Wednesday, November 14th, 2007


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Cynopsis: DIGITAL


Good morning, it’s Wednesday, November 14, 2007 and this is your first early morning digital briefing. 

Bebo is offering programmers yet another way to reach young audiences. The company launched an ambitious Open Media platform with 22 major content partners and promised to create more interactive programming following the success of Kate Modern. Programmers such as CBS, ESPN, MTV, Next New Networks and Turner Broadcasting can publish content to Bebo’s 40 million users, who can freely collect and share it via “Personal Video Profiles.” The system will also carry advertising, revenue from which broadcasters won’t have to share with Bebo. The social networking site is second only to MySpace and Facebook in terms of unique users, who spend an average of 40 minutes per day on the site.


Marvel Comics is launching an online subscription service giving readers access to full issues dating back to the first editions of Amazing Spider Man, X-Men, Incredible Hulk and Fantastic Four. Marvel Digital Comics subscribers can pay $9.99 for a single month to access up to 2,500 digital titles or $4.99/month if they commit to a year. Marvel will add at least 20 new titles a week based on user requests and editorial decisions.
Turner’s Court TV is laying off half of its web staff and reducing another 8 positions in other areas as the channel approaches its January 1st transition to TruTV. The website will become while online trial coverage will shift to will replace to reflect the new emphasis.
Twentieth Television is developing a series built around viral web videos with Yahoo!, hoping to launch it into syndication next fall, according to TV Week.
Meanwhile Telepictures Productions, which successfully launched a new syndicated show based on gossip site this fall, is launching a new website targeting moms and kids. will feature entertainment, breaking news and social networking functions with Unilever attached as charter sponsor. Former CosmoGirl editor Sabrina Weill will serve as’s Editor-in-Chief.
HD service Mojo began offering some of its original content for sale on the Amazon UnBox platform. Three Sheets, After Hours with Daniel, King of Miami, Wall Street Warriors, Uncorked with Billy Merritt and other titles are now available on the download-to-own service, with additional content to be added on an ongoing basis.
TV Guide in canceling its live Online Video Awards ceremony in lieu of the labor dispute between the WGA and AMPTP. The awards will continue online however, with winners of 18 separate categories to be announced on Nov. 26. More than 1.6 million votes have been cast so far, according to TV Guide.
Rupert Murdoch told investors in Australia that he expects to make free to web readers around the world after News Corp. assumed control of the company.


A new video service named launches in beta format today as an aggregation utility for online video. WorldTV’s Flash-based player pulls video from sites such as YouTube, and AOL and offers editing tools to help users create their own branded TV channels. The site has invested heavily into software that helps clean up lower quality video to make it look good in a larger format and is working toward launching localized versions in several countries in the coming weeks, according to founder Alx Klive. A consumer version with additional features is also in the works.
Lin TV launched a series of dedicated channels on YouTube featuring news, sports and entertainment clips from WISH/Indianapolis, IN; WOOD/Grand Rapids, MI; WTNH/New Haven, and WPRI/Providence, RI.
ReezChannel began supplying original series to the American Forces Network on the “AFN Movie Channel,’ which goes out to troops stationed around the world. The daily show Dailies and weekly programs Secret’s Out, What It Takes, The Big Tease and What I Learned from the Movies are being offered. launched a new feature allowing users to post video reviews of products featured on the site. Videos can be posted in wmv, mpeg, QuickTime or AVI formats.


The 2008 NATPE conference will take on the digital theme of “Where Now Meets Next,” lining up a number of panelists prominent in the new media space including Michael Eisner of The Tornante Company; Renetta McCann of Starcom MediaVest Group; Rishad Tobaccowala from Denuo; Jerry Brant of Intel and Jonathan Leess from CBS Television Digital Media Group. NBC Universal CEO Jeff Zucker will deliver the keynote to the conference, scheduled Jan. 29-31 at the Mandalay Bay Resort in Las Vegas.


The EU’s European Commission is opening up an in-depth probe into Google‘s proposed $3.1 billion of DoubleClick. Its concerns range from antitrust issues to privacy worries, as Google is believed to control 70% to 80% of the world’s paid search ad market.  The commission expects to make its decision within the next 90 working days.


