Good morning, it’s Tuesday, January 25, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here. 
 
AOL entered the late-night talk show arena with a new video block of programming featuring content from comedians Adam Carolla, Kevin Pollak and soon-to-be former director Kevin Smith. The block will include weekly highlights and clips from “The Adam Carolla Show,” which generates some 1 million downloads/week on iTunes, segments from Kevin Smith’s various podcasts on the SModcast Network as well as clips from Pollack’s weekly chat show. Kevin will have plenty to rant about in the coming weeks after he promised at Sundance on Sunday to cease directing to focus on helping filmmakers distribute their own films outside of the Hollywood system. He said he will distribute his latest feature, politically-themed horror movie “Red Slate,” himself (relying on his 1.7 million Twitter followers to drum up support) after his experience with Warner Bros. release “Cop Out” left such a bad taste in his mouth.
 

                                                     
Univision’s Telefutura announced the launch of its first VOD channel offering access to archived variety shows, news programs and primetime novelas, available 24-hours after they air on its linear channel.
 
Rocker John Bon Jovi is teaming with online video creation service Animoto to provide tools to fans to create personal video slideshows about their hometown set to the hit “Livin’ On a Prayer.” User generated creations will be featured on giant screens during the upcoming North American Bon Jovi Tour, kicking off Feb. 9 in State College, PA.
 
The vibrancy of the children’s book category in the app world ­- over 400 interactive children’s books were released during the second half of 2010 – has convinced publisher Kirkus Reviews to begin reviewing interactive kids books as a separate category.

 
Social game giant Zynga made another acquisition, New York-based Area/Code, which struck paydirt with Facebook games “CSI: Crime City” and “Macon Money” last year. Frank Lantz and Demetri Detsaridis remain on as Creative Director and General Manager, respectively, and the company will now be known as Zynga New York.
 
Online video monetization platform Auditute closed on an $11 million round of series B financing led by Granite Ventures with existing investors Greylock Partners and Redpoint Ventures also participating.
 

 
Google joined Mozilla in offering a “do not track” plug-in for its Chrome web browser, allowing users to opt out of online tracking methods for serving personalized web ads.
 

 
In its most far-reaching deal yet struck with a U.S. cable operator, Tivo signed a deal with Charter Communications to deploy its broadband-connected Premiere DVR later this year as well as its famed user interface for use in Charter’s multi-room DVR service and other non-DVR services. Charter, which experienced a host of technical problems rolling out Digeo’s Moxi box, says it will work with Tivo to develop strategies around next-generation platforms, including:

• Web apps offering access to Facebook, Twitter, local news, weather and sports
• OnDemand titles including 900+ in 1080p HD
• Access to internet video
• An iPad app allowing you to access the programming guide, recorded shows and social networking posts
• A multiroom DVR solution allowing you to pause a recorded program in one room and resume viewing it an another

 
Meanwhile Cablevision quietly debuted its Network DVR solution in the New York borough of the Bronx branded “DVR Plus,” reports Light Reading. The $10.95/month service allows viewers with certain set-tops to access up to 160GB of remotely stored programming (= 100 hours of standard def fare or 25 hours of HD content) from any set-top box in the home. One perk over the standard DVR is the ability to record up to four shows at once.
 

 
Tax-related destinations, E-card sites, Shipping, Retail and Movie sites ranked as the top gaining online categories during Dec. 2010 compared to the previous month according to ComScore as more and more uses to turned to the web to shop for deals and send cards around the holidays. Security site McAfee.com, humor card site JibJab, comedic video site FunnyorDie and video search engine Blinkx were among the top gaining properties for the month.
 
