Wednesday, August 17th, 2011



Sunday, August 14th

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Join winner Jeff Mauro for the premiere of “Sandwich King,”
Sunday, August 21, 11:30am/10:30c
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Good morning. It’s Wednesday, August 17, 2011, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
BBC America: Law & Order: UK at 9p; Dramaville with The Hour at 10p
VH1: Ton of Cash at 9p
CMT: CMT Made at 10p

Tonight’s Finales:
Syfy: Ghost Hunters International at 9p; Legend Quest at 10p
Bravo: Rocco’s Dinner Party at 10p
FUEL TV:  Bruce Lee Lives at 10p
NBC: Love in the Wild at 10p
TV Land: Happily Divorced at 1030p


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Fall premiere dates for new and returning series announced by Comedy Central:

  • Tosh.0 fall season premiere set for September 20 at 10p.
  • Workaholics second season debuts September 20 at 1030p.
  • South Park opens its 15th season on October 5 at 10p.
  • Nick Swardson’s Pretend Time premieres a sophomore season starting October 5 at 1030p.
  • Gabriel Iglesias Presents Stand-Up Revolution, the series premiere is October 6 at 10p.
  • Acquired comedy series 30 Rock makes its cable television premiere on the network starting September 19 airing weeknights at 7p and 730p.

A second season of MTV’s scripted comedy series Awkward is on tap for next year.  The series, reflecting the conflict, chaos and humor of teenage life, will continue season one on Tuesday nights at 11p with seven more episodes.  Since the series’ premiere on July 19, Awkward has had 1.7 million total viewers each week.

Showtime added two more episodes to its baseball reality series The Franchise which brings the order to eight total episodes.  The Franchise, chronicling the San Francisco Giants is averaging 760,000 weekly viewers in its first season. 

On Sunday, Food Network aired the finale of Food Network Star at 9p which posted a 1.9 rating with A25-54 and an average of 4.2 million total viewers.  Following at 10p, The Great Food Truck Race, produced by RelativityREAL, LLC premiered with an average of 2.0 million total viewers.  Beginning this Sunday, The Great Food Truck Race will air in its regular time slot of 9p. 

Season two of Oxygen’s fantasy hair competition series Hair Battle Spectacular premiered with 488,000 among A18-49 and 331,000 A18-34 viewers.

MTV‘s Teen Wolf finished its freshman season with 2.1 million total viewers and a season high 1.9 among P12-34.  MTV has reupped the series which will return in 2012 with 12 new episodes.

Program Call:  Cynopsis Media will be producing our annual MIPCOM Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, September 29, the week before MIPCOM 2011 in Cannes. If you’re exhibiting programming at MIPCOM or MIP Jr. this year, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location.  To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than Friday, September 23, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).


HISTORY cast Bill Paxton (Big Love, Tombstone) for its upcoming scripted miniseries The Hatfields and McCoys.  Paxton will play the role of Randall McCoy joining Kevin Costner who will play the role of “Devil” Anse Hatfield.  Kevin Reynolds (Red Dawn, The Count of Monte Cristo) is also on board to direct the miniseries.  Leslie Greif’s Thinkfactory Media is producing the project.  Sony Pictures Television distributes the miniseries. 

The Soprano’s alum Dominic Chianese will appear on HBO’s Boardwalk Empire in a six-episode run.  In the period drama, Chianese will play Leander Whitlock, a contemporary of Commodore Louis Kaestner (Dabney Coleman).  The second season of Boardwalk Empire will premiere September 25 on HBO. 

Several casting updates for primetime shows on NBC:

  • Nick Cannon, host of NBC’s America’s Got Talent nabbed a recurring role on the new comedy Up All Night.  Cannon will play Calvin, a lively talk show emcee whose popularity irritates co-host Ava (Maya Rudolph).  Jennifer Hall (Nip/Tuck, CSI: Miami) will also join the cast in the recurring role as Missy, Ava’s unconfident assistant.  Up All Night debuts September 14 and stars Christina Applegate and Will Arnett. 
  • Paula Pell landed the role of Ron Swanson’s mother on Parks and Recreation.  Pell will play the third Tammy in Ron’s life as Mama Swanson will appear early in season four along with Ron’s never-before-seen scary first wife, Tammy 1 played by Patricia Clarkson. 
  • NBC’s upcoming The Playboy Club tapped Cassidy Freeman (Smallville) in a recurring role playing Frances Dunhill, a Chicago socialite who begins a “for show” only relationship with Nick Dalton (Eddie Cibrian), reports TVLine

Casting Call:  A major cable network is casting for a pilot and is seeking a guy or guys who know everything about fast food and the culture of fast food.  The ideal candidate is an “everyman” and in his 30s or 40s who is funny and likable with a unique passion on the subject of fast food.  Interested applicants should please email their name, hometown, phone number, resume and recent photo to: [email protected] .


Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the week of: 8/8-8/14/11
Primetime     (000)          Total Pgm Day          (000)
USA               1184         ADSM*                     728
HIST                900         NAN*                       555                     
AEN                 871         NICK                        535
MTV                 803         USA                         477
TNT                 717         ESPN                        427
ESPN               684         HIST                         421
FOOD              683         TNT                          417
TBSC               674         AEN                          416
FAM                 625        DSNY                        403
FX                   619         FX                            398
Source: Turner Research from Nielsen Media Research Data. All ratings based on Total U.S. Television Universe of 115,900,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the week of: 8/8-8/14/11       
Primetime       (000)      Total Pgm Day                (000)
USA                3009       NICK                            2303
DSNY              2783       DSNY                           1997
FOXN              2242       ADSM*                         1408
TNT                2158       NAN*                            1331
HIST               2083       TOON                           1244
AEN                1745       FOXN                            1188
ESPN              1543       USA                              1186
FOOD             1406       TNT                               1119
NAN               1367       HIST                              918
SYFY              1351       AEN                               836
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 115,900,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks
broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top 10 Cable Programs among A18-49 (000) for the week of: 8/8-8/14/11
MTV    Jersey Shore Season 4 10p                              4862
HIST   Pawn Stars 10p                                              3073
HIST   Pawn Stars 1030p                                           2881
AEN    Storage Wars 1030p                                        2678
AEN    Storage Wars 10p                                           2433
MTV    Teen Mom Season 3                                        2397
ADSM  Family Guy                                                     2230
HIST   American Pickers                                             2227
EN      Keeping Up with the Kardashians                      2184
ESPN  Seahawks/Chargers                                         2180
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television
Universe of 115,900,000 homes

Top 10 Broadcast Programs among A18-49 rating/share and (000) for the week of 8/8-8/14/11
NBC    America’s Got Talent  TUE                         3.0/8              3985
CBS    Big Brother 13  WED                                 2.8/9              3701
FOX    Hell’s Kitchen  MON                                   2.8/9              3633
FOX    Hell’s Kitchen  TUE                                    2.8/9              3657
CBS    Big Brother 13  SUN                                  2.7/7              3564
CBS    Big Brother 13  THU                                  2.7/8              3548
NBC    America’s Got Talent  WED                        2.5/7              3283
FOX    MasterChef  TUE                                       2.5/7              3282
ABC    Bachelor Pad                                              2.3/6              2963
FOX    MasterChef  MON                                      2.3/6              3030
Source: Nielsen Media Research, Galaxy Explorer, Live + SD Data

Broadcast Evening News Weekly Average Ratings (week of August 8, 2011)
NBC:   7.73 million total viewers; 1.87 and 2.23 million A25-54
ABC:   7.29 million total viewers; 1.5/6 and 1.92 million A25-54
CBS:   5.34 million total viewers; 1.3/5 and 1.59 million A25-54
Source: Nielsen, NTI

Saturday A18-49 Analysis:   ABC secured a narrow win Saturday with a 0.9/3 A18-49, according to final national ratings from Nielsen.  FOX was the winner at 8p with the average of two Cops rerun episodes at 0.9/4 with ABC’s Harry Potter movie next at 0.8/3.  ABC magically appeared in first place during 9p with more of its Movie of the Week at 0.9/3 while a two-way tie occurred for #2 between CBS’ 48 Hours Mystery repeat and Univision’s Sabado Gigante at 0.7/2 each.  ABC polished off a final win with the conclusion of the Harry Potter movie at 1.0/3 and CBS’ second 48 Hours Mystery rebroadcast was second at 0.9/3. 

