|
A CYNOPSIS MESSAGE FROM INSTITUTE FOR MEDIA AND ENTERTAINMENT
What’s Your Digital Strategy?
If you don’t have one, your business might not have a future Learn to develop strategies that will help your company stay competitive ******** Advanced Digital Media Strategies ******** Previous participants of IME programs include executives from Time Warner, Disney, NBC Universal, Google, Microsoft, Viacom, Discovery, and others. Cynopsis: Classified Advantage Good morning – it’s Tuesday, October 26, 2010, and this is your weekly issue of Cyn opsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves among top companies. It’s not only what you say, but how you say it that counts. You could be the best candidate for a position, with the best resume, yet the offer might go to someone else. Someone who told a better story. One of the best story tellers of all time is Andy Griffith. Prior to becoming a Broadway and television star, Mr. Griffith was a monologist, he would tell humorous stories to live audiences. The most famous being, What it Was, Was Football. His first movie was the surprisingly dark and terrific, A Face in the Crowd. Mr. Griffith played a country bumpkin who could spin a fascinating tale. Mr. Griffith’s ability to tell a good story, launched his career, as it can for you too. There are many people who have very impressive resumes, and while interviewing, go over their accomplishments as if it were a checklist. Checklists are boring. Then there are those who tell a story, a good story. They entertain and teach. After listening to ten prospective employees, the one that may stand out the most, is the storyteller. Storytelling does not make up for a poor resume, but when things are close, the storytellers have the edge. Not just because they are entertaining and different, but because they can communicate effectively and there is an emotional connection to a good story. They get their point across while captivating their audience. Aren’t the best lessons learned this way? Aren’t the greatest teachers, the greatest communicators all impressive storytellers? How long can you listen to a verbal checklist before getting bored? How much more attentive are you when listening to a good story. And the beauty of storytelling is, you can practice. You can practice and hone it until family and friends love the story you’re telling. So when prepping for an interview, take one of those awful questions that make people squirm, “What makes you, you?” or “What is your greatest weakness?” and tell them a story. One that includes all the facts you want to get across, yet, still entertaining. So your choices are: list your accomplishment and have the interviewer thinking about dinner half way through or tell your story, entertain and educate, demonstrate your ability to communicate and make an emotional connection with the interviewer. After all, who would you pick? If you have any specific questions or topics of particular interest you’d like our Experts to address, please let me know! You can reach me – John Cox – directly at [email protected] . We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected] . It’s been widely quoted even here in Cynopsis that 93% of our communication is delivered through methods other than our words; 38% the sound of our voice and 55% our non verbal communication, or ‘body language’. I’m not going to get into a debate about the validity of this statistic, which is based on work by Albert Morabian back in the 1960s. Instead what I’d like to offer is my own observations based on more than 20 years of work in the field of communication training:
If you want to test this, ask someone about the last great presentation they attended, whether it was business maybe a great stand-up show; anything that was mostly spoken word and made a big impression. Now ask that person what was said. They’ll respond with their memories of the event, but won’t be able to recall more than a few words or soundbites, even when the event was only a few hours or days past. This isn’t to say that you can just cobble your presentation together – the words are still vital to getting your message across it’s just that you might benefit from making sure that your body is telling the same story as those words! Steve Thomson is a trainer and coach/mentor with a particular interest in the field of communication. Working with many high profile individuals within sport, media and industry, he is widely regarded as an innovator in presentation and communication skills. Steve is Project Director of London based Profile Training with clients worldwide. If you have any specific questions you’d like our Experts to address, please email them to me, John Cox at [email protected]. I once heard that you should set aside one month of job searching for every $10,000 of salary you expect. Was this every true? Is it true now? Is it worse now? This looks like a ‘Rule of Thumb’ to me, and while some of these rules stem from years of trial, error, experience and so on, others are just neat little phrases that someone has concocted to flesh out their speech or article, but which have no validity in the real world. This is one of the latter. It was never true, it isn’t true now and there is