Tuesday, September 13th, 2011

Cynopsis: DIGITAL
09/13/11

Good morning, it’s Tuesday, September 13, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Starting this week, Turner Broadcasting, via its TBS and TNT channels, will air commercials created to explain the concept of TV Everywhere. The ads will feature stars like Conan O’Brien and will encourage users to download TBS and TNT apps to start watching network programming online and on demand. The campaign will also include a longer ad to be posted on YouTube that details the process of downloading and authenticating the users’ app subscriptions. Turner-parent Time Warner is championing TV Everywhere services as a way to retain cable subscribers. [Via The New York Times‘ Business Day section]

~ MULTIPLATFORM CONTENT NEWS ~

Row 44, Inc. will now offer a wireless video-on-demand service that will allow in-flight passengers to access an extensive library of movies and television episodes that can be streamed to their smartphones, tablets or laptops. The service is launching with many popular current and classic titles via launch partnerships with Disney, Twentieth Century FOX, Universal and Warner Bros.
 
TV Guide Networks has reached an agreement with Bright House Networks to bring its HD and full-screen programming to Bright House subscribers in all of their markets, including Indianapolis, Birmingham, Detroit, Tampa and Orlando.
 
According to a Globecomm presentation at IBC2011, Ka-band will create opportunities for satellite providers to provide interactive triple play content to rural areas. Said Paul Scardino, VP of Corporate Sales and Marketing at the managed network services company, “the power, speed and bandwidth capabilities of Ka-band are not only perfectly suitable for this need [to provide cost-effective content to rural markets] but come in a changing world where the TV and computer have become one and the same.”
 
Before making its American television debut, Academy Award-nominated actress Brenda Blethyn’s TV series, Vera, will stream online to subscribers of Acorn TV. The detective series is based on the best-selling mystery novels by Ann Cleeves.
 
First Day 2: First Dance is an original web series that is entirely distributed on Facebook and YouTube. Created by Alloy Entertainment, the production company behind TV shows like Gossip Girl and The Vampire Diaries, the series premiered on September 9, with additional new episodes slated to air every Tuesday and Thursday until the show’s second season finale on October 6.

~ INNOVATORS & START UPS ~

Ooyala, Inc., an online video and technology services company, unveiled Ooyala Social, an HD-quality social TV platform that lets Facebook users share video, find new content based on their social circles, live chat while viewing and even watch video across multiple screens and devices. This platform can enable broadcasters, distributors and film studios to release on-demand and live content on Facebook. In fact, Miramax is already using Ooyala Social.

~ DIGITAL ADVERTISING ~

Through a partnership with Avid Media PTY Ltd, Vibrant Media will now be extending its services to Asia and the Pacific. The company is able to provide marketers the opportunity to create and deliver targeted ads within premium web content. Their publisher client list is over 6,000 strong globally, bringing in over 250 million unique site visitors per month. Vibrant’s brand advertising clients include HP, IBM, Paramount and Microsoft.

Tremor Video has raised $37 million in additional funding. This comes on the heels of consistent expansion for the company with its recent acquisitions of ScanScout and Transpera in the past year, along with the launch of Video Hub, a platform that analyzes numerous video signals and determines which factors are the most important for brand campaign success, in May. DigiDay believes that Tremor’s recent moves signal a commitment to further expansion, possibly even away from being only a video ad network to more of an analytics company.

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

imbee, the digital media company that launched a profanity-free music service, has acquired Fanlala, the pre-teen online community and entertainment news site. Current plans indicate that Fanlala will be integrated into the imbee platform. As part of the deal, Fanlala COO Tim Golden will become SVP at imbee and report to CEO Alan Anderson. In his new role, Golden will head editorial content, marketing and user experience while remaining in Los Angeles with the Fanlala staff.

~ TRENDS, RESEARCH, ETC.  ~

Social networks account for 22.5% of the time that Americans spend online, according to Nielsen‘s “State of the Media: The Social Media Report” that was released yesterday. Other findings include:

  • At over 53 billion minutes in May 2011, Americans spend more time on Facebook than on any other website.
  • Tumblr has almost tripled its audience from a year ago.
  • Nearly 40% of social media users access the networks via mobile devices.
  • Users over the age of 55 are driving the growth of social sites through the mobile internet.
  • Across a selection of 10 global markets, social networks and blogs are the top destination online.
  • While more women watch video clips on blogs and social media channels, men spend more time watching them.

According to The New York TimesMedia Decoder blog , this report represents a step by Nielsen, who traditionally provides such information for traditional media, to also become a go-to source of data for new media.

