Cynopsis: DIGITAL
08/10/10
Good morning, it’s Tuesday, August 10, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here.
In a bid to put fear of backroom deals to rest, Google CEO Eric Schmidt and Verizon CEO Ivan Seidenberg put forth a joint proposal to insure open access to wired broadband services that would prevent ISPs from discriminating or prioritizing against “lawful internet content, applications or services in a way that causes harm to users or competition.” However, critics point out that the proposal establishes two separate network categories: a “public internet” and “differentiated online services” ISPs would be allowed to charge premium prices for – precisely what preliminary reports feared. The proposal would allow ISPs to segment traffic by content category, including health care, entertainment and gaming options. Also, the principles would not apply to the wireless broadband market, which the companies said was more competitive and in more of a state of flux.
ESPN is expanding its SportsCenter franchise by 7 hours each weekday on ESPNNEWS, with an increased emphasis on programming sourced from ESPN.com local sites. Shared content will include interactive polls; fan videos and photos; social media content from fans and athletes; and viewer Q&As with ESPN commentators. Potential SportsCenter-branded videos produced for ESPN.com each day may include extended interviews, the most memorable video of the day, most talked about stories and best highlights and star performances.
Samsung and NBC Universal Digital Studio are jointly producing an 8-episode scripted comedy FCU: Fact Checker’s Unit, to showcase the capabilities of the Samsung Galaxy S smart phone. Based on a short film starring creators Peter Karinen and Brian Sacca of the same name, it depicts a pair of fact checkers who go to great lengths to confirm obscure facts about celebrities, featuring cameos of the actual stars. The web series premiers on Aug. 17 on NBC.com will be available on iTunes, major cable VOD services and mobile platforms in the U.S. It will also be distributed on the digital platforms of Syfy in the UK, Syfy Universal throughout Asia/Pacific and The Sci Fi Channel in Australia.
Gearing up for ABC’s 3-hour “CMA Music Festival” to be hosted by Tim McGraw on Sept. 1, ABC.com launched an online video series highlighting backstage interviews and behind-the-scenes moments with country music stars. Features talent includes Taylor Swift, Turner, Carrie Underwood and Josh Turner.
E! Entertainment Television founder Alan Mruvka has signed a deal with gas station located out-of-home network PumpTop TV to produce the celebrity-themed magazine show, “The Look.”
Online video producer My Damn Channel has closed on a $4.4 million round of series B financing led by Intuitive Venture Partners, with additional funding from previous investors including Okapi Venture Capital and Sunshine Wireless Company. The company plans to use the funding to expand its sales and biz dev teams and introduce a slate of paid premium programming during Q4 of this year.
Search re-targeting specialist Magnetic has developed a solution for video ad networks, announcing a new partnership with BrightRoll to improve performance of video ads across its network. Magnetic compiles search data to help marketers target their ads to users who have conducted searches of related products. Its keyword generation system identifies relevant search terms that may not be intuitive for marketers, according to Magnetic CEO Josh Shatkin-Margolis. “One hundred percent of search marketing is precisely targeted; this technology will help display inventory go in this direction,” he said.
Social blogging platform StumbleUpon reports that its recently revamped ad network is performing well, growing by 20% since its relaunch in March with nearly 2,000 monthly customers running 3,000 campaigns daily. Ads are delivered to StumbleUpon users based on the expressed preferences of themselves and friends in their network, giving them the ability to give “thumbs up” endorsements on campaigns.
Voice Over IP provider Skype filed for an initial public offering to be underwritten by Goldman Sachs, JPMorgan Chase and Morgan Stanley. The IPO bid was made less than a year after eBay sold the company to an investment group led by private-equity firm Silver Lake Partners for close to $2 billion. The investors hope to raise up to $100 million in the offering.
NeoMedia Technologies announced an agreement to supply Buongiorno with mobile barcode capabilities to create and manage mobile barcode campaigns globally, with an initial focus on the North American and Western European markets.
Local online media services company Inergize Digital has launched a new free Seek it Local mobile app on the iTunes store to help local station sites offer a directory of local businesses to mobile users in their markets. The co-branded or white label app, which offers one ad position that can be sold locally or filled with national ads by Inergize, allows users to search for businesses by location, keyword or category. Consumers can bookmark businesses and people, save coupons, view business photos and video commercials or contact businesses directly from their phones. The app currently represents 63 television stations in 30 markets, with users’ nearest local directory automatically appearing.
Less than two weeks after unveiling the Intensity II, Samsung introduced the Flight II and Eternity II handsets for AT&T, the former available now at Radio Shack stores, the latter coming to the carrier’s stores on Aug. 15. The touchscreen/QWERTY hybrid Flight II has a slide-open clamshell design; the Eternity II comes with a full size 3″ touchscreen and works as a 3G quad-band world phone.