no reason to expect that it will ever become true. The time it takes to find a new post depends on your experience and skills, your ambitions for yourself, your salary expectations, your ability to present yourself well at interview and the existence of the post that fits within those parameters all coming together. It might happen at the first attempt, or it might never happen at all…or anything in between. The best way to speed up the process of finding a post is to build your skill-set, develop a truly positive attitude, have realistic expectations regarding salary and do your homework about the companies with which you want to work. In this way you have a much stronger chance of getting hired when the right post becomes vacant. I’ve read from previous Cynopsis articles that resumes, at the beginning of the hiring process, are used mostly for elimination of candidates. What are the top reasons a resume will be tossed as compared to others? When resumes were always sent by mail the process of elimination started with the envelope. An untidy, scrawled or inaccurately addressed envelope would be unlikely to even make it into the selection process! Nowadays, with email being the normal means by which resumes are received, the same sort of logic applies, but probably more to the resume itself. How is it laid out? Is the spelling accurate? Is the information easily read, relevant, consistent? How’s the grammar? A resume that falls down on any of these points is unlikely to get past first base, particularly if there are a large number of applicants. It’s often said that successful companies hire for attitude and train for skills, so a resume that looks or ‘feels’ lazy or too generalized (rather than being specifically targeted at the company and the job being applied for) will often be discarded, even if the experience or education cited seem to be right for the post. As with a job interview, it’s important to do your research on the company, to get a feel for the way they do things, the kind of language they use in their reports, press releases and websites, the general ‘mood’ or ‘style’ of the firm, and try to reflect this in your own resume. Steve Thomson is a trainer and coach/mentor with a particular interest in the field of communication. Based in London, he works with clients worldwide. Have a question for our experts? Send it to [email protected]
direct digital marketing campaigns for multiple films (7-9 annually)
Director, Marketing FFE0000038
20th Century Fox Film Los Angeles CA http://www.foxcareers.com/jobSearch.html OTHER INDUSTRY JOBS OF INTEREST … manage the implementation of marketing/promotional plans for Oxygen, which incorporates advertising, media, promotions, digital marketing, publicity/PR, and brand research book wide variety of national and international newsmakers, experts, and guests from various fields including politics, foreign relations, business/economy, health/medicine, entertainment, etc providing technical Support and managing Oracle technology platform projects provide technical assistance, guidance, troubleshooting and repair through Level 2 support and work with internal experts and vendors to resolve Level 3 issues back-end development and publishing content across Bravo websites field producing packages, which include shooting and editing on P2 cameras and editing on Final Cut Studio oversight and execution of the press and publicity for one of the news divisions programs, its executives, anchors and correspondents updates inventory capacity and maximizes inventory utilization develop the quarterly Forecast/Flash, Annual Operating Plan, and Five Year Plan for Disney Theatrical Merchandise produce and edit the highest-end commercial quality advertising and marketing creative – and produce and edit the highest-end network original priority programs and pieces research, design, and document processes and systems for the development, maintenance and enhancement of Consumer Product operations respond to media proposals with detailed media plans with accurate pricing & impressions identify potential advertisers and coordinate the development of sponsorship revenue for event programs work directly with Vice President, Creative Director to conceive and develop new features and content become an industry expert: conduct ongoing research, analysis and planning based on current developments in the cable, satellite, telco, digital distribution and media industries, track competitive moves, understand trends in media products and technology, and keep team updated on key market developments support the Nickelodeon Kids & Family Digital Ad Sales department managing the CRM performance, execution, deployment schedule & ensuring all assets & creative is delivered on time brainstorming and helping to develop multi-channel marketing opportunities for partners to satisfy overall group goals and objectives developing a suite of compelling sponsorship opportunities, custom promotional concepts, case studies and guidelines be used for digital solutions take on programs from the point of sale and manage the implementation/production of all program elements to ensure flawless execution serve as primary liaison with ad vendors to develop new ad units