Tuesday, November 1st, 2011

Cynopsis: DIGITAL
11/01/11

Good morning, it’s Tuesday, November 1, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Continuing to bolster its streaming library, Amazon snagged streaming rights for Disney-ABC television shows Monday. The content company also re-upped streaming rights with Netflix, which has suffered subscriber losses, plummeting stock prices and customer discontent lately. Adding Disney-ABC shows to Amazon’s online offering gives the Netflix competitor more firepower to possibly snare some customers away from Netflix on the streaming front. Amazon said the deal expands its Prime Instant video library to 800 Disney-ABC titles, such as ABC’s Grey’s Anatomy and Disney Channel’s Phineas & Ferb. Amazon expects to count nearly 13,000 movies and TV shows in its streaming library shortly, while Netflix boasts more than 51,000.

~ MULTIPLATFORM CONTENT NEWS ~

As part of its new original content initiative, YouTube has added Hearst and FremantleMedia to its mix of producers. The video site announced a new original channels project late last week that will include videos from My Damn Channel, EQAL and others. Plus, the well-known reality and game-show producers Fremantle will join the mix with a Pets & Animals channel. Fremantle has been a YouTube partner for several years with more than 50 channels already on the video site. Also, Hearst Magazines will develop two new channels for the YouTube initiative, relying on its experts from Car and Driver, Road & Track, and Popular Mechanics for the Automotive channel and Cosmopolitan, Harper’s Bazaar, Marie Claire, Seventeen, and Realbeauty.com for the Fashion and Beauty channel. Both channels will launch in 2012.

~ INNOVATORS & START-UPS ~

Matchbin acquired Navteq Broadcast Media and closed a $22 million round of financing from investors including Level Equity, Greycroft Partners and vSpring Capital. The combined company will be called Radiate Media and will provide localized content, digital content management solutions and an advertising platform to more than 6,000 local and national advertisers through its network of more than 2,000 media partners.

~ DIGITAL ADVERTISING ~

Presidential candidates should have a social media following and should use it, according to a Digitas poll of social media users. The ad agency found that six of ten social media users want candidates to be on social platforms, and about four in ten say the information found on those platforms from candidates will help determine their voting choices.

~ TRENDS, RESEARCH, ETC. ~

Nickelodeon’s Spongebob Squarepants surpassed Fox’s The X Factor and MTV’s Jersey Shore in social buzz for the week ending Oct. 30, according to the latest data from social tracking service Social Guide.

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

Information technology company Harris Corporation teamed up with media software firm Marketron to offer combined data on media, advertisers, revenue and inventory across radio, TV, cable and digital venues. The companies are integrating the Harris NetGain system with Marketron’s Mediascape to give a deeper view into cross-platform ads.

~ GADGETS & APPS ~

Viacom Media Networks’ movie news and information site NextMovie , launched a tracking tool that provides real-time rankings of the top 25 movies at any given moment based entirely on social buzz. NextMovie draws nearly one million unique monthly visitors, the company said. The new tool has been created in partnership with social tracking platform Trendrr and is designed to provide a snapshot of the films people are talking about on Twitter, Facebook and the blogosphere. MovieTracker will soon be available across MTV.com and VH1.com , the company said.

~ EXECUTIVE MOVES ~

Powerhouse cable executive Linda Yaccarino is moving from the Turner family to NBCU. She was named President, Cable Entertainment and Digital Ad Sales at NBCU after serving as Executive VP and COO of Turner Entertainment Ad Sales & Marketing and Acquisitions. In her new post, she’ll report to Bonnie Hammer, Chairman of NBCU Cable Entertainment & Cable Studios, and Lauren Zalaznick, Chairman of NBCU Entertainment & Digital Networks and Integrated Media. In her new role, Yaccarino will oversee all cable entertainment and digital ad sales, including for networks such as USA, Bravo, E!, Oxygen, Syfy and others, as well as digital properties such as NBC.com , NBCSports.com , and iVillage, DailyCandy and more. She replaces Dave Cassaro.

Video technology provider Adap.tv hired ad veteran Brian Fitzpatrick as European Managing Director to grow relationships with agencies, ad networks and publishers across Europe and the United Kingdom. Since Adap.tv opened its U.K. offices in February and launched its marketplace there, the company has grown its European business by 300%. Fitzpatrick joins Adap.tv from MIG, a division of holding company WPP.

