Thursday, September 22nd, 2011


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Cynopsis: DIGITAL

Good morning, it’s Thursday, September 22, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Google+ went public yesterday. In doing so, it also introduced a slate of enhancements and new features including a three-in-one search service that allows you to search by specific topics and then see posts from relevant users on those topics, along with relevant content from the web. In addition, you can now video chat with as many as ten people through its “Hangout” mode, and if you so choose, broadcast the hangouts to the public. Finally, if you have the Google+ app on Android devices, and a phone with a front-side camera, you can now also participate in the video chats directly from the phone. Not lost in all of this news is the fact that Google made such a major announcement only two days before Facebook’s F8 Conference.


Netflix and Discovery Communications have inked a two-year non-exclusive agreement that will bring additional episodes and seasons of popular series from Discovery, Animal Planet, Science and Military Channel and TLC to Netflix’s Instant Watch subscribers.
SeaChange‘s “Watch & Buy” is a TV-commerce application for set top boxes that allows content providers to sell DVDs through their VOD services. SureWest Communications, a telecommunications company that serves Sacramento, Kansas City and Missouri, will now use the app to offer its VOD subscribers the option to purchase several first-run Warner Bros. movies, including Arthur, Hall Pass and Sucker Punch, on DVD the same day they are available on-demand.
Akoo International, a media and technology company that provides out-of-home programming for over 64 million viewers per month in high-traffic public areas such as shopping malls, was granted patents for its mobile technology in several global markets including Canada, Australia and Israel. Its technology offers smartphone and tablet users the option to search and select on-demand TV content via a mobile app and text messages, access free Wi-Fi in Akoo-enabled areas and receive mobile offers and coupons. The company already holds patents in the U.S., China, Russia and Mexico.
If you’re a fan of Fringe on FOX, as of yesterday, the network will release a digital comic series titled “Beyond the Fringe,” created by DC Comics, which will serve as a complementary piece to the science fiction TV series. New issues will be released every two weeks this fall and will cost $0.99 per download via the DC Comics website or mobile app.
Starting tomorrow, PBS will air the first episode of Ken Burns’ new documentary series, PROHIBITION  , for free on its iOS apps. The entire series will air nationally on PBS from October 2-4 and will also be streamed live on its website.
Acorn Media Group is expanding its online streaming service Acorn TV‘s selection of critically acclaimed British television series to full seasons of ten different classic British TV shows. The service is compatible with iPhones, iPads, Apple TV and Google TV. The subscription is available for $24.99 a year and offers unlimited viewing of the 60 total hours of available programming.


AOL unveiled plans for a new feature on its Project Devil ad service that aims to help advertisers circumvent the click-through, according to AdWeek. Basically, Project Devil will use HTML5 technology to overlay content – including branding, technology and even transactions – straight from the advertisers’ own website on to the display ad. The users won’t even have to leave the site they’re visiting as the display ad will just expand to almost full screen mode. AOL hopes to roll it out in time for the coming holiday season.
, via its latest Media Metrix report, released its ranking of the top 50 online advertising networks in the United States. Google Ad Network led the way with an online reach of 93.4% of Americans, followed by Yahoo! Network Plus, AOL Advertising, AT&T Ad Works (its debut on the Ad Focus ranking) and ValueClick Networks rounding out the top five.
Adchemy, Inc., by completing its Series E round of funding with Microsoft to the amount of $61 million, will expand its existing ad technology partnership with Microsoft Advertising to include the Adchemy IntentMap platform. The platform will look to help Microsoft adCenter customers create more relevant paid search campaigns by focusing on what Adchemy calls “customer intent” instead of individual keywords. As part of the completed round of funding, Microsoft will also gain a minority stake in Adchemy.


The Coalition of Free TV and Broadband and the National Translator Association are banding together to combat the spectrum auction bill currently being discussed in the House Subcommittee on Communications and Technology. Both organizations cite free over-the-air television and rebroadcast services as a necessity in providing access and content to rural markets that urban TV stations cannot reach, and also argue that giving more control of spectrum to only a few wireless providers would not serve the best interests of the consumers.
Wayne, a fuel dispenser manufacturer and GE Energy business, is making an investment of $50 million in Gas Station TV (GSTV) and its inOvationTV media platform to extend its offering to more gas stations in the country. Free of charge for qualified gas stations, the platform provides videos and entertainment, including content from partners such as ESPN and Bloomberg TV, to customers at the pump and in the stations’ stores. The investment will increase GSTV’s monthly viewership from 27 million to nearly 70 million.