Top 10 Gaining Properties by Percentage Change in Unique Visitors (U.S.)
December 2010 vs. November 2010                                                     .                   
                                             Rank by Change in Unique Visitors (000)
                                            Nov-10     Dec-10     % Change    Rank
Total Internet : Total Audience 212,296    211,860        0         N/A
McAfee.com Sites                       3,838        9,735    154         173
JibJabMedia                                4,534      10,601    134         153
KeywordBlocks.com                     3,114       6,487    108         233
SurfCanyon.com                          4,651      8,218       77         198
FunnyorDie                                 4,453      7,245       63         221
Blinkx                                         4,292      6,440       50         235
Weather Underground                  9,768    14,072       44         115
Wizard101.com                           5,374      7,675       43         212
USPS.COM                                10,569     14,856       41         106
UPS Sites                                  12,751     17,454       37          90
Source: comScore Media Metrix
 
Men’s content tastes tend to differ from women online but their desire to turn up discounts and deals are the same, according to a new pre-Super Bowl study commissioned by online ecampaign management firm Unicast. Men use the net to keep up with the news (67%), connect with family and friends (65%), shop (55%), play games (51%) and listen to music (50%) and ads that resonate with them include sales or discount codes (44%) or contain prize entries (29%). Search engines were by far the most universal web destination for men (78%), followed by shopping sites (57%), news sites (55%) and social networking (46%).
 

 
New Yorkers may want to check out the new Madison Square Garden iPhone app, featuring interactive interior maps of all 4 major MSG venues with a GPS powered seat locater and directions to the nearest restrooms, ATMs, concessions and merchandise areas.
 
Another milestone in the app world – kids publisher Oceanhouse Media announced it crossed the 1 million paid download mark on Apple’s App Store, with seven of its omBooks selections reaching the #1 spot in the paid books category last year. The company has released more than 150 apps for iOS and Android ranging in price from $0.99 to $15.99.
 

 
Jeremy Helfand, former President of United Online Media Group and Advertising.com senior executive, joined Auditude as its new CEO. He takes the reigns from Adam Cahan, who will take over as CEO of technology start-up IntoNow, also funded by VC firms Greylock Partners and Redpoint Ventures.
 
TV Guide promoted Emily Christner to VP/Marketing, overseeing marketing and research efforts for TVGuide.com and TV Guide Mobile. Emily will report to EVP and GM Christy Tanner.
 
Tidal TV tapped former SVP of Digital for MTV Network Brad Herman as its Chief Product and Media Officer, per Mediapost.
 
Grab Networks has upped Dave Jackson to Chief Revenue Officer and added advertising veteran Orlando Reece to its New York City office as SVP/Ad Sales. The company is also launching a West Coast advertising effort in San Francisco, led by former Street.com executive Jeffrey Tripp, who will serve as VP/Ad Sales.
 
Online video distributor blip.tv hired former Newsweek Associate Manager Ron Golminas as VP/Sales, Midwest overseeing efforts in Missouri, Indiana, Kansas, Illinois, Ohio, Wisconsin, Iowa and Minnesota.
 
Santa Monica, CA-based targeted cinema ad company Spotlight Cinema Networks has opened a Chicago office and appointed Tess Mallery to run it as Director of the Central Region. She reports to EVP Michael Sakin.
 
BlueCava announced the formation of an advisory board naming 6 industry executives to the board, including Joe Sullivan, Chief Security Officer at Facebook; Ellen Moskowitz, VP/Fraud Management Solutions at MasterCard; Brian Waldman, VP/Marketing and Strategy at Merchant Warehouse; Steven Klebe, VP/Business Development & Strategy for Bill to Mobile; Russell Villemez, VP & Account CTO Capability Leader for Enterprise Services at Hewlett-Packard; and Souheil Badran, SVP and GM, First Data Corp.
 

 
One outlet Kevin Smith may want to direct filmmakers to is Scenios, a new cloud-based collaborative platform for film and television producers, which officially debuted at NATPE yesterday. Compatible with most major operating systems – including Mac OS X, Windows and Linux – the software allows crew members to access up-to-date scripts (compatible with Final Draft and Screenwriter), schedules, Google Maps-powered locations and budgets in formats including Movie Magic Budgeting and Excel. The platform also allows crew members to view dailies in a variety of formats via the web, iPad or iPhone. Scenios was founded by William Morris Agency alumnus Mark Davis, who launched streaming video start-up Fresh Baked Studios in the late 90’s. The site charges monthly fees but is offering an initial project for free, limited to 20 GB of data.
 