on EW.com managing the Consumer Product business for Spin Master brands across hardlines and softlines categories conceive, develop, and implement branding for proprietary subscription-on-demand offerings building of existing PictureBox and TVBox brand manage daily implementation of specific financial functions developing and managing all aspects of ESPN’s Mobile Strategy work with the Creative Services Director to develop, supervise, and implement marketing strategies for 2 distinctly different television stations and their multi-media platforms plus commercial production oversight of all line producers, quality control procedures, producing special projects and line producing as needed provide strategic promotional/marketing, sales and operational support for the station editorial content of Prime News strategic roadmap of participation and community initiatives defining new products through the use of pitches, product briefs, concept sketches, functional specs and other documentation develops and demonstrates an understanding of the client’s business, their needs, expectations, and requirements executing creative direction and brand development for NBC Miami overseeing the local advertising sales team and local advertising sales revenue responsible for preparing monthly financial statements for multiple companies including production accounting, variance analysis, Balance Sheet reconciliations, Cash Flow and other monthly and quarterly schedules as needed lead a culture of winning& excellence in the News Department manage online editorial operations across dayparts and ensure publication 24/7 creating the information architecture and interaction design for transactional, informational, and marketing website developing IA documentation (site maps, transaction flows, sketches, scenarios, wireframes, navigation models) for both web sites and applications collaborates with the project team in determining the approach, deliverables, schedule and tools to deliver the project within established constraints planning and execution of the production of regularly scheduled news programs meet or exceed monthly, quarterly, annual sales goals protect the Disney brand, create innovative programs and propel the success of Radio Disney in the specific market lead resource to develop and execute social influence marketing programs on behalf of his or her assigned clients build and help manage product development of our brand new social gaming concepts makes service calls on existing clients to achieve customer satisfaction and develop new business opportunities act as the primary media expert for assigned clients and client service team, including planning and buying of media act as the primary media expert for assigned clients and client service team, including planning and buying of media manage staff, workflow and department capabilities demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives manage Product and Development on site build projects and ongoing product initiatives ensuring that all Standards and Practices guidelines and procedures are adhered to for programming content and advertising that air on Fox’s various networks designs, plans, and implements the company’s labor relations programs, policies, and procedures for Fox’s feature film and television production divisions brainstorm and develop advertiser opportunities including but not limited to in-show integrations, on-air promercials and interstitials, digital and mobile elements, etc. leverage relationships with key partners to maximize earned media impressions and monetization close deals and get to signature on performer test option deals and short form quickly developing challenging technical projects from inception to completion successfully partner with internal business units and product development teams to formulate online and cross media ad sales solutions conducts functional impact analysis for new capabilities and for changes to existing capabilities; evaluate and prioritize solution enhancements conceive and create compelling original content for Behind the Shield, the Warner Bros. Entertainment Group Intranet, focusing on generating breaking news and information that enable employees to be more effective in their roles provides technical leadership and expertise to assigned support team develop and manage projects with strategically selected external partners, maximizing revenue and extending marketing efforts outside of ABC platforms lead for all mobile site & games experience ideation and production establish vision of the overall Creative strategy on Multimedia services to include Presentations, Video/sizzles and Editorial content and look for Disney Consumer Product’s Multimedia Services team makes service calls on existing clients to achieve customer satisfaction and develop new business opportunities apply GAAP and IGN revenue recognition policies across multiple lines of business to accurately calculate Company and partner revenues stay abreast of market trends, emerging companies, and industry leaders demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives A CYNOPSIS MESSAGE
100+ New Classifieds Ads in ONE MONTH!
Over 250 Companies are reaching the candidates you want!