Hearst’s Redbook launched One Stop Shop, its first iPhone app, developed in partnership with shopping service specialist NearbyNow. The app highlights weekly fashion, beauty and home improvement picks available for online or localized in-store purchase, as well as styling tips, decorating advice, and recipe ideas.
Discovery Communications‘ Digital Media team has launched a free Animal Planet app for Android devices, its first mobile app created exclusively for the fast-growing platform. It provides program listings, video clips, quizzes and other interactive content from shows such as Whale Wars, Pit boss and River Monsters.
Tracie Wilson has been tapped as SVP/Programming & Development, Stamford Media Center, NBC Universal Domestic TV Distribution. She will report to Robert Fitzpatrick, EVP, Business Affairs, NBC Universal Domestic TV Distribution and will continue to work with Linda Finnell, SVP/Programming and Development, NBC Universal Domestic TV Distribution, on the development of new talent and programming. She is the key executive in charge of the newly reconstructed production facility at the Stamford Media Center.
Media agency MEC hired Susan Schiekofer as Managing Partner, Account Director, responsible for all digital media planning and buying activities on the AT&T business. Susan will be based in New York and will report to Renee Milliaressis.
Online video publisher Metacafe named Steven Horn as VP/Programming. In this new role, overseeing production at Metacafe’s five premium entertainment studios targeting movies, video games, TV, Sports and Music. Steven previously served as VP of Editorial at Fox Interactive Media and Director of Programming and Content at VUDU.
Santa Monica-based automated online content distributor Demand Media also filed for an IPO on Friday to test the waters of the open market, hoping to raise $125 million. The company is trying to woo investors with its intriguing business model more than its profit projections (Demand posted a loss of $22.3 million on revenue of $114 million over the first half of the year) – a model that has critics divided. The company commissions articles and videos from a pool of more than 10,000 freelancers, assigning topics from a proprietary algorithm that looks at recent search terms, ad placements and competitors’ content. The content produced is then distributed to YouTube (it is one of the portal’s largest video suppliers) as well as the websites and mobile apps of its core properties, including comedy site Cracked.com, how to video site eHow and health and fitness portal LiveStrong.com. The factory approach sounds efficient if nothing else. But Demand is already widely known for paying its freelancers very little ($15-$20 per article or video clip) and you know the adage; you get what you pay for. In order to make a go of it, contributors must crank out dozens of “assignments.” And the whole practice of programming based on what’s popular now could be akin to trying to capture lightning in a bottle. Following in the footsteps of what others have made popular is a formula for mediocrity, as any studio chief worth his or her salt will tell you.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
[email protected]
08.10.10
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Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
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ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals. We get people all the time around the country asking us for names of local recruiters. Help us out – send us your contact information, name, company, address, phone, email and fax. NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere. We have people to send you! Email your info to [email protected].
JOB OPENING: SYNDICATION DIST EXECS: Resourceful, self-starting, exp regional sales execs to join estab. syndie sales team. Strong negotiating skills. Nielsen data analytical skills a must. Resume: [email protected] (8/17)
JOB OPENING: DIR, DIGITAL MEDIA/Sí TV/LA: www.sitv.com/sitv-jobs: 5+yrs exp.Manage all online content. Provide social network strategy, best practices & tactics to grow online fan base & on-air viewership. Network exp req EOE (8/17)
JOB OPENING: SR. DEVELOPMENT EXECUTIVE/Hoff Productions/NY-DC: Celebrated global producer of factual television seeks a talented, smart, well-connected, creative development leader. Frequent travel required http://bit.ly/bNHemn (8/17)
JOB OPENING: ACCOUNT SUPERVISOR/Dynamic Logic/NYC: 5+ yrs exp digital advertising research. Acct leadership. Build/maintain client relationships. Analyze/interpret data. Apply: www.dynamiclogic.com Dynamic Logic is an EEO Employer (8/17)
