Tuesday, July 5th, 2011

A CYNOPSIS MESSAGE FROM UNIVISION


LATIN AMERICA’S NATIONAL TEAMS ARE BATTLING FOR COPA AMERICA GLORY.

When the best soccer teams in the world meet, including Argentina,
Brazil, and Gold Cup winners Mexico, millions of fans are sure to follow.

Univision is the only place to see the action in real time.

Copa America. July 1-24 Live only on Univision and Univision.com.

Get into the game. Call Carlos Deschapelles 212-455-5209


Cynopsis: Sports
07/05/11

Good morning. It’s Tuesday, July 5, 2011, and this is your first early morning Sports briefing.

Well, Breakfast is all but over, with NBC sending a statement out to reporters over the weekend that they were “outbid” in their quest to continue their 43-year association with Wimbledon. The new home of the Grand Slam tournament will shift to ESPN, which is wrapping up negotiations to receive the full-rights package. According to Sports Business Journal, that deal will include plans to offer matches on its mobile application as well as via broadband and broadcast all matches live instead of on a tape-delayed basis. The agreement would bring the tournament fully under the ESPN umbrella beginning next year.

Tennis Channel is also in the thick of negotiations, with sources expecting the channel to close a renewal of its primetime broadcast rights package.

On the Air

The International Olympic Committee has awarded media rights to channels in France, Germany and South Korea. In France, the IOC gave France Televisions the exclusive broadcast rights in France for the 2014 Olympic Winter Games in Sochi, Russia, and the 2016 Summer Games in Rio De Janeiro, as well as the 2018 and 2020 Olympic Games. As part of the deal, France Televisions will receive broadcast rights across all media platforms, including internet and mobile. In Germany, ARD and ZDF networks scored the contract which will run through 2016. In South Korea, the IOC inked a deal with SBS television which runs through the 2024, the first outlet so far to receive the rights that far in advance.

Meanwhile, the IOC will vote on the host city for the 2018 Winter Games tomorrow, with Pyeongchang, South Korea; Munich, Germany, and Annecy, France the three finalists in contention.

NASCAR ratings may be on the upswing this year, but that hasn’t stopped executives from looking forward. Representatives from the association met with the Sprint Cup Series drivers and owners to review results of an extensive research study that thoroughly examined the sport, which included four dozen focus groups, 223 interviews with industry shakers, and 110 hours of fan interviews conducted by seven different research companies. Now NASCAR will undergo a five-year plan of action to shore up interest in the sport. Among the issues NASCAR officials will take on immediately will be to remove barriers between drivers and fans (presumably not the concrete ones), help new fans quickly get acclimated to the sport; diversify drivers, brand drivers earlier in their careers and expand its digital and social media presence.

Spike TV is adding another “UFC Prelims” special to its lineup, this time ahead of “UFC 134: Silva vs. Okami” which will take place on Aug. 27 at HSBC Arena in Rio de Janeiro. Bouts are set to include Spencer Fisher vs. Thiago Tavares and David Mitchell vs. Paulo Thiago. Meanwhile, Spike TV’s recent counter-programming moves that featured UFC matches airing at the same time as Sunday’s UFC live event on Versus, didn’t go unnoticed by UFC President Dana White, who told reporters “That’s what I would do too, and you guys know I would do that” but later noted, “I owe you one, Spike.”

New York is dumping the Red Sox, with The New York Times Co. selling more than half of its stake in the Boston-based MLB franchise for $117 million. The shares went to three different buyers for a total of $117 million.

Today NFL owners and players are set to return to the bargaining table, with both sides scheduled to meet in New York in an effort to come to an agreement and save the preseason. In addition to revenue sharing, the sides are also reportedly trying to hammer out the installation of a “legacy fund” which would provide retired players with benefits once they walk away from the field, although union representatives have said that they do not want to contribute cash to it. Training camps are slated to begin at the end of the month, before the start of preseason on Aug. 7.

After weeks of programming, NFL Network concluded the channel’s “Top 100 Players” over the weekend with Patriots quarterback Tom Brady voted to the top spot by players in the NFL.

Fox is making the most of The Midsummer Classic, and will be showcasing a “world premiere preview” of The X-Factor at 8p right before the start of the 2011 MLB All-Star Game on July 12.