Find out why they use Cynopsis Media to drive results. Advertise in Classifieds today. Over 100,000 subscribers daily, 100% opt-in. For more info contact Trish Pihonak, [email protected], 203.926.9878 ~ RECAP: THIS WEEK’S CYNOPSIS CLASSIFIEDS & INTERNSHIPS ~
ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals. We get people all the time around the country asking us for names of local recruiters. Help us out – send us your contact information, name, company, address, phone, email and fax. NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere. We have people to send you! Email your info to [email protected]. JOB OPENING: SALES ASST/OFFICE MGR. TV Dist. Co/Norwalk, CT: Energetic multi-tasker. Proficient all MS Office apps. Knwldg of Quickbooks a +. Great entry-level oppty to learn many aspects of the business. Resume: [email protected] (10/30) JOB OPENING: MANAGER, BRAND MARKETING/CNBC NJ: Min 5 yrs brand mktg exp. Develop strategic plans, creative direction, media opportunities, & 3rd-party alliances to achieve business goals.Apply @ www.nbcunicareers.com Job # 1269842 (10/30) JOB OPENING: ASSOC PROMO SCHEDULING/IFC/NYC:Execute on-air graphic &promo strategy. Maximize inventory & viewer retention. Supv log assembly. Scheduling/programming &Gabriel exp www.cablevision.jobs #12354BR (10/30) JOB OPENING: EXEC PRODUCER/Seattle: Oversee content & dir of a daily sales driven daytime talk show on KING5 TV. Exp producing daytime TV, live events, creating content w/ advertiser clients. View job/apply: www.king5.com (10/30) JOB OPENING: DIR, BUS AFF/DISNEY JR/LA: Min 5+ yrs comb law frm/netwrk/studio exper; deep knowl guild/union agrmts, IP; solid neg/draft/mgmt animat series, live-act/script, realty, TV movie deals. www.disneycareers.com Req 269593 (10/30) JOB OPENING: PREDITOR /NYC Wanted: Strong Avid & storytelling skills. Min. 5 yrs in reality. Must be creative, decisive, practical & fast. A self-starter who thrives on being part of a team. Resumes: [email protected] (10/29) JOB OPENING: METADATA QC COORDINATOR/iNDEMAND/NYC: Proof/approve/disseminate monthly movie schedules for VOD. BA + 2 yrs exp in cable. Resume to: [email protected] (10/29) JOB OPENING: METADATA UPDATE DISTRIBUTION COORDINATOR/iNDEMAND/NYC: Entry level Oversee metadata update process & pitch content. BA + 1 yr corp exp. Resume to: [email protected] (10/29) JOB OPENING: DIR. MARKETING SOLUTIONS/Golf Channel/FL: 7+ yrs mktg. solutions/ mktg. integration exp. Resp. for developing key adv initiatives and partner fulfillment/activation www.ecentralmetrics.com/url/?u=8709448694-293 (10/29) JOB OPENING: DIGITAL AE/GSN/NY: Proven track record; 7+ yrs exp. Must have ext. roster of relationships w/ key client, media, gen. agency decision makers. 4 yr. deg. req. Pls. send resume, c/l to: [email protected] (10/29) JOB OPENING: MGR, MEDIA PLAN’G/ST Louis: Dvlpmnt/implmntation of strategic media plans for specific AB-In Bev brands. 4+yrs media plan’g or related exp. Strong strategic/ analytical thinker. Apply: www.buschjobs.com Job ID 2010-901 (10/29) JOB OPENING: MRKTG AD SLS ANALYST/HSW/DC or ATL: supports mktg for multi. digi assets & maint/executes ad flights; 2+ yrs digital mktg & ad ops exp req. Strong Excel a must. [email protected] (10/29) JOB OPENING: DIRECTOR OF RESEARCH/National Geographic Channel/DC: 8+yrs TV /other media rsrch. Expertise in Nielsen, MRI, Simmons & primary/sec research. Programming/Mktg focused. Apply: www.foxcareers.com FNG0000024 (10/29) JOB OPENING: EXEC ASST/DISH Network/NY: Support 2 VPs Nat’l Ad Sales. Proficient in Microsoft Office, travel/expenses/office mgmt. Detail oriented. College degree required. Related experience a plus. Click here to apply. (10/28) JOB OPENING: UNIT PUBLICIST/NYC: Nat’l synd TV show. Strong media relations a must. Ensure proper exec of all