JOB OPENING: ONLINE SALES COORDINATOR/tvguide.com/ NY: support team w/campaign & creative mgmnt. Liaison btwn agency & Ad Ops, assist w/billing discrepancies/process invoices, support planners w/day to day. [email protected] (8/17)
JOB OPENING: JUNIOR WEB DESIGNER/Nickelodeon Digital/NYC: 2+yrs exp. web pg desgn, contnt desgn, & concpt devlpmnt, Strng knwldge Photoshp, Flash, Illustrtor, Dreamwver, Strng design skils. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/17)
JOB OPENING: SNR DIRECTOR, DIGITAL MARKETING/Nickelodeon/NYC: 12+yrs digi mkting exp. in mkting/ad agency or w/in Ent/Media, Exp in emrging media, Innovator, Strng strategic & analytc ablty EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/17)
JOB OPENING: MANAGER, DIGITAL MARKETING/Nickelodeon/NYC: 5+yrs digital mrkting exp. in Ent/Media/Ad space, Strng knwldge of online display, Strng presentation & analytic skils. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/17)
JOB OPENING: DIRECTOR, DIGITAL CUSTOMER RELATIONSHIP MANAGEMENT/Nickelodeon/NYC: 10+yrs tactical mangmnt or similr exp., Strng knwldge of database & direct mrkting/advrtising. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/17)
JOB OPENING: INTGRTED MRKTNG COORD/fuse/NY: Asst strat mrktng manger w dev & execution of revenue genratng multipltfrm intgrted mrktng opp.2+yrs mrkting w/in netwrk, media, agency enviro. Send rez to [email protected] “MC” in subj (8/17)
JOB OPENING: DIRECTOR, PROMOTIONS & MERCHANDISING/PRN/Sherman Oaks CA: Identify/execute merchandising & promo opportunities across all Premiere platforms. EOE Cover/resume: [email protected] More info: www.Premiereradio.com (8/17)
JOB OPENING: SENIOR RESEARCH MANAGER/ NYC: 7+ yrs. Primary/Consumer research (a must). TV and/or Agency experience required. More info at: www.canoe-ventures.com/careers. Canoe voted “1 of the Top 10 places to work in Cable” (8/17)
JOB OPENING: LOG SUPERVISOR/SIRIUS XM RADIO/NYC: Supervision of Log Assembly. 5+ yrs traffic exp. 2-3 yrs supervisory exp. Well versed in traffic systems. EOE/M/F/D/AAP. Apply http://www.sirius.com/careers (8/17)
JOB OPENING: SR DIR, ALT & RLTY PROG/AETN/LA: Resp edtrl ovrsght crrnt n/w sries & progs; dev nw edtrl contnt fr LT. 5-10 yrs prog/prod exp cble n/w. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=77202 (8/17)
JOB OPENING: DIR RESPONSE/ACCT EXEC/IPG AD SALES/NYC: Sell ads/listings to Short & Long form Direct Response advertisers.3-5 yrs of media selling exp TV and/or interactive ad sales. Track rec of success. www.rovicorp.co m job 8780 (8/17)
JOB OPENING: SUPR, PROG INVENT/Rainbow/NYC: Mng projs related to inventory admin for cable nets. Anlyz/review contracts & inv data. Exp in invent admin, Fam w/contracts & solid analytical skills a mus. www.cablevision.jobs #11403BR (8/14)
JOB OPENING: LICENSING MGR, LATIN AMERICA (NYC): Leads retail strategy & drives profitability 5+ yrs. exp. Excellent organizational skills & ability to multi-task in fast-paced environment BA/BS deg. req. [email protected] (8/14)
JOB OPENING: AFFILIATE MRKTG, INTEGRATED SOLUTIONS MGR/Univision NYC: Develop/Execute distributor marketing and media partnerships/exp in media and consumer marketing, Spanish fluent a + EOE Resumes: [email protected] (8/13)
JOB OPENING: DEPUTY ENT EDITOR/New York, NY: Conceiving, writing and editing online content, including frequent blog posts, slide shows, special features. Apply: nbcunicareers.com Job #1242079 (8/13)
JOB OPENING: MARKETING MGR/Mun2/Universal City, CA: Exp in affiliate, consumer mktg & cable distribution req & understanding of US Hispanic and/or Multicultural/Ethnic consumer. Apply: nbcunicareers.com Job # 1219561 (8/13)
JOB OPENING: DIR OF FINANCE/Multi platform kids ent.co /Burbank: Needs P/T 3days a wk. Understanding of children’s properties & cross media platforms. Expert fin’l modeling & hands on attitude req’d. [email protected] (8/13)
JOB OPENING: INTEGRATED MKTG MGR/fuse: Dvlp/execute revenue generating multi-platform integrated mktg opps 4 potential/existing Ad Sls clients. Dvlp promo/spnsrshps 4 dig pltfrm. Apply: www.thegarden.com employment @bott #2010-503
(8/13)
JOB OPENING: DIGITAL PRODUCT MNGMNT/NYC/Northern VA/INVISION, Inc: Digital professional w/ exp in sales plan’g and/or sales operations at a mid to lrg sized publisher, looking for a new challenge. Resume: [email protected] (8/12)
JOB OPENING: SR MGR PRODUCT STRATEGY/ Burbank: manage multiplatform digital strategy, identify digital platform opportunities, EOE apply via www.disneycareers.com job ID 257865 (8/12)
JOB OPENING: MGR PRODUCT STRATEGY/Burbank: define digital priorities for the Playhouse Disney property & franchise; min 6 yrs exp in digital media space; EOE apply via www.disneycareers.com job ID 257203 (8/12)
