Tuesday, October 4th, 2011

Cynopsis: Sports

Good morning. It’s Tuesday, October 4, 2011, and this is your first early morning Sports briefing.

Tennis Channel and the French Tennis Federation have extended their rendezvous, inking a long-term agreement that will keep Tennis Channel as the primary non-broadcast home of the French Open through 2022. The new agreement continues the network’s previously existing exclusive U.S. non-broadcast media rights for all French Open matches as well as rights for streaming, digital, mobile, video on demand and “TV Everywhere,” and access to the FFT’s extensive media archives. Tennis Channel has covered Roland Garros since 2007.

On the Air

Last night saw the Hank Williams Jr. song that has become a staple of Monday Night Football for two decades was cut from ESPN due to the singer’s controversial comments comparing President Barack Obama to Adolf Hitler on Fox News Channel’s “Fox and Friends” show on Monday morning. ESPN quickly released a statement that read:

“While Hank Williams, Jr. is not an ESPN employee, we recognize that he is closely linked to our company through the open to Monday Night Football. We are extremely disappointed with his comments, and as a result we have decided to pull the open from tonight’s telecast.”

NFL metered market ratings from the weekend are in and, for once, the Detroit Lions helped drive audiences. After years of struggling, the Detroit franchise is undefeated this year, with their game against Dallas on FOX helping the network earn a 14.9 overnight score, up 25% over last year equivalent. CBS drew a 13.8 with a Broncos/Packers game leading the charge, down 14% from 2010. NBC’s SNF game between the Jets and Ravens drew a 12.7 to win the evening, despite a drop of 11% from year ago numbers.

FOX Sports announced that they are turning to Chicago White Sox catcher A.J. Pierzynski for MLB post-season coverage this year, adding the player to serve as pregame and postgame analyst for the network’s coverage of the 2011 American League Championship Series and World Series. Pierzynski will join host Chris Rose and analyst Eric Karros live on-site for every postseason broadcast on FOX with his debut set for Saturday, Oct. 8 at 7:30p when the network presents exclusive live coverage of the American League Championship Series Game 1.Game one of the World Series will begin on Wednesday, Oct. 19 at 7:30 for the network.

In a move designed to stabilize the conference, Big 12 university leaders agreed to equally split the money earned from conference tier one and two television deals, provided its members agree to lock those top-tier TV rights into the league for at least six years. Third tier rights, however, will remain property of the schools. The conference is expected to meet this week to discuss expansion candidates for the depleted league.

ESPN reports that, for the fourth consecutive year, the company posted its most-watched fiscal year ever while matching its mark for the highest-rated fiscal year on record. The network averaged 1,067,000 viewers (P2+) on a 24-hour basis according to Nielsen, which bests last year’s record. The channel’s total-day rating for the last 12 months of 0.9 tied its best ever, and was set in 1990 and 2010. The ESPN family of six networks (ESPN, ESPN2, ESPNEWS, ESPNU, ESPN Classic and ESPN Deportes) also set a fiscal year record for combined average total-day audience with 1,535,000 viewers.

The Arena Football League will continue for its third straight season on NFL Network. The league saw record ratings on the channel earlier this year, and league Commissioner Jerry B. Kurz announced that the network was officially bringing back Arena Football Friday for the 2012 season. The league will enter its 25thseason in 2012.

CBS Sports has made its selection for the channel’s SEC ON CBS football game for Saturday, Oct. 15, picking top-ranked LSU against Tennessee.Verne Lundquist and Gary Danielson will call the game, along with reporter Tracy Wolfson.

ESPN Films is set to premiere Renee tonight. The film will showcase how transgender athlete Renee Richards fought to compete in the tournament after being barred from playing as a woman the year before. The film will premiere at 8p on ESPN/ESPN HD.

Conservationist Beau Turner is set to host his first series, and will debut Beau Knows Outdoors to Sportsman Channel on October 6 at 10:30p. Turner is the son of CNN founder Ted Turner and will focus the series on hunting and fishing as well as land conservation and management issues as he oversees Turner Enterprises’ more than two million acres.