USA TODAY Sports Media Group hired Dave Morgan as the group’s Senior VP of Content and Editor-in-Chief, and named Peter Lazarus as Senior VP and Head of Multimedia Sales. They start November 1. Morgan joins from Yahoo! and Lazarus from Univision.

Rob DeMillo joins Revision3 as Chief Technology Officer. He previously served as an advisor. He has worked at Transpera, 4INFO and Third Screen Media.


A CYNOPSIS MESSAGE


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~ WEBSITE OF THE DAY ~

 
Still up for a little scare the day after Halloween? Then check out the new viral Web site for CBS Films The Woman in Black, slated for a 2012 release. The site takes visitors into the house features in the storyline. Using motion recognition within a computer visitors receive a customized photo, reportedly of their own eyes inside one of the film’s spooky images.

Later —  Daisy
Daisy Whitney, new media reporter and author of The Mockingbirds, filling in for Wayne Karrfalt for Cynopsis: Digital
11.01.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: SR DIR CLIENT DEVELOPMENT/E-POLL MARKET RESEARCH/LA: Dvlp new biz & expand/cross-sell existing relationships for rsrch products & full service custom rsrch srvcs. More info click here http://epollresearch.com/careers (11/8)

JOB OPENING: PROGRAM SCHEDULER/EPIX/NY: Schd promos; upd prog logs; sched’g on-going series, movies & specls into PTS; updt grids in sched syst for EPIX, EPIX 2 & EPIX 3; 1-2yrs prog exp; Col Grad http://corp.epixhd.com/jobs/ EOE (11/5)

JOB OPENING: POST PRODUCTION SUPERVISOR/NYC: Competition-reality show seeks organized Post Production Supervisor. Large volume of footage. Will oversee loggers, supervise AE’s 12/19/117/27/12 Email : [email protected] (11/5)

JOB OPENING: SUPERVISING POST PRODUCER/NYC: Competition-reality show seeks experienced, creative Supv Post Producer Oversee post; give notes to Post Producers, APs and Editors 1/2/12-6/29/12 Email: [email protected] (11/5)

JOB OPENING: LICENSING SALES EXEC/LA: Growing kids entertainment company in LA needs experienced, creative sales exec for high profile brands. Proven sales record, self-motivated, passionate, driven for success [email protected] (11/5)

JOB OPENING: MEDIA ADMIN/L.A. TV PRODUCER-DISTRIB: Prep commercial integration, flowcharts, invoices & ad buyer requests. Office, Project, Contract & CEO admin. Media, Ad Agency, Nielsen exp pref. Res/Salary reqs: [email protected] (11/5)

JOB OPENING: Citybuzz BUS. DVLPMNT MGR/NYC: Online, in-flight, taxi TV ntwrk seeks media savvy sales talent to drive sales of branded content & tradit’l spots on dig, out of home & brdcst platforms. Resume/cvr: [email protected] (11/5)

JOB OPENING: MGR PR/SUNDANCE/NY: Devlp/excute publicity campagns/events/netwrk premums/pres junkets resultng in media coverage of SUN brand. Creatve w/excllt comm skills/Media contcts. 5yr PR exp in TV indstry [email protected] (11/4)

JOB OPENING: ANALYST, PRIMARY RESEARCH USA/NYC: Plan, design, analyze consumer research (custom and syndicated). Passion for TV & strong writing and math skills. Apply: http://bit.ly/utbqHu (11/4)

JOB OPENING: HEAD OF STAFFING & EXEC REC/AMC NETWORKS/NY: Oversee strategic design & execution of staffing plans for all networks & corp. departments. Needs 10+ yrs in house & search firm experience: Apply: [email protected] (11/4)

JOB OPENING: DISTRIBUTION COUNSEL/A+E Networks/NY: Min 5 yrs cable-carriage distribution/affiliate deals. More info & Apply: www.aetn.com/careers.html #103642 (11/4)

JOB OPENING: SALES PLANNER/CBS Television Distribution/Chicago: Sales Planner needed with 3-5 years media experience. BA Deg. Strong contacts. Position reports to SVP of sales. Contact [email protected] (11/4)