Later – Wayne
Wayne Karrfalt for Cynopsis: Digital
1.25.11

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JOB OPENING: MGR DIGITAL AD OPERATIONS/SONY PICTURES/CULVER CITY CA: Implement, plan & creative execution for SPT Ntwrk. Proactive person and deep understanding of online advtsng. Apply: Manager, Digital Ad Operations 204707-033 (2/1)

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JOB OPENING: ONLINE ACCOUNT EXECS/ RMM Online Advertising/SEVERAL CITIES:  2+ yrs digital sales or campaign mgmt exp in Chicago, Detroit/Grand Rapids, NYC/New Haven. To apply visit: http://www.rmmonline.com/us/careers (2/1)

JOB OPENING: SVP CONTENT/DISCOVERY COMM/MIA: Lead prgm, prod, mrktg, publicity & OAP; digital dvlpmnt; strgy implementation consistent w/brand values; 15yrs exp Latin America/USH w/deep content dvlp www.discovery.com Req 3181 (2/1)

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JOB OPENING: AD SALES RSCH/DISCOVERY/NY: 3-5 yrs exp Nat’l media rsrch from cable, brdcst, synd or ad agency; Nat’l Nielsen systems & data knwlg a must. Detail oriented/strong written/oral comm skills. www.discovery.com # 3024 (1/29)

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JOB OPENING: MGR SALES PLANNING/Galavision/NY: Support Dir. on inventory mgmt/stewardship/revenue rptg. Must be detailed/analytical/able to multi-task. Experience in media/DM/VCI/Spanish a +. Apply: [email protected] (1/29)

JOB OPENING: TEMP, MARKETING MANAGER/Smithsonian Channel/NY: Work on mktg campaigns/initiatives & creative for print & on-air; Brand mngmnt. Contact b/w media & agencies. Min 5yrs industry exp. Apply @ www.sho.com/careers Job 6820BR (1/29)

JOB OPENING: SR MGR TRAFFIC/Sirius XM Radio/NY: Develops/ mngs Traffic/Scheduling processes, procedures & systems. BA in Comm pref’d. 5+yrs traffic exp. EOE/M/F/D/AAP. Apply:  https://careers-siriusxm.icims.com/jobs/6079/job (1/28)

JOB OPENING: DIRECTOR DISTRIBUTION/Hallmark Channel/Los Angeles OR New York: 5 yrs exp w/Sales req. Req exp handling MSO accts (pref Top 10) incl. carriage negotiations. See full posting and apply @ www.hallmarkchannel.com (1/28)

JOB OPENING: ADMIN ASST/Hallmark Channel/New York: 3+ yrs Admin Asst exp supporting execs and multiple leaders. Exp w MS Office and database apps. Bachelor’s Degree req. See full posting & apply @ www.hallmarkchannel.com (1/28)

JOB OPENING: RESEARCH ANALYST /Fox Latin American Channels/NY: Support busy Res. Dept. Strong analytical/comm/computer/presentation skills, PPT & Excel. Nielsen data & systems. a+  Bilingual a must. Email: [email protected] (1/28)

JOB OPENING:  DIG ACCT EXECUTIVE/New York: Sell AETN’s suite of digital advertising opportunities within assigned territory to agencies & clients. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=85513 (1/28)

JOB OPENING:  COORDINATOR, TRAFFIC/SIRIUS XM Radio/NYC: Handle copy assignments, manage daily format changes against traffic logs. 2-3 yrs traffic exp req’d. EOE/M/F/D/AAP. Apply at https://careers-siriusxm.icims.com/jobs/6057/job (1/28)