A new IDC research study reports that media tablet shipments in Europe, Middle East and Africa will reach almost 4.4 million units in the second quarter of 2011, far surpassing the original forecast of 3.7 million units and up 394% when compared to the same quarter last year and 82% when compared to the first quarter of 2011. Consumers’ “wait-and-see” attitude in regards to the iPad 2 and the delayed release of Android Honeycomb are given as the main reasons for the percentage jump from Q1 to Q2. In related, but unsurprising news, Apple is still seen as the king in the region holding a 2Q11 share of 66.6%, or 2.9 million of the 4.4 million units shipped.
A study of U.K. parents of children aged ten years or younger by Westcoastcloud, a cloud-based internet security services provider, found that one in ten primary school children in the U.K. have iPhones and one in ten parents feel its appropriate for children as young as four to own mobile phones. Furthermore, 68% of parents who are comfortable with their children owning phones admitted it’s mainly due to wanting to keep tabs on them.
IP set top box unit shipments will surpass 21 million in 2011, according to In-Stat research on the market segment. Other findings include:

  • The IP set top box market will grow 14% in 2011.
  • Motorola retained the largest market share in 2010 at 21% of the market.
  • North American IP set top box unit shipments will increase by 48% in 2012.
  • Western Europe will bring in 46% of global IP set top box revenues in 2013.



Memonic Clipper” is a cloud-based note-taking application that is currently available for free on the Salesforce AppExchange. The app seeks to help salespeople and marketers close more deals by letting them clip web information, say on a lead or contact, directly into Salesforce.


Jason Odell is joining Current TV as its new Executive Vice President, Technology. Odell will report to Current TV President David Bohrman and will be responsible for IT, web engineering and broadcast engineering at the network.
Kantar Video
, the online and mobile video research and measurement arm of WPP’s Kantar Media, has tabbed Leigh Newsome to be its new Senior Vice President, Technology. Reporting directly to Kantar Video CEO William A. Lederer, Newsome will oversee the engineering efforts behind the Kantar Videolytics platform that is slated to be released this fall.
TabTimes, an upcoming business magazine for tablets, has hired Rick Vandervoorn as Associate Publisher and Vice President, Sales. Based in New York, Mr. Vandervoorn will lead advertising sales, marketing and business development for the magazine, which is set to launch on the iPad in the coming months.


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SB Nation is a popular sports blogging network that covers all of the major sports in the country from the NFL to Mixed Martial Arts, and even breaks down their coverage by individual blogs dedicated to each team in the NFL, MLB, NHL and NBA. In fact, they also have blogs dedicated to many college sports programs (and we’re not just talking about the big dogs; for example, they’ve got one for my Vanderbilt Commodores). Recently, the site launched a free iPhone app that lets you follow all the feeds and blogs of your favorite sports, teams and athletes. Do check it out, especially if you enjoy getting aggravated about something related to your favorite team(s) before the work day even begins (it’s a bad habit, I know).

Later – Sahil
 Sahil Patel, Access Intelligence, filling in for Wayne Karrfalt for Cynopsis: Digital

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING:  NEW BIZ VP/BrightLine/LA: Interactive TV design firm seeks TV ad sales, client-savvy, LA VP for new client acquisition. Exp. selling to West Coast Nat’l clients a must. Res to: [email protected] (9/29)

JOB OPENING: ACCT EXECUTIVE/TV AE w/ 2+ yrs digital ad sales exp a must. Consumer exp preferred. Competitive salary commensurate w/ exp & excellent benefits prgm. [email protected] (9/29)

JOB OPENING: MGR, INTL MKTG/SONY PICTURES TELEVISION/LA: Intl Distribution/Production role requires knowledge of dist. business, ability to develop mktg strategies and sales collateral. / Job code: 205237-033 (9/29)

JOB OPENING: SR COORD MEDIA RIGHTS & LISC/Fuse/NY: Researches copyright and tm info and works on overall design, support, and implementation of clearance info. 2 yrs clearance/legal exp. in ent Industry. (9/29)

JOB OPENING:  MEDIA AD SALES PLANNER/Fuse/CA: Prep sales proposals, deal analysis, assist in client presentations, & monitor deals . 2+ yrs media/advertising exp. (9/29)

JOB OPENING: DIRECTOR/PR/FERENCOMM/NY: Develop and execute trade & consumer campaigns for leading series & specials. Prior TV publicity exp req’d. Resume and cover to: [email protected] (9/29)

