTERNS.Please email your resume and cover letter to [email protected] (9/8)

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SITUATION WANTED: RECENT GRAD SEEKING A SALES JOB:  I am a detail oriented individual who has excellent written, verbal and communication skills.  For more information on my credentials feel free to email me at [email protected] (9/13)

SITUATION WANTED: Looking for location work in the LA area. Over 4 years permitting experience with City of LA as well as numerous reality series, commercial work and music video shoots. NON-UNION. Contact: [email protected] (9/13)

SITUATION WANTED: TELEVISION/NEW MEDIA: Recent grad seeking F/T media position.  BA and MA in Film and TV, great writer, experience in production, content selection and management, and publishing. [email protected] (9/13)

SITUATION WANTED: OUT of the box thinking ACTRESS /LA Film/Theatre(MFA) background seeks co-star &guest star role(s) for episodic presently airing &Breakdown Services for demo. Thanx. [email protected] (9/13)

SITUATION WANTED: Enthusiastic, sharp MFA FILM (w/ BA in English) seeks position in NYC Entertainment Industry. Solid office skills and experience within industry. References available.  Contact [email protected] (9/9)

SITUATION WANTED:  MEDIA/ENTERTAINMENT: College grad seeking F/T pos.  Exp. in sports. Graduated w/B.S. in Mass Comm. and Bus. Admin. Cum Laude. Looking for NYC area. (9/8)  [email protected]  (9/8)

SITUATION WANTED: MEDIA EXEC, 20 yrs. exp in production, post, exec mgmt, sales, marketing, biz dev, strategic planning. Atlanta, DC, SE area. Seeking cable network, original content media co., broadcasting co. [email protected] (9/7)

SITUATION WANTED:  AWARD-WINNING ON-AIR PROMOTION WRITER/PRODUCER seeks freelance or staff position in NY metro area.  Experience in field producing/directing and working with talent. [email protected] (9/7)

SITUATION WANTED: ASST. TO TV DIRECTOR/LA. Meticulously organized, bright, educated, hard-working multi-tasker to assist DGA-affiliated drama TV director. [email protected] (9/7)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

WHAT’S ON TONIGHT: Wednesday, September 6, 2006

ABC             George Lopez [r], George Lopez [r], George Lopez [r], George Lopez [r], Primetime
CBS             Rock Star, CSI: NY [r], Five Years later: How Safe Are We?
FOX             Bones, Justice
NBC             Fear Factor, Scrubs [r], Scrubs [r], Law & Order [r]
i               Mama’s Family, Mama’s Family, Doc, Diagnosis Murder
MyNetwork TV  Desire, Fashion House
UPN             Everybody Hates Chris [r], All of Us [r], Girlfriends [r], Half & Half [r]
WB              Blue Collar TV [r], Blue Collar TV [r], One Tree Hill [r]
TELE            Tierra de Pasiones, Amores, Decisiones
UNIV            La Fea  Mas Bella, Barrera de Amor, Don Francisco Presenta


Last Friday for the first time in Cynopsis history, we included Emails to the Editor in this daily edition.  All of the comments below (duplicated here in full and unedited) were in response to this comment that I made in last Thursday’s edition following the lead story regarding General Motors, Survivor and the ongoing conversations about the format for the upcoming Survivor series: 

Sidebar from Cyn:  It’s been my observation in the current brou-ha-ha over Survivor that the louder someone has hollered about racial issues in the upcoming season of this series; the less likely they have ever actually seen an episode of Survivor. 

Below are your Emails to the Editor rec’d since Friday.  All comments are welcome. 

If you’d like to participate in tomorrow’s Emails to the Editor section in Cynopsis, email your comment to [email protected]. Cynopsis reserves the right to choose which comments will be included and to edit and/or shorten the text.