Yesterday, Ultralase launched a “Twittervision study” that will use the social media site to encourage people in the United Kingdom to tweet their eye prescriptions in an effort to create a snapshot of the state of the country’s eyesight. More than 2,000 entries have already been collected by the project that also seeks to raise money for Ultralase’s charity partner, Vision Aid Overseas.

~ GADGETS & APPS ~

BET Networks has released an Android app for its popular music countdown TV show, 106 & Park. The app offers many interactive features including a location-based “fame lottery” where hosts zoom into heat maps showing users logged into the app during the show and call one lucky fan in a particular city. Other features include a Twitter stream, mobile bar codes to unlock exclusive content and a video voting system where a user has to scratch a record like a DJ to generate votes for that respective song/video.

CityPockets is upgrading its iPhone and Android apps. The updates include a daily-deals mobile marketplace, credit card storage if you don’t have a PayPal account, the opportunity to aggregate all of your daily-deals accounts into one location and the ability to search deals by location and category.

~ EXECUTIVE MOVES ~

Marie Mustel will come on at Banijay Group, a conglomerate of international production companies, as its new Digital Business Developer. She will oversee digital strategy as well as increasing the activity of new and existing brands in the digital area.

Curt Doty has been named GM and Executive Creative Director for Bemis Balkind‘s newly expanding Digital Group. Doty will be responsible for the creative agency’s client offerings in digital content, advertising and distribution.


A CYNOPSIS MESSAGE


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~ WEBSITE OF THE DAY ~

For those of you, who actually prefer the higher speeds and quality that come with data plans, but still wouldn’t mind a better alternative to the Safari web browser, check out the “Dolphin Browser.” Available on both iOS and Android, this is a gesture-based browser that gives you much more depth than the Safari web experience. What does it offer? Let’s see: tabbed browsing; a webzine that displays web pages as a series of thumbnail images to make it easy to scroll through them; a full-screen option; and gesture-based browsing, meaning you can make a gesture on your screen, such as a letter or a symbol, and it will perform an action that you have already pre-set, such as going to a specific website. Think of it as a really sweet shortcut. It’s also very easy on the eyes. Pretty cool, huh?

Later – Sahil
 Sahil Patel, Access Intelligence, filling in for Wayne Karrfalt for Cynopsis: Digital.
09.13.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: SYNDICATION SALES ACCOUNT EXECUTIVE/Chicago:   Looking for a passionate, self-starter for Midwest sales territory.  Strong negotiation and communication skills needed. Travel required.  Send resume to [email protected] (9/20)

JOB OPENING: VP-DVLPMNT/TLC/LA: Strategic plnng/content dir/channel mgmt; responsible for executing prgmg strategies through prod & dvlpmnt; +8yrs exp broadcast/cable industry in production/dvlpmnt www.discovery.com # 4368 (9/17)

JOB OPENING: OPERATIONS PERSON/SCREEN MEDIA VENTURES/NYC: Asst w/ orgnztn/exec of material deliveries. BA deg. knwlg MS off, outlook & database org. Strong knwldg dig tech & social ntwrkg/media. Res/cvr: [email protected] (9/17)

JOB OPENING: VP AD SALES MARKETING/STYLE NETWORK/LA: Min 10 yrs exp in ad sales marketing at agency, cable or broadcast. Exp w/ brand partnerships/client relations necessary. Apply: www.nbcunicareers.com JOB # 2868BR (9/17)

JOB OPENING: VP DIGITAL & NEW MEDIA/STYLE NETWORK/LA: Min 7 yrs web/online exp & 3 yrs management exp; id & execute digital/new media initiatives, web publishing exp ideal. Apply: www.nbcunicareers.com JOB # 2867BR (9/17)

JOB OPENING: HGTV/COORD /Ad SALES MKTG/NYC: 1-2+yrs Mktg/Sales. Detailed support of Ad Sales sponsorships. Must be detail oriented with excellent communication skills and event exp. Full details, www.scrippsnetworks.com #2474 (9/16)

JOB OPENING: VP PRG SCHEDULING/OTHER JOBS/MD: VP Prg oversee all prg sched functions; resrh and design short/long term sched strategies 7+yrs exp/Other opportunities avail Visit: www.tvoneonline.com (9/16)

JOB OPENING: AP/RESEARCHER/NY: Prod Co seeking idea generator to support non-fiction series development with research skills, eye for talent, writing & field experience. 2+ years experience. Details at www.papernyfilms.com/jobs (9/15)

