Tuesday, January 3rd, 2012

Cynopsis: Kids!

Good morning. It’s Tuesday, January 3, 2012, and this your first early morning briefing.

Peter Pan swoops by to get Jake and the Never Land Pirates to help him find his lost shadow in his first appearance on Disney Junior‘s preschool series on an hour-long primetime special, Jake and the Never Land Pirates: Peter Pan Returns, which will premiere Monday, February 13 at 7p on Disney Channel.  The special features six original songs and Adam Wylie (Picket Fences) as the voice of Peter Pan.  Beginning Monday, February 6, www.disneynunior.com/peterpan will feature Jake’s Countdown to Peter Pan and introduce a new two-part game, Shadow Shenanigans, where players can take on the role of Peter Pan’s shadow and then play a matching game.  A full-length preview of Jake and the Never Land Pirates: Peter Pan Returns will be available via Disney Channel on Demand on February 6.  Mobile providers Sprint TV and MobiTV will simulcast the special in conjunction with the TV premiere on February 13.  The special will then be available the following day on mobile VOD for AT&T, Sprint and Verizon customers.  Season two of Jake and the Never Land Pirates will debut Monday, February 20 with new episodes airing daily at 8:30a.


American Greetings Properties (AGP), the intellectual property and outbound licensing division of American Greetings Corporation and international licensing agent Exim Licensing Group inks a roster of deals for Holly Hobbie in Latin America, including the first regional publishing deal for the brand in the region. Additional licensing deals expand on an existing program in the region with stationery, books, infant apparel, bags, and accessories for both the Holly Hobbie classic and Holly Hobbie and Friends brands.

  • Under a new deal, V & R Editoras will publish Holly Hobbie inspirational books and agendas for teens and adults. The line will launch for the holidays and the first quarter 2012 and will be available in Argentina, Uruguay, Bolivia, Paraguay, Mexico, Chile, Ecuador, El Salvador, Guatemala, Panama, Venezuela, and the Caribbean.
  • Other licensing deals include, Kalunga signing on for stationery, Ciranda Cultural for publishing and G Baby Industria for infant apparel in Brazil.
  • Importadora & Exportadora Rosen (bags and accessories) and Lanetex (apparel) have been appointed in multi-territory deals that include the Caribbean, Central and South America


Lionsgate and Universal Republic Records unveil some of the artists that will appear on the companion album to The Hunger Games movie.  Produced by acclaimed producer/songwriter/performer T Bone Burnett, the album will feature newly written and recorded songs and artists including Taylor Swift and The Civil Wars, Arcade Fire, and The Decemberists, among others.  The album will drop ahead of the movie, which releases in theaters March 23, 2012.  The album’s first single, Safe & Sound, a collaboration between Taylor Swift and the Civil Wars and Burnett, debuted on iTunes on December 23, 2011 and was atop the iTunes songs chart and pop chart within 12-hours.  The single is available for purchase at: www.smarturl.it/hungergames.  Meanwhile, Win Butler and Regine Chassagne of Arcade Fire have written a song with Burnett entitled Horn Of Plenty, and the band The Decemberists have contributed an original song, One Engine, both of which will appear on the upcoming album.


CBeebies, the BBC’s preschool channel for US Hispanic and Latin America, celebrates the arrival of the Three Kings (Feast of the Epiphany) with special programming including select episodes of the series Vamos a Celebrar!, airing daily now through January 6, 2012 from 12-12:30p and 4-4:30p.  During the programming event, Especial: Dia de los Reyes Magos will take kid viewers around the world to learn about various traditional celebrations in different communities, with episodes focusing on holidays such as Nowruz, a Zoroastrian festival that commemorates the new year according to the Persian calendar, Diwali, the Hindu festival of lights, and preparations for the Chinese New Year, and the Jewish holiday of Purim.