New series and seasons (full episodes only) released online since November 6, 2007:

  • Bunnytown (Disney; iTunes): current season (1)
  • Clean House (Style; iTunes): current season (6)
  • 411VM Skateboarding ( iTunes): current season (15)
  • The Mary Tyler Moore Show (CBS; Unbox): season 1
  • The Mr. Bill Show ( Unbox): multiple volumes
  • Murder by the Book (CourtTV; iTunes): current season (2)
  • Noein ( Unbox): season 1
  • The Studio Exercise Collection ( Unbox): multiple volumes
  • Trick My Truck (CMT; iTunes, Unbox): current season (1)
  • Wired Science (PBS; iTunes): current season (1)
  • Xavier: Renegade Angel (Adult Swim; iTunes): current season (1)




Pappas Telecasting relaunched its citizen journalist Community Correspondent web site adding new features and equipping it to handle larger submissions containing up to 5 minutes of video. The new Assignment Desk allows news directors from Pappas stations to “assign” users events or stories to cover. A Whistleblower feature allows citizens to anonymously report misconduct by local businesses, individuals or politicians that news departments can follow up on. The site, which has attracted more than 750,000 unique visitors and 11,000 registered users since launching in June of 2006, has been used to break several prominent stories says Pappas VP/Online & New Media Rosemary Danon including stabbings, hit and runs and fires.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital

Cynopsis Digital Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

CableU – Know Networks Better. Pitch Smarter. Click here

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: SALES EXEC/CableU/CT: Immed opening for outgoing, aggressive self-starter w/ solid knwldg of US cable ntwrks, ind organizations & ad agencies, to prospect & close new accts. Online sales exp pref’d. [email protected] (11/28)

JOB OPENING: SALES PLANNER/Comcast Ntwrks/NY: Generate upf & scatter plans; deal maint & stwrdship; support to sales team. Liason btwn AEs & agencies. 2yrs exp sales/planning pref’d. Contact [email protected] (11/21)

JOB OPENING: SR ACCOUNT EXECUTIVE/Nielsen/Dallas: Immediate opening for exp media sales professional.   Knowledge of Nielsen data/media background preferred. Apply: , Careers, Req #5992  (11/21)

JOB OPENING: DIRECTOR, INTERNATIONAL SALES/GRB Entertainment/LA: 5+yrs exp w/ demonstrated success and strong understanding of contracts and TV rights for int’l distribution. Email resumes: [email protected] (11/21)

JOB OPENING: SALES PLANNER/TV10s/NYC: For Closed Captioning & 10-second commercial sales: Create proposals, mkgds, manage adu, detail oriented. Power Point a +. Resume: [email protected] (11/21)

JOB OPENING: ACCT MGR/HBO/NYC: Manage sales & mktg activities w/ key TELCO accts, develop acct strategies, manage budget, subscriber analysis. Req: Mgmt exp, 5-7 yrs cable sales & mktg industry exp. Res: [email protected] (11/21)

JOB OPENING: MEDIA SALES ASST/BROADCAST MEDIA CO./NYC MIDTOWN EAST:  Provides admin support to busy Sales Dept. MS Office, attn to detail, multitasking, great comm. Email:  [email protected] for complete job description (11/21)

JOB OPENING: CLIENT SERVICES EXEC/Nielsen Media Research/Dallas: Media-focused sales and client services profess’l. 3+ yrs exp w/strong analytical skills.Interested candidates can apply on line at position #5898. (11/21)

JOB OPENING:  AP needed ASAP. PBS Jewish History doc. Extensive internat’l film/photo research (from non-archive houses) experience absolutely required. Rights, clearance, research, scanning, prod. bibles. [email protected] (11/21)

JOB OPENING: SR ACCOUNT EXECUTIVE/Nielsen/Los Angeles: Immediate opening for exp media sales professional. Knowledge of Nielsen data/media background preferred. Apply: , Careers, Req #6055. (11/21)

JOB OPENING: FULL PROD STAFFS/ALL POSITIONS/Atlas Media Corp, NYC: Looking for skilled series producers, writers, prod, assoc producers, researchers and production assistants for several dif series. Apply [email protected]. (11/21)

JOB OPENING: DIGITAL PLANNER/History/A&E Chicago: Create digital sales proposals, steward accts, service orders&client needs, acct maintenance, assist in presentations. 2yrs digital plnng exp. Apply: (11/21)