Sponsorship & Promotion

Sponsors are already hot and heavy with Olympic promotion, with BP resurfacing, Panasonic pushing digital and Great Britain itself all revealing plans for make the most of next year’s Games. One spot, created by tourism board VisitBritain, features stars such as Judi Dench, Rupert Everett, Twiggy, Jamie Oliver and Slumdog Millionaire’s Dev Patel all praising London culture ahead of the Games. BP is dropping its first spot in five years, although it won’t air in the US, featuring BP-sponsored athletes pushing the company’s dedication to fuels of the future. Finally, Panasonic has unveiled a slate of limited edition ‘London 2012’ branded products which include custom-designed versions of its DMC-S3 and Lumix G3 compact cameras as well as special edition gold SD cards.

Michael Vick and Nike had made amends with the Eagle quarterback inking a sponsorship deal the will bring him back into the Nike fold. Vick’s previous deal with Nike ended after the athlete’s 2007 conviction for backing a dog-fighting operation from a home he owned in Virginia.

The Australian Football League has extended its relationship with sponsor Toyota Australia for an additional three years in a deal deemed by League CEO Andrew Demetriou as possibly “the largest sponsorship for any sport in this country.” Toyota has been a premier sponsor of the league since 2004.

Digital Fields

Teams are already gearing up campaigns via Facebook and Twitter for the 2011 All-Star Game Final Vote Sponsored by Sprint, which spurred fan and teammate support of the 10 candidates to the tune of more than 10 million votes in the first 24 hours of balloting. Voting ends on Thursday at 4p.

With the NBA lockout in full swing, league executives are ensuring that coaches and general managers do their part by threatening to drop a $1 million fine as well as a possible loss of picks for any coach caught retweeting or even just mentioning a player on Twitter. ESPN’s Ric Bucher first reported the Twitter ban on Friday.

The Big 12 Conference is giving its website a facelift, partnering with NeuLion to update Big12Sports.com. The site launched on July 1 with a new look as well as a stronger video presence and live streaming of numerous events. In addition, the league will by posting full rebroadcasts of any game that ran on broadcast partner ESPN on its network 72 hours after completion. Other assets will be added in coming months, including mobile and digital media platforms, as well as e-commerce solutions.

With a strong Armed Forces presence throughout the region, the San Diego Padres launched a military extension to the team’s website over the weekend that offers content tailored specifically for military personnel and their families as well as supporters of the U.S. Armed Forces. Visitors to the new section of the site will be able to access videos, photo galleries and stories that highlight heroes who have been honored by the Padres. The website is also showcasing special military merchandise and ticket discounts.

The Main Event

MLB action, Reds at Cardinals in a tight National League Central race at 7p on ESPN.


A CYNOPSIS MESSAGE


 

Who are you talking to?

Cynopsis Media e-publications are read daily by:
– Over 125 major brands –
– Cable/MSO/DBS Representatives –
– Agency Reps/Buyers/Planners –
– Cable & Broadcast Network Decision Makers –
and many other Industry Influencers from all areas of the business.

Over 100 Advertisers use Cynopsis Media e-publications to drive results.
Start talking today. Contact Mike Farina for dynamic advertising programs.


ON THIS DAY in 1968 – The Philadelphia 76’ers trade Wilt Chamberlain to the Los Angeles Lakers

Answer to Yesterday’s Sports Trivia Question:    Who was the last pitcher to win the MLB All-Star Game MVP? Pedro Martinez in 1999. Kudos: Denis Barry – CBS Television Station Sales/NY; Bill Goodfriend – Charter Media/St. Louis; Tom Moore – Kalt Productions/LA; Matthew Morse – CBS47 KGPE Television/Fresno; Matt Landes – MATTER, Edelman Sports & Entertainment Marketing/LA

In The Know: From what university was Michael Vick drafted?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)


In My Opinion …

With the official birth of the Pac-12, and the tip of my hat to Larry Scott for propelling that conference to new highs, I’m still curious how, exactly, they play to launch the Pac-12 Network. As the Big Ten found out, it’s not easy out there and after spurning Comcast in TV negotiations (Comcast is prominent is a slew of Pac-12 markets) but where now does the Pac-12 turn? Reports this week suggested that instead of Fox or Comcast, the conference may instead look to Apple or Google as a de facto MSO for a branded channel. That, of course, could be subscription-based and spawns questions on whether that the best way to for an organization with millions of dollars worth of content at its disposal to reach new highs. Commissioner Larry Scott has quickly surprised people before, so I wouldn’t bet against him

Agree or disagree?  Send in your views for posting here to chris [email protected] under Emails to the Editor …

I would agree that spurning Comcast presents a challenge, but this is not your typical stand alone looking for distribution. This is a network that enjoys strategic alliances with both FOX and ESPN. I think it will depend completely on how much either, or both, of these heavyweights are prepared (or contractually obligated) to go to bat for the Pac-12. As for Apple and/or Google, it should be fascinating to see what transpires if Larry Scott does choose to go in that direction. But whether he does or not, I think most would agree that the big digital players are likely to emerge as the primary distribution platforms of the future.