The Los Angeles Dodgers at least have one rights package squared away, inking an integrated marketing and broadcasting rights deal with Clear Channel for next season through 2014.The multi-year contract moves games to KLAC-AM with English-language radio broadcast rights to all 162 regular-season games as well as a minimum of seven spring training games and all potential postseason games.

Sponsorship & Promotion

NASCAR has released details of the organization’s annual Champion’s Week in Las Vegas this year. The weeklong celebration will culminate with the 2011 NASCAR Sprint Cup Series Awards Ceremony on Friday, Dec. 2 at Wynn Las Vegas. SPEED will cover the ceremonies beginning at 9p. This year’s event will activities ranging from the NASCAR Victory Lap down the world-famous Las Vegas Strip to an anything-goes Q&A session between fans and drivers to the NASCAR NMPA Myers Brothers Awards Luncheon. About 300 tickets will be made available to fans which will be distributed by tracks, NASCAR partners and teams through various fan promotions.

In addition, NASCAR and the Goodyear Tire & Rubber Company have renewed their partnership, extending Goodyear’s run as the exclusive tire used in NASCAR’s top three racing series for the next five years. The agreement runs through the 2017 season and lengthens the long running association between the two brands, which began in the 1950s.

Digital Fields

Worldwide Olympic Partner Samsung Electronics joined the U.S. Olympic Committee to announce the U.S. Olympic Genome Project, a new community for the London 2012 Olympic and Paralympic Games designed to pair American consumers with Olympians and Paralympians through social media. The project is expected to launch in March 2012. As part of the community, fans will be able to see what they have in common with past, present and future athletes and share that information with their Facebook friends. The app will also let fans to raise their Olympic “status” or profile by creating new athlete connections and completing actions such as “checking in” at real-world Olympic events.

Top Social Programs in Sports for the week ending Oct.2 (games only), according to Socialguide.com’s Social 100:

NFL                   Jets/Ravens                          NBC                 10/02
NFL                   Redskins/Cowboys                  ESPN                9/26
NFL                   Lions/Cowboys                       FOX                10/02
NFL                   Steelers/Texans                     CBS                 10/02
Premier League     Tottenham Hotspur/Arsenal      FOX Soccer       10/02

The Main Event

Philadelphia/St. Louis at 5p on TBS.


CableFAX Daily: Cable industry leader’s must-read
Get vital business insights, regulatory updates and insider analysis every business day. Join your peers today.

Every business day for more than 20 years, CableFAX Daily has been bringing the industry the day’s vital business and regulatory updates. We sum up the day’s most pressing news as well as the strategic initiatives that are driving our dynamic cable industry forward. In addition to the CableFAX Daily you will also get full access to our website www.cablefax.com.

ON THIS DAY in 1953: Mickey Mantle hits a grand slam in the World Series

Answer to Yesterday’s Sports Trivia Question:  What NFL standout (no coaches) played his way to win five Super Bowl rings? JMU graduate Charles Haley won two with the 49ers and three for the Cowboys. Others have five rings but include teams they coached for. Kudos: Jerehmy White – Nickelodeon/NY; Paul Brewer – Turner SI Digital/NY; Glenn Schineller – Time Warner Cable/Charlotte; Scott Ferris – Cablevision Ad Sales/Fishkill; Tom Akers – Outdoor Channel/Chicago; Greg Busch – Freelance Producer/St. Louis; Richard Murphy – Avail-TVN/LA; Don Surath – CBS Media Solutions/San Francisco

In The Know:  Lions player Calvin Johnson has the second-most career receiving touchdowns for the Detroit franchise. Who has more? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
 Chris Pursell for Cynopsis | Sports

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here

Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: SR. ANALYST RSRCH/DISNEY/CA: min 2 yrs exp in TV research, exp in Nielsen (Npower, Galaxy Explorer), strong quant analytical & written skills. Apply at: Req ID 875 disneycareers.com (10/11)

