Cynopsis: Kids!
01.09.13
Good morning. It’s Wednesday, January 9, 2012, and this is your first early morning briefing.
LAS VEGAS–Greetings from the Consumer Electronic Show, that vast playground of technology where even the most jaded grownup can’t help but feel like a kid. We knew it was going to be a great show for Cynopsis Kids! when Big Bird helped Qualcomm CEO Paul Jacobs introduce the new Qualcomm – Sesame Street mobile apps venture during Jacob’s opening night keynote (more about that in the edition). And Lego’s latest Mindstorms EV2 robots are proving the company is about more than child’s play. The news will be coming fast and furious this week, so please follow along @CynopsisMedia and @CathyOlson67.
A CYNOPSIS MESSAGE FROM LITTLE AIRPLANE
“HOW TO MAKE A GREAT PRESCHOOL SERIES”
February 9, 10, 11
Little Airplane Productions is accepting applications for a unique workshop taught by accomplished preschool TV veterans on each step of creating a high-quality preschool series. Topics include Writing, Pitching, Legal, Design, Music, Directing, Producing, Distribution and more. A panel of noteworthy Children’s TV broadcasters will be on hand to discuss pitching to a network.
CARRIAGE
Bundle, Up? There’s renewed buzz this week about the imminent debut of technology from Intel, Sony and friends that effectively would unbundle the cable model. AT&T threw its hat into the SVOD ring Monday, announcing it would offer its U-Verse subscribers access to its 1,500 titles for $5 per month. In fact, the package model has been “unbundling” for a while now. And content behemoths find themselves in less of a position to hold out popular kids networks to assure carriage of other programming. Just witness Viacom’s nearly three-week showdown with DirecTV last summer, when pulling Nickelodeon and MTV, among other networks, failed to guarantee carriage of its Epix movie channel.
Sesame Street episodes are among the 1,000 videos PBS and PBS Kids will deliver through Roku’s Internet streaming devices as part of a gaggle of new Roku programmer deals including Time Warner Cable, Dish Network’s Blockbuster, Fox’s TV Everywhere service, iHeartRadio, NBCUniversal’s Syfy and Vevo.
CONTENT
Qualcomm is taking a walk on Sesame Street. The global wireless provider and Sesame Workshop are collaborating on a series of apps for smart phones and tablets. Qualcomm is offering a sneak peak of the first apps – the guitar-driven Abby’s Fairy Rock and vocab-based Big Birds Words – on the CES show floor. Coolest technology feature? The first-ever use of text recognition via the Qualcomm Vuforia augmented reality platform in Big Birds Words. The two companies also are continuing their collaboration in India bringing lessons about healthy living, literacy and math to migrant families, and later this year will launch a project in China to provide emergency preparedness for families with young children.
More Kids Apps: RRKidz’s flagship brand Reading Rainbow is partnering with National Geographic Kids to bolster its interactive subscription reading service for iPad with NatGeo nonfiction books and video field trips… DHX Media is bringing an app based on Nickelodeon series Yo Gabba Gabba! to iPhone, iPad, iPhone Touch and Google Android devices. The $3.99 Yo Gabba Gabba! Hello Friends! app invites preschoolers to interact with characters through games and activities… U.K.’s P2 Games debuted “The Wheels on the Bus” app for iPad, iPhone and iPod Touch. The app features an interactive keyboard where kids can learn classic nursery rhymes, plus puzzles, coloring activities and a sticker sound board… Brit-based series Peppa Pig is crossing the gaming pond. Entertainment One Family will debut P2 Games’ Peppa Pig Happy Miss Chicken app in the States this month… Following up on its two Drip Drops digibooks, TCKL Inc. gave the media a preview of its patent-pending 3D coloring app for kids ages 2-6. The Drip Drops: Color The World app combines animation and augmented reality to turn an iPad into a 3D coloring book and will be available for download at the end of January.
Nickelodeon is kicking off 2013 with a half-hour primetime Dora special, “Dora Rocks!,” airing at 7 p.m. Jan. 14. The network is engaged in an advertising/merchandising deal with Target through which the retailer will carry exclusive Dora-themed apparel, DVDs, electronics and other merchandise through April.
New year, new look for Nick Jr. in the U.K. On air, just-launched interstitials and the tagline “Every day’s an adventure” tout the imaginative learning encouraged through shows like Peppa Pig, Dora the Explorer and upcoming Guess How Much I Love YouThe Adventures of Little Nutbrown Hare. Additional shortform content including The Go!Go!Go! Show is due in early 2013. Online, Nickjr.co.uk has a new “Grown ups” section for parents that includes a roundup of pertinent articles.