HarperCollins Publishers, Weta and Moulinsart have released The Art of the Adventures of Tintin, a new iPad app that takes viewers into the 3D animated world of the new Paramount and Columbia feature film The Adventures of Tintin filmmakers, directed/produced by Steven Spielberg, and produced by Peter Jackson and Kathleen Kennedy. The app ($6) includes the entire text of the original book The Adventures of Tintin by Herge, on which the movie is based, as well as visual, audio and video enhancements. The App features 360/degree immersive environments and turnaround characters, video clips and exclusive new content, all integrated into the story of how this unique movie was created. New Zealand-based Weta (The Lord of the Rings, King Kong and Avatar) created the animation, visual effects and conceptual design for the Tintin movie. The app was created by Weta and HarperCollins with New York-based developers Holopad using many assets produced by the same Weta artists who brought Herge’s Tintin characters to the big screen.  Based on content from the book, The Art of the Adventures of Tintin by Chris Guise, the app allows readers to delve deeper into Tintin’s story and explore and interact with various features.  Moulinsart, the official organization oversees the world of Tintin, has contributed an introductory chapter on the comic’s creator Georges Remi (aka Herge), and has provided video clips and original artwork for reproduction in the app.  The app will also be available in French beginning January 10, which marks the anniversary of the first appearance of Tintin (January 10, 1929).

New year, new awards!  Check out the Cynopsis: Kids !magination Awards (www.cynopsis.com/kidsawards) and learn how to enter your preschool, kid and tween targeted TV series, TV movies, and websites, apps and games, and the marketing, public relations and advertising campaigns, which support that content, for our first annual awards program.  To enter the Cynopsis: Kids !magination Awards your kid-targeted content or support campaign must have taken place (in part or in full) between October 1, 2010 and December 31, 2011.  The deadline to enter the Cynopsis: Kids !magination Awards is January 11, 2012.  We look forward to seeing your entry and honoring the winners at the June 2012 Awards ceremony in New York City.

Program Call:  Cynopsis Media will be producing our annual NATPE Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, January 19, 2012, the week before NATPE Market and Conference 2012 opens at the Fontainebleau Resort, Miami Beach.  If your company is an official exhibitor at NATPE 2012, please send us only the following info for your top 5 shows:  title, availability date, number of episodes, length, type (i.e. series, special, movie, etc.), genre (comedy, drama, lifestyle, etc.) and your terms (barter, cash, etc.) as well as your company’s stand/booth location.  To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than Thursday, January 12, 2012. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).


Quarterly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 9/26-12/25/11 :
Total Day   (000)   Primetime     (000)
NICK° :            996     DSNY* :            1536
DSNY*:           950     NICK JR°°:         512
CARTOON:       506     NAN** :              392
NICK JR°°:      347     ADSM** :            286
NAN**:           232     DXD:                  206
ADSM**:         201     ESPN:                 154
DXD:               162     NICKTOONS:       136
NICKTOONS:      94     SPROUT***:      107
SPROUT***:      87     DISCOVERY:        82
ESPN:                56     MTV:                   81
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Quarterly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 9/26-12/25/11 :
Total Day     (000)  Primetime    (000)
NICK° :             626     DSNY* :            1198
DSNY* :            510     NAN** :             253
CARTOON:        327     ADSM** :           176
NAN** :            153     DXD:                 172
ADSM**:          126     NICKTOONS:       99
DXD:                125     ESPN:                  95
NICKTOONS:       64     NICK JR°°:          89
NICK JR°°:          59     DISCOVERY:        54
TEENNICK:          44     MTV:                   54
ESPN:                 34     TEENNICK:           49
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Quarterly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 9/26-12/25/11 :
Total Day     (000)  Primetime      (000)
DSNY* :             508    DSNY* :               956
NICK° :              364    NAN** :               297
CARTOON:         258    ADSM** :             264
NAN** :             204    DXD:                   147
ADSM** :           214    MTV:                   113
DXD:                 104    ESPN:                  110
MTV:                   62    NICKTOONS:          90
NICKTOONS:        57    COMEDY:               86
TEENNICK:           56    DISCOVERY:          67
ESPN:                  43    TEENNICK:             62
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not spot ad-supported, although it does accept select sponsors.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
°°Nick Jr is not an ad supported cable network, unlike most of the others in this listing