publicity efforts, incl pitching/writing.5+ yrs exp TV req’d.Apply: www.sonypicscareers.com search code 204418 (10/28) JOB OPENING: EXECUTIVE PRODUCER/New York: Develop new editorial content, provide oversight of network series & prgms. Apply: www.aetn.com/careers/html https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=81857 (10/28) JOB OPENING: DIR OPERATIONS/A&E /New York: Oversee operations & prod mgmt in Brand Creative Dept. 5 yrs prod mgmt exp. Apply: www.aetn.com/careers/html JOB OPENING: MGR STRATEGY & BUZ OPS/NYC: Support Strategy & Bus Ops team & SR mngmnt in dvlpmnt of short- & long-range strategies, & dvlp/evaluate new bus opps. Bach deg 3-5yrs exp pref mngmnt/strat. Apply: www.mtvncareers.com (10/28) JOB OPENING: TRAINER /NYC: Position is responsible for delivering training both on line and in person. Media exp and exp with Nielsen software products a must. Training exp a plus. Send resume to [email protected] (10/27) JOB OPENING: RESEARCH MGR/DIR/CAFEMOM/NY: Res. studies for ad prgrms, update synd. res. reports, ad hoc reports for mgmt insight. 5 yrs exp; exp w/comScore or Nielsen NetRating data; Excel, PPoint. www.cafemom.com/about/jobs.php (10/27) JOB OPENING: DIR, GROUP SALES/MKTG: Think Superman was an underperformer? Let’s talk! Bring your super skills to our dept! Tribune GS&M is hiring Sales Directors in three cities! https://careers2-tribune.icims.com/jobs/16007 (10/26) JOB OPENING: ACCOUNT EXECUTIVE/HOBOKEN NJ: Seeks AE for local ad sales.1 to 3 yrs ad sales exp. pref cable tv, radio, e-media adv. Valid NJ DL. See full posting and apply to www.cablevision.jobs req 12438BR (10/26) INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected]. FALL/WINTER INTERNSHIP CREDITS ONLY: DVLPMNT & CASTING INTERNS/NYC prod company. Must be available at least 2 full days a wk, 10am-6pm (no wknds). Small stipend to cover travel expenses & lunch. www.kpitv.com Resume/cover: [email protected] (10/27) FALL/WINTER INTERNSHIP CREDITS ONLY: LEGAL INTERN/LA: Shine International, a television sales and distribution company, seeks spring legal intern. Unpaid. Must receive credit from ABA accredited law school. Send resumes to [email protected] (10/27) ~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~
Atlanta-based MaxMedia hired Jeff Doud as Executive Creative Director. Jeff joins MaxMedia’s team and will work closely with current ECD, Thomas W. Frank. Previously, Jeff worked as an ECD at RIOT in Atlanta. EchoPoint Media, a unit of Young & Laramore based in Indianapolis, added two executives and promoted one, effective immediately:
Andy McKenna rejoins the independent, full-service advertising agency Brunner as Creative Director. Previously, Andy worked at Brunner from 2003-2006 as Creative Director. In his new role at Brunner, Andy will work on the accounts Cub Cadet, Musselman’s and Bob Evans among others. Based in Pittsburgh, Andy will report to Jay Giesen, Executive Creative Director. Superna Kalle was tapped as GM for Sony Movie Channel to manage distribution, marketing, programming and all network operations. Si TV employed Rafael “Rafe” Oller as SVP/Marketing. Rafe formerly worked for Warner Bros. International, FOX Broadcasting and USA Broadcasting and in his new position at Si TV, he will report to Michael Schwimmer, CEO. Iconix Brand Group, Inc. declared Peanuts Worldwide, its joint venture entity with Charles M. Schulz Creative Associates named Tamra Knepfer to the role of EVP, Peanuts Worldwide and also elevated Helene Gordon to SVP/Brand Management, Peanuts Worldwide. Tamra will report to Yehuda Shmidman, COO, Iconix Brand Group, Inc. Eddie Nelson was named SVP/EMEA Networks with Sony Pictures Television (SPT). Eddie presently serves as GM, SPT Networks Central Europe and will take on his new position within the company immediately. Eddie