Canadian network Teletoon will debut new original series Rocket Monkeys Jan. 10 as part of its Thursday evening programming block.
Televix Entertainment snagged distribution rights throughout Latin America for Breakthrough Entertainment’s conservation-minded preschool series Kinderzoo.
MORE KIDS STUFF
Rentrak is on the move. The company won the bid by Mobile Content Venture, a joint venture comprising 12 broadcast nets that operate the Dyle mobile TV service, to provide the first mobile broadcast TV measurement for local markets. MCV represents 35 markets across the U.S.
The Wiggles this week released their latest album, “Celebration,” through Razor & Tie in digital format only. The album features 20 songs from the Aussie group’s 2012 Celebration tour, the final tour with original members Greg, Murray, Jeff and Anthony.
GeoPalz, manufacturer of decorative pedometers for kids, is launching the ibitz PowerKey for children. Connected to select Bluetooth 4.0 devices, the pedometers track wearers’ physical activity and delegates points to unlock rewards via the GeoPalz kid-centric Web site.
The Berenstain Bears are infusing a few classic titles with Christian values in the franchise’s latest three Living Lights I Can Read! books: God Made the Colors, Thank God For Good Health and The Trouble With Things.
Kidz Gear is pumping the volume on its line of decibel-friendly Volume Limit Headphones. After success with its initial gray earbuds, it just rolled out pink, orange, blue, green and purple.
A CYNOPSIS MESSAGE
CAPITALIZING ON MOBILE VIDEO: STRATEGIES & TACTICS TO DRIVE REVENUE
Date: JAN 24, 2013 | Time: 1:30-3:00 p.m. ET | Price: $295/site
Hosted by: Sahil Patel
– Associate Editor, Cynopsis DigitalSpeakers
JoAnna Foyle Abel – VP, Marketing, FreeWheel
Charlie Echeverry – EVPSales for Univision Interactive, Univision Communications
Marcus Startzel – General Manager, North America, Millennial Media
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LICENSING
Let them eat cake: Strawberry Shortcake is making global strides. American Greetings Properties and Medialink renewed their partnership for Strawberry Shortcake with apparel company Young Chang Industries in Malaysia, and AGP and licensing agent Exim added new client Pacific as a new Strawberry Shortcake partner in Mexico.
Indie production house Creating4Kids appointed Carmella Johns Unltd. (CJU) the exclusive worldwide licensing agency for its “Bigfroot Friends” property featuring fruit-loving Bigfoot-like characters. Initial rollout of licensed products will be in mid-February at Toy Fair.
INSIDE THE BELTWAY
In a good news move for all kids content on the Web, the FCC is relaxing its rules regarding in-flight Internet connections. The move is aimed at stimulating the economy and encouraging technology advances, including ways to make the wifi signal stronger in the air. Parents everywhere are sleeping just a little better tonight.
Disney Channel continues its assault on Nickelodeon. The net rang in the new year with the most-watched opening week in its history, sweeping the competition across Kids 2-11, Kids 6-11 and Tween 9-14. The week of Dec. 31-Jan. 6 marked Disney Channel’s 82nd consecutive week at No. 1 in Kids 6-11 and Tweens. The Jan. 4 premiere of “Tangled” was the week’s No. 1 scripted cable telecast in Total Viewers (5.4 million), and the top telecast across Kids 2-11, Kids 6-11 and Tweens 9-14. In related news, no official word from the Walt Disney Co. regarding rumors of impending layoffs in its studio and interactive units.
There’s no moss growing under The Hub. The Discovery Communications-Hasbro joint venture wrapped 2012 with its fifth-consecutive quarter of year-over-year growth across key demographics including Kids 2-11 and 6-11, according to the network. Q4 included the much-anticipated debut of Hasbro Studios-produced Littlest Pet Shop. The animated series, paired with My Little Pony on Saturday mornings, became The Hub’s top-ranked original series of 2012. In other Hub news, the network this week adds early-morning series Animaniacs.
Cartoon Network ranked No. 1 for Total Day delivery of boys 6-11 and 9-14 for the first week of January, and No. 1 in Early Prime delivery of boys 9-14. The net scored double-digit delivery gains compared the same week in 2012, Total Day delivery of Kids 2-11 grew by 20%, Kids 6-11 by 33% and Tweens 9-14 by 33%.
Weekend box office estimates for kids/tween/teen movies rated G, PG or PG-13, provided by Rentrak.