2011/2010 Year-to-Year Comparison: Total Day Rankings among K6-11 (000) 12/27/10-12/25/11 vs. 12/28/09-12/26/10, Cable Networks Only:
Network:                                     (000)    %diff?
DSNY:                                           668      +7%
NICK° :                                          636      -7%
CARTOON:                                     356      -1%
NAN*:                                           225      -28%
ADSM**:                                       139      +19%
DXD:                                             134      +25%
NICK JR:                                          71      +8%
NICKTOONS:                                    68      +1%
TEENNICK:                                       46      -4%
MTV:                                                29      +12%
°Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
*NAN Total Day: Sun-Thurs 8p-6a; Mon-Thurs 6a-7a; Fri 9p-7a; Sat 10p-6a;
**Cartoon Network & Adult Swim share channel space ADSM airs
Sat.-Thurs. 9p-6a?The networks listed are mostly those cable networks that regularly appear on the K6-11 weekly ranking charts.
Source: Disney Research from Star Media Multitrak Reporting System Live+7 Blended with Live+SD from 10/16/2006 to date; Data prior to 12/26/2005 is based on Live Viewing

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, December 24, 2011, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:    K2-11 1025; K6-11 735; TWEENS 9-14 542
NICKELODEON:         K2-11   840; K6-11 534; TWEENS 9-14 435
CARTOON NETWORK: K2-11   562; K6-11 377; TWEENS 9-14 302
DISNEY XD:               K2-11   213; K6-11 170; TWEENS 9-14 127
NICKTOONS:              K2-11     74; K6-11   64; TWEENS 9-14   63
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, December 25, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 697; K6-11 451; TWEENS 9-14 352
DISNEY CHANNEL:     K2-11 661; K6-11 484; TWEENS 9-14 409
CARTOON NETWORK: K2-11 364; K6-11 216; TWEENS 9-14 183
DISNEY XD:               K2-11 106; K6-11   94; TWEENS 9-14   87
NICKTOONS:              K2-11   95; K6-11   73; TWEENS 9-14   57
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, December 26, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 982; K6-11 587; TWEENS 9-14 463
DISNEY CHANNEL:     K2-11 981; K6-11 647; TWEENS 9-14 496
CARTOON NETWORK: K2-11 517; K6-11 326; TWEENS 9-14 263
DISNEY XD:               K2-11 165; K6-11 134; TWEENS 9-14 116
NICKTOONS:              K2-11   96; K6-11   73; TWEENS 9-14   54
Source: MTVN Research from Nielsen Media Research Data

Answer to Our Last Trivia Question:
In “A Charlie Brown Christmas,” Lucy complains that she never gets what she really wants for Christmas. What does she want? Real Estate. Kudos to: R J Cavallaro-Mills James Productions/Columbus, Ohio; Arline Wall-Highlights for Children/NYC; Rich Boland-DISH Network/NYC; Rich Thomas-Disney Publishing Worldwide/NYC; LeNea Ricks-KIDK/KXPI/Idaho Falls; Joe Swaney-Turner/Atlanta; Kristin Thompson-Bryan University/LA; Patrick Rieger-Arsenal Media/LA.

Today’s Trivia Question:What character has a sister named Pinja and a best friend named Robby the Seal?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

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Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .

JOB OPENING: DIR-CURRENT PRODS/NYC: Direct the flow of day to day functions. Provide creative input during all stages of production incl on casting & booking, script notes, graphics, rough cuts & fine cuts. [email protected] (1/10)

JOB OPENING: FREELANCE SOCIAL MEDIA MGR/BBC America/NYC: Det-oriented, dig-minded social media mgr to oversee/coord all social media activities. Coord social activity across BBC America. info/apply: http://www.bbcamerica.com/jobs/ (1/10)

JOB OPENING: DIG PROD/BBC AMERICA/NYC: Work with dig team and reps of other depts to collaborate on creation of dig content. 2-4 yrs exp creating websites. Knwldg of U.S. & U.K. ent pref’d. Resume: http://www.bbcamerica.com/jobs/ (1/10)

