Tuesday, February 12th, 2013


#1 New Sitcom in Syndication This Season
#1 in HH
growth, up +75%
#1 in A18-49 growth, up +78%
#1 in Total Viewership growth, up +81%

Contact Sony Pictures Television Advertiser Sales 212-833-8418
Click here for source info and to watch the new clip reel


Good morning. It’s Tuesday, February 12 2013, and this is your first early morning briefing.

Tonight’s Special:
ABC, CBS, FOX, NBC, BET.COM, Bloomberg TV, Centric, CNBC, CNN, C SPAN, FOX News, MSNBC: President Obama’s State of the Union Address 2013 (Live) at 9p
Tonight’s Premieres:
Oxygen: The Face at 9p (also premiering on Bravo and Style Network at 9p)
The Weather Channel: Reef Wranglers at 9p

Tonight’s Finales:
Discovery Channel: Africa at 10p
Food Network: Chopped Champions at 10p

Yesterday The CW handed early renewals to freshmen series Arrow as well as returning series The Vampire Diaries and Supernatural for the next fall season.  Arrow is the network’s best series debut since 2009 when it launched last October and currently ranks as CW’s most-watched series with 4.3 million weekly viewers.  The Vampire Diaries will be back for a 5th season while Supernatural notches its ninth season in the fall. 


Advertisers seeking the elusive demo of today’s young, modern men can reach them via the new Esquire Network, as of April 22, 2013. A rebrand of G4 through a strategic partnership between NBCUniversal and Hearst Magazines, “Esquire Network will give advertisers access to one of the most coveted and untapped audiences in the cable entertainment marketplace – the upwardly mobile, educated and highly-engaged man,” said Linda Yaccarino, President, Ad Sales at NBCUniversal. “We’re already in talks with key clients and developing fully integrated opportunities for them to align their brands with this hard to reach demo.”

NBCUniversal will own and operate the new network, which will be helmed by General Manager Adam Stotsky in tandem with David Granger, Editor in Chief of Esquire magazine.  The programming will expand on G4’s base of games, gears and gadgets and includes:

  • A new original culinary competition series, Knife Fight, in development and executive produced by Drew Barrymore, Flower Films and Authentic Entertainment. Hosted by Top Chef winner Ilan Hall
  • The Getaway (wt), executive produced by Anthony Bourdain and Zero Point Zero. The show highlights travel-loving personalities who take viewers to their favorite city in the world and reveal their top spots to eat, drink, shop and hang out. 
  • G4’s fan-favorite competition series, American Ninja Warrior, which will return for a fifth season this summer and will also air on NBC.  
  • NBC’s Parks and Recreation and the former STARZ series Party Down will join the festivities, too.

Based on the success of HGTV’s January premiere of Cousins on Call featuring real-life cousins and contractors Anthony Carrino and John Colaneri, the network approved Undercover Overhaul, a new series.  Production is underway on six one-hour episodes where Anthony and John demolish outdated, dysfunctional spaces and surprise neighborhood heroes with amazing renovations.  The series is slated to premiere this October.   New episodes of Cousins on Call air on HGTV every Wednesday at 8p. 

GMC TV is one of the only networks presenting original stage plays produced exclusively for television.  This Friday, GMC serves up the GMC World Premiere Play, “JD Lawrence’s Community Service” at 9p with an encore at 11p.  The play stars actor and playwright JD Lawrence in addition to Buddy Lewis, Drew Sidora, Clifton Powell and Terri J. Vaughn.  Written and directed by Lawrence, the comedic play is about a struggling Brooklyn actor and playwright (Lawrence) who would do almost anything to help a friend in need.  The play is produced by Swirl Films’ Eric Tomosunas


A third season of Food Network’s hidden camera series Restaurant Stakeout bows March 13 at 10p.  New York restaurateur Willie Degel is back using his covert surveillance techniques to show struggling restaurant owners what really happens when their employees think no one is watching. 


Sony Pictures Entertainment (SPE) and Starz forged a new multi-year deal that extends their exclusive first-run output premium pay TV deal.  As part of the agreement, Starz will have the exclusive pay television rights to Sony Pictures’ theatrical releases through 2021. Their previous agreement covered films released theatrically through 2016.  Sony Pictures’ films include titles from Columbia Pictures, Sony Pictures Classics, TriStar and Screen Gems. The updated SPE-Starz deal provides movie content for all Starz platforms including the linear STARZ and ENCORE channels in standard-def and HD, subscription VOD services in standard-def, HD On Demand and 3D On Demand and online streaming services, including the recently launched STARZ PLAY and ENCORE PLAY.  Financial terms of the deal were not disclosed.  Sony titles coming in 2013 exclusive on pay television to the STARZ channels and services include The Amazing Spider-Man, 21 Jump Street, Zero Dark Thirty, The Vow, Men in Black 3 and Resident Evil: Retribution.