January 4-6, 2013
The Hobbit: An Unexpected Journey (Warner Bros.) PG-13 $17.5m
Les Miserables (Universal) PG-13 $16.1m
Parental Guidance (20th Century Fox) PG $10.1m
Jack Reacher (Paramount) PG-13 $9.3 m
Lincoln (Disney) PG-13 $5.3m
The Guilt Trip (Paramount) PG-13 $4.5m
Promised Land (Focus Features) $4.3m
Monsters, Inc. (Disney) G $3.9m
EXECUTIVE MOVES
Congrats to Sprout’s Mark Sacher, promoted to VP of research, and Sondra Contino, upped to VP, sales & marketing, at Lawless Entertainment overseeing brands including “Suzy’s Zoo” and “The Little Prince”.
Jay McLellan has been named chairman of the executive board of the Consumer Electronics Assn.
Hulu CEO Jason Kilar announced plans to leave the company in Q1, as did CTO Rich Tom.
Longtime E! president of entertainment programming Lisa Berger is departing the network.
Answer to Last Week’s Trivia Question: Unscramble to solve: “So cue my mike.” Mickey Mouse. Kudos to: Jeff Grant-Turner Research/Atlanta; David Stern-BARD Entertainment/NYC; Susan Burchfield-Research-KDNL ABC30/St. Louis, MO; William “Chip” Beaman-Soundelux Design Music Group/Hollywood; Cecilia Nguyen-Disney Channels Worldwide/Burbank; Sabrina Sparlin-CESD/LA.
Today’s Trivia Question: Unscramble to solve: “Rich Owl Abner.” (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Cheers — Cathy
[email protected] for Cynopsis Kids!
01.09.13
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group
Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858
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JOB OPENING: FT FREELANCE PROMO SCHED COORD/cable network/NYC: schedule daily promo assets and provide administrative support to fantastic team. Orgnzd, resp detail oriented a must. Resume: here (1/16)
JOB OPENING: DIRECTOR DIGITAL SALES RESEARCH/FOOD NETWORK/COOKING CHANNEL/HGTV/ DIY/NY: 8 yrs digital analytics and prim./secondary research; exp w/comScore, NetRatings, Omniture. Leader with strong pres. & writing skills. Apply (1/16)
JOB OPENING: SALES PLANNER/CBS Television Distribution/NY: National TV Sales Org. seeks energetic organized individual to join our company. Direct contact w/sales team and agencies. Contact [email protected] (1/16)
JOB OPENING: AD SALES COORDINATOR/DirecTV/NYC: Support On-Air Ad Sales Team/Schedule ad media plans/Acct Maintenance BA Degree in Marketing 0-2 years exp/Sports Marketing Preferred/ Exp w/MS Excel www.directv.com/careers JobID: 1202151 (1/16)
JOB OPENING: AD SALES PLANNER/DirecTV/NYC: Create & Modify Sales Proposals/Client Mgmt./Scheduling & Inventory Mgmt. BA Marketing (or related) 2+ yrs exp Ad Sales/ Exp w/Ad Sales Apps+Buying & Planning www.directv.com/careers JobID: 1201799-M1 (1/16)
JOB OPENING: SR MGR AD SALES PRICING & PLANNING/DirecTV/NYC: Lead & execute pricing & inventory initiatives/Quant Analysis for Inventory Mgmt. 8-10 yrs exp Media&Ad Sales/DealMaker/Budgeting + Forecasting www.directv.com/careers JobID: 1201799-M1 (1/16)
JOB OPENING: SR. DIRECTOR, MEDIA/A+E Networks/NY: Will direct all facets of paid and social media strategy in support of tune-in and brand focused initiatives for A&E and Bio. Full Info/Apply: http://www.aenetworks.com/careers (1/16)
JOB OPENING: AD SALES MKTG FREELANCER/TRAVEL CHAN/NY: Dir-level freelance. 3-6 mnths; creative writing, strong PPT skills, brainstorming & idea-generation; & strong knwldg media/cable/creative process. [email protected] (1/16)
JOB OPENING: SR. RESEARCH ANALYST/New York City: Provide services to all research dept. internal clients through analysis & tracking of standard & custom reports. More info & apply: http://www.hallmarkchannel.com/jobs (1/15)
JOB OPENING: SR. MGR DISTRIBUTION ANALYTICS/A+E NETWORKS/NY: Dvlps data models/analyses to est impact of TVEverywhere. Mngs data aggregtn & reporting. 5+ yrs in media/distrib/rsrch, MBA prefd. #148846, www.aenetworks.com/careers (1/15)