JOB OPENING: INTEGRATED MKTG/AETN/LA: Liaise btw ad sales partnerships/mktg on added val sprshps btw clnts/adv & LT/LMN assts/props; TV Mktg exp; Ad Sls Mktg pfd https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=76553 (8/12)
JOB OPENING: PRODUCER EDITORS/HOUSTON: The new Tribune is recruiting anti-establishment preditors to collaborate on a groundbreaking morning news/infotainment format unlike anything ever tried on local TV. www.tribjobs.com Job 15014 (8/11)
JOB OPENING: SR. AD SALES EXEC/Hearst Magazines/NY: Develop and implement sales strategy for media tablet “apps” Work across magazine platform,7-10yrs ad sales exp, be early adapter of changing media technology [email protected] (8/11)
JOB OPENING: SALES PLANNER-MUSIC CHOICE/LA:Create integrated cross platform proposals,mng accnts,update sales materials,identify & research prospects. 2+yrs of ntwrk/agency exp pref’d. http://musicchoicecareers.iapplicants.com/ (8/11)
JOB OPENING: ONLINE RADIO EDITOR/MarthaStewart.com/NY: Mng all editorial aspects and the radio blog.For more info & to apply: https://careers.mslo.com/Pages/JobDescription.aspx?postid=57 (8/11)
JOB OPENING: WEBSITE METRICS ANALYST/Martha Stewart Living Omnimedia/NY: Resp for analysis and reporting of all key website metrics. More info & to apply: https://careers.mslo.com/Pages/JobDescription.aspx?postid=33 (8/11)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].
FALL INTERNSHIP CREDITS ONLY: PROGRAMMING RESEARCH/Oxygen Media/NYC: Learn about tv from the inside out. Intern will increase analytical skills and learn Nielsen tools. Skills: Excel, PowerPoint, Passion for tv. Contact [email protected] (8/17)
FALL INTERNSHIP CREDITS ONLY: Oxygen Media/NBCU/NY/ SOCIAL MEDIA INTERN: Must be eligible to earn college credit, able towork2-3 full days during fall semester, passionate about TV & social media. Resume to [email protected] (8/13)
FALL INTERNSHIP CREDITS ONLY: TV PROD INTERN/NY: handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/13)
FALL INTERNSHIP CREDITS ONLY: Development Company in midtown Manhattan. Good writing skills, attention to detail, and enthusiasm a must! Knowledge of FCP a plus. Start right away, for credit only. Email resumes: [email protected] (8/11)
FALL INTERNSHIP CREDITS ONLY: Oxygen Media/NBCU(NY) DIGITAL EDITORIAL INTERN with an enthusiasm for marketing/online, strong writing/editing skills, social networking,& MS Office. work part time. Resumes to [email protected] (8/11)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: ACCOUNTING/FINANCE – 20+ yrs. experience in TV Broadcasting & Cable. Seeking FT/PT or Temp-to-Perm position: [email protected] (8/17)
SITUATION WANTED: PRIME TIME EMMY DOCUMENTARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (8/17)
SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/17)
SITUATION WANTED: ASSOCIATE PRODUCER/RESEARCH & LICENSING: looking for short-term freelance projects. 7+ yrs. experience in television/film/online. Good rates. Great with deadlines. Contact: [email protected] (8/17)
SITUATION WANTED: Executive Assistant position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (8/14)
SITUATION WANTED: Hard working, self-starter PRODUCTION MANAGER(NY)with Field Producing and Post Supervisor experience seeks challenging new position. Past companies include HBO, MTV, A&E, Thirteen & Nat Geo. [email protected] (8/13)
SITUATION WANTED: STORY/POST PRODUCER (LA): Creative thinker/hard worker, 10+ years experience, all reality genres, many network & cable credits. Great at paper cuts, solid in edit bay, detail-oriented, fun. [email protected] (8/12)
SITUATION WANTED: ONLINE ACCOUNT EXEC/NY: 5yrs digital Media exp/goal oriented, customer service driven/top agency list/exp. with display,video,sponsorships,newsletter,integrated custom content. Contact: [email protected] (8/12)
SITUATION WANTED: Assistant – Film/Television. 13 yrs. work experience (6+ as an asst.). Internship at Participant Media. Final Cut Pro. Hold MFA, MA, and BA degrees. [email protected] (8/11)
SITUATION WANTED: CHILDREN’S PRODUCER/CREATIVE DEVELOPER Animation and live action. BBC TV trained. 200 credits as producer and 100 credits as writer of children’s and family shows. Canada-based Canadian and UK citizen. [email protected] (8/11)
SITUATION WANTED: PA/ NYC: NYU Film & TV grad seeking entry-level work. Writer/Director/SFX Makeup/Art Department/Production. Can handle both Mac and PC systems with Microsoft Office, FCP, etc. Contact: [email protected] (8/11)
E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.
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