CBS and Amazon.com, Inc. revealed a content licensing agreement involving the new CBS series Under the Dome.  The deal establishes an exclusive in-season, online subscription-video-on-demand (SVOD) window for the show on Amazon’s Prime Instant Video service.  From Steven Spielberg’s Amblin Television, Under the Dome is set to debut on CBS June 24.


Cynopsis Webinar: Maximize Hispanic Market Engagement to Increase Viewership & Brand Lift – Our experts will discuss the newest tactics & strategies to harness and monetize the $1 trillion buying power of the Hispanic consumer.

FEBRUARY 27  *  1:30-3p.m. EST  *  REGISTER

Hosted by: Lisa Ball along with the following:
Christine Maggiore-EscribanoTelemundo Media
Diane Librizzi
La Loca Entertainment
Steve Mandala
Univision Communications
Tony Ruiz
The Vidal Partnership


Singer/songwriter and actor John Legend is in business with USA Network on a drama series called The Edge as part of his exclusive production deal with Universal Cable Productions and his Get Lifted Film Co. The drama is about an idealistic Harvard Business School grad who joins a financial firm only to discover the company has dark secrets.  Justin Herber and Adam Hoff are writing partners on the project and will be EPs along with Legend and Get Lifted partners Mike Jackson and Ty Stiklorious

Syfy inked a deal to adapt Philip K. Dick’s Hugo Award-winning novel The Man In the High Castle into a four-hour miniseries.  Frank Spotnitz (The X Files) is on board as writer and EP.  Ridley Scott’s Scott Free Productions will produce the project with Headline Pictures, Electric Shepherd Productions and FremantleMedia International. Dick’s story depicts an alternate history where Nazi Germany and Japan were victorious in World War II. Stewart Mackinnon is also involved as producer with Scott.

Game show Minuto Para Ganar on MundoFox is moving production from Los Angles to New York City for season two. The series debuted last summer and has become one of MundoFox’s signature shows.  Shine Hispanic & Latin America produces the show with Adam Zuvich serving as EP and Marco Antonio Regil as host.  Casting for the second season is presently underway in the New York metro area.


NBC’s Dracula drama series has cast Thomas Kretschmann as professor Abraham Van Helsing and Oliver Jackson-Cohen is also joining the cast as Jonathan Harker, a journalist desperate to climb the ranks of aristocracy in this 1890s set drama thriller starring Jonathan Rhys Meyers as Dracula.  NBC bypassed the traditional pilot stage for this series and ordered 10 episodes.



Cynopsis: Sports Webinar  02/26/12 @ 1:303:15pm EST
How to Leverage Social Media to Boost Fan Engagement

Moderator: Mike Trudell: Lakers.com Beat Reporter & Sideline Reporter
Gabe Lozano: Co-Founder/CEO [LockerDome]
Susie Lokey: Sr. Director, Consumer Marketing [Golf Channel]
Caty Marzi: Manager, Social Media Business Development [NHL]
Kate Guerra: Social Media Manager [INDYCAR]


Sunday’s telecast of the 55th Annual Grammy Awards on CBS delivered 28.37 million total viewers become the second largest audience for this awards event since 1993, according to Nielsen’s updated preliminary Live + Same Day ratings.  

Also on Sunday, the season 3B premiere of The Walking Dead on AMC at 9p attracted 12.3 million total viewers, a +51% increase over last year’s 2B premiere.  The 9p airing also delivered 7.7 million among A18-49, a +44% bump over last year’s season 2B debut.  Following at 10p, the season 3B premiere of Talking Dead drew 4.1 million total viewers and 2.7 million with A18-49, a +37% and a +396% boost respectively over last season’s 2B premiere.

Friday A18-49 Analysis:  Univision notched another win with the A18-49 viewers on Friday at 1.8/5, according to final primetime national ratings from Nielsen.  Univision’s Por Ella Soy Eva won at 8p with a 1.8/6 while the average of ABC’s comedies Last Man Standing and Malibu Country and NBC’s Dateline tied for #2 at 1.4/5 each.  Also this hour, CBS debuted The Job at 0.9/3 ranking 5th overall. Univision topped at 9p with Amores Verdaderos with a 2.0/6 and ABC’s Shark Tank was a couple paces away at 1.8/5.  Then at 10p, Univision pulled off a clean sweep of the night with Amor Bravio winning at 1.6/5 and CBS’ Blue Bloods just a tenth of a rating point behind at 1.5/5.