Live + Same Day Household Ratings: Saturday, August 13, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 3.1/6         Crimetime Saturday [r] 2.6/5, 48 Hours Mystery [r] 3.1/6, 48 Hours Mystery [r] 3.7/7

ABC: 1.8/3          ABC Saturday Movie of the Week: Harry Potter and the Order of the Phoenix [r] 1.8/3

FOX: 1.4/3          Cops [r] 1.6/3, Cops 2 [r] 2.0/4, Family Guy [r] 1.1/2, The Cleveland Show [r] 0.9/2

NBC: 1.4/3          Who Do You Think You Are? [r] 1.2/2, Wrestlemania: World Premiere 1.3/2, Law & Order: SVU [r] 1.8/3

UNIV: 1.2/2        Sabado Gigante 1.2/2

ION: 0.6/1          Saturday 8PM Movie: 3000 Miles to Graceland [r] 0.5/1, Saturday 10PM Movie: Exit Wounds [r] 0.6/1

TELE: 0.3/1         Prsgndo Injusticias 0.2/0, Cine de Impacto II: The Fast and the Furious 0.4/1

TF: 0.1/0            Futbol Liga Mexicana Sat: Pachuca vs. Toluca 0.1/0, Futbol Liga Mexicana Sat: Atlante vs. Queretaro 0.1/0

A18-49:  ABC 0.9/3, FOX 0.8/3, CBS 0.7/3, NBC 0.6/2, UNIV 0.6/2, TELE 0.3/1, ION 0.2/1, TF 0.1/0

Sunday A18-49 Analysis:  CBS had the winning lineup Sunday at 2.0/5 among A18-49, according to final national ratings from Nielsen.  NBC’s Dateline topped the list at 7p with a 1.2/4 followed by FOX’s repeat comedies American Dad and Bob’s Burgers with an average of 1.0/3.  At 8p, a repeat broadcast of 60 Minutes on CBS won with an 1.8/5 while FOX with the average of encore episodes of The Simpsons and Family Guy and Univision’s Pequenos Gigantes shared #2 at 1.6/5 apiece.  CBS remained in #1 during 9p with Big Brother at 2.7/7 and Univision’s Pequenos Gigantes was a solo in second place at 1.8/5 and ABC’s CMA Music Festival was third at 1.7/4 and in fourth place was the average of FOX’s double premiere episodes of In the Flow with Affion Crockett at 1.2/3 (the debut episode at 9p delivered a 1.3/3).  Then at 10p, ABC’s CMA Music Festival did best with an 1.8/5 and CBS’ Same Name was next at 1.5/4.

Live + Same Day Household Ratings: Sunday, August 14, 2011 time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 4.3/7        60 Minutes [r] 5.4/9, Big Brother 4.4/7, Same Name 3.0/5

ABC: 3.5/6         I.AM. First: Sci-Rock and Roll 1.3/3, CMA Music Festival 4.2/7

NBC: 2.4/4         Dateline 4.2/8, Minute to Win It 2.0/3, The Marriage Ref 1.7/3, The Marriage Ref 1.7/3

UNIV: 1.8/3        La Rosa de Guadalupe 1.0/2, Pequenos Gigantes 2.3/4, Sal y Pimienta 1.5/3

FOX: 1.5/3         American Dad [r] 1.2/2, Bob’s Burgers [r] 1.1/2, The Simpsons [r] 1.8/3, Family Guy [r] 2.1/3, In the Flow with Affion Crockett [p] 1.6/3, In the Flow with Affion Crockett 1.3/2

ION: 0.5/1        Sunday 8PM Movie: 3000 Miles to Graceland [r] 0.6/1, Sunday 10PM Movie: Deep Blue Sea 0.4/1

TELE: 0.5/1       Marav Mundo de Disney: The Jungle Book 0.4/1, Cine Millonario: Transporter 2 0.5/1

TF: 0.3/1          Cine de Las Estrel Sun [r] 0.3/0, Cine de Las Estrel Sun 2 0.4/1

A18-49:  CBS 2.0/5, ABC 1.4/4, UNIV 1.3/4, FOX 1.2/4, NBC 1.0/3, TELE 0.4/1, ION 0.3/1, TF 0.3/1

Monday A18-49 Analysis:  FOX cooked up the top ratings Monday at 2.6/7 among A18-49, according to final national ratings from Nielsen. FOX was the champ during 8p with Hell’s Kitchen at 2.9/9 followed by ABC’s Bachelor Pad at 2.1/7.  FOX retained its #1 status through 9p with MasterChef at 2.4/6 with the second hour of ABC’s Bachelor Pad staying in second place at 2.3/6.  Competition was tight at 10p and Univision won with Don Francisco Presenta at 1.1/3 with CBS’ Hawaii Five-O a step behind at 1.0/3.