JOB OPENING: DIR DIGITAL AD SALES MKTG/History/A&E NY: Strategize & create new pkgs & ad opps for AETN digital. Create decks & upfront pkg. Dev mktg strategy for AETN digital. 5+yr digital mktg exp Apply: (11/21)

JOB OPENING:  CREATIVE, OFF-AIR DIRECTOR/Discovery Communications/LA: Requires Creative Off-Air Director for the TLC network to oversee all on-air graphics, print design & show packaging. Apply: Req# 5930. (11/20)

JOB OPENING:  MARKETING LINE PRODUCER/Discovery Communications/LA: Requires Marketing Line Producer to handle all physical aspects of film, HD and print shoots for TLC marketing. Apply: Req# 5982. (11/20)

JOB OPENING:  ASSOC. DIR Research dept /PBS/Arlington VA: Provide customer support with research consultation and management of strategic research studies for the PBS Programming dept. To apply visit (11/20)

JOB OPENING:  DIRECTOR, CONSUMER MKTG/VERSUS/Philly: Direct development/execution of consumer & affiliate/ad trade mktg campaigns for network programming and trade efforts. 10+ yrs  exper. EEO/AA/Drug Free.  Apply (11/20)

JOB OPENING:  MEDIA PLANNER/Orange County, CA: minimum 3-5 years experience at large agency. Broadcast, Online, Print and OOH experience with knowledge of Strata Software and strong excel skills. (11/17)

JOB OPENING:  SALES EXEC/NeuLion/LI: ( new media sales experience preferred. Must be able to prospect, qualify and close new opportunities. Content Delivery Network (CDN) exp a plus. Email Res to [email protected]  (11/17)

JOB OPENING:  GENERAL SALES MANAGER/KSBI TV/DT-OKC: Must be a highly skilled leader/proven record of revenue success & sales strategies. 10+ yrs exp req’d. BA preferred. Tremendous opportunities. Send resume to: [email protected] (11/17)

JOB OPENING:  POST PRODUCER/STORY EDITOR: Successful cable competition reality show. Excellent story skills required. Will also liaison with field team, produce dailies during shoot. NYC only. Jan to June. [email protected]   (11/17)

JOB OPENING:  SR RESEARCH ANALYST & ANALYST/Discovery Nets/NY: Min 2yrs research exp. Proficiency in Nielsen systems required. Strong analytical/communication/computer and presentation skills. Apply: [email protected] (11/17)

JOB OPENING:  MGR, COMMUNICATIONS/COMEDY CENTRAL/CENTURY CITY: Degree in Communications, PR or related area or equivalent exp required.  Min of  2 -5 years PR exp at management level.  Job description at (11/17)

JOB OPENING:  RESEARCH DIRECTOR/COMCAST NETWORKS/NY: 8+ yrs Exp w/Nielsen Systems, Ratings Estimates, StarTrak, MRI, Simmons, etc.: Contact: [email protected] (11/17)

JOB OPENING: LICENSING MGR/ SR.MGR /Classic Media/NYC: 3-5 yrs brand, character, ent lic exp; Manage licensee relationships; Solicit new biz & negotiate deals; dynamic, self starters apply to: [email protected]  (11/16)

JOB OPENING: LICENSING COOR/Classic Media/NYC: Min 2 yrs exp; Familiar with lic process; Correspond w licensees; Gen admin support + projects; Excellent org & comm skills req’d; MS Office; apply: [email protected] (11/16)

JOB OPENING: COMM SUPERVISOR/NATGEO CH-DC: Press outreach; generate PR matrls, mng press website, events, photos & fulfillmnt of press matrls; sprvs vendors; BA/strg written skills req; 3+yrs exp PR/cable a +. (11/16)

JOB OPENING: SPRVSR CLIENT SVC/ESPN/NYC: Mng CSRs day-to-day traffic issues & inventory issues & problem solve to ensure resolutions. 2- to 3-yrs of related administrative or sales support exp.  Res to: [email protected]   (11/16)

JOB OPENING: BROADCAST & CABLE TV BUSINESS ANALYST NYC: Multiple- Ad Sales and/or traffic system exp. Use case development, gap analysis, software vendor assessment, requirement gathering. [email protected] 860 632 3707.  (11/16)

JOB OPENING: EXP’D PRODUCERS, POST PRODUCERS & AP’S/Top-Rated Syndicated daytime Court show: Daytime Talk or Court experience a must. Production begins in LA mid-Jan. Please email: [email protected] (11/16)