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JOB OPENING: DIRECTOR COMMUNICATIONS & MEDIA RELATIONS/Hallmark Channel/New York: 12 yrs exp w/PR/Communications. Prior leadership exp managing PR/Communications function. See full posting and apply @ www.hallmarkchannel.com (1/27)

JOB OPENING:  MANAGER COMMUNICATIONS & MEDIA RELATIONS/Hallmark Channel/New York:  5+ yrs exp w/ PR/Communications. Exp pitching/booking/covering media interviews. Prof w MS Office. See full posting & apply @ www.hallmarkchannel.com (1/27)

JOB OPENING: DIR, MOBILE & EMERGING MEDIA/NYC: Mng 3rd party development teams, interface w/Editorial & Design to support App, WAP and TVIP Interface development from concept to submission. Nbcunicareers.com req#1306309 (1/26)

JOB OPENING: DIRECTOR CLIENT SOLUTIONS/HGTV/Knoxville TN: Develop innovative client offerings, working in collaboration with Ad Sales Mktg & Programming, to drive both ratings & revenue. Full info/ apply: www.scrippsnetworks.com (1/26)

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JOB OPENING: SR MGR RESEARCH/Turner/NYC: 5+ yr Digital Media Rsrch. Dig. Ad Sales exp. Exp w/ Omniture SiteCatalyst/ comScore Media Metrix/ Nielsen NetRatings/ AdViews/ AdRelevance/ Plan Metrix/MRI. Apply [email protected] (1/26)

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SITUATION WANTED: 10 years of affiliate sales/relations experience in Radio, Cable and Broadcast TV. Strong organizational skills, great at building relationships and detail oriented. Please contact me at [email protected] (1/29)

SITUATION WANTED: DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (1/29)

SITUATION WANTED: PRODUCER/CREATIVE DEVELOPMENT: 4+ years in Producing and Creative Writing, Seeking Freelance to Full-Time Opportunities within a Network or Ad Agency, Portfolio Avail. [email protected] (1/29)

SITUATION WANTED: PERSONAL ASSISTANT/LA: 10 + yrs  Exp’d, honest, loyal, and dedicated. Exp in Film/Music. Strong Management, Accounting & technical background. Computer savvy, Microsoft Office Suites. Email [email protected] (1/29)

SITUATION WANTED: EXPERIENCED TV PRODUCER WITH MBA – I have an MBA and 9 years experience as a TV Producer. Ideally looking for a position that integrates content and brands. Also open to other opportunities. [email protected] (1/27)

SITUATION WANTED: TALENT/DEVELOPMENT EXEC ASST/ NY:4 years experience TV/Talent/Distribution. (CAA) Creative Artists Agency, VIACOM w major properties i.e. Jersey Shore & Daily Show. Know players in industry. [email protected] (1/27)

SITUATION WANTED: SALES CLOSER in TV, FILM & MEDIA/NY: 7+ years of Domestic and International experience in Film & TV sales, a powerful sales closer w/ strong Rolodex of clients, sharp professional – email [email protected] (1/26)
 
SITUATION WANTED: EXPERIENCED SUPERVISING PRODUCER: News, Clip, Field and Reality producer seeking gun-for-hire gig. Pilots or Series.Show Runner experience. Team Player and Great Creativity. [email protected] (1/26)

SITUATION WANTED: PRODUCER/EDITOR : producing, FCP & Protools editing, 10+ years of experience-TV, documentary, news and radio. NY based but will travel and/or relocate. Contact [email protected] (1/26)

SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST: Upfronts coming? 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (1/26)

SITUATION WANTED: ACCOUNT MANAGEMENT/MEDIA PLANNER/BUYER/VIRTUAL: 15+ years of experience in advertising and marketing; organized, detail oriented, multi tasker. Email [email protected] (1/26)

SITUATION WANTED: CELEBRITY BOOKER & REALITY CASTING DIRECTOR: 10 years exp. Thousands of contacts. Booked talent for NBC, CBS, Fox, Discovery, A&E, PBS, HGTV, etc. Contact: [email protected] (1/26)

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