JOB OPENING: PR MANAGER/TNT-TBS-TCM/ATL: develop and execute innovative publicity campaigns for TNT, TBS and TCM programming. 8+ years entertainment publicity experience http://www.turner.com/careers#/careers/job-details/127204BR (10/11)

JOB OPENING: MGR PUBLICITY/NY: Dvlp & implement prgm publicity cmpgns for Discovery Fit/Health series & specials; mng/implement national/local mrkt branding/comm initiatives; 5+yrs media relations exp; www.discovery.com #4582 (10/11)

JOB OPENING: RSRCH STRATEGIST/DISCOVERY/MD: analyzes/reports Nielsen TV ratings data/mrkt research statistics to support Discovery Fit & Health; 3+yrs mrktg research exp; media exp a plus www.discovery.com #4560 (10/11)

JOB OPENING: SR MGR, GLOBAL CP BUS OPS/NICK/NYC: Asst SR DIR mng effort to redesign financl/contrct. mgmt. CP licensing processes/capture bus. needs/req’s. 5+ yrs relevant Cons Prods Finance work exp. Apply: www.mtvnetworkscareers.com (10/11)

JOB OPENING: SR NAT’L BCST Negotiator Emphasis on Network and Cable Active Int’l/Pearl River, NY (15 mi. NYC): Freelance to perm poss 8-10 yrs buying exp @ major agency or buying srvc [email protected] 845-732-8943 (10/11)

JOB OPENING: AE, ITV SALES/Rovi/Chicago: Resp for growing Ad Sales rev in Central Division. Proven performance in new biz dev. Agency & client relationships req’d. 5+ yrs TV/Emerging Media sales exp. To apply: www.rovicorp.com (10/8)

JOB OPENING: DIR, NBC NEWS & MSNBC SALES RESEARCH/NY: Resp. for formulating strategic & customized research plans focused on optimizing & driving revenue. To apply, visit http://www.nbcunicareers.com/search_nbc/ job# 3075BR (10/8)

JOB OPENING: SVP MKTG/History/NY:Establish brand vision for History nets & provide strat dir to ensure creative drives ratings, usage & brand equity. 10 yrs media, promo, mktg or adv pref in TV/ent. Apply: www.aetn.com/careers.html (10/8)

JOB OPENING: SALES PLANNER/INSP/CHARLOTTE NC/NY: Asst w/ pricing/analyzing upfront & scatter pkgs. Interact w/ AEs, Sales Ops, & Rsrch, regarding deal maint. Min 2yrs exp. DealMaker-1 yr exp a must Apply/res: [email protected] (10/8)

JOB OPENING: SR RESEARCH ANALYST/ESPN/NY: coordinate and manage projects focused on cross-media advertising effectiveness research; 1-2 years of research experience  media/agency exp. a +. REQ ID 319775 http://espncareers.com (10/7)

JOB OPENING:  AE, ITV SALES/ROVI/Chicago: Resp for growing Ad Sales rev in Central Division. Proven performance in new biz dev. Agency & client relationships req’d. 5+ yrs TV/Emerging Media sales exp. To apply: www.rovicorp.com (10/7)

JOB OPENING:   EDITOR/GRAPHICS/WRNNTV/RYEBROOK NY: Early AM shift, must be advced in editing systems/software, PC & Mac based. Complex video/audio editing & graphic design. Final Cut Pro & Photoshop skills a must. Res: [email protected] (10/7)

JOB OPENING:  DIR/AD SALES RSRCH/TENNIS CHANNEL/NY:  Exp’d pro to support goals, translate findings into Ad Sls/Mktg stories. 5 yrs exp w/Cable/Ntwrk /Agency req. Nielsen/Excel/PP a must. Tennis knwldg a +.  Res: [email protected] (10/6)
JOB OPENING: PRODUCER, DIG MKTG/RANDOM HOUSE/NY: Plan/execute online promos across many of Random House web sites. 2-3 yrs online mktg & digital prod & strong working knwldg of major web editing prgrm. Resume: Jobs@Random House (10/6)