JOB OPENING:  MARKETING MANAGER/Collective Media/NY: 3+ yrs experience in Online Advertising a plus; Write, re-write and/or edit marketing materials; detail oriented. Apply at: (11/16)

JOB OPENING:  EP for MythBusters-type show/San Fran: Travel req’d.  EP credits, strong story skills, proven ability to run lg prod team & hands-on post abilities a must. Fascination w/mech & science pref. Apply: [email protected] (11/16)

JOB OPENING: TEMP RSRCH POSITION (3 Mnths)/ABC/NY: Detail-oriented, ability to prioritize & multi-task; analyze ratings data & provide Sales & PR support.Knwldg of Galaxy & NPower.1-3 yrs exp.  Resume: [email protected]    (11/15)

JOB OPENING: ONLINE MEDIA MANAGER/iN DEMAND/ NY, NY:  Project lead for online storefront & product mgr.  BA in technology.  3-5 yrs exp in media/online/software.  Apply at:  [email protected] (11/15)

JOB OPENING: COORD, PTNR MKTG/MTV Networks, NY: Channel Promo (LOGO), Local Ad Sales, Marketing Cmpgns, Liaise with LGBT Org., Point Person for Creative, 2-3yrs work exp, Apply on-line: (11/15)

JOB OPENING: TEMP TRAFFIC SUP/VOOM HD/NYC: Liaison between Promo Planning & Creative Services. Detailed, able to prioritize & multi-task. Min of 3 yrs exp in promo planning & scheduling. Adv’d Excel a +.  [email protected]   (11/15)

JOB OPENING: ACCOUNT EXECUTIVE/Outdoor Channel, NYC: Immediate opening for seasoned, aggressive, self-starter Nat’l sales experience req. Heavy client/planning selling. Travel req. Pls send resume to: [email protected] (11/15)

JOB OPENING: SALES PLANNER/Outdoor Channel, NYC: Create proposals, mkgds, manage adu, 3+ yrs exp cable sales or buying, detailed oriented, media math skills. Dealmaker exp a +. Resume: [email protected] (11/15)

JOB OPENING:  SR. WRITER/PRODUCER/Discovery Communications/Silver Spring MD: Conceive, write, produce TV & radio campaigns for TLC Marketing. Apply: Req #5933  (11/15)

JOB OPENING: DIRECTOR OF PRODUCTION/Discovery communications/Silver Spring MD: Manage all aspects of marketing production. Apply: Req. #5981 (11/15)

JOB OPENING: DIGITAL MEDIA ACCOUNT EXECUTIVE/CBS-3 Philadelphia: Min 2 yrs online ad exp req’d. BS/BA deg. pref’d. Aggressively pursue digital media ad sales. Visit for full details. EEO ADA M/F (11/15)

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

SPRING INTERNSHIP CREDITS ONLY:  Montel Williams Office. NY, NY:  Seeking interns for Spring’08. Must be able to receive college credit and commit 2 days p/w. Duties include answering phones, writing, research, etc. Email [email protected]   (11/16)


Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: MEDIA MARKETING PRO, 25+ years net/local broadcast, cable, studio, agency experience seeks position or consultancy. Contact: [email protected] (11/20)

SITUATION WANTED: We will produce broadcast-quality short videos to elevate your business’s profile in the online community, particularly among consumers of edgy comedic content. (11/20)

SITUATION WANTED: PROGRAMMING EXECUTIVE, 20 plus years cable, broadcast, distribution and sales experience seeks position or consultancy. Contact: [email protected] (11/17)

SITUATION WANTED: PRODUCER/DIRECTOR/LA: broadband/video producer looking for contract base/freelance projects. Current clients include MTV Networks. See reel at Contact: [email protected] for resume (11/17)

SITUATION WANTED: SEASONED PROD/SHOW RUNNER: Network & Cable exp. in Docusoap, Lifestyle, Makeover, Competition shows.Creative, resonant leader. Hawkish eye on budget. Los Angeles/NYC. [email protected] (11/16)

SITUATION WANTED: PROGRAMMING EXECUTIVE: 20 plus years cable, broadcast, distribution and sales experience seeks position or consultancy. Contact: [email protected] (11/16)

E-mail Trish Pihonak for rates and specs for Job Openings.  

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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