Live + Same Day Household Ratings: Friday, February 8, 2013 (February Sweep Day 8) time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 5.3/9            The Job [p] 2.7/5, CSI: NY 6.0/10, Blue Bloods 7.2/12

NBC: 4.4/7              Dateline Friday 4.8/8, Rock Center with Brian Williams 3.7/6

ABC: 3.8/6              Last Man Standing 4.5/8, Malibu Country 3.9/6, Shark Tank 3.8/6, 20/20 3.4/6

FOX: 2.3/4              Touch 2.5/4, Touch [r] 2.2/4

UNIV: 2.1/4            Por Ella Soy Eva 2.1/4, Amores Verdaderos 2.3/4, Amor Bravio 2.0/3

ION: 0.7/1              Cold Case 0.7/1, Cold Case 0.7/1, Cold Case 0.7/1

TELE: 0.7/1             Pasion Prohibida 0.6/1, La Patrona 0.8/1, La Rostro Venganza 0.5/1

CW: 0.6/1               Nikita 0.8/1, The Carrie Diaries [r] 0.4/1

UMA: 0.4/1             Cineplex Fri [7p start] 0.4/1, Cineplex Fri [r] 0.4/1

A18-49:  UNIV 1.8/5, ABC 1.5/5, NBC 1.4/4, CBS 1.3/4, FOX 1.0/3, TELE 0.5/2, CW 0.4/1, ION 0.3/1, UMA 0.3/1


Several additions were announced in NBCUniversal’s ad sales organization.  Joining the company from Univision Communications is Laura Molen as EVP/Cable Advertising Sales to manage sales efforts for USA, Syfy, E!, G4, Chiller, Cloo and WWE, reporting directly to Linda Yaccarino, President/SalesPeter Lazarus is also joining NBCUniversal from USA Today as SVP/Cable Ad Sales over USA, Syfy, Cloo, Chiller and WWE and he reports to Molen.  Lou Koskovolis was appointed as SVP/Sales and Sales Marketing for NBC Sports Groups’ Golf Media in charge of all sales and sponsorship efforts involving the group’s golf properties including Golf Channel, Golf Channel on NBC and other digital platforms and events.  Koskovolis reports to Seth Winter, EVP, NBC Sports Group Sales & Sales Marketing.  Finally, Katie Larkin was added as SVP/Ad Sales Strategy where she reports directly to Trish Frohman, EVP/Ad Sales Strategy. Larkin joins from Turner Entertainment Networks (TBS, TNT, TRU) where she was SVP/Ad Sales Research & Strategy.

St. Paul-based Cordillera Communications hired Greg McAlister as President/GM of KRIS Communications in Corpus Christi, TX, starting March 11, 2013.  McAlister will head four Cordillera-owned stations  KRIS (NBC), KAJA (Telemundo), KDF (Independent) and The CW South Texas.  He will also oversee Cordillera’s shared services agreement with SagamoreHill Broadcasting LLC, owner of KZTV (CBS).

This Day In History, sponsored by Destination America: Many celebrities share a birthday with President Abraham Lincoln (born in 1809) including Christina Ricci (1980); Josh Brolin (1968); Arsenio Hall (1956); Joanna Kerns (1953); and Lorne Greene (1915) to name just a few.

Answer to Our Last Trivia Question: Filming for The Love Boat (1977-1987) was actually done on two cruise liners.  What was the name of the ship used consistently in the series? The Pacific Princess. Kudos to: David Williams-CTV/Knoxville, TN; Rick Rosenfelt-New York Jets LLC/Florham Park, NJ; Anthony Salerno-Horizon Media/NYC; Brad Stern-Mobileye Inc./Jericho, NY; Elizabeth Brown-The Kitchen Vixen/Santa Monica, CA; Suzanne Leichter-OWN: Oprah Winfrey Network/LA; Hank Hope-American Casinos & Entertainment Properties LLC/Las Vegas; Alan Perris-The Television Academy/North Hollywood.

Today’s Trivia Question – Valentine’s & Love-themed Shows Week: In the “I Love Lisa” episode of The Simpsons, Lisa takes pity on a classmate who receives no Valentines and quickly gives him one which, to her dismay, sparks his interest in her.  Which character is later spurned by Lisa in this episode? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).