will now manage more than 30 pay-TV television channels across the EME, A region. Telemundo tapped Karen Barroeta as SVP/Marketing Creative and she is charged with positioning shows and also for brand advertising and promotions for the network in addition to supervising creative services teams. Karen will report to Susan Solano Vila, EVP/Marketing, Telemundo. Furthermore, Telemundo elevated Carlos Collazo to VP/On-Air Promotions and he will report to Karen Barroeta. Alexandra Lippin advances to SVP at The Lippin Group where she will continue to oversee entertainment events, fashion and lifestyle communications public relations for various US-based clients. Alexandra additionally co-heads a unit of the company called Brand2Hollywood. She is based at company headquarters in Los Angeles. The Weather Channel Companies (TWCC) added Megan Rock as VP/Partnership Marketing and Operations and Brittany Smith as VP/National Accounts. Megan will target the development of strategic partnerships with affiliates and other top partners while Brittany will concentrate her efforts on contract negotiations and account management for the company’s key corporate affiliates. Megan and Brittany are both based at TWCC’s headquarters in Atlanta. At the most recent Board meeting held yesterday for The Cable & Telecommunications Association for Marketing (CTAM) new board members and officers were elected. The 2011 CTAM Board officers include: Chair – Sam Howe, EVP/CMO, Time Warner Cable; Vice Chair – Eric Kessler, Co-President, HBO; Secretary – Wonya Lucas, EVP/COO, Discovery Channel; and Treasurer – Jon Hargis, EVP/Marketing and Advertising, Cablevisions Systems Corp. The new 2011 Directors are: Heather Baldino, SVP/Marketing, Turner Broadcasting; Steve Colafrancesco, VP/Marketing, Bright House Networks; Jennifer Danger, EVP/Distribution and Business Development, The Weather Channel Companies; Jerry Dow, Chief Marketing and Sales Officer, Suddenlink Communications; and David Preschlack, EVP/Affiliate Sales and Marketing, Disney & ESPN Media Networks. Chris Elwell was promoted to EVP/US Distribution with Sony Pictures Television (SPT). Chris will head a team involved with strategic planning for all facets of distribution as well as targeting and developing US television and cross-platform sales opportunities. Furthermore, Chris continues to manage business affairs and sales and syndication oversight for SPT’s US television distribution, ad sales and digital distribution efforts. Chris reports to Steve Mosko, President, SPT. Lauren Corrao was named President of A Very Good Production by Ellen DeGeneres. Lauren joins from Comedy Central where she served as President/Original Programming and Head/Development. Jen Mayer Kulp has taken on a new position at Asylum Entertainment as SVP and Head/Television Development where she will supervise the company’s television development. Prior to this appointment, Jen was with LMNO Productions as VP and Head/Development. Effective immediately, TidalTV added Kevin Smith as Sales Director Midwest/Automotive and Jim Kleinick as Senior Sales Manager/Midwest for the company’s Chicago office. Both Kevin and Jim are charged with increasing the company’s reach in Detroit and the Midwest. They will report to Steven Sackey, VP/National Sales. Long-time media veteran, Jon Nesvig, who has been Fox Broadcasting’s President/Sales and with FOX for more than 21 years, announced his plans to retire at the end of this year. Jon’s 21-years at FOX marks the longest anyone has served in the capacity of chief sales executive at any broadcast or cable channel. In a statement released yesterday, Jon said after forty years in the industry it was time to retire and he is “looking forward to enjoying my grandchildren and trying to improve my golf game.” Jon joined Fox Broadcasting