Michael Hurley



Later — Chris
 Chris Pursell for Cyn opsis | Sports
July 5, 2011

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here .
To unsubscribe from this edition, click here


Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: EXEC ASSISTANT/WEtv/NYC: 3-5 yrs exec admin exp in Cble/Tv/Ent indstry. Assts SVP w/ admin tasks incldng: calendr, phone, expnse reprts, special proj, etc. Excllnt comp/comm/orgztnl skilz. Rez: [email protected] (7/12)

JOB OPENING: DIRECTOR MEDIA/FOOD NETWORK/NY: Establish comm strategy & positioning for netwk priorities. 8-10 yrs exp in agency and/or ent media exp pref’d. Exp managing multi-million dollar budgets. www.scrippsnetworks.com #2345 (7/19)

JOB OPENING: GHOST WRITERS Looking for Children’s Book ghost writers. Send samples and rates to [email protected] (7/12)

JOB OPENING: CREATIVE DIR, NBCU/Syfy/NY: Job#2123BR Oversee promo campaigns (Bdcst),consumer/trade mktg materials. Sprvs creative process incl concepting/scripting/prod/editorial. 5+yrs exp TV. Apply online www.nbcunicareers.com/ (7/12)

JOB OPENING: DIR, TECHNOLOGY & OPS/CA: Job#2190BR Oversees business operations, delivery, and emerging technology for Digital Distribution group at NBC Universal. 7+ yrs exp. To apply: http://www.nbcunicareers.com/search_nbc/ (7/12)

JOB OPENING: DIR SALES & PRTNSHPS/IFC & SUNDANCE/CHI: Sell multi-platform packages. Pitch, negotiate, build relatnshps. Devlp new opportunities to meet mktplace needs. 7+ year media/agency exp. Rez to: [email protected] (7/12)

JOB OPENING: SR RSRCH DIR/RSRCH DIR/LA: Design/dir rsrch prods & custom mkt rsrch studies. 5-7 yrs primary rsrch exp, strong quant skills; exp mkt rsrch design & good client skills a must. Apply: http://www.epollresearch.com/careers (7/12)

JOB OPENING: RSRCH MGR/LA: Resp: questionnaire design, sampling, preparing banner and tab specs, analysis and reporting. 2-3 yrs primary mktrs rch req’d. Exp w/Ent ind rsrch pref’d. Apply: http://www.epollresearch.com/careers (7/12)

JOB OPENING: ACCT EXEC/NCC Media ( www.nccmedia.com )/DENVER:  Jr level. BS/BA deg req’d. 1 to 2 yrs TV, online display or radio advrtsng sales exp or 1 to 2yrs agency media buying or plann’g exp.   Resume: [email protected] (7/9)

JOB OPENING:  MANAGER, AFFILIATE MARKETING /SPT/Miami: Oversee & support Affiliates area; Bachelor’s req, Fully bilingual Eng/Span req; 5 yrs affiliate exp req, 2 yrs mgmt exp req. See full profile & apply at www.sonypicscareers.com (7/9)

JOB OPENING:  VP AD SALES RESEARCH/FX/NY: Manage all aspects of ad sales research, qual/quant data, oversee 3 employees; 10+ yrs exp in media research, mgmt exp req. Apply: www.foxcareers.com (7/9)

JOB OPENING: USA SALES RESEARCH DIRECTOR/NBCU/NYC: Direct on-air sales research for USA Network. Knwldg of Nielsen�@Galaxy Explorer, TVToolbox, IAG, Simmons, MRI, CMR; Excel/PowerPoint.�@Apply online at www.nbcunicareers.com (#2122BR)  (7/9)

JOB OPENING: ON AIR CREATIVE MGR/Discovery Comm/FL: Supervising/senior producer 5+ yrs exp in TV entertainment, manage budget, responsible for output of Gen entertainment ch. LIV. Speak Eng & Spa a must. www.Discovery.com #4150 (7/8)

JOB OPENING: SALES OPS ASST TEMP/TV One/NYC: copy & order entry, data validation entry; crspond w/clnts. Attn detail MS Suite min 2 yrs office exp req’d. Brdway Sys; Ad Sales/Sales exp a+; Sal DOE Visit: www.tvoneonline.com (7/8)

JOB OPENING: SR MGR OPS/Traffic/NYC: Mng daily operations ensure the timely and accurate upload of inventory; perform tracking and billing process; order approvals 4+ yrs exp traffic/sales ops. Visit www.tvoneonline.com (7/8)