Later —
Lisa Ball

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: DIRECTOR STATION SALES/Warner Bros/LA or NYC: Must currently sell syndicated TV shows for studio OR commercial time for TV station/rep firm. Min 7 years TV sales exp. 50% travel required. http://bit.ly/WBTVSales (2/20)

JOB OPENING: DIR, PARTNERSHIP MKTG/THE WEATHER CHANNEL/ATL: 7+ yrs mktg exp w/in cable industry or non-profit. Dev/exec strategic campaigns, relationship & proj mgmt, int/ext sales & mktg support. Apply: www.weather.com/careers (2/20)

JOB OPENING: SALES ASSISTANT-DIRECT RESPONSE/New York City: Provide sales support to the Direct Response sales team for Crown Media Family Networks. More info & apply: http://www.hallmarkchannel.com/jobs (2/16)

JOB OPENING: DIRECTOR OF PROGRAMMING/NY: Min 10yrs TV Ntwk exp. Resp for planning/scheduling content for channel. Traffic software exp. req. Sports background a +. Send res/cov ltr Att Rosanne to [email protected] (2/16)

JOB OPENING: COORDINATOR, PROGRAM DEVELOPMENT/CMT/NYC: 2-4 yrs exp. in TV Production, Development, or Casting; BA TV Production or equiv. req. EOE/M/F/D/AAP apply www.viacomcareers.com (2/16)

JOB OPENING: VP, PROGRAM SCHEDULING/CMT/Nashville: 10+ yrs exp. in TV prog/sched; Min 2 yrs @ Sr. Dir level and above; Min 5 yrs exp managing a team. Prog research bckgd desired. B.A req. EOE/M/F/D/AAP apply www.viacomcareers.com (2/16)

JOB OPENING: STAFF ACCOUNTANT/NBC Sports Regional Networks Stamford, CT: 2-7 yrs exp corporate accounting; search nbcunicareers.com, #8516 (2/16)

JOB OPENING: MANAGER, FINANCIAL REPORTING/NBC Sports Regional Networks Stamford, CT: 5+ yrs financial reporting + auditing; search nbcunicareers.com, #7559 (2/16)

JOB OPENING: MANAGER OF ACCOUNTING/NBC Sports Regional Networks Stamford, CT: 5+ yrs accounting or auditing; search nbcunicareers.com, #8577 (2/16)

JOB OPENING: OFFICE MANAGER/EXECUTIVE ASST/CSN Bay Area SF: 2+ yrs office management/ executive assistance, pref in media company; search nbcunicareers.com, #8458 (2/16)

JOB OPENING: ACCOUNTS PAYABLE ADMIN/CSS Norcross/GA: 2+ yrs accounting exp, 5+ yrs preferred; search nbcunicareers.com, #8533(2/16)

JOB OPENING: DIR PROG & SCHEUDLING/Nat Geo Channel/DC: 3-5 Mgmt exp in TV sched, exp in analysis and research of Nielsen ratings, exp with MS Office is req, Degree req. Apply: http://bit.ly/WOFnTg (2/16)

JOB OPENING: MGR COMMUNICATIONS/NBCUniversal/NYC: Generate publicity for Bravo programming. 3-5yrs comm exp pitchng, bookng & coverng media intvs. Exp workng w/talent. Reality exp strongly preferd. www.nbcunicareers.com (8500BR) (2/15)

JOB OPENING: SEEKING WRITER/PRODUCER/EDITOR for MSG On Air Promo department/NYC: Seeking creative, stylized Preditor with 5+ years promo experience for sports related spots. Send links and resumes to [email protected] (2/15)

JOB OPENING: RSCH COORD/WTNH/WCTX/WTNH/New Haven CT: Have analytical drive & interpret data for Sales Dept & enhance mkt posture for all media properties. BA deg or equivalent work exp req’d. Resume: [email protected] (2/15)

JOB OPENING: DIGITAL ACCT EXECUTIVE/A+E Networks/NY: Sell A+E Networks suite of multi-platform advertising opportunities within assigned territory to agencies/clients. Full Info/Apply: http://www.aenetworks.com/careers (2/15)

JOB OPENING: DIR, SOCIAL MEDIA/EPIX/NY: Dev & execute marketing & digital ad campaigns. Create engaging user-directed exp. Trk digital media. 4-6 yrs exp in digital marktg & content industry. Apply at http://www.epixhd.com/ EOE (2/15)