JOB OPENING: VP CREATIVE STRATEGY & PLAN’G/NICKELODEON/NYC: Lead the creative collaboration that will result in development of 2-yr seasonal thematic plans for each Key Property. 10+ yrs of strategic exp. Info/apply: www.viacomcareers.com (1/15)
JOB OPENING: MGR AD SALES RSCH/TV Land/NYC: Support rsrch needs of Pricing/Inventory team, New Bus. team, and Nat’l Ad Sales team. BA Deg w/5-8 yrs exp nati’l cable or brdcst network. Info/apply: www.viacomcareers.com (1/15)
JOB OPENING: MGR. AD SALES MARKETING/NBCUNIVERSAL/NYC: 5 month consultant role with Ad Sales Marketing at Syfy. 3-4 yrs. exp in agency/media/sales org. Sponsorship exp req’d. CV: [email protected] (1/15)
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JOB OPENING: MANAGER, AD SALES RESEARCH/NBCUNIVERSAL/NYC: Manage sales research for two cable networks. Expertise in Galaxy Explorer, TVToolbox, Simmons/MRI, Excel, PowerPoint. Apply online at www.nbcunicareers.com (#7797BR) (1/12)
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JOB OPENING: SR. SALES RESEARCH ANALYST/NBCUNIVERSAL/NYC: 6 month consultant role with Ad Sales Research at USA & Cloo. 1-3 yrs. exp. using Nielsen TV Toolbox/NPower in cable/broadcast req’d. CV: [email protected] (1/12)
JOB OPENING: SR. ANALYST DIGITAL RESEARCH/NBCUNIVERSAL/NYC: 6 month consultant role supporting USA Digital Research team. 1-3 yrs. exp. Omniture reporting req’d; comScore, Nielsen a plus. CV: [email protected] (1/12)
JOB OPENING: DIR, CURRENT PROD/IFC/NYC: Provide creative input for all stages of prodon, casting, booking, script notes, etc. Main contact w/prod & prod co for creative, logistical issues. Comedy exp +. Res: http://tinyurl.com/a8hd5dh (1/12)
JOB OPENING: MGR, ADV PLTFRM PLANN & DISTRIB/AMC/NYC: Implement strategic directions, priorities of Metadata, Scheduling & Dist Team. Mng projects as assigned. Ensure all deliverables are met.Res: http://tinyurl.com/a8mybhe (1/12)
JOB OPENING: PD PRGMNG/DIR RESPONSE SALES EXEC/WRNN-TV/Rye Brook NY: Grow/mng pd prgrmmng (infomercials/shopping/religious prgrmrs) & direct response sales. 5 yrs pd prgrmng & short form sales exp. Res/cover w/ sal req. http://www.rnntv.com/category-page/careers (1/12)
JOB OPENING: EXEC/PERSONAL ASST/NYC: For two exec producers who are also owners of a NY based Television Production Company. This is not a stepping stone position – apply only to BE an Exec Asst. Resume: [email protected] (1/12)
JOB OPENING: VP, CURRENT PROG/Late Night (FX Networks, LA): Oversee current Late Night/Scripted projects, evaluate staff, attend tapings, work w/Ad Sales, production & Talent. BA, 5-7 yrs. dev/prog. exp req. http://goo.gl/2Fgld (1/12)
JOB OPENING: SALES EXECUTIVE – LATAM/BBC AMERICA/NYC: Responsible for Central American & Caribbean TV sales. Assist w/growing digital sales & US Hispanic biz. BA/BS w/TV exp. pref. in LatAm mrkts. Eng/Span MUST [email protected] (1/12)
JOB OPENING: SYSTEMS SPECIALIST/NYC: Manage QA across ad sales systems/create custom x-platform BI reports. BA Degree, 7+yrs in Broadcast/Cable Ops + Exp w/DealMaker and BI tools www.directv.com/careers JobID: 1201913-M (1/12)
JOB OPENING: PUBLISHER DEVELOPMENT ASSOCIATE/NY: Mng & grow pub sales pipeline. 2-4 yrs digital exp. Mng all facets of biz dev cycle across range of pubs and pub product offerings. Resume: [email protected] (1/12)
JOB OPENING: DIR, SOCIAL MEDIA/A+E Networks/NY: Oversee social media strategy, implement & direct fan engagement campaigns & multi-platform solutions for A&E Ntwrk in support of audience goals. Apply: www.aenetworks.com/careers (1/12)
JOB OPENING: SALES EXEC/ITN SOURCE/NYC: Self driven Sales Exec for its successful sales operation. provide both sales support to your colleagues & exceptional cust srvc support to US customers. Resume/apply: [email protected] (1/12)