Live + Same Day Household Ratings: Monday, August 15, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

ABC: 3.8/6          Bachelor Pad 4.3/7, Castle [r] 2.7/4

FOX: 3.7/6           Hell’s Kitchen 3.8/6, MasterChef 3.5/5

CBS: 3.0/5             How I Met Your Mother [r] 2.3/4, How I Met Your Mother [r] 2.5/4, Two and a Half Men [r] 3.5/5, Mike & Molly [r] 3.3/5, Hawaii Five-O [r] 3.1/5

NBC: 2.6/4           America’s Got Talent [r] 2.7/4, Harry’s Law [r] 2.2/4

UNIV: 2.0/3         Teresa 2.0/3, La Fuerza del Destino 2.3/4, Don Francisco Presenta 1.6/3

ION: 0.9/1           Without a Trace 0.8/1, Criminal Minds 0.9/1, Criminal Minds 1.0/2

TELE: 0.6/1          Mi Corazon Insiste 0.6/1, Flor Salvaje 0.6/1, La Casa al Lado 0.7/1

CW: 0.3/1            Gossip Girl [r] 0.4/1, One Tree Hill [r] 0.3/0

TF: 0.2/0             Dona Bella 0.2/0, Ultimo Matrimonio 0.2/0, Reto de Mujer [p] 0.2/0

A18-49:  FOX 2.6/7, ABC 1.7/5, UNIV 1.4/4, CBS 1.2/3, NBC 0.9/3, TELE 0.5/2, ION 0.3/1, CW 0.2/1, TF 0.2/0




Mary Ellen Iwata appointed VP/Original Content Development with The Weather Channel Companies (TWCC).  In her new role beginning August 29, Mary Ellen will head the daily management of development and production of non-scripted series and specials for The Weather Channel.  Mary Ellen will also work with and mobile platforms in an effort to develop cross-platform efforts for television.  Mary Ellen will be based in New York reporting to Michael Dingley, SVP/Content and Development, TWCC who is based in Atlanta.

Arts culture network, Ovation hired Oscar Ordaz as Director/Distribution where he will be in charge of subscriber growth in addition to the expansion of Ovation’s hi-def and VOD services.  Based in Austin, Oscar reports to Dan Casciato, VP/National Accounts. 

Jeff Browning will soon join Univision Communications Inc. as SVP/Sales for Univision News beginning September 6.  In this newly-minted position based in New York, Jeff will supervise news sales and strategy for all Univision platforms.  Prior to this appointment, Jeff was SVP of Univision Television Group Sales.

This day in History:
   1790 – The capital city of the US moved to Philadelphia from New York City.

Answer to Yesterday’s Trivia Question: Which TV brothers have the middle names, Albert and Charles?  RAY AND ROBERT BARRONE of EVERYONE LOVES RAYMOND  Kudos to: Matthew Meachem-Metadata/Queensbury, NY

Today’s Trivia Question:   What television show used the set from the movie Camelot, as a temple?     (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Your source for all things movies, celebrities, fashion, pop culture and more.


Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: DIR PUBLICITY/Lifetime/LA: Dev strategies to publicize Lifetime & LMN prgmng. 7+ yrs net pr exp, pref within a reality/scripted prgmng environment. Apply: (8/24)

JOB OPENING: VP PRGM & MKT RESEARCH/A+E NETS/NY: Manage research initiatives that provide info & insight to Prgmng & Mktg staff to support prgm dev/strat plng, sched. 7+ yrs exp in TV Research. Apply: (8/24)

JOB OPENING: MGR PRGM & MKT RESEARCH/A+E NETS/NY: Provide research-based analysis, insight and info aimed at supporting the Prgmng, Mktg, Sched& PR Depts.3+ yrs exp in TV Research. Apply: (8/24)

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JOB OPENING: TEMP DIR. INT’l PROMOTIONS NICK/VIACOM INT’L/NY: Manage int’l promotions, program dev, pitch, secure & implement multi-reg partnerships & promos,3-4 mnth temp assignment. Apply: [email protected] (8/23)