JOB OPENING: EDITOR/EPIX/NY: Prog edit content & all add’l digital platforms; Oversee movie pages creation; Web & Platform QC; Directs Web Dsgnr in Banner and Movie Poster/Image creation 4-6 yrs exp. http://www.epixhd.com/ EOE (2/15)

JOB OPENING: COORD, RESEARCH (LA) WME: Assist Research Dept. with projects, TV/MP tracking, report dist. and work flow. Fast paced, MS Office required. Prefer exp. with Nielsen. BA deg, 1+yr exp. CV to: [email protected] (2/15)

JOB OPENING: CTO/WNET/NY: Identify and implement a technology vision aligned w/business and supports all technical facilities. 15 years exp in prodt’n environ, 5 yrs exp in exec tech leadership role. Resume to: www.wnet.org/careers (2/15)

JOB OPENING: MOBILE PRODUCT MGR/NYC: Asst in leading dvlpmnt of branded products for mobile phones/tablets & new platforms for Ent Group properties.3 yrs exp Dig Media space. 2 yrs exp dvlping products for mobile devices. Apply: here (2/14)

JOB OPENING: MGR COMMERCIAL OPS/BBCWA/NYC: 8yrs exp. in traffic, net ops, or broadcast ops in cable. Mng. bcast logs, copy accounts & delivery of VOD. Ensure log placement and continuity of integrated elements.  [email protected] (2/14)

JOB OPENING:  VP CURRENT PROGRAMMING/GSN/Santa Monica: 5-7 yrs prod, post & delivery exp; strong studio game, game-show format & docusoap exp. Strong freelance staffing & vendor contacts. Send res & CL to [email protected] (2/14)

JOB OPENING: PRICING & INVENTORY ANALYST/THE WEATHER CHANNEL/NYC: Provide wkly pricing & inventory reports/updates. Asst in maximizing inventory. BA Deg, sales plan’g, media math Excel/PP. Apply only to: [email protected] Full job info here. (2/13)

JOB OPENING: AD SALES ACCOUNT EXEC/CSN Philly PHL: 3-5 yrs exp in media ad sales; sell tv ads and promotional programs for PHL sports teams; req #7092, www.nbcunicareers.com (2/13)

JOB OPENING: ACCOUNT EXECUTIVE/CSN Bay Area/San Fran: 2 yrs min, 3-6 pref, tv/radio ad sales; exp in SF important; connections to SF sports teams good; req #6942, www.nbcunicareers.com (2/13)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/CSN Bay Area/San Fran: 1-3 yrs digital sales exp pref; DART, DFP, DSM exp a plus; media sales pref; req #8337, www.nbcunicareers.com (2/13)

JOB OPENING: DIR, ON-AIR STRATEGY/Food Network/NY: Est. strat, drv media plns/initiatives across all priorities (digital, TV, new biz…). 8+ yrs strat exp within an agency or ent media needed. Apply: [email protected] (2/13)

JOB OPENING: MGR MEDIA RESEARCH/NASCAR/CLT: Sports viewership, TV ad/exposure analysis and comms. Industry decision support/reporting. Team environment. BS w/min 4yrs Nielsen software Exp. www.employment.nascar.com  EOE (2/13)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: TALENT EXECUTIVE/PRODUCER: 15 + years experience booking, casting, producing (sports, news, entertainment, events). Network/Cable credits. Talent Management (Contracts, Press,Sponsor& Web). NY Based. Contact: [email protected] (2/20)

SITUATION WANTED: MULTI-MEDIA SALES EXECUTIVE/NYC: Digital, social & traditional media ad sales. Sell, build, train, motivate, Business Development & work via satellite office. Extensive Contacts. [email protected] (2/15)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: The Taste, State of the Union 2013 (Live), Modern Family [r]
CBS: NCIS: Los Angeles, State of the Union 2013 (Live), Mike & Molly [r]
CW: When in Rome (2010)
FOX: Raising Hope [r], New Girl [r], State of the Union 2013 (Live)
ION: Criminal Minds, Criminal Minds, Criminal Minds
MyTV: House, House
NBC: Betty White’s Off Their Rockers, Betty White’s Off Their Rockers, State of the Union 2013 (Live)
PBS: Frontline, John D. Rockefeller: American Experience
Telemundo: Pasion Prohibida, La Patrona, El Rostro de la Venganza
UMA: Guerra, Asesino Solitario, Made in Cartagena, Rosario Tijeras?
Univision: Por Ella Soy Eva, Amores Verdaderos, Amor Bravio

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