in 1989 as SVP/Sales and before that was with NBC for 15 years in various sales roles, at ABC Radio Network and Independent Media Services in New York after launching his career in the media department at Benton and Bowles advertising agency. I ask you, what’s Fox without Jon? In London, the recent merger of CICADA Productions and Bellwether Media has formed the new entity CICADA Bellwether. Leading the company is Malcolm Neaum as MD, Frances Berrigan as Chairman and Christian Holland serving as the third company director and continuing as Head/Production. New York-based BRIGADE, a next-generation publicity, digital marketing and creative agency has opened. Founders of the company include Tom Cunha, Adam Kersh and Jean McDowell. Adam will lead the traditional publicity unit encompassing films, filmmakers, festivals and talent representation, while Tom and Jean supervise the digital marketing division focused on publicity, promotions, social media and media planning in addition to promotional websites, banner ads and viral apps. Later — John Cynopsis Ad Sales: Member of Interactive Advertising Bureau (iab) To subscribe to any Cynopsis edition(s) click here . Cynopsis Media LLC All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2010 To unsubscribe from future mailings, please click here. |
Related Stories
12/11/24: Cynopsis Jobs
Wednesday December 11, 2024 COUNSEL, LEGAL & BUSINESS AFFAIRS >> MLB NETWORK/SECAUCUS, NJ: Responsible for a variety of matters, including services agreements, production related agreements, talent agreements, software and other technology related agreements, licensing and programming agreements, third party rights clearances, distribution agreements, contract summaries, confidentiality, and general contract matters. Full info
Cynopsis 12/11/24: Matt Gaetz lands at far-right OAN
A CYNOPSIS MESSAGE FROM GREAT AMERICAN MEDIA Great American Family Breaks into Top 25 in Just Three Years Great American Family’s rapid growth is fueled by the success of Great American Christmas, making us one of only 11 networks to see a rise in viewership this November. Welcome Home to the most authentic Christmas celebration […]
12/10/24: Cynopsis Media Tech Update
A CYNOPSIS MESSAGE FROM PREMION PREMION Premium CTV/OTT Advertising BUILT WITH THE POWER OF LOCAL New: 2024 CTV/OTT Advertiser Perceptions Study 74% of advertisers agree that combining Linear TV & CTV/OTT is integral to a complete TV strategy. DOWNLOAD COMPLIMENTARY REPORT Premium Brand-Safe Streaming TV Advertising 125+ Leading TV & Media Brands, […]
Cynopsis 12/10/24: John Wren set to head combined Omnicom/IPG
Tuesday December 10, 2024 IN THE NEWS Omnicom Group, the world’s third-largest advertising company, has agreed to acquire the fourth-largest, Interpublic Group. The combined company would be the world’s largest ad agency, surpassing WPP, with $25 billion in revenue and over 100,000 employees. The company would retain the Omnicom name, as well as John […]
Cynopsis 12/09/24: Time’s running out for TikTok
Monday December 9, 2024 IN THE NEWS A federal appeals court on Friday upheld the sell-or-ban law that calls for TikTok to shed its Chinese ownership. “The First Amendment exists to protect free speech in the United States,” wrote Judge Douglas Ginsburg for the court. “Here the Government acted solely to protect that freedom […]
CynCity
Cynsiders
Drew Lachey Brings it Home in “Date My House”
From pop sensation to DIY inspiration, Drew Lachey is bringing his creative talents to a...The Hidden Influence: How Emotions Drive our Choices
Mediaprobe’s database of emotional reactions to televised content offers insights into viewer engagement. MediaProbe CEO...Weigel Networks Get in the Holiday Spirit
Weigel networks have a robust holiday slate, with programming ranging from “Meet Me in St....