JOB OPENING: TEMP TALENT MGR/WEtv/NY: 5+ yrs exp managing talent. Coord sched talent for all net events. Ensure contract compliance. Exc comm skills. Rez:[email protected] (7/8)

JOB OPENING: ACCT SERVICE REP/IFC & SUNDANCE/LA: create proposals/handle all aspects of deal maintenance & prospect new advertisers. Excllnt comp/comm/orgztnl skilz 3+ yrs prior agency/media experience. Rez: [email protected] (7/8)

JOB OPENING:  IT PROJECT MANAGER/NY: Please go to www.aetn.com/careers.html req#94274 for Full Description and to apply!  (7/8)

JOB OPENING: ACCOUNT EXECUTIVE/MD: Mngs 360 ad campaigns for variety of Discovery networks within our in-house creative agency. Strong digital advertising experience a plus. www.discovery.com # 4164

JOB OPENING:  SR DIR OF DVLPMENT/MD: Lead development for Science Channel that span from quirky to groundbreaking/craft to appeal to the curiosities of audience; +7yrs exp in broadcast/cable industry www.discovery.com # 4020 (7/7)

JOB OPENING: SALES ASST/OUTDOOR CHANNEL/CHICAGO: Create mktg decks; Assist bldg plns and check avls; Review MSAs and track delivery; Self-starter, proactive, media degree/exp helpful; To: [email protected] (7/7)

JOB OPENING: MANAGER NEW BUSINESS MRKTING/FOOD NETWORK/NY: Oversee mkting of brand’s new biz endeavors, driving rev & ratings. Degree req’d. 5 yrs exp in media, brand &/or adv desired. www.scrippsnetworks.com #2411 (7/7)

JOB OPENING: DIR STRATEGIC INSIGHTS/Women @ NBC U/NY: #1827BR  Provide strategic & analytical guidance for integrated mrktng div. sales research w/new ROI research methods. 5+ yr exp. http://www.nbcunicareers.com/search_nbc/ (7/7)

JOB OPENING: SR. COUNSEL, BUS. & LEGAL AFFAIRS-SUNDANCE CHANNEL GLOBAL/NY: Structure/negotiate complex transactions & handle diverse legal issues for ntwrk. 6+yrs JD relevant inhouse &/or law firm exp. Apply: [email protected] (7/6)

JOB OPENING: SALES PLANNER/TV Guide Networks, LLC/Chicago: Build media plans, steward deals, assist AEs in sales process, 2+ yrs agency/sales exp. Support both network & online sales teams. [email protected] (7/6)

JOB OPENING: SR PRODUCER/ANTIQUES ROAD SHOW/WGBH/BOSTON: (P0465) Full time series production. See full job description and apply online at http://www.wgbh.org/about/employmentOpportunities.cfm (7/6)

JOB OPENING: DIR, SYFY PRIMARY RSRCH/NYC:  Job#2137BR Plan, design, analyze & report consumer research projects. Min 7 yrs exp in internet surveys, focus groups & syndicated research services. BA/BS Req. Apply: www.nbcunicareers.com (7/6)

JOB OPENING: AD SALES ASST/Sportsman Channel/NY: Seeking a recent grad w/ previous ad sales/advertising internship exp to asst ad sales dept. Strong Excel & multi-tasking a +. Apply: [email protected] (7/6)

JOB OPENING: SR MGR/DIR, PROMOTIONS/NYC:  Responsible for the creation of mktg/promotions prgrms that enable the sales team to sell advertising solutions. Req’s 8+ yrs exp, 4+ yrs Digital. Resume:  www.dimgcareers.com (7/6)

JOB OPENING: FREELANCE BUSINESS DEVELOPMENT/HORN INTERACTIVE/NYC: point person on developing business relationships with Agencies & Brands for leading Interactive production / live streaming firm  http://horninteractive.com/jobs (7/6)

JOB OPENING: PRGRM ACQUISITIONS MGR/Films Media Group/NY: 3+yrs exp acquisi.; factual prgmng knwlg; solid ind contacts; exp: educ & learning; self-starter & deal-maker; BA/BS req, Spanish profic a+. Res: [email protected] EOE (7/6)

JOB OPENING: MGR PARTNERSHIPS/ABC Domestic/NY: create, sell-through and execute in-show/online promo programs for advertisers/brands apply to: www.disneyabcjobs.com req #310583 (7/6)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY:  SCD, a TV Development Company in NYC is seeking a summer intern. Flexible hours but must be smart, reliable and funny. [email protected]  Www.sloanecooperdevelopment.com (7/9)