JOB OPENING: ONLINE SALES EXEC/NCC Media/NYC: Prospect, dvlp & close sales for online & Digital Media. Min 5 yrs digital media sales exp. Strong communication and presentation skills. BA/BS pref’d. Resume: [email protected] (10/6)

JOB OPENING: WEB DEVELOPER/WRNN TV/RyeBrook/NY: Perform maintenance updates, troubleshooting. Database programming, XML, Java, Drupal, Adobe skills required. Resume: [email protected] (10/6)

JOB OPENING: DIR, TV PROD DEV & STRATEGY/NBCUniversal/CA: Oversee NBC’s TV digital sell through & subscription VOD businesses across multiple digital partners. 7+ years experience.  Apply at: www.nbcunicareers.com Job#2191BR (10/6)

JOB OPENING: COORDINATOR, OAP/Fox Movie Channel/LA:  QC of on-air materials, asset mgmt & trafficking assets for OAP dept. BA preferred, TV OAP exp is preferred, post-prod knowledge is a plus. www.foxcareers.com (10/6)

JOB OPENING: DIR/MGR-DIVERSITY RECRUITMENT & EARLY CAREER PROGRAM/NY: spearhead dvlpmnt/execution of diversity related recruitment strategies/early career pipeline; ad sls recruitment; 7+yrs recruitment exp; www.discovery.com #4459 (10/6)

JOB OPENING: RECRUITER/LA: Mng full lifecycle FT & temp positions of varying lvls/functions for Discovery & JVs; roll-out multiple projects aimed at mrktg to attract talent; 3+yrs exp corp recruitment; www.discovery.com #4455 (10/6)

JOB OPENING: MKTG DIR/GSTV/NYC: Largest nat’l away from home TV network seeks a creative mktg director with strong exp working closely with advertising sales. Apply at: http://gstv.iapplicants.com/ViewJob-184141.html (10/5)

JOB OPENING: ASST. MGR – SALES, PLANNING & ADMIN/NBCUniversal/Universal City: Provide availability reports on all products available for television licensing in the US. For more info visit: www.nbcunicareers.com job# 2028BR (10/5)

JOB OPENING: SALES SVR EXEC/Univision/NY: Support AE book &steward ad deals. Serve liaison btwn Sls & agencies. Work w/mktg execute adv mktg prgrms. 3-6 yrs media exp, deal maker +, Spanish +. EOE Res [email protected] (10/5)

JOB OPENING:  SALES COORD/Univision/NY: Highly motivated. Mng tasks/srvcng agencies/clients daily basis. Det. oriented/comm/PC & math skills. 1-2 Yrs Media Exp, Deal Maker exp a +, Spanish a +. EOE. Res: [email protected] (10/5)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY:   START ASAP: RESEARCH INTERNS/NYC Production Cmpy:  Interns wanted. One for PBS Doc. Other to rsrch and dvlp new TV show ideas. Please send cvr ltr & resumes [email protected] (10/5)

FALL INTERNSHIP CREDITS ONLY:  Non-Fiction TV Dev. Internship (NYC): Major TV Prod Co seeking creative interns interested in reality TV and motivated to research, write and develop new ideas for TV series. Res/cov let: [email protected] (10/5)

FALL INTERNSHIP CREDITS ONLY:    SOCIAL MEDIA MARKETING INTERN/Machine Shop Marketing/Beverly Hills: Cutting edge entertainment company needs intern for fall/winter. College Credit. Apply [email protected] (10/5)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (10/11)

SITUATION WANTED: Recent college graduate with a B.S. in Marketing/Management. l am interested in entry-level positions in marketing,sales, or media. Looking to be located in New York City. Contact by ([email protected]) (10/11)

SITUATION WANTED: MEDIA BUYER/TRAFFIC: 11+yrs experience B.S. in Communications looking for freelance/full time position please contact me at [email protected] (10/8)

SITUATION WANTED: SO Sr. Integrated Copywriter. Style guides, positioning, promotion, collateral. Digital, print, video. Trade, consumer, Upfront anyone? I hear brand voices. SO fast. SO fun. https://bewonderous.wordpress.com (10/8)