JOB OPENING: EXP’D PROD Daytime talk show/NYC: MUST have talk show/human interest booking exp. Resp for developing stories, Booking, writing, copy editing. Must have strong leadership skills. Apply to [email protected] (11/3)

JOB OPENING: SR. WRITER/PRODUCER/NEW YORK: Writing/producing & conceptualizing onair promos that articulate History brands with creative flare https://secure.sterlingdirect.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=112876 (11/3)

JOB OPENING: DIG MEDIA SALES PLN’R/NCC/ATLANTA: Grow territory/acct rev to meet & exceed rev goals. BS/BA deg or equiv training & exp req’d. 2-3 yrs advertising & digital sales related exp. Resume: [email protected] (11/3)

JOB OPENING: VP, PRIMARY RESEARCH/NY:Conduct strategic research on key industry issues & company-wide initiatives & imperatives.10+yrs exp in media/market research. Apply at http://www.nbcunicareers.com/search_nbc/ job# 3321BR (11/3)

JOB OPENING: BUSINESS ANALYST/iN DEMAND/NYC: Identify, analyze & document bus req. Back-end testing. Strong command of SQL. Bachelors Computer Science & 5-10 years in cable. Apply: [email protected] (11/3)

JOB OPENING: SR MANAGER, DIGITAL MKTG/ Nickelodeon/NYC: 5+yrs Exp:Oversee DIG. Mktg strategy, tactics, planning and execution. Prepare DIG Mktg Plans and Lead Prod. EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com (11/3)

JOB OPENING: SALES PLANNER/DR/GSN NY: 1+ yrs DR Advertising exp.; College Degree; Responsible for overall sales support, administering deals & developing sales reports. Send res & CL with sal his to [email protected] (11/2)

JOB OPENING: IP ATTORNEY, LEGAL, & BUS AFFAIRS/A+E Networks/NY:IP, Trademark, Copyright. Min 5-8yrs firm & in-house media law.More info & Apply: www.aetn.com/careers.html#112723 (11/2)

JOB OPENING: DIR BUSINESS & LEGAL AFFAIRS/Discovery/MD: Responsible for handling business negotiations, drafting documents & content-related legal issues; 4+yrs entertainment industry legal exp; JD; www.discovery.com # 4375 (11/2)

JOB OPENING: WRITER/PRODUCER /Nickelodeon/NYC 3+yrs Exp. Conceiving/writing/creatively executing on-air promo assignments for Brand Creative Group.EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (11/2)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL/WINTER INTERNSHIP CREDITS ONLY: INTERNSHIP SOCIAL MEDIA: Sports mobile app company seeks social media intern. Must have experience in sports writing/social media management. Unpaid/Credit Only. Send resume to: [email protected] (11/3)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: MBA professional with 4 years of experience, looking for opportunities in sales, business development, or research. Motivated self-starter and team player. [email protected] (11/8)

SITUATION WANTED: AD SALES ASSISTANT: (CHICAGO) Interned at Comcast Sports Net in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (11/8)

SITUATION WANTED: Seeking Media/Marketing/Brand Strategy Assistant position in L.A. I have a MBA in Marketing, 7+ years work experience. Interned at Starwood Hotels. Interested in all things creative. Contact [email protected] (11/8)

SITUATION WANTED: MBA professional with 4 yrs of exp, looking for opportunities in sales, business development, or research. Motivated self-starter and team player. [email protected] (11/8

SITUATION WANTED: Seeking PR,MEDIA,MARKETING,EXECUTIVE assistant positions in LA. I have a B.A. in Media Relations.4+yrs exp in Media/PR. Please contact: [email protected] (11/3)

SITUATION WANTED: Domestic syndication SALES CONSULTANT. Twenty + years selling / clearing off net, 1st run, EI, features etc. Have experience in all markets, willing to travel. Contact [email protected] (11/3)

SITUATION WANTED: INTEGRATED COPYWRITER. Marketing campaigns, promotion, collateral, positioning, naming. TV, print, digital. Trade, consumer. Upfront anyone? I hear brand voices. Fast + fun. https://bewonderous.wordpress.com (11/2)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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