Being an avid daily reader of Cynopsis, I have obviously been fascinated by your new section “Letters to the Editor.”   I agree with the overriding sentiment which is “wait and see”.  This sentiment clearly comes from rational people who have at least seen a few episodes of Survivor.  These people can therefore logically deduct that racism is far more likely to be found in our modern world where socioeconomics, and by extension, race plays a large part in how people are associated with and even worse judged. 
Whereas on a desert island where economics and social class count for nothing, it’s simply your ability to build a fire and catch fish that becomes of paramount importance.  Add to this, the political nature of Survivor which is overlaid on the survivalist themes and you need to add in the criteria of “Do I like this person?” or “Can I convince this person to vote with me?”
Survivor is probably one of the greatest leadership and management tests you can witness.  It’s almost like firing someone who works as your subordinate, then the next day, asking them to lobby “your boss” to give “you” a promotion.  Survivor is the equivalent of this where the very people you play a part in getting rid of, are asked to turn around and reward you for it. 
The premise in dividing tribes by ethnic pride was that racial differences are unlikely to matter one iota when the modern world is removed. 
Were we correct??  Time will tell.  All I can say is that the series will pull no punches and will at the very least show that behaving like an asshole isn’t the exclusive right of any particular race.  It will also show that it’s impossible to stereotype people once you meet them and (even vicariously) live with them as they struggle to build a world. 
– Mark Burnett

Just a few weeks ago I was watching a rerun of All in the Family and marveling at the guts not only that CBS had in airing this series originally, but a nation that could come to terms with itself and laugh at hatred.  I feel that as much as anything in that era, this program propelled the U.S. out of what was still essentially a post-Civil War social system.  Again I congratulate CBS for making this much-needed foray into the national dialogue.  I hope our nation is again ready to meet the challenge.

Dean Sandler

This is reality television.  Reality television is the place to take extreme circumstances and make them even more extreme for the fun of it.  Survivor pits personality against personality – vegetarians against meat eaters – liars against religious freaks!   

It is always about good players against less good players.  This is just another “Against” situation.   I say just watch…or don’t.


The entire concept of “race” is racist because it was originally created by a “race” of men who were trying to prove and assert superiority over other “races” in order to justify the conquering, enslavement, and/or general mistreatment of those people. Nowadays, people don’t segregate themselves specifically by “race” in this country (unless they wear sheets on their heads). They divide themselves by culture and class (which actually kind of explains the “sheetheads,” but I digress).
The division of Americans into four “racial” groups is narrow, boring, and inherently racist, no matter what the reason is, because of the racist concept and origins of “race” in the first place. As Americans, we’re much more culturally rich and diverse than that, and honestly, I thought we’d have evolved beyond the original concept of “race” by now, but evidently we have not.
Maybe the Survivor experiment is good as some say, or perhaps it is damaging as others say. Either way, it will not solve this country’s race, culture, or class problems. Nor will it solve our obesity, global warming, crime, poverty, greed, gluttony, and/or personal self-esteem issues, but again I digress.
I don’t watch Survivor and will not be sucked into watching it just because they pull this sort of ridiculous publicity stunt to boost their dying ratings. Whether we think the issue is race, class, or anything else, the main issue in this country or anywhere in the world actually is MONEY and who controls it. If you think that the producers of Survivor, CBS, Viacom, and anyone else financially involved with the series should have that money, then watch the upcoming season, boost their ratings, and in doing so, give them more money. It’s that simple and it’s the American way. God Bless America.
Dominica Myers
Burbank, CA

The fact that people are outraged, even hurt, by the format this seasons Survivor chose to follow, shows that race is obviously still a sensitive issue for Americans – more sensitive than age, sexual orientation, or other differences between us (or else there wouldn’t be this much outrage about it – so the comments comparing these groups can stop).
Yes, there are shows/channels that have a predominately white, black, or other cast; however, none of these are purposely formatted to fight against another race for survival – THAT’S THE BIG DIFFERENCE. So what happens when the white guy wins? Is he of the “fittest” race?? Because that’s the inference, whether intentional or not. It’s not only about grouping or segregation, but about putting one race against another…and in today’s social climate it is irresponsible to do, especially for entertainment and monetary gain.
BM/New York

Click here to catch up on the past few days comments at the Cynopsis website’s Emails to the Editor ….

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