SUMMER INTERNSHIP CREDITS ONLY:  Seeking DIGITAL MKTG intern to help creating mobile apps, viral vids, social media strategy. Assist execs directly and learn a ton. Having a smartphone and laptop is a plus. Send letter/resume: [email protected] (7/9)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: BILINGUAL COPYWRITER SPANISH – Print, TV, Social Media, Digital see my portfolio www.normaruizguerrero.webs.com (7/9)

SITUATION WANTED: Script Doctor/PROD w 16 yrs as Brdcst exec can consult/edit/polish your TV/film/web pitch/bible/screenplay. Credits inc. DeGrassi, DaVinci, Dragon [email protected] (7/9)

SITUATION WANTED:  Recent CSUN graduate looking for an entry level job in Production/Post-production in LA.  Exp w/ PA, final cut pro, videography, web design, graphic design.  Please contact Christian Mikkelson at [email protected] (7/9)

SITUATION WANTED:  Recent college graduate looking for ENTRY LEVEL JOB IN PR/PROMOTIONS/MARKETING in television broadcasting. NYC based. Please contact Elissa Henderson at [email protected] (7/8)

SITUATION WANTED:  I’ve written a one-hour modern action/ fantasy, about a fictional island’s revolution against tyranny. ‘Game of Thrones’ meets ’24.’ Looking for Studio Executive Assistance. [email protected] (7/8)

SITUATION WANTED: LA – BIZ DEV/MKT/CONSULTING – 12 years Internet experience, w/ content, retail, eTail, CE  across domestic & international markets for Fortune 500s and start-ups. Rock solid resume/top MBA. [email protected] (7/7)

SITUATION WANTED: CREATIVE MEDIA MIND Seeking to assist, Entry- Junior level positions, B.A. & Communications/Media background, 3-5 years of experience domestically & internationally. NY based. Please contact, [email protected] (7/7)

SITUATION WANTED: NEED A BUDGET DONE?? LINE PROD/EIC – 15+ yrs. exp- budgets done in all formats TV & Features- Accurate, Reasonable fast turn around. Email:  [email protected] (7/7)

SITUATION WANTED:  AUDIO ENGINEERS – SAE graduates seeking internship and staff positions in all fields of audio. NYC based. Contact Job Placement Coordinator Jeff Lanier at [email protected] (7/7)

SITUATION WANTED: CREATIVE HARD WORKING MIND Seeking Assist position, Entertainment law firm exp /Television production background, 3-5 years of experience. NY based. Available NOW! Please contact, [email protected] (7/7)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (7/6)

SITUATION WANTED:  RESEARCH DIR/SALES – 20+ yrs Media, Nielsen, Hispanic Mkt, Research, Sales, and Presentation experience. How can I help you? Email: [email protected] (7/6)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media LLC
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

Copyright Cynopsis 2011

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011

To unsubscribe from just this Cynopsis Sports email, please click here.

Related Stories

06/17/24: Cynopsis Media Tech Update

Video advertising

body { font: 12pt Arial, Helvetica, sans-serif; background-color: #ffffff; } a { color: #000000; } p { margin-bottom: 1em; } a[href^=”x-apple-data-detectors:”] { color: inherit; text-decoration: inherit; } /* Mobile */ @media only screen and (min-width : 100px) and (max-width: 600px) { .wrapper { display: table !important; width: 100% !important; } .column { display: block !important; […]

Cynopsis 06/17/24: Charles Barkley announces exit

Charles Barkley announces exit

body { font: 12pt Arial, Helvetica, sans-serif; background-color: #ffffff; } a { color: #000000; } p { margin-bottom: 1em; } a[href^=”x-apple-data-detectors:”] { color: inherit; text-decoration: inherit; } /* Mobile */ @media only screen and (min-width : 100px) and (max-width: 600px) { .wrapper { display: table !important; width: 100% !important; } .column { display: block !important; […]

06/16/24: Cynopsis Jobs

man balloons

ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 06/13/24: USA Network goes Grisham

USA Network goes Grisham

A CYNOPSIS MESSAGE FROM NEXSTAR ADVERTISING NEXSTAR ADVERTISING We are the home of the next generation of athletes, entertainers, icons, influencers and thought leaders CW ENTERTAINMENT, CW SPORTS, NEWSNATION, THE HILL, ANTENNA TV, AMERICA’S #1 LOCAL BROADCASTER 100% U.S. linear + digital presence. 200+ owned or partner stations in 117 markets. 220M Americans reached every […]

CynCity

Cynsiders