JOB OPENING: MGR, ACQUISITIONS/Lifetime/NY: Manage acq, co-prods & prgm inventory for Lifetime brands. 2+ yrs exp in prgmg/prod/mktg/dev in a tv/cable environment. To apply: www.aenetworks.com/careers.html (1/10)

JOB OPENING: INTERACTIVE ART DIR/New York: Freelance opportunity to lead visual designs & interactive experiences for A+E Networks corporate website
https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=113550 (1/10)

JOB OPENING: VP NATIONAL ACCTS/TV ONE/MD: mngs key MPVD relationships and maximi zing distribution opportunities. 8-10+ years cable industry affiliate sales exp. Visit www.tvone.tv to apply (1/10)

JOB OPENING: DIRECT RESPONSE SALES PLANNER/TV ONE/NY: support the direct r esponse team in building/ maintaining client accounts/ relationships to increase revenue goals. 1+ year direct response exp. Visit www.tvone.tv to apply (1/10)

JOB OPENING: VP CREATIVE SRVCS/TV ONE/MD: Mngs creative activities, develop processes, manage budgets. 10 yrs exp as lead for network, exp with AA audience is a+. Visit www.tvone.tv to apply (1/10)

JOB OPENING: SR. DIR AD SALES TRAFFIC/TV ONE/NY: Lead sales operations traffic team and oversee all operational logistics. 10 yrs exp in broadcast traffic operations and sales operations. Visit www.tvone.tv to apply (1/10)

JOB OPENING: DESIGN DIR (ON-AIR)/TV ONE/MD: Lead dvlpmnt of design concepts to meet/resolve both client & ntwrk needs/objectives. 10 yrs exp TV &/or interactive content & 5 of those yrs mngng design team. Visit/apply: www.tvone.tv (1/10)

JOB OPENING: MULTIPLE OPENING/Westchester, NY: We are hiring! Looking for EPs, Bookers, MCOs, Engineers & Social Media Experts. For more info go to: http://www.rnntv.com/careers.php (1/10)

JOB OPENING: OPS MGR, VOD/LA: Responsible for managing internal & external vendors & overseeing ops of video delivery to MVPDs for NBCU TV content. 5+ yrs exp. To apply, visit http://www.nbcunicareers.com/search_nbc/ Job# 3691BR (1/7)

JOB OPENING: SALES EXECUTIVE/RLTV/NY: Revenue goals, new bus development and sponsorship sales. Strong decision maker relationships, strategic, creative, 7+yrs direct selling experience. Send to [email protected] (1/4)

JOB OPENING: MKTG COMM MGR/Weather Channel/NY: Exp Mktg Comm prof w/ ext creative/tech & prof presentation develpmt skills. Req excep written/verbal skills. Understanding of media rsrch & media exp a +.Resumes: [email protected] (1/4)

JOB OPENING: AE AFFILIATE DIST/GSN Santa Monica: 5+yrs cbl network exp. BA/BS in related field. Strong comm, hvy travel, dig/integrated campaigns. Send res + CL to [email protected] (1/4)

JOB OPENING: DIR, DIGITAL AD SALES MKTG/Syfy/NYC: Oversee Digital Ad Sls Mktg campaigns across all platforms including On Air, Web, Games, Mobile and Social. Min 10 yrs Ntwk/Web exp. To apply, click: http://bit.ly/rIZd3i (1/4)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIPS CREDITS ONLY: Internships/ Westchester, NY: for school credit only: http://www.rnntv.com/careers.php – please forward resume to: [email protected] (1/10)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DEVELOPMENT PRODUCER/LA BASED: /Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; VH1; MTV Travel Channel; runs on Batteries. [email protected] Sent via BlackBerry from T-Mobile

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”)

SITUATION WANTED: I’M ALL YOURS N.Y. Seeking to Assist, Currently an E.A. to Chief of Dept. 5 Yrs. work exp. B.A. Mass Comm. Contact, [email protected] (1/7)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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