SITUATION WANTED: Seeking a job with a film location or production company, scouting, or negotiating film/TV location contracts. I have a strong background in the LA entertainment industry. BA in PR/Marketing Contact: [email protected] (10/8)

SITUATION WANTED: DEVELOPMENT FOR TV/FILM: Toronto-based with 8+ years of experience in script analysis, development and pitching for TV & film. Insightful story notes and pitch documents. www.calmaclean.com (10/7)

SITUATION WANTED:  SALES/MKTG PLANNER/ASST-LA or NYC: 3+ yrs Social Media, Sales Ntwrk exp. created sales proposals/PP presentations, video reels, online mktg/promos, media math, detail-oriented, multitask MS Office. [email protected] (10/7)

SITUATION WANTED:  Recent college graduate looking for entry-level positions in marketing,sales, or media. Looking to be located in New York City.  Contact me at [email protected] (10/6)

SITUATION WANTED: CREATIVE MEDIA MIND Seeking to assist, Entry- Junior level positions, B.A. & Communications/Media background, 3-5 years of experience domestically & internationally. NY based. Please contact, [email protected] (10/5)

SITUATION WANTED: NEED A BUDGET DONE?? LINE PROD/EIC – 10+ yrs. exp- budgets done in all formats. Accurate budgets, Reasonable rates, fast turnaround Email: [email protected] (10/5)

SITUATION WANTED:  PRODUCER/FIELD PRODUCER/STORY PROD:  in LA-8+ yrs. exp. prod for VH1, A&E, Sundance. Also, exp. prod EPK & Corp. Strong mng of crews, great interviewer w/celeb and non celeb talent. Contact email: [email protected]  (10/5)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

Copyright Cynopsis 2011

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011

To unsubscribe from just this Cynopsis Sports email, please click here.

Related Stories

Cynopsis 04/12/24: ABC News/NatGeo’s “Eclipse Across America” Outshines Competition

A CYNOPSIS MESSAGE FROM NEXSTAR ADVERTISING NEXSTAR ADVERTISING We are the home of the next generation of athletes, entertainers, icons, influencers and thought leaders CW ENTERTAINMENT, CW SPORTS, NEWSNATION, THE HILL, ANTENNA TV, AMERICA’S #1 LOCAL BROADCASTER 100% U.S. linear + digital presence. 200+ Owned or Partner Stations in 117 markets. 220M Americans reached every […]

FETV: Special Delivery for Viewers and Advertisers

A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Thursday April 11, 2024 At Family Entertainment Television (FETV), It’s All in the Family Cathy Applefeld Olson Family-operated with a passion for family-centric programming, Family Entertainment TV (FETV) continues to rise and shine amidst a sea of media conglomerates by overdelivering for viewers and brand partners […]

Cynopsis 04/11/24: Ad Engagement for Women’s Final Four up 97%

A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY TNT Sports Scores Big During March Madness With the 2024 NCAA Men’s Basketball Tournament averaging 9.9M viewers across 67 games on TNT, TBS, truTV, CBS + Max, including double-digit growth with younger viewers P18-34 (+14% YoY) And there’s more to come… MLB Regular Season (TBS, Max, Bleacher Report) […]

04/10/24: Cynopsis Jobs

jobs 10

DIRECT RESPONSE ACCOUNT EXECUTIVE TV One NEW YORK, NY – HYBRID REMOTE Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE *** […]

Cynopsis 04/10/24: NBCUniversal surpasses 2020 numbers, with more than $1.25 billion in Olympics ad rev

Wednesday April 10, 2024 Today’s Premieres Peacock: Hapless ESPN+: Tryouts Hulu: Sandland: The Series Crunchyroll: The Many Sides of Voice Actor Radio, Viral Hit IN THE NEWS CBS has renewed Dick Wolf’s trio of FBI dramas – “FBI,” “FBI: Most Wanted” and “FBI: International.” Flagship show “FBI” received a three- season renewal, encompassing seasons seven […]