JOB OPENING: OFFICE/EXEC ASSISTANT/NY: Prod Co seeking creative assistant to support EVP & manage fast-paced office. Duties: Office management, scheduling, reception, shipping, expenses, etc. Details at www.papernyfilms.com/jobs (9/15)

JOB OPENING: DIRECTOR PRIMARY RESEARCH/STYLE NETWORK/LA: 7 years exp w/ primary research. Nielsen/statistical tools knowledge a plus. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=998 (9/15)

JOB OPENING: RSRCH ANALYST/SCREENVISION/NY: 1-2yrs rsrch exp. Excel proficient. Support natl/local sales forces. Knwldg media rsch tools req’d, e.g.Nielsen/MRI/SPSS. Movie lover a+. https://home.eease.adp.com/recruit/?id=875141 (9/14)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: PROGRAM SCHEDULING INTERN/AMC/NYC: Assist in linear and non-linear TV scheduling by maintaining schedule docs, updating competitive information and inputting asset metadata. Resume & CL to [email protected] (9/17)

FALL INTERNSHIP CREDITS ONLY: PROD INTERN/NYC: will see all facets of production and creative, must be avail 2-3days/week. In promos dept, Final Cut exp a +. Must receive credit Send resume [email protected] (9/17)

FALL INTERNSHIP CREDITS ONLY: PROD INTERNS/NYC : New ABC daytime talk show is looking for interns now. Must be able to receive college credit. FT avail. is pref’d but accepting PT applications. Resume: references to: [email protected] (9/17)

FALL INTERNSHIPS CREDITS ONLY:  Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas. Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (9/15)

FALL INTERNSHIPS CREDITS ONLY: AD SALES MARKETING INTERN/Hallmark Channel/NYC: 12 – 16 hrs wkly; Asst w/mktg projects; maintain/update sales presentations, prepare mtg materials. Prof w MS Office req. Submit resume to: [email protected] (9/15)

FALL INTERNSHIPS CREDITS ONLY: MARKETING /Teaneck, NJ: 20 hrs wkly; National music education franchise business seeking creative, hands-on, multi-tasking interns for marketing department. Reliability a must. Apply: [email protected] (9/14)

FALL INTERNSHIPS CREDITS ONLY: GRAPHIC DESIGN/Teaneck, NJ: 20 hrs wkly. National music education franchise business seeking design intern with strong skills in Adobe Photoshop, Illustrator and InDesign. Word/PowerPoint is a plus. Apply: [email protected]   (9/14)

FALL INTERNSHIPS CREDITS ONLY: BLOG WRITER/Teaneck, NJ: 20 hrs wkly. National music education franchise business seeking enthusiastic blog writer to write and develop stories about music, bands, music education and other trends. Apply: [email protected]   (9/14)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Senior media executive with 14 years major studio and digital media experience looking for a business leadership position within a forward-thinking, ambitious media organization. [email protected] (9/20)

SITUATION WANTED: PRODUCTION ASSISTANT/NYC: Produced 30-minute show for WCVB Channel 5 Boston- http://www.thebostonchannel.com/news/26116651/detail.html . Seeking entry-level position. Robust work ethic. Email: [email protected] (9/20)

SITUATION WANTED: REALITY TV SHOW PRODUCER: with strong network contacts, looking for the next reality TV show STAR, check our work here www.introublezone.com , most importantly INTERESTING CHARACTERS 917 375 6527 [email protected] (9/15)

SITUATION WANTED: Enthusiastic, Organized Professional seeking FILM/TV ASSISTANT POSITION. 3 YRS NY + LA Film Production, Development, Publicity, Marketing experience assisting high-level execs. BS Marketing Comm. [email protected] (9/15)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER/NYC: Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (9/15)

SITUATION WANTED: ASSISTANT (LA) 2+ years talent agency exp., 4+ years of administrative exp., and an MA in media, preferring an entry-level network, agency or management assistant position. [email protected] (9/14)

SITUATION WANTED: I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, “A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (9/14)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: http://jburns.voices.com www.allegro-music.com , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated prods (9/14)

SITUATION WANTED: BUS. CONSULTANT – owned & operated my own businesses for the past 23 yrs. I have seen it all & dealt with it. Experienced businessman who can make decisions & guide your company as a Consultant? [email protected] (9/14)

SITUATION WANTED: Courtney Cleaver,VOICE-OVER ARTIST, Cell:310-817-3771Website: http://www.voices.com/people/cleaver007 : Specializes in commercial & reality television narrative (9/14)

SITUATION WANTED: Worldwide #3 ranked “girls only” website brand, www.MissOandFriends.com looking to expand into TV, film. 917 710 5820, [email protected] (9/14)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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