JOB OPENING: ACCT EXEC/The Weather Channel/NYC: 5+ yrs cable sales exp required. Support TWC. Create, present proposals to secure business. Dvlp/maintain client & agency relationships. Monthly travel. BA Deg req’d. Resume: [email protected] (1/12)
JOB OPENING: SELLING DIRECTOR/Digital Ad Sales/NY: Gen online rev thru dig products across A+E Networks portfolio. Full Info/Apply: www.aenetworks.com/careers (1/12)
JOB OPENING: MARKETING MGR/CBS SPORTS NETWORK/NY: Execute digital & social mktg initiatives to drive brand awareness & tune-in. Exp in sports mktg &/or grassroots consumer mktg in cable preferred. Apply: www.cbssportsnetwork.com (1/11)
JOB OPENING: VP AD SALESMKTG TRAVEL/GAC: Lead team that dvlp/activates multiplatform client solutions. Solid mgmt & collaboration skills, 15 yrs+ Media/Cable/Creative bgrd req. Details/apply: req #3132, scrippsnetworksinteractive.com (1/11)
JOB OPENING: DIRECTOR, RATINGS RESEARCH Vh1/NYC: 7+ yrs wk exp w/n cable/broadcast network field. Strng analytic & TV prgm exp. Knwldge of Nielsen & Lake 5.Tech Edge A+. Apply www.viacomcareers.com (1/11)
JOB OPENING: LEAD COORD/TV ONE/MD: BA pref’d & 4 yrs of exp Brdcst Operations. Sched/maintain on-air secondary event promos. Wrk w/ internal depts. in on-air secondary event media plan’g/execution. Media & Ent exp +. www.TVONEjobs.com (1/11)
JOB OPENING: RED SOX REMOTE COORD PROD/MASS: Coord/sprvs/execute high qual, well-resourced Red Sox event telecasts for fan base. BA deg comm, brdcst radio. 10+ yrs exp live sports event producing. Info/apply: http://nesn.com/nesn-jobs (1/11)
JOB OPENING: Copy COORD TEMP/TV ONE/NY: BA pref’d and/or 2 yrs of exp in TV Ops & Traffic. Wrk w/external agencies & traffic mgmt to secure and input comm copy for ntwrk. B’way & Log Bldg. exp a +. $21-$23 per hr. www.TVONEjobs.com (1/11)
JOB OPENING: SALES COORDINATOR/TV Guide/ NY: Excel skills a +, Organized, Strong comm skills, Work w/AEs/Planners/Sales/Traffic/P&P Marketing. Weekly allocations, deal maintenance, daily comm w/agencies. [email protected] (1/11)
JOB OPENING: DIR ACCT MNGMNT/Origin Digital, an Accenture Co./NYC: As worldwide leader in enabling LIVE events on 2nd screens, we’re seeking a star to build our revenues. New media/sports/sale/ tech. background. [email protected] (1/11)
JOB OPENING: AD SLS MKTG MGR/Discovery/NY: Dvlp & execute multi-platform ad sls sponsorships; 5+ yrs ad agency, media sls/mktg, client mktg exp; prod exp preferred; http://careers.discovery.com/#6742 (1/11)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
WINTER INTERNSHIP CREDITS ONLY: SALES INTERN/Woodbury, LI: Intern will gain experience with all facets of creating Optimum Homes & Autos channel & website. College credit. See full posting and apply to www.cablevision.jobs req 15503BR (1/15)
WINTER INTERNSHIP CREDITS ONLY: WRITER/Magnet Media Originals: Enthusiastic & bright individual w/writing skills. Candidate will bring a knwldgbl passion for web video & a strong sense of storytelling thru web video. Resume/cover: [email protected] (1/15)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].
SITUATION WANTED: TALENT & DEVELOPMENT EXEC in LA looking for new gig. 10+ experience specializing in scripted & reality programming, casting and development. Team player, open to new possibilities. [email protected]
SITUATION WANTED: Need a sizzle reel? Need your reality show developed? Get your show sold today, major credits and contacts, [email protected], no BS, only results! (1/12)
SITUATION WANTED: PRODUCTION EXECUTIVE/PRODUCER: with 10+ years production and business finance background looking for new full time or freelance job opportunities. http://www.imdb.com/name/nm2735106/ (1/12)
SITUATION WANTED: CHILDREN’S MEDIA position: 5+ years in educational film & children’s TV. Enthusiastic project manager & editor with production, distribution, development experience. [email protected] (1/11)
E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.
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