JOB OPENING: DR ACCT MGR. (WEST)/LA:  Sell BET Networks NEW Direct Response biz. Build relationships w/ DR agencies & clients. Build & create sales strategies. [email protected] (9/29)

JOB OPENING:  RESEARCH ANALYST/nuvoTV/LA:  Nielsen rating analysis, collect/evaluate audience & market research data, 1-3 yrs TV media research experience, familiar w/ American Latino mrkt +, EOE/M/F/D/AAP   (9/29)

JOB OPENING:  COMEDY WRITER/Comedy/Variety TV Show/Burbank:  For observational-style monologues. Must be a flexible, fast, & positive person w/ unique take on life. 2+yrs of writing exp req’d. Resume:  [email protected] (9/29)

JOB OPENING: VP, DIST COUNSEL/A+E Networks/NY: 8+ yrs. exp. Sr Aff Sales Atty providing legal &strategic support for U.S., Canadian & Caribbean dist of 10 A+E ntwrks. More info & Apply: #103642 (9/28)

JOB OPENING: PR ACCT SPRVSR/VP/DKC/NYC: Join the firm’s tech, media & Creative Properties practices.Strong publicity exp in 1 or more of following: tech, video gaming, licensing, kids/family ent. Apply to: [email protected] (9/28)

JOB OPENING: DIR MARKETING/RLTV/NYC: Min 10 yrs exp in ad sales/cons/aff marketing at agency, cable or broadcast. Exp w/ brand partnerships/client relations/on-air promotions necessary. Apply: [email protected] (9/28)
JOB OPENING: DESIGNER /HGTV/Knoxville: Broadcast designer w/ 1-2 yrs exp in concept, design & animating graphics for on air promos. After Effects exp a must. Demo reel req’d. #2589 (9/28)

JOB OPENING VP, PRODUCTION MGMT & OPS/IFC/NY: Dvlp/mng production ops for IFC TV original productions. 7+ yrs exp maximizing complex prod. budgets & overseeing plnning;industry connections a must. Apply: [email protected] (9/27)

JOB OPENING CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: Res: [email protected] (9/27)

JOB OPENING DIRECTOR/PR /TRAVELCHANNEL/NY. Seasoned pro to support key series and network initiatives w/focus on show publicity & talent relations. Prior TV publicity exp. req’d. Full details, – Req 2607 (9/27)

JOB OPENING MANAGER/PR /TRAVELCHANNEL/DC: Develop & implement program publicity plans for programming & digital initiatives. Prior TV publicity exp. required. Full details, & select req 2591 (9/27)

JOB OPENING AD SALES ASST/gmc/NY: Seeking a recent grad w/ previous ad sales/advertising internship exp to asst ad sales dept. Strong Excel & multi-tasking a +. Apply: [email protected] (9/27)

JOB OPENING: SYNDICATION SALES ACCOUNT EXEC/NYC: Looking for a passionate, self-starter for Junior level sales territory. Strong negotiation and communication skills needed. Travel required. Send resume’ to [email protected] (9/27)

JOB OPENING: MEDIA PLANNING MGR/Discovery/FL: 8+yrs exp. Lead team in strategic network planning. Exp w/in media metrics. Guide & gauge campaign perf with effect pre/post report efforts. Mngment exp a must. #4312 (9/24)

JOB OPENING: DIR, PROG ADV/HBO/NYC: manages the development and execution of consumer adv and promo plans for HBO Orig Prog. Min 8 yrs brand mktng exp. in entertainment. Apply: (9/24)

JOB OPENING: ON-AIR PROMO PREDITOR/NY: Write, produce, edit & direct promos, short form, BTS or interstitial segments. Utilize writing skills and present multiple concepts for each assignment. Apply: #1250  (9/24)

JOB OPENING: DIR, MKTG/ABC/NY: Lead mktg role for news digital products; leverages consumer insights to drive usage & revenue growth; finds new ways to reach & communicate with our audience. Apply: #1243  (9/24)

JOB OPENING: SR. DEVELOPMENT PRODUCER/Discovery/FL: 7+yrs exp. Resp for mngng & expanding dev slate for DSC LATAM Networks, seeking new factual, lifestyle prog ideas, talents & formats, Speak Eng/Sp a must #4505   (9/24)

JOB OPENING: ANALYST, DIGITAL AD OPS AD NETWORK/Sony Pictures Television/Culver City CA: Manage ad networks and remnant partnership deals for Crackle, Dr Oz, Nate Berkus and more. Go to sonypicscareers .com /Job code: 205378-033  (9/24)