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JOB OPENING: DISTRIBUTION COORD/OTF/NY: Play meaningful role in all mktg initiatives to acquire & sell prgrmng across mult platforms in the US & Canada. Content sales & admin exp prfd. Res/cover: [email protected] (8/18)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY:  SOCIAL MEDIA/PRODUCTION INTERN/NBCUniversal : for its digital team to help with social media strategizing, campaign management, and video production tasks. Res/cover letter: [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY:   TV DEVELOPMENT/GRB Entertainment/LA: Award winning TV company seeks organized, self-starting interns for administrative/writing/producing/editing support. Final Cut & Photoshop a plus. Resume/cover: [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: TV PROD INTERN handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/23)

FALL INTERNSHIP CREDITS ONLY: PT PROD INTERN/Waterman Ent/S Monica: Self-starter�, creative thinker, multi-tasks w/little instruction. Strong writing skills.Orgnzd & able to mng time effectively. Res: [email protected] (8/23)

FALL INTERNSHIP CREDITS ONLY: Fall Internship Credit ONLY: Billboard/Adweek events team/NYC seeking a motivated marketing intern to assist with marketing initiatives and event logistics. Send resumes and cover letters to [email protected] (8/20)

FALL INTERNSHIP CREDITS ONLY:  Paolucci Communications Arts in PV, CA is looking for Fall Intern. Internship includes Social Media, PR efforts. Learn how an Agency runs  incredible networking opp. Res/Cover Lisa @ [email protected]  (8/19)

FALL INTERNSHIPS CREDITS ONLY: PR FALL INTERNSHIP/THE LIPPIN GROUP/NYC Seeking smart, creative self-starter to assist busy entertainment PR agency. Strong writing/research skills required. Resume and cover letter to [email protected] (8/18)

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/18)

FALL INTERNSHIPS CREDITS ONLY: FALL PROD INTERNS/SATURDAY NIGHT LIVE/NYC: completion of at least two yrs of college level courses related to field of interest is pref’d, good organizational skills a must. Email: [email protected] (8/18)

FALL INTERNSHIPS CREDITS ONLY:. START ASAP: RESEARCH INTERNS/TWO CATS PRODUCTIONS/NYC: Interns wanted to research and develop new TV show ideas. Please send resumes [email protected] (8/18)

FALL INTERNSHIPS CREDITS ONLY: Bergen County non-profit, Shelter Our Sister is seeking an intern (currently enrolled in school) to assist the Director of Development and PR. Hours/Days are flexible. Please send resumes to [email protected] (8/18)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Laila Berzins, Voice-Over Artist:, [email protected], Cell 860-966-1941. Specialty in dynamic character voices, commercial, narration, more! (8/24)

SITUATION WANTED:  Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/24)

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SITUATION WANTED: LA- Seeking Assistant position in the Entertainment/PR/Marketing field. Hard working, bubbly personality! “Go Getter” media relations 4+yrs exp. contact: [email protected] (8/20)

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SITUATION WANTED: PRODUCER, FIELD PROD & CREATIVE WRITER: 9+ yrs exp on TV for MTV, Mun2 & others. Strong Mng, people skills, ethics, talent, artists & celebs intvs Eng/Spanish FCP, Photosh, Mini DV Cam. [email protected] 3102540131 (8/18)

SITUATION WANTED: SCRIPT DOCTOR w 16 yrs Broadcast Exec/ Story Editor can consult/edit/polish your TV or film pitch/bible/screenplay. 8500+ scripts eval’d. Credits include DeGrassi, DaVinci & Dragon Boys. Exp. w convergence [email protected] (8/18)

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (8/18)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC: The Middle [r], Modern Family [r], Modern Family [r], Happy Endings [r], Primetime Nightline: Beyond Belief
AZTECA: Cosas de la Vida, Al Extremo, Extra Normal
CBS: Big Brother 13, Criminal Minds [r], CSI [r]
CW: America’s Next Top Model [r], America’s Next Top Model [r]
FOX: Mobbed [r], House [r]
ION: Without A Trace, Without A Trace, Criminal Minds
NBC: Minute to Win it, America’s Got Talent, Love in the Wild [f ]
PBS: Nature [r], Nova [r], Masters of the Arctic Ice [r]
TELE: Mi Corazon Insiste, Flor Salvaje, La Casa de al Lado
UNIV: Teresa, Rosa de Guadalupe

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