JOB OPENING: SPONSORSHIP SALES PROFESSIONAL/WRNN-TV/RyeBrook NY: Drive new bus. Dev corp partnerships. 3-5 yrs brdcst sales mngmnt/sponsorship exp w/ a strong analytical, strategic & tactical background.Resume: [email protected]  (9/24)

JOB OPENING: PRICING/PLAN’G ANALYST/Fox Cable Networks/NY: Asst in prod of analytical reports, reconcile prgrmng grids & sales, confirm deal invent. BA/BS & 1-2+ yrs Sales Admin or Plan’g exp pref. Adv Excel req. (9/23)

JOB OPENING: EXEC DIR PRGRM PLANNING & SCHEDULING/ENGLEWOOD CO: Direct all sched. & creative planning activities for Starz & Starz Multiplex. Lead in maximizing brand identity & devlp. scheduling strategies. Apply at (9/23)

JOB OPENING: CREATIVE SVCS PAID INTERNSHIP/truTV/NY: The Creative Services dept seeks a fall intern. Resp include handling tape dub/footage ingest requests & quality control of all promos on ISIS. Apply: (9/23)

JOB OPENING: RSCH ANALYST/NCM MEDIA NETWORKS/NYC: Prepare sales materials using syndicated & primary rsrch based around ad effectiveness & audience positioning; 1 yr media/agency exp. a +, but not required. Apply: (9/23)

JOB OPENING: STORY PRODUCERS & WRITERS/20 West Productions/CHICAGO:  Qualified story prods/writers w/ prior exp scripting reality series. Specifically interested in Spanish-speaking candidates. Res/credits:  [email protected] (9/23)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (9/29)

FALL INTERNSHIPS CREDITS ONLY: Fast-paced boutique ent PR firm/NYC: Seeks smart, hard-working & reliable self starter. Starts Sept thru fall semester &, possibly, beyond. Jr/Sr only.Travel stipend offered. Res/cov let: [email protected] (9/29)

FALL INTERNSHIP CREDITS ONLY: SOCIAL MARKETING INTERNS/STEALTH PICTURES LLC/NYC: Cutting edge entertainment company needs social networking wiz for fall/winter film and tv slate. Open to college credit. Apply: [email protected] (9/28)

FALL INTERNSHIP CREDITS ONLY: Interactive Sales intern duties will include assisting teams with Optimum Homes & Autos. College credit only, internship unpaid. See full posting and apply to req 15503BR (9/27)

FALL & SPRING INTERNSHIP CREDITS ONLY: PROD INTERN/WESTCHESTER: will see all facets of tv news production, must be avail 2-3days/week. In News dept, Final Cut exp a +. Must receive credit. Send resume to [email protected] (9/23)

FALL & SPRING INTERNSHIP CREDITS ONLY: GRAPHICS INTERN/WESTCHESTER: will learn editing and graphic design, must be avail 2-3days/week. Must receive credit. Send resume to [email protected] (9/23)

FALL & SPRING INTERNSHIP CREDITS ONLY: HR INTERN/WESTCHESTER: will see multiple functions of HR dept, must be avail 2-3days/week. Must receive credit. Send resume to [email protected] (9/23)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: ASSISTANT/COORDINATOR : 4 years experience on Talk, Game, Court/Reality shows. Looking for full time corporate media/entertainment employment in the NYC Area. [email protected] (9/29)

SITUATION WANTED: WRITER FOR TEENS/TWEENS: 10+ years of experience creating online content for high-profile clients. Areas of expertise: TV-related blogs/quizzes/interviews/social media. [email protected] (9/29)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links: , , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions (9/29)

SITUATION WANTED: SALES EXECUTIVE w/extensive sports mktg & sales exp seeking a sports mktg/sales opportunity. Proven track record, strong new biz development, account mgmt & C Level exp. Resume upon request. Email: [email protected] (9/27)

SITUATION WANTED: CONTENT DISTRIBUTION, ACQUISITION, BUS. AFFAIRS ATTORNEY 15 yrs exp w/ Nat Geo Ch, Weather Ch, XM Satellite, TCI, Cablevision. US and intl via cable, sat, IPTV, mobile and Internet. Consult or FT. [email protected] (9/27)

SITUATION WANTED: Enthusiastic recent Radio and Television Arts grad eager to take on anything in the industry. Seeking entry-level position. Experience in programming, production, etc.  [email protected]   (9/24)

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (9/23)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (9/23)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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